The second edition, Inside the Circus, pulls back the curtain on the pursuit of the Republican nomination, as operatives jockey for position and strategists vie to fashion a message that can win over all factions of the fractious GOP.   Over the course of a long winter and into the spring, the contest for the 2012 Republican presidential nomination gathered steam and bubbled over with drama. At times it seemed more like a soap opera or reality show than a political campaign. Inside the Circus, the latest real-time digital dispatch from acclaimed political correspondent Mike Allen and award-winning journalist and author Evan Thomas, chronicles each turn in this endlessly surprising race with reporting straight from the campaign war rooms of Mitt Romney, Rick Santorum, and the other GOP contenders.   What was the thinking inside the Romney brain trust as what was once expected to be an easy ride to the nomination turned into what some have called a “long slog”? How did Newt Gingrich throw the preternaturally poised Romney off his game in South Carolina—and who convinced the former Massachusetts governor it was time to start punching back? Why were the other campaigns caught flat-footed by the rise of Rick Santorum and what does his unlikely ascent mean for the prospect of a brokered convention? From the Iowa caucuses to Super Tuesday and beyond, Allen and Thomas answer all the questions the headlines, polls, and delegate counts can’t address. The stakes are high, the plotlines are still unfolding, and Inside the Circus is your fly-on-the-wall guide to the most fascinating Republican presidential race in recent memory.

     The co-founder of three multi-million dollar start-ups, Oliver Luckett is frequently asked to speak on social media's impact. But how, he used to wonder, could he best describe the interactions of millions of users, a complicated system of human connections? One day, while hiking through Joshua Tree National Park, Luckett had a flashback to his days as a microbiology lab rat--and an epiphany: Social media is an organism, a living, breathing, evolving creature. Luckett and Casey deliver a revolutionary theory of social networks, showing--to an astonishing degree--how they mimic biological life. By examining cells, viruses, and other microbiological functions, we can master social media in both business and in life.

    With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience. In this ultimate how-to Instagram guide, you’ll learn: · How to brighten, sharpen, and filter your photos· The best apps and filters· How to prop and style food and fashion photos· Ways to craft your voice and story on Instagram· How to gain more Instagram followers· Secrets behind building a top Instagram brand· How to transform an Instagram hobby into a successful business· Tips for driving revenue based on your following Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.

    Hardly anyone has heard of it, but those who do swear by it, and they tend to be some of the world's top copywriters. For example, Gary Bencivenga, who retired in 2003 as the world's most effective and highest paid copywriter, named Obvious Adams as one of the most important copywriting and business books he's ever read. Some say that Bencivenga was given the book by David Ogilvy himself, the father of modern advertising. And some even whisper that the allegorical character of Obvious Adams is a veiled reference to Claude Hopkins, whose work is studied by serious marketers to this day. So make use of this treasure that you hold in your hands. Read it once, to enjoy the story. Then read it a second time, to appreciate the wisdom that it shares. Make notes in the margins, and carefully apply what you learn - and your future customers will thank you for having done so!

    This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time-the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world. Low price is so alluring that we may have forgotten how thoroughly we once distrusted it. Ellen Ruppel Shell traces the birth of the bargain as we know it from the Industrial Revolution to the assembly line and beyond, homing in on a number of colorful characters, such as Gene Verkauf (his name is Yiddish for "to sell"), founder of E. J. Korvette, the discount chain that helped wean customers off traditional notions of value. The rise of the chain store in post-Depression America led to the extolling of convenience over quality, and big-box retailers completed the reeducation of the American consumer by making them prize low price in the way they once prized durability and craftsmanship. The effects of this insidious perceptual shift are vast: a blighted landscape, escalating debt (both personal and national), stagnating incomes, fraying communities, and a host of other socioeconomic ills. That's a long list of charges, and it runs counter to orthodox economics which argues that low price powers productivity by stimulating a brisk free market. But Shell marshals evidence from a wide range of fields-history, sociology, marketing, psychology, even economics itself-to upend the conventional wisdom. Cheap also unveils the fascinating and unsettling illogic that underpins our bargain-hunting reflex and explains how our deep-rooted need for bargains colors every aspect of our psyches and social lives. In this myth-shattering, closely reasoned, and exhaustively reported investigation, Shell exposes the astronomically high cost of cheap.

    Suddenly Islamic State had a face and the whole world knew the extent of their savagery. Weeks later, when his identity was revealed, Robert Verkaik was shocked to realise that this was a man he’d interviewed years earlier. Back in 2010, Mohammed Emwazi was a twenty-one-year-old IT graduate who claimed the security services were ruining his life. They had repeatedly approached him, his family and his fiancée. Had they been tracking an already dangerous extremist or did they push him over the edge? In the aftermath of the US air strike that killed Emwazi in November 2015, Verkaik’s investigation leads him to deeply troubling questions. What led Emwazi to come to him for help in the first place? And why do hundreds of Britons want to join Islamic State? In an investigation both frightening and urgent, Verkaik goes beyond the making of one terrorist to examine the radicalisation of our youth and to ask what we can do to stop it happening in future.

    You will find practical business advice on how to: - Brand yourself as a top blogger and sought-after influencer - Build valuable relationships with PR companies and brands - Secure invitations to important industry events - Work with advertising networks - Develop new revenue streams - Land spokesperson deals and large scale sponsorships - Position yourself at the forefront of the fashion blogosphere Full of action driven exercises, helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!

