A well-rounded balance of hard skills (HTML5, XHTML, CSS, JavaScript) and soft skills (Web Design, e-commerce, Web site promotion strategies) presents everything beginning Web developers need to know to build and promote successful Web sites.

    From Quantum Mechanics to Natural Selection, what we have instead are theories - ideas explain why things happen the way they do. We don't know for certain these are correct - no one ever saw the Big Bang - but with them we can paint beautiful, breathtaking pictures of everything from human behaviour to what the future may hold. Profiling the key scientists behind each theory, "30-Second Theories" presents each entry in a unique, eye-catching full-colour design, with thought-provoking extras and stylish illustrations. It is essential for anyone keen on expanding their mind with science's most thrilling ideas.

    This Eighth Edition redefines the high standard set by previous editions. It offers the best balance of rigor and accessibility, the most current research, and the most thorough technology integration available for your course--all presented within a unique modular format that supports student mastery and provides instructors with maximum teaching flexibility. In every chapter, Kalat accurately portrays biopsychology as a dynamic and empirical field in which fascinating new discoveries are constantly being made. He captures readers' interest with the latest biological psychology findings, such as how gingko biloba claims to aid memory and coverage of the hypothesis that humans' mate choice patterns are influenced by natural selection. Throughout, the author's goal is not only to convey information, but also to convey his excitement about and dedication to the subject.

    This well-written book is grounded in the reality of teaching today to show real-world teachers who want to use assessment in their classroom the latest tools necessary to teach more effectively. The fifth edition of Classroom Assessment addresses the range of assessments that teachers are likely to use in their classrooms. With expanded coverage of problems related to measurement of special education children, a new student website with online activities, and an improved instructor's manual, this book continues to be a cutting-edge and indispensable resource not only for instructors, but also for pre- and in-service teachers. New to This Edition: *Chapter 12 contains new material dealing with formative assessment as well as assessment FOR learning. *The text is committed to fostering readers' realizations regarding the critical link between testing and teaching. Instructional implications are constantly stressed in the text. early childhood assessment throughout the text. *The 5th edition contains a brand-new website providing readers with Extra Electronic Exercises for each chapter, so readers, if they wish, can solidify their understanding of what chapters address (go to www.ablongman.com/popham5e). *A newly revised Instructor's Resource Manual contains Instructor-to-Instructor suggestions as well as a test for each chapter. It also includes a mid-term and final exam and an effective inventory measuring students' confidence in assessment. Here's what your colleagues have to say about this book: Dr. Popham has done a tremendous job in researching and incorporating current trends throughout the entire text! Terry H. Stepka, Arkansas State University Overall, I am extremely satisfied with the text. It is well-written, and I love the author's sense of humor! Terry H. Stepka, Arkansas State University I LOVE the arrangement of the chapters and the high quality of the self-checks and discussion questions that are provided. Karen E. Eifler, University of Portland

    It helps in the process of choosing the right statistical technique and includes a detailed guide to interpreting SPSS ouput.

    Verification that algorithms work is emphasized more than their complexity. An effective use of examples, and huge number of interesting exercises, demonstrate the topics of trees and distance, matchings and factors, connectivity and paths, graph coloring, edges and cycles, and planar graphs. For those who need to learn to make coherent arguments in the fields of mathematics and computer science.

    Free of ramp-up and ancillary material, Physics Essentials For Dummies contains content focused on key topics only. It provides discrete explanations of critical concepts taught in an introductory physics course, from force and motion to momentum and kinetics. This guide is also a perfect reference for parents who need to review critical physics concepts as they help high school students with homework assignments, as well as for adult learners headed back to the classroom who just need a refresher of the core concepts. The Essentials For Dummies SeriesDummies is proud to present our new series, The Essentials For Dummies. Now students who are prepping for exams, preparing to study new material, or who just need a refresher can have a concise, easy-to-understand review guide that covers an entire course by concentrating solely on the most important concepts. From algebra and chemistry to grammar and Spanish, our expert authors focus on the skills students most need to succeed in a subject.

    This text, organized with a traditional functional-group approach, applies the most modern teaching and pedagogical techniques to the study of organic chemistry. In a highly accessible fashion, this top-selling text bridges the gap between conceptual understanding and actual application - while strongly emphasizing the development of problem-solving skills. Additionally, it provides up-to-date aspects of spectroscopy, relevant photographs, and many applications to polymer chemistry integrated throughout the text.

