They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right .Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.

    This authoritative book scrapes away these bad features to reveal a subset of JavaScript that's more reliable, readable, and maintainable than the language as a whole--a subset you can use to create truly extensible and efficient code.Considered the JavaScript expert by many people in the development community, author Douglas Crockford identifies the abundance of good ideas that make JavaScript an outstanding object-oriented programming language-ideas such as functions, loose typing, dynamic objects, and an expressive object literal notation. Unfortunately, these good ideas are mixed in with bad and downright awful ideas, like a programming model based on global variables.When Java applets failed, JavaScript became the language of the Web by default, making its popularity almost completely independent of its qualities as a programming language. In JavaScript: The Good Parts, Crockford finally digs through the steaming pile of good intentions and blunders to give you a detailed look at all the genuinely elegant parts of JavaScript, including:SyntaxObjectsFunctionsInheritanceArraysRegular expressionsMethodsStyleBeautiful featuresThe real beauty? As you move ahead with the subset of JavaScript that this book presents, you'll also sidestep the need to unlearn all the bad parts. Of course, if you want to find out more about the bad parts and how to use them badly, simply consult any other JavaScript book.With JavaScript: The Good Parts, you'll discover a beautiful, elegant, lightweight and highly expressive language that lets you create effective code, whether you're managing object libraries or just trying to get Ajax to run fast. If you develop sites or applications for the Web, this book is an absolute must.

    You've taught Kant for twenty years, but now you're team-teaching a new course on Ethics and the Internet. The personality theorist retired and wasn't replaced, so now you, the neuroscientist, have to teach the "Sexual Identity" course. Everyone in academia knows it and no one likes to admit it: faculty often have to teach courses in areas they don't know very well. The challenges are even greater when students don't share your cultural background, lifestyle, or assumptions about how to behave in a classroom.In this practical and funny book, an experienced teaching consultant offers many creative strategies for dealing with typical problems. How can you prepare most efficiently for a new course in a new area? How do you look credible? And what do you do when you don't have a clue how to answer a question?Encouraging faculty to think of themselves as learners rather than as experts, Therese Huston points out that authority in the classroom doesn't come only, or even mostly, from perfect knowledge. She offers tips for introducing new topics in a lively style, for gauging students' understanding, for reaching unresponsive students, for maintaining discussions when they seem to stop dead, and -yes- for dealing with those impossible questions.Original, useful, and hopeful, this book reminds you that teaching what you don't know, to students whom you may not understand, is not just a job. It's an adventure."

    Harness the students interest in film to help them engage critically with a range of media including visual and printed texts.

    It features a novel way of teaching interactive designers how to create and improve their designs to incorporate the highest degree of fun. As the book shows, designing for fun is all about making interactive products like games highly entertaining, engaging, and addictive. The book's unique approach of providing a highly visual storyboard approach combined with a narrative on the art and practice of designing for fun is sure to be a hit with game and interactive designers.At first glance A Theory of Fun for Game Design is a book that will truly inspire and challenge game designers to think in new ways; however, its universal message will influence designers from all walks of life. This book captures the real essence of what drives us to seek out products and experiences that are truly fun and entertaining. The author masterfully presents his engaging theory by showing readers how many designs are lacking because they are predictable and not engaging enough. He then explains how great designers use different types of elements in new ways to make designs more fun and compelling. Anyone who is interested in design will enjoy how the book works on two levels--as a quick inspiration guide to game design, or as an informative discussion that details the insightful thinking from a great mind in the game industry.

    Polya, How to Solve It will show anyone in any field how to think straight. In lucid and appealing prose, Polya reveals how the mathematical method of demonstrating a proof or finding an unknown can be of help in attacking any problem that can be reasoned out--from building a bridge to winning a game of anagrams. Generations of readers have relished Polya's deft--indeed, brilliant--instructions on stripping away irrelevancies and going straight to the heart of the problem.

    This book will be crucial reading in a time when national authorities continue to blame teachers and students for failures in education. It will help educators and parents to combat sterile attitudes toward teaching and prevent current practices from doing further harm.

