In these self-reliant times, it's essential to be remembered for the right reasons."Brand You "helps you develop a powerful personal brand, both on- and offline, and shows you how to: Discover your talents, values and purposeBecome more visible in your marketMake the most of your networksBuild your brand online using blogs, LinkedIn, Facebook and TwitterAttract people who want what you do in the way that you do itThis new, extended edition is the definitive guide to personal branding and is packed with new material on social media, charisma and discovering your mission, as well as new exercises and examples. It is supported by valuable extra tools.To succeed in today's fast-paced environment, you have to know yourself and be able to communicate your brand to the outside world. This book will show you how. Highly recommended.- Gemma Greaves, Marketing Director, The Marketing Society.A must-read for everyone, from trainees to board members.- Sanjay Shah, Chief Financial Officer, The London Clinic.

    I wanted to be cool. I wanted to fit in. Whatever it took.” She was attractive, popular and determined to grow up in a hurry. How would she have known that at age thirteen, during her first teenage drinking party, her life would play out in such a way that it would rule her life decisions going forward? The handsome boys and pretty girls were guzzling a certain punch, and she wanted to be like them. Tentatively, she ladled the jungle juice from the punch bowl and had her first sip of alcohol. She wanted more. It couldn’t have come at a better time. This is what she’d been searching for –relief. Instant relief. Getting drunk becomes her rite of passage as she careens through junior and senior high school caving in to peer pressure for her need to feel accepted. Through secretarial school and early jobs, her twenties are a blur. Quicker than she can take a tequila shot in a Mexican café, change her lovers weekly, and party with the dregs of society, as well as the socialites and future executives – Nancy finds a lifestyle that seems to work for her. She continues on and drinks and uses cocaine through the snows of Aspen, the desert heat of Scottsdale, the California coast and her Pennsylvania homelands, only to find herself alone and desperate in her quest for love and her own identity. Milk, she decides, has a longer shelf life than her romantic interludes. Surfer Boy, Boston Boy, Blondie Boy. Her big question becomes, who is going to marry her? As she approaches her early 30’s, she thinks getting married will fix her. “I am sitting on my couch finishing up a second bottle of Two Buck Chuck, watching Sarah Jessica Parker on “Sex and the City,” crying and wondering why I’m still single. I understand why Sarah is single. She spends too much money on shoes, and no one wants to marry a shoe whore. She had the perfect man too. She was a fool to let Aidan get away. Ever since high school the perennial question from my parents and friends was always the same, “Are you going to marry him?” It never occurred to Nancy to blame her loneliness on her beverages of choice. She’d kept her career going. She wasn’t an alcoholic. In fact, she relished hearing confessions of real alcoholics so she could assure herself that they—and not she—had a problem. Hello, Black Kettle? This is Pot calling! Terribly alone after receiving her second DUI at age 37, Nancy experiences a moment of clarity. She’s been looking for answers everywhere but the place she least wants to examine: the mirror. What glares back at her is over twenty-four years of living life in the fast lane, zooming by all the red flags. “Sitting in the jail cell I thought about hitting bottom. I could stop digging now. My life couldn’t get any worse….How could years of my free-wheeling lifestyle as a partier, mainly a social drinker, bring me to this place?” Compelled by a judge, Nancy walks into an Alcoholics Anonymous meeting and begins the hellacious journey of rethinking her life to finally find what she’d been searching for – her true self. Now sober for over ten years, married and with a thriving career, Nancy wants to tell other young women what she wishes someone had told her.

    In the early hours of 19 June 2004, 16-year-old Liam Kelly was lured to a location in Liverpool and shot dead. The following year, another Liverpudlian, 22-year-old mother of three, Lucy Hargreaves, was shot dead in her own home. Her partner and their 2-year-old daughter escaped after the house was set alight by leaping from a first-floor bedroom window. How could Parle have evaded national and international crime investigators for so long? Who is harbouring him? Bleksley is determined to find the answers. Immersing himself in the world of serious and organised crime, he has vowed not to rest until Parle is found. Two murders, one fugitive and a hunter tracking down the target. This is the gripping true story of hunting Britain’s most wanted murderer, going behind the scenes of the hit BBC Sounds podcast, Manhunt: Finding Kevin Parle. Author, investigator, broadcaster and the former Chief on Channel 4’s hit shows Hunted and Celebrity Hunted, Peter Bleksley has lived an astonishing life since retiring as a Scotland Yard Detective, where he earned a glittering reputation as a fearless undercover cop.

