Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

    Free of all the usual filler and hype, The Simple Six is a real program, for real people, offering real results. The unique programming method found only in The Simple Six is based on the idea that repeating a small amount of work consistently can lead to great changes in the way you look, the way you feel, and the way you think about fitness and exercise.  If you're looking for a simple, straightforward way to build a strong, balanced, and capable physique, then The Simple Six is for you. The Simple Six truly is the easy way to get in shape and stay in shape for the rest of your life!

    After the show aired, many of the 18 million viewers wrote to him about the profound impact of his servant leadership. How does a person achieve that level of success without arrogance or pride? In Love Works, Joel Manby introduces us to the power of Christlike love in the workplace. After years of leading thousands of men and women, Manby has proven that leading with love is effective, even in a business environment. Manby challenges leaders to allow integrity and faith to guide leadership decisions, outlining seven time-proven principles that break down the natural walls within corporate cultures, empowering managers and employees, disarming difficulties, and cultivating an atmosphere that builds long-term success. Manby also leverages the undeniable truth that love builds healthy relationships at home---why not use the same behavior to build healthy relationships at work?

    Larman and Vodde have distilled their immense experience helping geographically distributed development organizations move to agile. Going beyond their previous books, they offer today's fastest, most focused guidance: "brass tacks" advice and field-proven best practices for achieving value fast, and achieving even more value as you move forward. Targeted to enterprise project participants and stakeholders, "Large-Scale Scrum" offers straight-to-the-point insights for scaling Scrum across the entire project lifecycle, from sprint planning to retrospective. Larman and Vodde help you:Implement proven Scrum frameworks for large-scale developmentsScale requirements, planning, and product managementScale design and architectureEffectively manage defects and interruptionsIntegrate Scrum into multisite and offshore projectsChoose the right adoption strategies and organizational designsThis will be the go-to resource for enterprise stakeholders at all levels: everyone who wants to maximize the value of Scrum in large, complex projects.

    It is for everyone who cares about education in an uncertain world and explains how teachers, parents and grandparents can cultivate confidence, curiosity, collaboration, communication, creativity, commitment and craftsmanship in children, at the same time as helping them to do well in public examinations. Educating Ruby shows, unequivocally, that schools can get the right results in the right way, so that the Rubys of tomorrow will emerge from their time at school able to talk with honest pleasure and reflective optimism about their schooling. Featuring the views of schoolchildren, parents, educators and employers and drawing on Guy Claxton and Bill Lucas’ years of experience in education, including their work with Building Learning Power and the Expansive Education Network, this powerful new book is sure to provoke thinking and debate. Just as Willy Russell’s Educating Rita helped us rethink university, the authors of Educating Ruby invite fresh scrutiny of our schools.

    This guide also reveals how these business icons excel in areas of team building, risk management, and leadership development to accumulate their wealth.He offers a practical four-step program, from choosing one’s livelihood and pinpointing skills to focus on, to negotiating job terms and salary, in order to bring upon greater success.Business Brilliant by Lewis Schiff, coauthor of The Middle Class Millionaire: The Rise of the New Rich and How They are Changing America and The Armchair Millionaire, can help you can achieve better results in your business and in your career.

    Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing* programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.

    In "Borrowing Brilliance" he explains the origins and evolution of a business idea by showing readers how new ideas are merely the combinations of existing ideas. Since brilliance is actually borrowed, it's easily within reach. It's really a matter of knowing where to borrow the materials and how to put them together that determines creative ability. Murray presents a simple Six-Step process that anyone can use to build business innovation: Step One: "Defining"?Define the problem you?re trying to solve. Step Two: "Borrowing"?Borrow ideas from places with a similar problem. Step Three: "Combining"?Connect and combine these borrowed ideas. Step Four: "Incubating"?Allow the combinations to incubate into a solution. Step Five: "Judging"?Identify the strength and weakness of the solution. Step Six: "Enhancing"?Eliminate the weak points while enhancing the strong ones. Each chapter features real-life examples of brilliant borrowers, including profiles of Larry Page and Sergey Brin (the Google guys), Bill Gates, George Lucas, Steve Jobs, Albert Einstein, and other creative thinkers. Murray used these methods to re-create his own career and he shows how you can harness them to find your own creative solutions. First you copy, then you create. And the further from your own company you look, the more creative the solution. In the new bible of business innovation, renowned creativity expert David Kord Murray reveals the key to the creative process: borrowing. There is no such thing as a truly original idea. Great thinkers throughout history have understood this and used it to their advantage. Bill Gates ?borrowed brilliance? to create Microsoft, Steve Jobs ?borrowed? to create the Mac, and long before that Sir Isaac Newton used similar thinking techniques to arrive at his theory of gravity. "Borrowing Brilliance" is challenges our notions of intellectual property and authorship, explores the evolution of a creative idea, and takes us step-by-step through Murray's own unique thought process, which combines analytical and non-traditional thinking techniques. Murray's six step ?borrowing? process is one that anyone can master to build business innovation. Murray combines practical lessons with stories from his own career, as well as the careers of brilliant borrowers past and present. Most people believe creativity is a gift, that it can?t be taught, that it's innate in your thinking process and either you have it or you don?t. But Murray lifts the veil off the creative process, bringing it from the shadows of the subconscious mind into the conscious world. Creativity is not the result of divine intervention; it is something that can be learned and it is easily within reach.