    Harvey Daniels and Steven Zemelman, authors of a dozen influential books on literacy and cofounders of Best Practice High School, bring their trademark styleteacher friendly and kid wiseto the reality of today's middle and high schools. Their book features: 23 practical classroom activities that help students understand and remember what they read, in mathematics, science, social studies, English, and morea tough analysis of today's textbooks, along with specific ways to use them more effectivelya new balanced diet of reading, including 150 real books of interest to teenage readersinstructions for growing a rich classroom library in your subject areaplans for setting up student book clubs and reading groups in any disciplinegroup-building techniques that create a productive community of readersa do-it-yourself exploration of the ways smart readers thinkmodels for developing ambitious thematic units within your classroom or with colleaguesspecial help and materials for students who strugglescientific proof that the book's recommended activities do improve reading and learning.Punctuated by stories from real math, science, social studies, and other classrooms, Subjects Matter shows how young people can read and succeed across the curriculum, and how their teachers can help.

    You’ll discover how to make fundamental changes to your classroom so learning becomes an exciting challenge rather than a frustrating ordeal. Based on the author’s personal experience of transforming her approach to teaching, this book outlines how to:• Build a working relationship with your students based on mutual trust, respect, and appreciation.• Be attentive to your students’ needs and share ownership of the classroom with them.• Break out of the vicious cycle of punishment and reward to control student behaviour.• Use innovative and creative lesson plans to get your students to become more engaged and intellectually-invested learners, while still meeting your state standards.• Limit homework and abandon traditional grading so that your students can make the most of their learning experiences without unnecessary stress.New to the second edition, you’ll find practical tools, such as teacher and student reflection sheets, parent questionnaires, and parent conference tools--available in the book and as eResources on our website (http://www.routledge.com/978113891692... help you build your own classroom of passionate learners.

    Through these courageous conversations, educators will learn how to create a learning community that promotes true academic parity. Practical features of this book include:Implementation exercises Prompts, language, and tools that support profound discussion Activities and checklists for administrators Action steps for creating an equity team

     Second edition of a popular introductory textbook, combining breadth of coverage, practical examples, and student-friendly features Includes new sections on metaphor, framing, stance and style, multimodal discourse, and Gricean pragmatics Considers a variety of approaches to the subject, including critical discourse analysis, conversation analysis, interactional and variationist sociolinguistics, ethnography, corpus linguistics, and other qualitative and quantitative methods Features detailed descriptions of the results of discourse analysts' work Retains and expands the useful student features, including discussion questions, exercises, and ideas for small research projects.

    While other books on this subject are either aimed at more seasoned practitioners or else are too focused on a particular medium like software, this guide will take a more holistic approach to the discipline, looking at interaction design for the Web, software, and devices. It is the only interaction design book that is coming from a designers point of view rather than that of an engineer. This much-needed guide is more than just a how-to manual. It covers interaction design fundamentals, approaches to designing, design research, and more, and spans all mediums Internet, software, and devices. Even robots! Filled with tips, real-world projects, and interviews, you ll get a solid grounding in everything you need to successfully tackle interaction design. Designing for Interaction is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA."

    The Art of Game Design: A Book of Lenses shows that the same basic principles of psychology that work for board games, card games and athletic games also are the keys to making top-quality video games. Good game design happens when you view your game from many different perspectives, or lenses. While touring through the unusual territory that is game design, this book gives the reader one hundred of these lenses—one hundred sets of insightful questions to ask yourself that will help make your game better. These lenses are gathered from fields as diverse as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, writing, puzzle design, and anthropology. Anyone who reads this book will be inspired to become a better game designer—and will understand how to do it.

    A class can be skilled and motivated to learn without a teacher always having to lead. Engaging learners in this way unpicks intrinsic motivation, the foundation that underpins a productive learning environment and helps to develop independent learning.Based on five years of intensive research through Osiris Education's award-winning Outstanding Teaching Intervention program this book is packed with proven advice and innovative tools that were developed in these successful outstanding lessons. Written in the same humorous, thought-provoking style with which they both teach and train, the authors aim to challenge all who teach, from newly qualified teachers to seasoned professionals, to reflect on their day-to-day practice and set an agenda for sustainable improvement.

    Quite simply, his book outlines one way of viewing an instructional program as a functioning instrument of education.The four sections of the book deal with ways of formulating, organizing, and evaluating the educational objectives that have been chosen for the curriculum. Tyler emphasizes the fact that curriculum planning is a continuous cyclical process, involving constand replanning, redevelopment, and reappraisal. Substitution of such an integrated view of an instructional program for hit-or-miss judgment as the basis for curriculum development cannot but result in an increasingly effective curriculum.