Book picks similar to
Odyssey: Pepsi to Apple--A Journey of Adventure, Ideas, and the Future by John Sculley
business
biography
nonfiction
non-fiction
Nothing to Lose, Everything to Gain: How I Went from Gang Member to Multimillionaire Entrepreneur
Ryan Blair - 2011
Ryan Blair's middle-class upbringing came to an abrupt end when his father succumbed to drug addiction and abandoned his family. Blair and his mother moved to a dangerous neighborhood, and soon he was in and out of juvenile detention, joining a gang just to survive. Then his mother fell in love with a successful entrepreneur who took Ryan under his wing. With his mentor's help, Blair turned himself into a wildly successful multimillionaire, starting and selling three companies worth hundreds of millions of dollars. This book will inspire and guide people who are willing to do whatever necessary-hard work, long hours, sweat equity-to take their vision from paper to pavement. Blair gives readers a road map for successful entrepreneurship.
Against the Odds: An Autobiography
James Dyson - 1997
This inspirational autobiography tells the remarkable story behind James Dyson and his most successful invention to date: the Dual Cyclone bagless vacuum cleaner. With little or no support, Dyson endured years of personal struggle and financial crisis before his unswerving optimism and self-belief won him spectacular success. This is a story of personal and business triumph over the established multinational companies that tried to halt his progress.
Lost Moon: The Perilous Voyage of Apollo 13
Jim Lovell - 1994
The glory days of the Apollo space program. NASA send Commander Jim Lovell and two other astronauts on America's fifth mission to the moon.Only fifty-five hours into the flight, disaster strikes. A mysterious explosion rocks the ship. Its oxygen and power begin draining away. Lovell and his crew watch as the cockpit grows darker, the air grows thinner, and the instruments wink out one by one.In this tale of astonishing courage, brilliant improvisation and thrilling adventure, the reader is transported right into the capsule during one of the worst disasters in the history of space exploration.
Just for Fun: The Story of an Accidental Revolutionary
Linus Torvalds - 2001
Then he wrote a groundbreaking operating system and distributed it via the Internet -- for free. Today Torvalds is an international folk hero. And his creation LINUX is used by over 12 million people as well as by companies such as IBM.Now, in a narrative that zips along with the speed of e-mail, Torvalds gives a history of his renegade software while candidly revealing the quirky mind of a genius. The result is an engrossing portrayal of a man with a revolutionary vision, who challenges our values and may change our world.
The Facebook Effect: The Inside Story of the Company That is Connecting the World
David Kirkpatrick - 2010
It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else. How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.
Triumph
Carolyn Jessop - 2010
The author of Escape, which detailed her escape along with her eight children from the cult she had been raised in, the extremist Mormon sect the Fundamentalist Church of Jesus Christ of Latter-Day Saints, follows up on the 2008 raid on the Yearning for Zion Ranch, which her ex-husband ran for Warren Jeffs on a sprawling 1,700-acre ranch near Eldorado, Texas.
Ahead of the Curve: Two Years at Harvard Business School
Philip Delves Broughton - 2005
Twenty percent of the CEOs of Fortune 500 companies are HBS graduates, as are many of our savviest entrepreneurs (e.g., Michael Bloomberg) and canniest felons (e.g., Jeffrey Skilling). The top investment banks and brokerage houses routinely send their brightest young stars to HBS to groom them for future power. To these people and many others, a Harvard MBA is a golden ticket to the Olympian heights of American business.In 2004, Philip Delves Broughton abandoned a post as Paris bureau chief of the London Daily Telegraph to join nine hundred other would-be tycoons on HBS's plush campus. Over the next two years, he and his classmates would be inundated with the best--and the rest--of American business culture that HBS epitomizes. The core of the school's curriculum is the "case": an analysis of a real business situation from which the students must, with a professor's guidance, tease lessons. Delves Broughton studied more than five hundred cases and recounts the most revelatory ones here. He also learns the surprising pleasures of accounting, the allure of beta, the ingenious chicanery of leveraging, and innumerable other hidden workings of the business world, all of which he limns with a wry clarity reminiscent of Liar's Poker. He also exposes the less savory trappings of b-school culture, from the 'booze luge' to the pandemic obsession with PowerPoint to the specter of depression that stalks too many overburdened students. With acute and often uproarious candor, he assesses the school's success at teaching the traits it extols as most important in business: leadership, decisiveness, ethical behavior, work/life balance.Published during the one hundredth anniversary of Harvard Business School, Ahead of the Curve offers a richly detailed and revealing you-are-there account of the institution that has, for good or ill, made American business what it is today.
