The Champagne Diet: Eat, Drink, and Celebrate Your Way to a Healthy Mind and Body!


Alwill Leyba, Cara - 2013
    It's for the woman who doesn't want to trade in her champagne for skinny jeans. It's for the woman who is done with dieting, and ready to start paying attention to her health before that number on the scale. It's for the woman who is ready to stop letting her weight define her, and is ready to understand why it always did. This is not a diet book. This is a lifestyle guide. This book will change the way you view your weight and yourself forever. You will walk away feeling empowered, inspired, and downright sexy (and probably craving a glass of bubbly). You will learn how to celebrate yourself and your body. You will learn to make your health a priority, always. And most importantly – you will learn to love yourself, exactly as you are. So get ready to embark on a complete dieting and lifestyle overhaul, sister. You are now on The Champagne Diet! "The Champagne Diet will resonate with every woman with it’s realistic and simple approach to dieting. Alwill delivers a personal, relatable, and funny guide to shedding pounds without deprivation." - Kim Barnouin Co-Author, Skinny Bitch

Public Speaking Essentials: Six Steps to Sizzle on Stage


Ramakrishna Reddy - 2015
    You may be overloaded with too much of information. There are loads of information in form of books and articles out there that can help you. However, would it be nice to have an easy and simple process to follow to handle this area of your life? Discover The Easy Guide To Public Speaking: “Public Speaking Essentials” will reveal 6 steps that’ll help you overcome your fear and speak like a PRO. These are easy to understand and implement solutions coming from someone who was in the trenches and who's now an active and successful public speaker. Since he was a shy kid as he was growing up, Rama ventured into Public Speaking to handle this area of his life. As a result of his learning from mentors, toastmasters and contests, Ramakrishna Reddy has won more than 25 Public Speaking Contests and written 3 books related to Public Speaking. He speaks regularly to people ranging from few dozens to few hundreds. Ramakrishna is dedicated to sharing the lessons he’s learned to help others become confident in public speaking. Public Speaking Revealed in Six Simple Steps: How to overcome Public Speaking Anxiety How to master three pillars of Public Speaking How to Practice for Presentation Day How to Handle the Presentation Day How to create a connection with the audience How to handle glitches during the presentation day Download now to know more about this 'no clutter' guide.

The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life


David Krueger - 2009
    What's complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don't simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it.Without realizing it, we give money meaning it doesn't really have--what former psychiatrist and current business coach David Krueger calls our "money story." And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness.What is your money story?Do you consistently spend more than you have?Do you follow the herd in your investments--even though you know the herd is usually wrong?Have you neglected to save for the future, even when you have the means?Do you feel controlled or shackled by debt?Is your money somehow never "enough"?Is money, or the lack of it, always on your mind?The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our braindeals with money, the reasons we tend to make the same money mistakes over and over--and most importantly, how you can change all that.A brilliant blend of cutting-edge science and real-world application, The Secret Language of Money helps you rewrite your money story and find that elusive balance of wealth, health, and joy we all seek.

Contemporary Marketing


Louis E. Boone - 2007
    The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know in order to begin a marketing career, as well as things that will help them understand how to look at their own studies and their own careers as a marketing adventure. All the components of the marketing mix are included along with a lot of other compelling and thought-provoking ideas and concepts. Since its first edition, CONTEMPORARY MARKETING continues to showcase the foundations of marketing principles while featuring the newest trends and research in the discipline.

Free: The Future of a Radical Price


Chris Anderson - 2009
    Reveals how to run an online business profitably in spite of the Internet's inherently free culture, disseminating the principles of a ''priceless economy'' in six categories that pertain to advertising, labor exchange, and advanced-version fees.

Viralnomics: How to Get People to Want to Talk About You


Jonathan Goodman - 2016
    A must-read for anyone who wants to win at social.” - Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On) ***Discover how to get the right type of people to talk about you.*** ARE YOU SHARING GREAT WORK, but it seems nobody is listening? Does it seem like you’re at the mercy of social networks’ mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media? In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people’s desires and get them to share your message as an extension of themselves. In this engaging, entertaining, and educational quick read you will discover: Methods to ethically persuade on social media. (pg 105) How to identify and befriend the real influencers (they aren’t who you think they are). (pg 23) A concept buried deep in psychological research that holds the secret to purposeful social sharing. (pg 53) The two keys to creating true power with Internet marketing. (pg 65) How to craft your messages and build your networks. (pg 115) If you desire to use social media marketing to get your product, service, or small business out to the right audience you don’t need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help. Don't delay, scroll up and buy your copy today!

Operations Management: Processes & Supply Chains


Lee J. Krajewski - 1987
    "Operations Management" provides readers with a comprehensive framework for addressing operational process and supply chain issues. This text uses a systemized approach while focusing on issues of current interest. The latest edition of this text has been revised to integrate a supply chain orientation.

