We have been spoon-fed the notion that creativity is the province of genius -- of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration.  And if we are not a genius, we might as well pack it in and give up. Either we have that gift, or we don’t.  But Allen shows that simply isn’t true.  Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.    As the world’s most creative people have discovered, we are enticed by the novel and the familiar. By understanding the mechanics of what Gannett calls “the creative curve” – the point of optimal tension between the novel and the familiar – everyone can better engineer mainstream success.    In a thoroughly entertaining book that describes the stories and insights of everyone from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, Gannett reveals the four laws of creative success and identifies the common patterns behind their achievement.

    The most recent neuroscientific research on attention reveals that our brain has two powerful modes that can be unlocked when we use our attention well: a focused mode (hyperfocus), which is the foundation for being highly productive, and a creative mode (scatterfocus), which enables us to connect ideas in novel ways. Hyperfocus helps readers unlock both, so they can concentrate more deeply, think more clearly, and work and live more deliberately. Diving deep into the science and theories about how and why we bring our attention to bear on life's big goals and everyday tasks, Chris Bailey takes his unique approach to productivity to the next level in Hyperfocus, while retaining the approachable voice and perspective that made him a fast favourite.

    It's responsible for unlocking limitless creativity and influence. It's known to reduce stress, improve decision-making skills, and make you a better leader. What is it? Reading. And it's the single best thing you can do to improve yourself professionally.Reading more and better books creates opportunities for you to learn new skills, rise above your competition, and build a successful career. In Read to Lead you'll learn- why you need to read like your career depends on it- the five science-backed reasons reading will help you build your career- how to absorb a book into your bloodstream- a technique that can double (or triple!) your reading speed- tips on creating a lifetime reading habit- and moreIf you want to lead a more satisfied life, have more intelligent conversations, and broaden your mind, you need to read to lead!

    You can have the experience and qualifications of a leader, but without executive presence, you won't advance. EP is an amalgam of qualities that true leaders exude, a presence that telegraphs you're in charge or deserve to be. Articulating those qualities isn't easy, however. Based on a nationwide survey of college graduates working across a range of sectors and occupations, Sylvia Hewlett and the Center for Talent Innovation discovered that EP is a dynamic, cohesive mix of appearance, communication, and gravitas. While these elements are not equal, to have true EP, you must know how to use all of them to your advantage. Filled with eye-opening insights, analysis, and practical advice for both men and women, mixed with illustrative examples from executives learning to use the EP, Executive Presence will help you make the leap from working like an executive to feeling like an executive.

     So much career advice for women addresses how to succeed in the static business world of yesterday and today. But that world, says former Wall Street powerhouse-turned entrepreneur Sallie Krawcheck, is changing - and fast. In fact, we are on the brink of what Krawcheck calls the Fourth Wave of feminism, one that will usher in unprecedented opportunities for women in business. This all is being driven by the fact that the business world is evolving in ways that play to women's strengths. Because in the increasingly complex and connected world of tomorrow - one in which communication and collaboration rule the day - the skills and qualities needed for success are ones that women inherently possess. And by owning and investing in those qualities women have more power than ever. Here Krawcheck draws on her experiences at the highest levels of business, both as one of the lone women at the top rungs of the biggest boy's club in the world, and as an entrepreneur, to show how women can tap into this growing power to elevate their careers: from getting the raise, to new takes on networking and mentoring, to navigating career breaks and curveballs to avoiding the biggest career mistake that most women don't know they are making. At the same time, women have the opportunity to play a more significant role than they know in shaping their companies into places they want to work - or leave to start their own: by initiating the -courageous conversations- about true flexibility and diversity in the workplace, forging non-traditional career paths, and more. Lighting the path to complete the revolution ignited by Gloria Steinem, Krawcheck shows how each one of us can ride the wave of this revolution to own our careers and our futures. From the Hardcover edition.

    This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world.Learn how to: - Design your site - Choose the right platform - Attract a fan base - Finance your blog - Maintain work/life balance - Manage comments - Find content inspiration - Overcome blogger's block - Choose the right ads - Develop a voice - Protect your work - Create a media kit - Leverage your social network - Take better photographs - Set up an affiliate program - Partner with sponsors - Build community - Go full-time with your blog - And more!

    In The Million-Dollar, One-Person Business, Elaine Pofeldt outlines the pathways to joining this entrepreneurial movement, synthesizing advice from hundreds of business owners who've done it. She explains how to identify, launch, grow, and reinvent the business, showing how a single individual can generate $1 million in revenue--something only larger small companies have done in the past. Both inspirational and practical, this book will appeal to all who seek a great worklife and a great lifestyle.

    Although you may not be aware of it, girlish behaviors such as these are sabotaging your career!Dr. Lois Frankel reveals why some women roar ahead in their careers while others stagnate. She's spotted a unique set of behaviors--101 in all--that women learn in girlhood that sabotage them as adults. Now, in this groudbreaking guide, she helps you eliminate these unconscious mistakes that could be holding you back--and offers invaluable coaching tips you can easily incorporate into your social and business skills. If you recognize and change the behaviors that say "girl" not "woman", the results will pay off in carrer opportunites you never thought possible--and in an image that identifies you as someone with the power and know-how to occupy the corner office.

    Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).   Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.

    From lawyer/chefs to police officer/personal trainers to mom/CEOs, these creative thinkers have discovered the antidote to boredom, burnout, job insecurity, and many other workplace woes. Filled with the stories of scores of those who have achieved financial and career success with "The Slash Effect," ONE PERSON/MULTIPLE CAREERS will show you how to:Balance multiple careers without feeling overworked, and still have time for friends and family Prepare a résumé, bio, or Web site that best presents your unique and varied talents Use your current career to help you cultivate slashes Negotiate a customized work arrangement with employers.

    From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works.The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.

    These are the men and women doing battle daily beneath the banner that is your brand. Are they courageous or indecisive? Are they serving a motivated team or managing employees? Are they valued? Your team will never grow beyond you, so here’s another question to consider—are you growing? Whether you’re sitting at the CEO’s desk, the middle manager’s cubicle, or a card table in your living-room-based start-up, EntreLeadership provides the practical, step-by-step guidance to grow your business where you want it to go. Dave Ramsey opens up his championship playbook for business to show you how to: -Inspire your team to take ownership and love what they do -Unify your team and get rid of all gossip -Handle money to set your business up for success -Reach every goal you set -And much, much more! EntreLeadership is a one-stop guide filled with accessible advice for businesses and leaders to ensure success even through the toughest of times.

      In The Career Code, the third book in the smash-hit Who What Wear series, fashion and digital entrepreneurs Katherine Power and Hillary Kerr bring you the Everygirl’s guide for creating your own professional success, on every level, flawlessly. The book is filled with insightful, pragmatic “career codes” to follow, as well as all of the practical, how-to advice they’ve learned while building their company from zero employees in 2006, to the thriving, multibrand, multiplatform, multi-million dollar company it is today.   In this approachable, authoritative, and inspirational book, you will find the most useful and accessible tips and tricks to strategically build your career into exactly what you want it to be, from negotiating your salary to avoiding the biggest mistake most people make when they quit. Chapters include advice on résumé building, dressing for the job you want, and how to effectively communicate at work—even with the most difficult colleagues—all done with the Who What Wear girls’ practical and polished signature style. It gives you total insight into how you can excel at work in every arena, whether you’re just starting your very first job, contemplating switching fields, or finally a boss who’s building her own team. The Career Code also includes over 20 of Hillary and Katherine’s best “life hacks” to ensure your out-of-office life runs just as smoothly as your career.   Take your ambition to the next level and give your career the stylish edge it deserves. This is the must-have handbook for every woman at every stage of her career, no matter where she sits in the boardroom.

    Filled with thought-provoking questions, ideas and solutions, this book will help you stay positive while dealing with life’s disappointments and the negativity that encompasses our society. Whereas, you can’t change the people and circumstances that try to get your goat, Hide Your Goat will help you stay positive when negativity surrounds you. The book focuses on six core principles.• The Courage to Recognize Who You Are• The Strength to Accept Where You Have Been* The Wisdom to Discern Where You Are Heading* The Knowledge to Acquire What it Takes To Get There* The Awareness to Exclude Who Is Stopping You* The Power to Change What Holds You BackHide Your Goat makes you aware of how your daily life intersects with a diverse group of people from different backgrounds, opinions and personalities. This book will make you think about yourself and dive deep below the surface to uncover feelings, thoughts and emotions that expose your goat. Regardless of its origin, the expression “gets my goat” is something that resonates with all of us. The fast-paced and stress-filled schedules we maintain “open the gate” to allow people and circumstances to “get our goat.” It’s time to discover, herd, teach, feed, gate, exercise and in the end, Hide Your Goat!

    In both high-pressure situations and everyday scenarios, in each meeting and email, we have the opportunity to empower our colleagues by using the right words.In Leadership is Language, Former US navy captain David Marquet expands on his bestselling leadership book Turn the Ship Around! and shows managers and leaders the next step in their development: how to enable their team through communication.Marquet outlines a set of principles and tools that help leaders inspire their people to take responsibility and address challenges without waiting to be told what to do, highlighting how small changes in language can lead to dramatic changes in a team's success and happiness.Praise for Turn the Ship Around!:'I don't know of a finer model of this kind of empowering leadership than Captain Marquet. And in the pages that follow you will find a model for your pathway' Stephen R. Covey, author of The 7 Habits of Highly Effective People'To say I'm a fan of David Marquet would be an understatement... I'm a fully fledged groupie. He is the kind of leader who comes around only once a generation. He is the kind of leader who doesn't just know how to lead, he knows how to build leaders. His ideas and lessons are invaluable to anyone who wants to build an organization that will outlive them' Simon Sinek, optimist and author of Start with Why