    First, let me tell you a little secret about SEO marketing...Most search engine optimization advice on the Internet is wrong!If you've sifted through search engine optimization advice online, you may have noticed two things: - Most published SEO advice is either outdated or just dead-wrong.- Google's constant updates have made many popular SEO optimization strategies useless.Why is this so? Google's constantly evolving. Recent changes: 1. August, 2018 - Google releases an industry changing update, with some sites showing up to 50% decreases or increases in traffic, later titled the "Medic Update" or "Your Money or Your Life Update."2. July, 2018 - Google announce's Speakable markup, making it easier to target voice search results.3. March, 2018 - Google's game-changing "Mobile First Index" is rolled out, completely overhauling how search results are calculated.SEO 2019 is now updated covering new changes to Google's algorithm, walks you through major updates and how to use them to your advantage. This book also reveals industry secrets to stay ahead of Google's algorithm, and potential Google changes coming up in 2019. With this best-selling SEO book, learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.Discover powerful link building techniques experts use to get top rankings and generate massive trafficLink building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new and powerful techniques that won't get you in hot-water with Google. Now expanded with more link building strategies and extra tips for advanced readers.You will also discover: 1. Important SEO concepts, from beginner to advanced.2. Sneaky tricks to get local businesses ranking high with local SEO.3. The inner workings of Google's algorithm and how it calculates the search results.4. How to find "money" keywords that will send customers to your site.5. Basic and advanced link building strategies for pushing your rankings up higher.6. Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.7. How to use social media and web analytics to multiply your results.8. 25+ powerful tools top Internet marketing experts use to automate search engine optimization, saving weeks of time and creating bigger results.Sidestep the 2019 Google updatesContrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable-but you need the right knowledge. This book reveals: - Inner mechanics of Google's algorithm, and how to rank your site at the top.- Recent Google updates-Mobile First Index, Google Speed update, Google Hawk update, Google FRED update, and more...- Potential updates coming up in 2019.- Steps to recover from Google penalties.And read the special bonus chapter on pay-per-click advertisingIn this bonus, learn to quickly setup pay-per-click advertising campaigns with Google AdWords and send customers to your site overnight, literally.One of the most comprehensive SEO optimization books ever published-updated and expanded-of all best-selling SEO books, this is the only one with everything you need.Scroll up, click buy, and get started now!

     Do you want to experience your one life—your whole life—to its fullest measure? In this stirring book, author, blogger and lifestyle entrepreneur, Tal Gur offers his own transformational journey as an inspiring example and practical guide to implementing the art of fully living to its fullest potential. You’ll learn how to actualize your potential by forging all aspects of your life through the process built into your life goals. Once you discover “the art of fully living,” there is no going back; it will feel unacceptable to settle for less than your dreams—and what’s more, you’ll dream even more wildly, aspiring to action with greater clarity of purpose, broader horizons of possibility, and holistic vision across all areas of your life. The very structure of this book models Tal’s immersive approach to goal-driven living: each chapter of The Art of Fully Living is dedicated to a year of focus—socializing, fitness, freedom, contribution, love, adventure, wealth, relationship, spirituality, and creativity—and follows Tal’s endeavors as he works toward fulfilling 100 life goals in only 10 years. This daunting ambition, springing from one late-night conversation among friends and a gnawing discontentment within the typical “success” story, becomes extremely relatable through Tal’s bold storytelling; what’s more, the deep lessons learned become immediately applicable for your own purposes as Tal thoughtfully extracts the actionable wisdom from his own experiences to articulate the principles and techniques of “the art of fully living.” The Art of Fully Living takes you along the exhilarating ride of Tal’s journey while illuminating your own possible life-goal trajectory: as Tal relates how he socialized nonstop in vibrant Melbourne to master English and trained intensively to complete Ironman New Zealand and practice ancient Thai martial arts, you’ll learn how to apply immersion to achieve your own life goals; as Tal describes how he eliminated his crushing student debt in one year and attained financial and location independence, you’ll learn how to simplify your life, recognize your own present wealth, and turn your passions into a living; and as Tal animates his experiences learning to surf and salsa, to drum in a troupe and compose electronic music, and to write this very book, you’ll learn how to let your intuition be your guide, reveal your authentic core, and achieve flow—among the myriad other adventures and take-aways that fill this book. Tal not only introduces the idea that the art of fully living is another skill to master but also guides you through honing this skill with chapter lessons and actionable key takeaways. This is especially for you if you find yourself frustrated often, feeling low, or if you’re struggling while asking yourself “What do I REALLY want?” You will find your calling. You will define your life goals. You will discover how to leverage your strengths to achieve your dreams. You will know what it means to be truly free. You will be fulfilled by the path you have chosen to take from this point on. Can you imagine what the world would be like if everyone discovered and did what made them feel fully alive? Your dreams are your dreams for a reason; they are rooted in your deepest understanding of who you want and can become.

