Robert Holden is the creator of a unique program—called Success Intelligence—used worldwide by artists and writers, entrepreneurs and leaders, and also global companies and brands such as DOVE, the Body Shop, the BBC, and Virgin. This landmark book is an invaluable guide to genuine success and happiness.

     One word is the key to the job, a guarantee of a second date, and so much more. And that word is YES. Communication expert Tonya Reiman is a master at reading people-and she shares her powerful secrets in "The Yes Factor." All day, every day, we sell ourselves; our clothing, our speech, and even our movements create a set of subtle clues that influence how others judge us. Now Reiman shows readers how to gain control of that process through step-by-step instructions that will completely overhaul their verbal and nonverbal communication techniques. Comprehensive and easy to use, "The Yes Factor" stands head and shoulders above the competition in an abidingly popular category.

    It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.Fascination plays a role in every type of decision making, from the brands you choose to the songs you remember, from the person you marry to the employees you hire. And by activating the right triggers, you can make anything become fascinating.To explore and explain fascination's irresistible influence, Sally Hogshead looks beyond marketing, delving into behavioral and social studies, historical precedents, neurobiology and evolutionary anthropology, as well as conducting in-depth interviews and a national study of a thousand consumers, to emerge with deeply rooted patterns for why, and how, we become captivated.Hogshead reveals why the Salem witch trials began with the same fixations as those in "Sex and the City." How Olympic athletes are subject to obsessions similar to those of fetishists. How a 1636 frenzy over Dutch tulip bulbs perfectly mirrors the 2006 real estate bubble. And why a billion-dollar "Just Say No" program actually increased drug use among teens, by activating the same "forbidden fruit" syndrome as a Victoria's Secret catalog.Whether you realize it or not, you're already using the seven triggers. The question is, are you using the right triggers, in the right way, to get your desired result? This book will show you.

    Always striking at the worst moment, it can leave you feeling completely paralyzed. Take solace in knowing that you are not alone. It happens to everyone and is actually an inevitable part of the creative process. Breakthrough!is a lively compilation of strategies for combating creative block offered by a who's who of leading graphic designers, typographers, cartoonists, photographers, illustrators, musicians, writers, and other creative professionals. Because every block is different, they offer a wide variety of solutions—from cleaning the house and eating spicy food to making a plaster cast of your hands and feet—that are surprising, amusing, at times weird, but always inspiring. Breakthrough! is rocket fuel for any creative individual in need of a catalyst to get ideas flowing again.

    What began as simple curiosity led to an unexpected and exciting journey, spanning several years and the breadth of human experience. The result of her interviews is Epiphany, a collection of more than fifty revelations that changed lives forever.Inspiring, thought-provoking, and eye-opening, Epiphany shares deeply intimate stories of people from all walks of life, from public figures like Maya Angelou, Deepak Chopra, Ali MacGraw, and Barry Manilow, to personal acquaintances and lifelong friends, to new contacts made in the most unexpected and serendipitous of circumstances.Whether discovering purpose in life, awakening to new possibilities, or finding a new direction after a catastrophic setback, each person’s epiphany is a gift, providing new insight into these remarkable lives and a window into the universal truths that connect us all.

    And so, as soon as she graduated from college, she headed straight to New York City, determined to break into the biz. A few hard knocks later, she learned that it takes more than being a good writer to make a living at it-the most successful professional writers, she discovered, have great mentors to support, promote, advise, admonish, inform, infuriate, and sometimes give them a good kick in the pants along the way. Only As Good As Your Word is a rollicking chronicle of Shapiro's coming of age as a journalist and author. It's also a revealing memoir that proves what Shapiro's been saying all along: The most important lessons about writing really are, at heart, important lessons about life. A must-read for all writers in the publishing trenches, from the very green to the veterans.