    Edited by Rebecca Skloot, award-winning science writer, contributing editor for Popular Science magazine, and author of the New York Times bestseller, The Immortal Life of Henrietta Lacks, along with her father, Floyd Skloot, multiple award-winning non-fiction writer and poet, and past contributor to the series, Best American Science Writing 2011 sheds brilliant light on the most amazing and confounding scientific issues and achievements of our time.

    Planetary science has mainly been a descriptive science, but it is becoming increasingly experimental. The space probes that went up between the 1960s and 1990s were primarily generalists-they collected massive amounts of information so that scientists could learn what questions to pursue. But recent missions have become more focused: Scientists know better what information they want and how to collect it. Even now probes are on their way to Mercury, Venus, Mars, and Pluto, with Europa-one of Jupiter's moons-on the agenda. In a sweeping look into the manifold objects inhabiting the depths of space, Lives of the Planets delves into the mythology and the knowledge humanity has built over the ages. Placing our current understanding in historical context, Richard Corfield explores the seismic shifts in planetary astronomy and probes why we must change our perspective of our place in the universe. In our era of extraordinary discovery, this is the first comprehensive survey of this new understanding and the history of how we got here.

    Now William Dunham gives them the attention they deserve.Dunham places each theorem within its historical context and explores the very human and often turbulent life of the creator — from Archimedes, the absentminded theoretician whose absorption in his work often precluded eating or bathing, to Gerolamo Cardano, the sixteenth-century mathematician whose accomplishments flourished despite a bizarre array of misadventures, to the paranoid genius of modern times, Georg Cantor. He also provides step-by-step proofs for the theorems, each easily accessible to readers with no more than a knowledge of high school mathematics.A rare combination of the historical, biographical, and mathematical, Journey Through Genius is a fascinating introduction to a neglected field of human creativity.

    Using well-chosen examples, insightful commentaries, and an engaging writing style, this text traces the development of jazz, blues, country, rock, Motown, hip-hop, and other popular styles, highlighting the contributions of diverse groups to the creation of distinctly American styles. It combines an in-depth treatment of the music itself--including discussions of stylistic elements and analyses of musical examples--with solid coverage of the music's attendant historical, social, and cultural circumstances. The authors incorporate strong pedagogy including numerous boxed inserts on significant individuals, recordings, and intriguing topics; coverage of early American popular music; and a rich illustration program. Detailed listening charts explain the most important elements of recordings discussed at length in the text. The charts are complemented by two in-text audio CDs and--new to this edition--an iMix published at iTunes, which makes most of the songs immediately available to students and instructors. Features of the Second Edition * Integrates full color throughout * Provides more coverage of women artists, with new material on women in rock 'n' roll in Chapter 8 and a box on Queen Latifah in Chapter 14 * Reorganizes the discussion of post-1970s music: disco is now included with mainstream 70s pop, while hip-hop is treated in two chapters (12 and 14) in order to emphasize its significance and diversity * Adds new material on the recent alternative country music explosion * Includes new developments in music technology in the thoroughly revised concluding chapter * Offers revised and more vivid visual elements, including more than 100 new photos (most in full color) and an illustrated timeline * Provides redesigned listening guides, enhanced by an iMix published at iTunes (accessible at www.oup.com/us/popmusic) * Supplemented by a Companion Website at www.oup.com/us/popmusic (containing both student and instructor resources) and an Instructor's Manual and a Computerized Test Bank on CD * FREE with the purchase of this book: a 6-month subscription to Grove Music Online (www.grovemusic.com)--a $180 value Remarkably accessible, American Popular Music, Second Edition, is ideal for courses in American Popular Music, the History of Popular Music, Popular Music in American Culture, and the History of Rock 'n' Roll. Its welcoming style and warm tone will captivate readers, encouraging them to become more critically aware listeners of popular music.

    This is a lively overview of the major ideas and concepts in archaeological theory.

    For the introductory Finance course, given during the junior year and required at all undergraduate business schools.Keown enables students to see the big picture by letting them understand the logic that drives finance rather than having them memorize formulas.

    ELECTRONIC COMMERCE, EIGHTH EDITION covers emerging online technologies and trends and their influence on the electronic commerce marketplace.