    From the business experts that brought you The 7 Habits of Highly Effective People. Strengthen relationships and improve communications skills: In Get Better: 15 Proven Practices to Build Effective Relationships at Work, Chief People Officer Todd Davis moves beyond the adage that an organization's greatest assets are its people. Instead, he argues that relationships drive professional and personal effectiveness—and, in the end, create a culture that can become an organization's competitive advantage. Improve your emotional intelligence and become the ideal team player: In an approachable, engaging style, using real-world stories, Davis uncovers the most common relationship pitfalls that hurt careers and negatively affect organizational results. From his experience observing, leading, and coaching others for more than thirty years, David identifies fifteen proven practices that anyone at any level of an organization can apply to be successful at work, improve business results, and truly master effective relationships. Readers will learn how to: -Behave their way to credibility -Think “we,” not “me” -Take stock of their emotional bank accounts -Examine their real motives -Do less talking and more active listening -Make it safe to tell the truth and have difficult conversations -Start with humility, and much more! Master communication, understand your emotions, and build effective relationships with Get Better.

    Dylan Wiliam faces this challenge head-on by making a case for the important role of formative assessment in increasing teacher quality and student learning. While there are many possible ways in which we could seek to develop the practice of serving teachers, attention to minute-by-minute and day-to-day formative assessment is likely to have the biggest impact on student outcomes. Wiliam s view of formative assessment differs from the popular view in that he regards formative assessment as a process rather than a tool.Wiliam outlines what formative assessment is, and what it is not, and presents the five key strategies of formative assessment:1. Clarifying, sharing, and understanding learning intentions and criteria for success2. Engineering effective classroom discussions, activities, and learning tasks that elicit evidence of learning3. Providing feedback that moves learning forward4. Activating learners as instructional resources for one another5. Activating learners as owners of their own learningThe book presents a summary of the research evidence that shows the impact of each strategy and offers a number of practical techniques that teachers have used to incorporate the strategy into their regular classroom practice.

    It aims to help you to take the plunge to realize your potential, so that you do not have to remain stuck in a social and lifestyle rut as if there is no alternative.

    Since then I have had three best sellers in the short romance category and am now making over $1,000 a month. I went from making $10.64 for January (my first month) to making $1297.72 for March (my third month). I am projected, by looking at sales, to make $1800+ for April (my fourth month). This book is a tell-all of exactly what I did and how I did it. This is a short book. I guarantee there is no fluff here. I get straight to the point and tell you exactly what I did. I truly want to help you become a bestselling author and help you make money writing books. Please, I encourage you to follow the steps outlined in this book. Happy Writing! #1 bestselling short romance author Hope Ford writes short, steamy, sweet romances. There is always an alpha male (because who doesn’t love an alpha male) and a woman he makes his queen. Sit back, grab a glass of wine, and get lost in this happily ever after story – that’s also a little naughty.

    Thousands of people generate six to seven figures annually from online video content. And, with the right roadmap, you too could be en route to real influence and income. In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You’ll learn • The seven essential ingredients for a profitable channel • New strategies for getting views and subscribers • Ten ways to make money on YouTube • And much more Whether you’re a beginner or a veteran, this book will show you how to use YouTube to build a following, create a lucrative business, and make a massive impact in people’s lives.

    I don't have anything to write about! they say. And when writing does happen, how do you help them develop these ideas into more effective pieces?A powerful tool to jumpstart writingIn The Quickwrite Handbook, master teacher Linda Rief shares 100 compelling mentor texts and shows how to use each one as a powerful tool for sparking successful writing. Each mentor text includes Try this suggestions for inviting students to get started. You'll also find Interludes woven throughout: examples of quickwrites that students crafted into more fully developed pieces.These mentor texts are curated in four categories:Seeing Inward How do students view themselves?Leaning Outward What do students consider when they step outside of themselves?Beyond Self What do students notice and wonder about the world at large?Looking Back How does reflection help students grow into more articulate, thoughtful citizens of the world? Quickwrites go beyond writing promptsThe pages of this book champion Linda's wise words: Quickwrites-writing to find writing-are a powerful teaching tool that help students find ideas, discover their voices, and build their confidence as they discover they have important things to say.Quickwrites are more than a set of formulaic prompts. They are opportunities for students to use another writer's words to stimulate their thinking and-through writing themselves-to discover a voice they didn't know they had.

    Why? Because they complain the loudest, create the greatest disruptions, and rely on others to assume the responsibilities that they shirk. Learn how to focus on your good employees first, and help them shift these "monkeys" back to the underperformers. Through a simple but brilliant metaphor, Whitaker helps you reinvigorate your staff and transform your organization.