    

    When Susan L. Taylor rose to editor in chief of Essence magazine more than a decade ago, she began writing an editorial column in which she shares her thoughts and feelings about how developing one's inner awareness ensures the wisdom and clarity needed to create a deeply satisfying and fulfilling life.The monthly column called "In the Spirit" is one of the most popular in the magazine.Susan L. Taylor connects with the reader in a personal and meaningful way, in a voice that is sisterly, informed, and motivating. She challenges her readers to transcend their fears, to face inevitable challenges in their lives courageously, and to use change as an opportunity to grow. "We limit ourselves because change may well mean dealing with the disapproval of the very people we rely on for support. Often words of inspiration and motivation, but she also suggests specific methods for working through problems and improving our emotional and spiritual health."We are not powerless spectators of life. We are co-creators with God, and all around is are the gifts, the clay, that we can use to shape our world," she says.Susan L. Taylor writes passionately about what she has seen and learned in the course of her travels throughout the United States, Caribbean, and Africa. Her essays have helped many to balance the demanding world of work and business with the personal world of family and friendship. She shares bits of her own life--her loves, her trails, and triumphs--and the lessons she's learned.Many of Susan L. Taylor's readers already collect her editorials and find in them a source of encouragement, self-affirmation, empowerment, and peace of mind. Now they can have new essays and a few previously published favorites elegantly bound in a gift-sized paperback edition to keep for themselves or to give as a gift of love to those who are special to them.

    It is a remoteness that both perplexes and enthralls him.    Through dazzling sleight of hand in which the public becomes private and the private becomes public, the entire book—clicking from confession to family-album photograph to family chronicle to sexual fantasy to pseudo-scholarly footnote to reportage to personal essay to stand-up comedy to cultural criticism to literary criticism to film criticism to prose-poem to litany to outtake —becomes both an anatomy of American culture and a searing self-portrait.    David Shields reads his own life—reads our life—as if it were an allegory about remoteness and finds persuasive, hilarious, heartbreaking evidence wherever he goes.Winner of the PEN / Revson Award?

    Whatever the case may be, Jason believes it's all about getting off your ass and maximizing the opportunities that life has to offer. It's about remembering that you are alive, right now, and that won't always be the case. So do something. Anything. Enjoy the ride. go outside and get naked.Jason can tell you how to handle every situation life throws at you and play it like a champ: how to look, how to act, how to pick up a stripper--you name it.But that's just for starters. Jason believes that to get what you really want out of life, you have to have confidence. And true confidence is something you have to earn, by deciding what you want from life and then pursuing you passion until you make your dreams a reality.This book will show you how to develop the positive attitude that will allow you to truly make things happen.

    With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

    The page on how to decipher lifestyle and information of a criminal through obeservation of their crime scene is worth the money of the book alone.

    The book calls for end of mass and for the beginning of offering people more choices, more interests and giving them more authority to operate in ways that reflect their own unique values.For generations, marketers, industrialists and politicians have tried to force us into little boxes, complying with their idea of what we should buy, use or want. And in an industrial, mass-market driven world, this was efficient and it worked. But what we learned in this new era is that mass limits our choice because it succeeds on conformity.As Godin has identified, a new era of weirdness is upon us. People with more choices, more interests and the power to do something about it are stepping forward and insisting that the world work in a different way. By enabling choice we allow people to survive and thrive.

    The blank page.It has so much power.Some days it's terrifying, sometimes thrilling, but mostly it's just plain old scary.It is the reason many people never finish that novel, or complete that project, or follow through with that one thing they used to dream about.Sadly, it is the reason many people never even begin.Blaine Hogan's manifesto, UNTITLED: Thoughts on the Creative Process is here to change all that.As an artist who has designed t-shirts, made light fixtures, created performance art in alleyways, performed on big and small stages all across the country, acted on network television, and is now a creative director at one of the largest churches in North America, Blaine walks you through the creative process of attacking the blank page, executing vision, finding the importance of contemplation, fighting the battle with resistance, and learning from your failures.Blank pages be gone!Read UNTITLED and get ready to fill those suckers with good and meaningful work.

    The guide also includes a section on child personality types.