Lifehacked: How One Family from the Slums Made Millions Selling Apps


Allen Wong - 2012
    He became a self-made millionaire before he was 25.But, life wasn't always this grand for him. He was the only person in his family earning an income. And, he came from an oppressed family that grew up in the slums. Regardless, the apps he published were downloaded by over 15 million people.His apps have been featured in many places, including Wired.com, NBC News, and CNN. Now he's sharing the story on how he did it, the crises he struggled with, and what his father taught him to be successful.App companies have paid him thousands of dollars for consultant work, and he has helped them increase their download numbers by over 1000%. One of those apps was downloaded by over 100,000 users in one day. And now he is revealing his marketing secrets for the first time in this book.Note: This book was written with non-technical people in mind. The book covers both life and entrepreneurial lessons, and not all of the book is about app development.

Just Do It: The Nike Spirit in the Corporate World


Donald R. Katz - 1994
    It is a shoe company. Nike is radically changing the way sports, business, and popular culture interact. Donald Katz is an award-winning author with a genius for getting inside places other journalists can't, and for writing nonfiction with the sweep and drama of a great novel. In his acclaimed bestseller, The Big Store, Katz gained unprecedented access to Sears, America's retail giant of the past. Now, in Just Do It, Katz has penetrated the company of the future, a dream machine that seeks nothing less than to define culture through the power of sports. The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight has created the most muscular jock culture in business, a place where employees routinely take two hours at lunch to work out and then strategize late into the night in their holy war against competitors Reebok and Adidas. Outsiders think Nike is a cult. Insiders believe they are furthering the company's mission: to improve the performance of serious athletes. Not everyone can be a Nike guy. It requires a certain attitude. For example: Michael Jordan refusing to wear Reebok at the 1992 Olympics, or Charles Barkley joking about becoming a porn star. Katz shows how Nike created the spectacular imagery and marketing campaigns that made Jordan, Barkley, and Bo Jackson international icons. He also documents Nike's increasingly influential role in the management of its high-priced talent, taking us inside lucrative endorsementdeals involving Jim Courier, Andre Agassi, Deion Sanders, Alonzo Mourning, and Pete Sampras, as well as behind-closed-doors negotiations with the NBA and the NCAA as it considers a controversial plan for a collegiate Super Bowl brokered by Nike and superagent Michael Ovitz. Nike is

How an iPhone Made Me the Youngest Billionaairee


K SARAFF - 2015
    Based on a true story where the author incurs many failures in life but believes that failure comes to those who deserve something bigger. He continuously fails in many entrepreneurial ventures but his attitude towards great sayings keeps him going. Despite not having the best of qualifications, he defies the rule and the common notion that only qualified make it large. Common beliefs of the masses have been challenged at every point.The mention of the business ventures he undertakes while in college and the problems solved by his early philosophical knowledge. Despite being discouraged by the non-entrepreneurial environment, he dares to rise against the wind. He has done something worth writing and written something worth reading! "Awesome book. Very well written. I recommend this book to every teenager as it would surely transform their lives and it will help them to create opportunities for themselves. We need young entrepreneurs in India."- Verified Purchase on Amazon.in"Amazing book.. i have no words in praise of this book..everyone should read this.. must read for everyone..i assure you, this will change your life.." Verified Purchase on Amazon.inAbout The AuthorK Sraff is an entrepreneur. He has undertaken various profit, non-profit ventures, most of which have been mentioned in the book. He has highlighted on a philosophy that "When you help others, the universe conspires to help you...!" which also sets the core theme of the book. How an iPhone Made Me the Youngest Billionaairee has sold thousands of copies in India and abroad. Widely appreciated with over 200+ ratings in Goodreads, 100+ reviews on Amazon. The book speaks not just about dreams, change, but urges the readers to implement what they conceive!

The Heart of Success - Exclusive Chapter


Om Swami - 2019
    Drawing from his years of experience as a serial entrepreneur who built and nurtured a number of startups into multi-million-dollar enterprises, bestselling author Om Swami opens up in this book like never before. The Heart of Success is yet another masterpiece from the monk who actually sold his Porsche and picked up a pen for a living. No matter who you are—an entrepreneur or an aspiring one, a management graduate on your first internship or a seasoned manager—by the time you finish reading this book, you will be better equipped to succeed in business and life as well as handle the responsibility that comes with success. With plenty of humor and anecdotes, find out what it takes to be successful, no matter what.OM SWAMI has touched the lives of millions around the world through his bestsellers on spirituality and wellness. An MBA from University of Technology, Sydney, he has built and exited multi-million dollar businesses. An unconventional monk, he’s the brain behind the fastest-growing meditation and kindness movement in the world: Black Lotus. Om Swami writes on his blog, os.me, twice a month, and stays away from all forms of social media.

The Informant


Kurt Eichenwald - 2000
    A page-turning true story of international scandal and corruption at the very highest levels of corporate America, this thriller unveils botched crimes, courtroom drama, suicide attempts, and an immense tangle of lies and deception.

The Product Marketing Manager: Responsibilities and Best Practices in a Technology Company


Lucas Weber - 2017
    This involves taking detailed and technical product information and distilling it into key marketing and sales messages as well as working among several teams in an organization to plan and execute product releases and launches. This book is a must-have for anyone who works as, or with, a Product Marketing Manager. It not only explains the role but focuses on practical applications of the information presented and ties everything together with entertaining life lessons and anecdotes collected through years of experience by the author as well as interviews with his colleagues and other industry experts. If you are considering a career as a Product Marketing Manager, are new to the profession and looking for guidance and clarification, already have many years of experience in the role and are looking for new inspiration and ideas, or are interested in learning what a Product Marketing Manager colleague of yours is responsible for within your organization, this book is for you.