    T. Barnum's career of showmanship and charlatanry was marked by a surprising undercurrent of honesty and forthrightness. His exuberant autobiography forms a happy combination of all those traits, revealing the whole story of his world-famous hoaxes and publicity stunts. Here is a pageant of nineteenth-century America's gullibility and thirst for marvels, as told by the master of revels himself.A born storyteller, Barnum recalls his association with Tom Thumb, his audience with Queen Victoria, and his trouble keeping Jenny Lind's angelic image intact during a trying tour. He tells of Jumbo, the most famous elephant in history, from the creature's heroic arrival in America to its tragic death in a railroad accident; of his attempts to transfer Shakespeare's house and Madame Tussaud's Waxworks from England to New York; and of his triumphant reentry into public life after financial failure and five disastrous fires had all but wiped him out. The true-life tale of a man of boundless imagination and indomitable energy, Barnum's autobiography embodies the spirit of America's most exciting boom years.

    You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?"Jay Baer's Youtility offers a new approach that cuts through the clut­ter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.

    But then she didn't count on having a gypsy wedding...It's rare for a 'gorger', or non-traveller, to marry into the gypsy community. But after a shocking childhood tragedy, Sam found the comfort she needed from an unxpected source - Patrick and his family of travellers.Gypsy Bride is the heartwarming true story of how an ordinary girl finds herself discovering an extraordinary world. A place where 'grabbing' is a sign a boy fancies you, six-year-olds get spray tans, and christenings, weddings and funerals are jaw-droppingly flamboyant.This love story is more than boy meets girl. It's about a girl who falls in love with a whole race of people and their wonderful ways.

    Decades later she has written a deeply personal, profoundly intimate reflection on love and female creativity, and what happens when the two collide in a man's world.Dissolve is a conversation. A conversation with the young women of Gemmell's teenage daughter's generation, and of course with men.'Reading this memoir is like therapy for the soul' ArtsHub'one of the most enriching, yet debilitating reads I've experienced... tremendous, moving writing' Jessie Tu, Women's Agenda'Nikki Gemmell wrote this book for me, and I suspect there will be many women who feel the same way... Each page is imbued with startling self-awareness and profound wisdom... Vulnerable, honest and raw' Better Reading

    The author unflinchingly begets a self from the unlikeliest beginnings, and now delivers a sequel illustrating both heaven and hell on her continuing flight for self discovery."An amazing story of a young girl who comes of age with only snippets of guidance from the adults around her. This is a well written book with explicit prose of Marlayna's continued journey looking for love and acceptance. She tells this very personal story vividly. There were moments I had to stop reading to absorb the "life shattering" events Marlayna experienced that would have crushed many and other moments in the book that I laughed out loud." - Eileen Cahill Moalli

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    Anselmi covers the bands and musicians that have impacted those styles most―Black Sabbath, Candlemass, Melvins, Eyehategod, Godflesh, Neurosis, Saint Vitus, and many others―while diving into the cultural doom that has spawned such music, from the bombing of Birmingham and hurricane devastation of New Orleans to glaring economic inequality, industrial alienation, climate change, and widespread addiction. Along the way, Anselmi interweaves the musical experiences that have led him to proudly identify as one of the doomed.

    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.

    But sometimes it's not practical to embark on a full-scale training initiative. Now, supervisors, managers, and team leaders have 50 team-building activities to choose from, all of which can be implemented with no special facilities, big expense, or previous training experience. Readers will find engaging exercises for:* Building new teams and helping teams with new members* Dealing with change and its effects: anger, fear, frustration, and more* Recognizing individual efforts and team accomplishments* Finding creative ways to work together and solve problems* Increasing and improving communication* Leveraging diversity and individual differences to meet team goals* Keeping competition healthy and productive within the teamInstructions and tips for follow-up and variations are included for each activity, and an additional chapter provides valuable advice for working through unexpected difficulties in team-building.

    Whether you re a beginner, a student, or a career artist looking to be in the best museum shows, this book provides ways of advancing your plans on any level. Making It in the Art World is an invaluable resource for artists at every stage, offering readers a plethora of strategies and helpful tips to plan and execute a successful artistic career. Topics include how to evaluate your own work, how to submit art, how to present work to the public, how to avoid distractions in the studio, and much more.