Book picks similar to
Essentials of Business Communication by Mary Ellen Guffey
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A World of Art
Henry M. Sayre - 1994
College level text for art appreciation.
Anthology of World Scriptures
Robert E. Van Voorst - 1994
ANTHOLOGY OF WORLD SCRIPTURES is a collection of the most notable and instructive scriptures of the major living religions of the world: Hinduism, Buddhism, Jainism, Sikhism, Confucianism, Taoism, Shinto, Zoroastrianism, Judaism, Christianity, and Islam. Also included are the most important scriptures of the new religious movements: Baha'i, The Church of Jesus Christ of Latter-Day Saints, the Christian Science Church, and the Unification Church. Supported by introductions to the readings by the editor, this anthology provides the most comprehensive and pedagogically sound access to the sacred literature of the world available in a single volume. A full Wadsworth website with interactive pedagogy is available for student learning and enrichment.
The Medium is the Massage
Marshall McLuhan - 1967
Using a layout style that was later copied by Wired, McLuhan and coauthor/designer Quentin Fiore combine word and image to illustrate and enact the ideas that were first put forward in the dense and poorly organized Understanding Media. McLuhan's ideas about the nature of media, the increasing speed of communication, and the technological basis for our understanding of who we are come to life in this slender volume. Although originally printed in 1967, the art and style in The Medium is the Massage seem as fresh today as in the summer of love, and the ideas are even more resonant now that computer interfaces are becoming gateways to the global village.
Project Management: Achieving Competitive Advantage
Jeffrey K. Pinto - 2006
Cases, examples and problems from a variety of project types are used to illustrate the text.
Davis's Drug Guide for Nurses
Judith Hopfer Deglin - 1988
It includes even more new monographs and the latest FDA approvals. This updated edition is a book that students can count on with vital information for Peds, as well as precautions for all vulnerable populations. From pediatrics to geriatrics and from pregnancy to breast feeding considerations, "Davis's Drug Guide for Nurses" addresses the entire lifespan.
Classical Rhetoric for the Modern Student
Edward P.J. Corbett - 1965
Presenting its subject in five parts, the text provides grounding in the elements and applications of classical rhetoric; the strategies and tactics of argumentation; the effective presentation and organization of discourses; the development of power, grace, and felicity in expression; and the history of rhetorical principles. Numerous examples of classic and contemporary rhetoric, from paragraphs to complete essays, appear throughout the book, many followed by detailed analyses. The fourth edition of Classical Rhetoric for the Modern Student features a new section on the Progymnasmata (classical composition exercises), a new analysis of a color advertisement in the Introduction, an updated survey of the history of rhetoric, and an updated section on External Aids to Invention.
Mastering the World of Psychology
Samuel E. Wood - 2001
The best-selling Mastering the World of Psychology speaks to students in a direct and accessible manner. The author's voice and writing style, combined with a strong pedagogical framework, support students of diverse backgrounds and educational needs. The book relates essential key concepts in a way that is meaningful to students' lives and careers. No introductory psychology textbook does more to help students get better grades than Mastering the World of Psychology.
The Art and Craft of Fiction: A Writer's Guide
Michael Kardos - 2012
Film Art: An Introduction
David Bordwell - 2003
It begins with an overview of film production, moves on to a consideration of the formal elements and techniques, covers film criticism and concludes with a brief section highlighting the key moments in film history. Illustrated with over 500 frame enlargements, many in colour, "Film Art" has been updated to include analysis of some of the most interesting films of recent years including "Raging Bull" and "Desperately Seeking Susan".
Child, Family, School, Community: Socialization and Support
Roberta M. Berns - 1985
Examining how the school, family, and community influence children's socialization, this text addresses complex issues in a clear, comprehensive fashion. An enjoyable read, it's packed with meaningful, timely examples and effective study tools that ensure you gain a solid understanding of chapter concepts. A sensitive presentation of diversity issues includes matters related to culture, ethnicity, gender, sexual orientation, and special needs. Updated throughout, this edition features a stronger emphasis on NAEYC and DAP standards as well as new information on diversity in all forms, technology and the impact of media, bullying, and other topics.
Social Psychology
David G. Myers - 1983
Myers. Book also includes Social Sense Discovery Channel insert (CD that is sealed)
Forensic Science: An Introduction to Scientific and Investigative Techniques
Stuart H. James - 2005
Packed with full-color illustrations and case studies, this new edition offers a cutting-edge presentation of criminalistics and related laboratory subjects, including new chapters on forensic nursing and forensic entomology/botany. Written by highly respected experts, the book covers the very latest theories and practices in areas such as DNA testing, crime reconstruction, toxicology, chemistry of explosives and arson, and vehicle reconstruction. Also included are an instructor's manual and laboratory exercise manual.
Contemporary Marketing
Louis E. Boone - 2007
The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know in order to begin a marketing career, as well as things that will help them understand how to look at their own studies and their own careers as a marketing adventure. All the components of the marketing mix are included along with a lot of other compelling and thought-provoking ideas and concepts. Since its first edition, CONTEMPORARY MARKETING continues to showcase the foundations of marketing principles while featuring the newest trends and research in the discipline.
The Study of Language
George Yule - 1985
It introduces the analysis of the key elements of language--sounds, words, structures and meanings, and provides a solid foundation in all of the essential topics. The third edition has been extensively revised to include new sections on important contemporary issues in language study, including language and culture, African American English, sign language, and slang. A comprehensive glossary provides useful explanations of technical terms, and each chapter contains a range of new study questions and research tasks, with suggested answers.