Liberation Management


Tom Peters - 1992
    Tom Peters, author of the bestselling "In Search of Excellence" is once again ahead of the curve, and now demonstrates that the key to success in business future is total engagement, dynamism, speed, and independence.

Man Up: How to Cut the Bullshit and Kick Ass in Business (and in Life)


Bedros Keuilian - 2018
    . ." "There's no way . . ." "It's impossible . . ." Enough. Get off your ass make your "someday" goals a priority—today. After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea. It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world. Man Up: How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals. With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress. If there's an area of your life in which you need to man up, this book will get you there.

Get Rich in Real Estate: Your Step-by-Step Guide to Acquiring Properties in NYC


Elliot Bogod - 2019
    The author, Elliot Bogod, is a Founder and Managing Director of Broadway Realty, a real estate brokerage in Manhattan. With over twenty years experience, Elliot has sold over $2 billion in New York real estate. In this book, you will find: • A list of “magic words” often used in real estate investment, with clear and detailed explanations • Methods for evaluating the locations for your investments, using vibrant Manhattan neighborhoods as an example. • Review of different types of residential investments: condominiums, co-ops and townhouses • Detailed advice on investing in various types of commercial real estate: retail locations, offices, restaurants, hotels, garages and others • Multiple strategies, tactics and techniques for building wealth through your investments • Clear and concise information on mortgages, taxes and laws • Methods for achieving success through managing a team of experts working for you

Enterprise JavaBeans 3.0


Richard Monson-Haefel - 1999
    In fact, EJB 3.0 is being hailed as the new standard of server-side business logic programming. And O'Reilly's award-winning book on EJB has been refreshed just in time to capitalize on the technology's latest rise in popularity.This fifth edition, written by Bill Burke and Richard Monson-Haefel, has been updated to capture the very latest need-to-know Java technologies in the same award-winning fashion that drove the success of the previous four strong-selling editions. Bill Burke, Chief Architect at JBoss, Inc., represents the company on the EJB 3.0 and Java EE 5 specification committees. Richard Monson-Haefel is one of the world's leading experts on Enterprise Java."Enterprise JavaBeans 3.0," 5th Edition is organized into two parts: the technical manuscript followed by the JBoss workbook. The technical manuscript explains what EJB is, how it works, and when to use it. The JBoss workbook provides step-by-step instructions for installing, configuring, and running the examples from the manuscript on the JBoss 4.0 Application Server.Although EJB makes application development much simpler, it's still a complex and ambitious technology that requires a great deal of time to study and master. But now, thanks to "Enterprise JavaBeans 3.0," 5th Edition, you can overcome the complexities of EJBs and learn from hundreds of practical examples that are largeenough to test key concepts but small enough to be taken apart and explained in the detail that you need. Now you can harness the complexity of EJB with just a single resource by your side.

The Art of Being Rational : Charlie Munger


Oxana Dubrovina - 2019
    Find out what he has to say! Charlie Munger is one of the most successful businessmen in the world. He is worth more than a billion dollars and has spent his career not only honing his own business decision-making abilities but also teaching others to do the same. Now, all of his wisdom and insight into wealth management is collected in one place. Author Oxana Dubrovina wants to give you a crash course in Munger’s life-changing philosophy. This success self-help guide and motivational biography will put you on the road to a bright financial future by using Munger, as well as other inspirational leaders like Benjamin Franklin, Lee Kuan Yew, and even Jesus Christ, to illustrate important messages about how to live a good, honest, and successful life.

Cambridge IGCSE Business Studies


Karen Borrington - 2002
    Endorsed by Cambridge International Examinations for the revised Cambridge IGCSE Business Studies syllabus. It has been written for the revised Cambridge IGCSE (0450) and Cambridge O Level Business Studies (7115) syllabuses, for first teaching from 2013. Reinforces understanding through a variety of activities and discussion points Provides examination preparation with revisions questions and summaries throughout Written in accessible language, but with plenty of detail for top-grade students

Obvious Adams (Illustrated): The Story of a Successful Businessman


Robert Rawls Updegraff - 2013
    Hardly anyone has heard of it, but those who do swear by it, and they tend to be some of the world's top copywriters. For example, Gary Bencivenga, who retired in 2003 as the world's most effective and highest paid copywriter, named Obvious Adams as one of the most important copywriting and business books he's ever read. Some say that Bencivenga was given the book by David Ogilvy himself, the father of modern advertising. And some even whisper that the allegorical character of Obvious Adams is a veiled reference to Claude Hopkins, whose work is studied by serious marketers to this day. So make use of this treasure that you hold in your hands. Read it once, to enjoy the story. Then read it a second time, to appreciate the wisdom that it shares. Make notes in the margins, and carefully apply what you learn - and your future customers will thank you for having done so!

Management [With Access Code]


Richard L. Daft - 1988
    Daft addresses themes and issues directly relevant to both the everyday demands and significant challenges facing businesses today. Comprehensive coverage helps develop managers able to look beyond traditional techniques and ideas to tap into a full breadth of management skills. With the best in proven management and new competencies that harness creativity, D.A.F.T. is Management.