No Thanks Im Just Looking


Harry J. Friedman - 1989
    And Harry J.Friedman is very good at it. Someone once said, "Harry is the kind of guy who would sell someone a kickstand and then a $3,000 bicycle to go on top of it. "What makes him and his bookon retail selling so unique is his uncanny ability to turn shoppers into buyers, and teach others how to do the same. "No Thanks, I'm Just Looking" will give you the inside scoop on how to skyrocket your career with a system of practical money-making steps that are easy to learn and fun to use. No theoretical mumbojumbo oroutdated 1940s methodologies.Unlike most sales trainers who are obsessed with handling objections and tricky closing techniques, Harryconcentrates more on "front-end selling." He'll show you how to get past customer resistance - that "I don't like you and I don't trust you" defensive shield thatcustomers are seemingly born with. And he'll show you how to probe more effectively so you can find outexactly what your customers want so that all you have to do is deliver it. The essence of front-end selling is having your customers say "I'11 take it" before you everhave to ask "Will you buy it?"The fun really begins, however, when you learn his unique version of the trial close - how to routinely add on additional merchandise, while you're closing thesale on the main item. This will put you in control of the sale and set you up for the final step which will reduce returns, build referrals and increase your repeat business.This book will save you countless hours of trial and error experience and allow you to focus on the things that really work. It will become your retail bible as you read it over and over. And each time you do,you'll turn up another batch of gems that just keep making you money.

Instant Cashflow


Bradley J. Sugars - 2000
    And best of all, these crystal-clear, bite-sized lessons can be put to work in your business immediately! Discover how to: Generate hundreds of promising new leads Increase your conversion rate of leads to sales Maximize the value of your average sale Measure your results and fine-tune your best strategies Get real results right now when you discover all that Instant Success has to offer! Instant Advertising * Instant Leads * Instant Profit * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Systems * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in TrainingDDC: 658.8

HYPERGROWTH: How the Customer-Driven Model Is Revolutionizing the Way Businesses Build Products, Teams, & Brands


David Cancel - 2017
    The key to achieving HYPERGROWTH is being customer-driven. So if you’re ready to start putting your customers first, keep reading... What You’ll Learn: A New Approach to Product Management and Developing SaaS Products People Love Today, there’s no excuse for not communicating with customers on a daily basis. Messaging has exploded, new generations are focused on 1:1 communication by default, and artificial intelligence is finally coming so we can deliver 1:1 at scale. So why would you build a product, or a company, without leaning into the advantages of that ecosystem? In his new book, HYPERGROWTH, serial entrepreneur and Drift co-founder/CEO David Cancel shares a modern approach for building products and structuring teams that makes customer communication a central priority. The book tells the story of how Cancel’s customer-driven approach started out as a test with a product team (Performable), transformed an entire organization (HubSpot), and sparked a new movement (Drift). What’s Inside: Practical Advice and Frameworks for Becoming Customer-Driven and Growing Your Business Responsive Development (RD): a new approach to building products that adds the customer back into the equation The Burndown Framework: a framework for implementing Responsive Development that’s faster and more flexible than Agile. The Three-Person Team: the customer-driven way to structure engineering teams. Each team consists of a tech lead who manages two other engineers. Getting Rid of Roadmaps: through building a culture of transparency and accountability and working closely with internal customers, you can release product updates more rapidly and iteratively. The Spotlight Framework: a framework for helping you focus on the right parts of customer feedback so you can take the appropriate next steps. The framework breaks feedback down into three main categories: user experience issues, product marketing issues, and positioning issues. Who This Book Is For: Entrepreneurs, Startup Founders, Product Managers, Product Teams, Marketing Teams … Entire Companies! Every part of your business can benefit from being customer-driven. With the rise of SaaS and the on-demand economy, customer expectations have changed. Customers expect their voices to be heard. They find value in being part of a community, and being part of that journey of creating the product. So stop running your business like we’re still living in the 2000s. It’s time to take a customer-driven approach. Here’s what people are saying about the book: “David Cancel is one of the best when it comes to building products that customers love. And now he’s sharing his wisdom and writing the book explaining how he does it. This is a must read for any entrepreneur or business owner.” -MARK ROBERGE Senior Lecturer, Harvard Business School, Former SVP of Sale and Services at HubSpot ”When it comes to building business software, there’s no one better than David Cancel, and I saw fi

Smart Self-Publishing: Becoming an Indie Author


Z. Winters - 2010
    Contents out-of-date. Removed from the market.

Kellogg on Marketing


Alice M. Tybout - 2000
    This is a must-have marketing reference.

Marketing Imagination


Theodore Levitt - 1983
    He has also added his famed McKinsey Award-winning essay "Marketing Myopia," and included detailed accounts of how to maximize the product life cycle and achieve the delicate balance between innovation and imitation. As before, this new edition of The Marketing Imagination shows Levitt at his best -- sharp, knowledgeable, erudite, and, yes, as imaginative as ever.

The Thank You Economy


Gary Vaynerchuk - 2010
    In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk—one of Bloomberg Businessweek’s “20 People Every Entrepreneur Should Follow”—looks beyond a numbers-based analysis to explore the value of social interactions in building our economy.

From Good to Great


Scott Brouwer - 2013
    Most believe that success is a long, up-hill battle that leaves little time for rest or relaxation. Well, I'm here to tell you the opposite. In fact, the difference between good and great often amounts to the simplest of strategies that, when adopted, will instantly improve your business as well as allow for long-term success. If you're ready to take your business from good to great, read on. You'll find all of the tips and tricks you need to grow your business in any economy. Together we'll cover specific marketing, sales, customer service, and business-building techniques that you can use to significantly increase your success with very little extra effort. As a result, you'll have a better business and a better life with time to do the things that you love.