     Inside the affiliate marketing blueprint you will learn exactly how to: • Choose the right offer to promote • Get the right mindset to make money with affiliate marketing • Sign up to the best affiliate networks • Start an affiliate marketing business using free methods • Create great looking landing pages that convert • Drive traffic to your offers from the best traffic networks • Track and scale your marketing campaigns to insane numbers • Automate your affiliate business to earn commissions on autopilot • The Free bonus course will take you even more in depth and connect you with thousands of internet marketers from all over the world! Don’t wait any longer! This guide will NOT be at this price forever! Scroll up, download it, read it, and begin making money online with affiliate marketing.

    While the teacher, the recluse, the advertising whizz-kid and the African woman and her young son run, rush, dart and dash, she knows for sure that she will never have anything worth dashing to. But sometimes all it takes is a little magic to bring people together. And, in Lavender Square, where the lavender grows in mysterious abundance and colours the air with a musky sense of love, magic is never very far away. The neighbours, who once passed each other by in detached universes, find themselves thrown together when they are obliged to take care of young Patrick Kimba. His mother is seriously ill and no one knows when or if she is ever coming home. At first they resist the tiresome interruption, until quite by accident Patrick’s dream of becoming a football star and finding his long-lost father becomes theirs, and their lives and heartaches become woven together in a new and unexpected pattern.

    Hypnotists of all levels of experience will be able to expand their skills to new heights to create the most effective sessions and the most profitable practices. “Magic Words teaches you how to work without scripts, spontaneously and effortlessly in hypnosis and in your life.” ~Michael Watson, International Hypnosis and NLP Trainer and Past President Hypnosis Education Association “Any serious hypnotist or therapist MUST read this book if they want to increase their influence and help more people.” ~Dr. William Horton, author of The Secret Psychology of Persuasion “Magic Words is a must read for anyone who wants to really motivate themselves or others.” ~Shelley Stockwell-Nicholas, PhD President- International Hypnosis Federation “This is a wonderful handbook for all Certified Instructors to offer their hypnosis students. Karen expertly anchors skills as she teaches the concepts.” ~Larry Garrett BCH, OB Owner Garrett Hypnosis and Wellness Center “This book is captivating! ~Erika Flint, CEO Cascade Hypnosis Center Karen Hand, an award-winning Board Certified Hypnotist, Educator and World-Class Communicator, has helped thousands of people take control of their lives and trained countless hypnotists to help others make a change for good. Visit www.karenhand.com

    Examines the loyalty of relationships companies seek to establish by attaching celebrities to their brands and the instantaneous impulses consumers exhibit when purchasing a product.

    6 months later, his first blog was earning more than his retail job which he decided to quit and focus on blogging.These results are not typical, but this book will go over the complete steps to setting up a profitable authority site which you can use to creating your first website and earning supplemental income.*Who was this book written for?*This book is written for people who are looking to start blogging and those people looking to create a website. It will also be helpful to those who are already blogging but not making money from their efforts.*Who this book is not for:*If you are looking to start a website and get rich overnight, look elsewhere. You will need to be dedicated and work hard to achieve desirable results.While this book gives valuable information to those who are already making money blogging, if you making thousands of dollars a month, it was not written for you and might move a bit slow.*Topics covered in this book:*•Who Am I?•Step 1: Picking A Niche•Step 2: Keyword Research•Step 3: Setting Up Your First Website•Step 4: Writing Content For Your Website•Step 5: Collecting Emails•Step 6: Content Promotion]You will learn how these 6 steps to starting a blog can be done in under an hour while learning about the basics of blogging in WordPress. You will also get access to the exact tools that are used every day by websites across the world.Learn how to start your blog today, get started, and within the next 60 minutes, you should have a fully functioning website. This is the most comprehensive book about how you can start a blog which will hold your hand every step of the way.

    Some agents dominate the market, while others can barely keep their heads above water. There are secrets the top producers possess that every agent needs to know. This invaluable guidebook from #1 New York Times best-selling author Tom Ferry explores the systems and strategies that can transform you and your team into real estate rock stars.In Mindset, Model and Marketing you'll learn how to:Take the massive action necessary to become the dominant agent in your marketplace Win listings by presenting and closing with confidence Profit from your database and geographic farm Implement one of four team models to scale your business Take control of your time to work smarter, not harder With Tom's proven business-building techniques, you can become a force to be reckoned with in the real estate industry and secure the future you've always wanted.

    Suitable at the graduate-level/MBA level if used with supplemental cases. The Fourth Edition draws students into the excitement, challenges, and controversies of global marketing. The paperback, two-color format gives adopters the flexibility to choose a supplementary reader while ensuring that the total cost to students is reasonable. Each chapter features vignettes and discussion cases featuring high-profile, real-world companies and products; examples from the trade press to illustrate key terms and issues; topical and timely boxed features; and concise summaries of the latest research findings published in scholarly journals.

    The Thirty-two mini-cases help readers learn by applying the theory, drawing on current business news to demonstrate specific consumer behavior concepts. This edition now includes thirty-two Active Learning mini-cases. A clear consumer decision making model is set out in each chapter to facilitate learning-- presented in the first chapter, this model serves as a structural framework for the concepts-- the building blocks-- examined in the following chapters. The book's final chapter ties all of these concepts together so readers see the interrelationships and relevance of individual concepts to consumer decision-making. For those studying consumer behavior and/or marketing.