This thorough introduction to second language research provides a comprehensive review of the research into learner language, internal and external factors in language acquisition, individual differences, and classroom second language learning.

     What does it take to drop ten strokes from your golf score? What part of Tiger Woods’ game makes him a winner? Traditional golf stats can't answer these questions. Broadie, a professor at Columbia Business School, helped the PGA Tour develop its cutting-edge strokes gained putting stat. In this eye-opening new book, Broadie uses analytics from the financial world to uncover the secrets of the game of golf. He crunches mountains of data to show both professional and amateur golfers how to make better decisions on the course.  This eagerly awaited resource is for any player who wants to understand the pros, improve golf skills, and make every shot count.

    Now is the time to learn to target where the market is going to be, not where it has been, so you can invest successfully. Financial expert John Mauldin makes a powerful, almost irrefutable case regarding the future direction of the markets. He then details a new approach to investing that will allow you to adjust to the new reality of investing. You'll consider options beyond traditional stock portfolios as you learn to choose between the stable and secure investments that will enable you to profit in turbulent markets. Buy your copy of this must-read investment roadmap today.

    Strategy and innovation expert, Max McKeown, draws on millions of years of evolution to create a practical and strategic set of rules which take adaption from an involuntary coping strategy to a deliberate winning strategy.To show how adaptability works McKeown looks at a rich set of examples, problems and situations. He includes the 15-year old geneticist working from his basement, and the Italian town that said no to seemingly inevitable change. Along the way, he visits the adaptation of Western technology to the social structures of sub-Saharan Africa and explores how quantum games may solve the world's trickiest problems. He looks inside global corporations like Starbucks, Netflix and McDonald's to see how they flirt with extinction, create internal barriers to adaptation, and adapt to transcend their situation.Adaptability proves that innovation is important but not enough. Strategy, branding, marketing and operations are all useful, but insufficient. And highlights that the ability to adapt smarter and faster than the situation changes is what makes the powerful difference between adapting to cope and adapting to win.

    General Tom Franks embodies those qualities: strength, experience, a keen mind, energy, honor, good humor, and a deep loyalty to his troops and to his country. "Tom Franks is truly a soldier's soldier."-- Secretary of Defense Donald Rumsfeld The Commander in Chief of the United States Central Command from July 2000 through July 2003, General Tommy Franks made history by leading American and Coalition forces to victory in Afghanistan and Iraq -- the decisive battles that launched the war on terrorism.In this riveting memoir, General Franks retraces his journey from a small-town boyhood in Oklahoma and Midland, Texas, through a lifetime of military service -- including his heroic tour as an Artillery officer in Vietnam, where he was wounded three times. A reform-minded Cold War commander and a shrewd tactician during Operation Desert Storm, Franks took command of CENTCOM at the dawn of what he calls a "crease in history" -- becoming the senior American military officer in the most dangerous region on earth.Now, drawing on his own recollections and military records declassified for this book, Franks offers the first true insider's account of the war on terrorism that has changed the world since September 11, 2001. He puts you in the Operations Center for the launch of Operation Enduring Freedom just weeks after 9/11, capturing its uncertain early days and the historic victory that followed. He traces his relationship with the demanding Donald Rumsfeld, as early tensions over the pace of the campaign gave way to a strong and friendly collaboration.When President Bush focused world attention on the threat of Iraq, Franks seized the moment to implement a bold new vision of joint warfare in planning Operation Iraqi Freedom. Rejecting Desert Storm–style massive troop deployment in favor of flexibility and speed, Franks was questioned by the defense establishment -- including Secretary of State Colin Powell. Yet his vision was proven on the ground: Within three weeks, Baghdad had fallen.American Soldier is filled with revelation. Franks describes the covert diplomacy that helped him secure international cooperation for the war, and reveals the role of foreign leaders -- and a critical double agent code-named "April Fool" -- in the most successful military deception since D-Day in 1944. He speaks frankly of intelligence shortcomings that endangered our troops, and of the credible WMD threats -- including eleventh-hour warnings from Arab leaders -- that influenced every planning decision. He offers an unvarnished portrait of the "disruptive and divisive" Washington bureaucracy, and a candid assessment of the war's aftermath. Yet in the end, as American Soldier demonstrates, the battles in Afghanistan and Iraq remain heroic victories -- wars of liberation won by troops whose valor was "unequalled," Franks writes, "by anything in the annals of war."Few individuals have the chance to contribute so much of themselves to the American story as General Tommy Franks. In American Soldier, he captures it all.

    This book looks at how to deal with the changing consumer and the social media as a marketing specialist.

    Peek behind the counter and learn how sportsbooks operate. Combine that insider knowledge with why-didn’t-I-think-of-that sports betting logic, and you have the winning formula.Ed Miller is a best-selling (over 300,000 copies sold) author of books on poker and gambling. This is his first book on sports betting, but maybe his favorite book to write so far.Matthew Davidow is a sports modeler, using proprietary methods to beat major sports betting markets for over 15 years, and co-founding two leading private sports analytics firms along the way.What people are saying about The Logic Of Sports Betting:"Matt and Ed are two of the smartest minds in sports betting." - Rufus Peabody, professional sports bettor"As a sportsbook employee for 30-plus years, I find it difficult to read or watch anything about sports betting. But I could not put The Logic Of Sports Betting down. It’s that good." - Robert Walker, Las Vegas bookmaker

    The Apollo moon landing of 1961 was one of those events—the invention of the Apple personal computer was another. In this book, John Sculley—former CEO of both Pepsi and Apple—claims we are in an era that is giving birth to numerous groundbreaking events and inventions—moonshots—that will change the way we live and work for generations to come. The time is ripe, according to Sculley, for a new breed of innovative entrepreneurs to build businesses across industries that will bring in billions of dollars—while changing people’s lives for the better. And in this book, he’ll show you how to do it. Moonshot! lays out a roadmap for building a truly transformative business, beginning with a can’t-fail concept and drawing on clear examples from companies who’ve done innovation right.