When the Game Was Ours
Jackie MacMullan - 2009
Their uncommonly competitive relationship came to symbolize the most compelling rivalry in the NBA. These were the basketball epics of the 1980s--Celtics vs Lakers, East vs West, physical vs finesse, Old School vs Showtime, even white vs black. Each pushed the other to greatness--together Bird and Johnson collected 8 NBA Championships, and 6 MVP awards and helped save the floundering NBA at its most critical time. When it started they were bitter rivals, but along the way they became lifelong friends. With intimate, fly-on-the-wall detail, When the Game Was Ours transports readers to this electric era of basketball and reveals for the first time the inner workings of two players dead set on besting one another. From the heady days of trading championships to the darker days of injury and illness, we come to understand Larry's obsessive devotion to winning and how his demons drove him on the court. We hear him talk with candor about playing through chronic pain and its truly exacting toll. In Magic we see a young, invincible star struggle with the sting of defeat, not just as a player but as a team leader. We are there the moment he learns he's contracted HIV and hear in his own words how that devastating news impacted his relationships in basketball and beyond. But always, in both cases, we see them prevail.A compelling, up-close-and-personal portrait of basketball's most inimitable duo, When the Game Was Ours is a reevaluation of three decades in counterpoint. It is also a rollicking ride through professional basketball's best times.
Can't Hurt Me: Master Your Mind and Defy the Odds
David Goggins - 2018
But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him "The Fittest (Real) Man in America."In Can't Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.
To the Stars
George Takei - 1994
It tells of his triumph over adversity and of his huge success, despite an inauspicious start in a wartime US Asian relocation camp. In his lifetime, he has become an actor, a successful businessman, a writer, and a man deeply involved in politics and the democratic process. His story also includes his early days as an actor when he had brushes with greats like Alec Guinness, Burt Lancaster and Bruce Lee, as well as his first meeting with a writer/producer named Gene Roddenberry.
My Share of the Task: A Memoir
Stanley McChrystal - 2013
and coalition forces in Afghanistan, walked with President Hamid Karzai through a small rural bazaar. As Afghan townspeople crowded around them, a Taliban rocket loudly thudded into the ground some distance away. Karzai looked to McChrystal, who shrugged. The two leaders continued greeting the townspeople and listening to their views. That trip was typical of McChrystal’s entire career, from his first day as a West Point plebe to his last day as a four-star general. The values he has come to be widely admired for were evident: a hunger to know the truth on the ground, the courage to find it, and the humility to listen to those around him. Even as a senior commander, McChrystal stationed himself forward, and frequently went on patrols with his troops to experience their challenges firsthand. In this illuminating memoir, McChrystal frankly explores the major episodes and controversies of his eventful career. He delves candidly into the intersection of history, leadership, and his own experience to produce a book of enduring value. Joining the troubled post-Vietnam army as a young officer, McChrystal witnessed and participated in some of our military’s most difficult struggles. He describes the many outstanding leaders he served with and the handful of bad leaders he learned not to emulate. He paints a vivid portrait of the traditional military establishment that turned itself, in one generation, into the adaptive, resilient force that would soon be tested in Iraq, Afghanistan, and the wider War on Terror. McChrystal spent much of his early career in the world of special operations, at a time when these elite forces became increasingly effective—and necessary. He writes of a fight waged in the shadows by the Joint Special Operations Command (JSOC), which he led from 2003 to 2008. JSOC became one of our most effective counterterrorism weapons, facing off against Al Qaeda in Iraq. Over time, JSOC gathered staggering amounts of intelligence in order to find and remove the most influential and dangerous terrorists, including the leader of Al Qaeda in Iraq, Abu Musab al-Zarqawi. The hunt for Zarqawi drives some of the most gripping scenes in this book, as McChrystal’s team grappled with tricky interrogations, advanced but scarce technology, weeks of unbroken surveillance, and agonizing decisions. McChrystal brought the same energy to the war in Afghanistan, where the challenges loomed even larger. His revealing account draws on his close relationships with Afghan leaders, giving readers a unique window into the war and the country. Ultimately, My Share of the Task is about much more than war and peace, terrorism and counterinsurgency. As McChrystal writes, “More by luck than design, I’d been a part of some events, organizations, and efforts that will loom large in history, and more that will not. I saw selfless commitment, petty politics, unspeakable cruelty, and quiet courage in places and quantities that I’d never have imagined. But what I will remember most are the leaders.”
Bloomberg by Bloomberg
Michael R. Bloomberg - 1997
Lots of entrepreneurs who make money write books. Few of those books make you glad they did. This one does."
--The New York Times Book Review
"A classic tale of a nimble, customer-focused, entrepreneurial David outsmarting bureaucratic, ossified, corporate Goliaths."
--Business Week
"Entertaining, engaging, and informative, Bloomberg by Bloomberg is packed with great advice about how to start a lean, hungry company-and how to keep it that way." --Bryan Burrough, coauthor, Barbarians at the GateBrash, aggressive, and supremely self-confident, Michael Bloomberg, the visionary leader of the world's fastest-growing media empire, has been hailed as the new standard for what it takes to win in the Information Age. Dismissed from Salomon Brothers in 1981, Bloomberg immediately took his money and acerbic personality and started Bloomberg L.P. Bolstered by a $30 million investment from Merrill Lynch, the company and the man have been sprinting ahead of the pack ever since. Only twenty years after founding, he's at the top of his industry. And on June 5, 2001, he added mayoral candidate for New York City to his list of accomplishments and aspirations. If elected, powerhouse Michael Bloomberg will bring his own brand of leadership-and personal style-to the city that never sleeps.
The Idea Factory: Bell Labs and the Great Age of American Innovation
Jon Gertner - 2012
From the transistor to the laser, it s hard to find an aspect of modern life that hasn t been touched by Bell Labs. Why did so many transformative ideas come from Bell Labs? In "The Idea Factory," Jon Gertner traces the origins of some of the twentieth century s most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker who spent their careers at Bell Labs. Their job was to research and develop the future of communications. Small-town boys, childhood hobbyists, oddballs: they give the lie to the idea that Bell Labs was a grim cathedral of top-down command and control.Gertner brings to life the powerful alchemy of the forces at work behind Bell Labs inventions, teasing out the intersections between science, business, and society. He distills the lessons that abide: how to recruit and nurture young talent; how to organize and lead fractious employees; how to find solutions to the most stubbornly vexing problems; how to transform a scientific discovery into a marketable product, then make it even better, cheaper, or both. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born. "The Idea Factory" is the story of the origins of modern communications and the beginnings of the information age a deeply human story of extraordinary men who were given extraordinary means time, space, funds, and access to one another and edged the world into a new dimension."
Travelling to Infinity
Jane Hawking - 1999
In this compelling memoir, his first wife, Jane Hawking, relates the inside story of their extraordinary marriage. As Stephen's academic renown soared, his body was collapsing under the assaults of a motor neuron disease. Jane's candid account of trying to balance his 24-hour care with the needs of their growing family reveals the inner strength of the author, while the self-evident character and achievements of her husband make for an incredible tale presented with unflinching honesty. Jane's candor is no less apparent when the marriage finally ends in a high-profile meltdown, with Stephen leaving Jane for one of his nurses and Jane marrying an old family friend. In this exceptionally open, moving, and often funny memoir, Jane Hawking confronts not only the acutely complicated and painful dilemmas of her first marriage, but also the relationship's fault lines exposed by the pervasive effects of fame and wealth. The result is a book about optimism, love, and change that will resonate with readers everywhere.
Grinding It Out: The Making of McDonald's
Ray Kroc - 1977
His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries.But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise.Now meet Ray Kroc, the man behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and born storyteller, he will fascinate and inspire you. You'll never forget Ray Kroc.