    Becoming a Student-Ready College flips the college readiness conversation to provide a new perspective on creating institutional value and facilitating student success. Instead of focusing on student preparedness for college (or lack thereof), this book asks the more pragmatic question of what are colleges and universities doing to prepare for the students who are entering their institutions? What must change in an institution's policies, practices, and culture in order to be student-ready?Clear and concise, this book is packed with insightful discussion and practical strategies for achieving your ambitious student success goals. These ideas for redesigning practices and policies provide more than food for thought--they offer a real-world framework for real institutional change. You'll learn:How educators can acknowledge their own biases and assumptions about underserved students in order to allow for change New ways to advance student learning and success How to develop and value student assets and social capital Strategies and approaches for creating a new student-focused culture of leadership at every level To truly become student-ready, educators must make difficult decisions, face the pressures of accountability, and address their preconceived notions about student success head-on. Becoming a Student-Ready College provides a reality check based on today's higher education environment.

    The first abnormal psychology book to present a thoroughly integrated multicultural perspective--based on the authors' view that cross-cultural comparisons can greatly enhance the understanding of disorders--the text provides extensive coverage and integration of multicultural models, explanations, and concepts. The book also helps you gain an understanding of abnormal behavior as scientific and clinical endeavors, while providing insight into the tools that mental health professionals use to study and treat disorders.

    Accelerate innovation and actively shape the future—before someone else does it for you! Digital transformation has divided us all into two camps: the disruptor and the disrupted. The Anticipatory Organization gives you the tools you need to see disruption before it happens, allowing you to turn change into advantage. In The Anticipatory Organization, Burrus shows us that the future is far more certain than we realize, and finding certainty in an uncertain world provides a big advantage for those who know how and where to look for it. Inspired by the dramatic results that organizations are experiencing from his award-winning learning system, The Anticipatory Organization offers a comprehensive way to identify game-changing opportunities. Using the principles of this proven model, you will learn how to elevate planning, accelerate innovation, and transform results by pinpointing and acting upon enormous opportunities waiting to be discovered. Readers will learn how to: • Separate the Hard Trends that will happen from the Soft Trends that might happen • Anticipate disruptions, problems, and game-changing opportunities • Identify and pre-solve predictable problems  • Accelerate innovation (both everyday innovation and exponential innovation)  • Pinpoint and act upon enormous untapped opportunities  ​• Skip problems and barriers to succeed faster

    

    It was written for both graduate and undergraduate students who already know the basics of academic writing but may still struggle to express their ideas using the right words. The Only Academic Phrasebook You’ll Ever Need contains 600 sentence templates organized around the typical sections of an academic paper. Here are some examples: 1. Establishing a research territory: The last few years have seen an increased interest in ____. 2. Describing research gaps: To date, no study has looked specifically at ____. 3. Stating your aims: The aim of this study is to discuss the extent to which ____. 4. Describing the scope and organization of your paper: In chapter ____ , the concept of ____ is further explored. 5. General literature review: A number of scholars have attempted to identify ____. 6. Referencing: In his 1799 study, Smith argued that ____. 7. Sampling and data collection: Participants were randomly selected based on ____. 8. Data analysis and discussion: The data provide preliminary evidence that ____. The Only Academic Phrasebook You’ll Ever Need also contains 80 grammar and vocabulary tips for both native and non-native speakers. For example: 1. What's the difference between "effect" and "affect"? “Imply” and “infer”? "They're", "their" and "there"? 2. Is "irregardless" correct? 3. Do you say "the criteria was" or "the criteria were"? The Only Academic Phrasebook You’ll Ever Need is NOT a comprehensive academic writing textbook. It will NOT teach you key academic skills such as choosing the right research question, writing clear paragraphs, dealing with counter arguments and so on. But it will help you find the best way to say what you want to say so you can ace that paper!

    Millions of children grew up immersed in the world of the boy wizard—reading the books, dressing up in costume to attend midnight book release parties, watching the movies, even creating and competing in Quidditch tournaments. Beyond what we know of the popularity of the series, however, nothing has been published on the question of the Harry Potter effect on the politics of its young readers—now voting adults.Looking to engage his students in exploring the connections between political opinion and popular culture, Anthony Gierzynski conducted a national survey of more than 1,100 college students. Harry Potter and the Millennials tells the fascinating story of how the team designed the study and gathered results, what conclusions can and cannot be drawn about Millennial politics, and the challenges social scientists face in studying political science, sociology, and mass communication.

    A how-to guide to classroom inquiry that takes educators through the research process step by step, answering each critical question from where do I begin? through publishing the results.