The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit. In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work—no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company's advantage.

    Extensively updated, it contains unsurpassed independent and objective coverage of Windows Server 2012's key innovations, including improved virtualization components, enhanced security tools, new web and management resources, and Windows 8 integration. Windows Server 2012 Unleashed reflects the authors' extraordinary experience implementing Windows Server 2012 in large-scale environments since its earliest alpha releases, reaching back more than two years prior to its official launch. Microsoft MVP Rand Morimoto and his colleagues fully address every aspect of deploying and operating Windows Server 2012, including Active Directory, networking and core application services, security, migration from Windows Server 2003/2008, administration, fault tolerance, optimization, troubleshooting, and much more. Valuable for Windows professionals at all skill levels, this book will be especially indispensable for intermediate-to-advanced level professionals seeking expert, in-depth solutions. Every chapter contains tips, tricks, best practices, and lessons learned from actual deployments: practical information for using Windows Server 2012 to solve real business problems. Plan and migrate from Windows Server 2003 and 2008 Leverage powerful capabilities that are truly new in Windows Server 2012 Install Windows Server 2012 and the GUI-less Windows Server Core Upgrade to Windows Server 2012 Active Directory Utilize advanced AD capabilities including federated forests and identity management Plan and deploy network services, from DNS and DHCP to IPv6, IPAM, and IIS Protect systems and data with server-level security, transport-level security, and security policies Deliver true end-to-end secured anytime/anywhere access to remote/mobile clients Efficiently configure and manage users, sites, OUs, domains, and for­ests through Server Manager console Create more fault-tolerant environ­ments with DFS, clustering, and Network Load Balancing Leverage major Hyper-V virtualization improvements in availability, redun­dancy, and guest support Manage Active Directory more efficiently with Active Directory Administrative Center, Best Practice Analyzer, and PowerShell scripts Systematically tune, optimize, debug, and troubleshoot Windows Server 2012

    We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you transition from being an outstanding individual contributor to becoming a great manager of others. This book will inspire you to: Develop your emotional intelligence Influence your colleagues through the science of persuasion Assess your team and enhance its performance Network effectively to achieve business goals and for personal advancement Navigate relationships with employees, bosses, and peers Get support from above View the big picture in your decision making Balance your team’s work and personal life in a high-intensity workplace This collection of articles includes “Becoming the Boss,” by Linda A. Hill; “Leading the Team You Inherit,” by Michael D. Watkins; “Saving Your Rookie Managers from Themselves,” by Carol A. Walker; “Managing the High-Intensity Workplace,” by Erin Reid and Lakshmi Ramarajan; “Harnessing the Science of Persuasion,” Robert B. Cialdini; “What Makes a Leader?” by Daniel Goleman; “The Authenticity Paradox,” by Herminia Ibarra; “Managing Your Boss,” by John J. Gabarro and John P. Kotter; “How Leaders Create and Use Networks,” by Herminia Ibarra and Mark Lee Hunter; “Management Time: Who’s Got the Monkey?” by William Oncken, Jr., and Donald L. Wass; and BONUS ARTICLE: “How Managers Become Leaders,” by Michael D. Watkins.

    Because almost everything -- all external expectations, all pride, all fear of embarrassment or failure -- these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart. ... Stay hungry. Stay foolish."DESCRIPTIONA remarkable collection of quotations by one of the most influential visionaries of our time. Given up for adoption by his biological parents, and never having graduated from university, Steve Jobs subsequently became the most admired businessperson of his generation. A man who invented or revolutionized five major global industries (personal computer, music, film, mobile phone, and tablet computers), Steve Jobs was a brilliant, enigmatic, and flawed individual, whose personal contradictions were often overshadowed by his public persona.For the first time, his own words have been collected and edited by the Cupertino Silicon Valley Press in a special exclusive Kindle Edition.TABLE OF CONTENTSABILITY TO CHANGEACCEPTANCEADJUSTING WITH DIFFICULTIESADOBE FLASH MISTAKEANDROIDANTI-PORN APPSAPPLE INNOVATIONAPPLE LEGACYAPPLE SUPREMACYAPPLE'S BUSINESS STRATEGIESAPPLE'S DOWNFALLAPPRECIATIONAPPRECIATION OF LIFEBEING THE BESTBEING FRANKBEING UBIQUITOUSBEST FOR APPLEBETTER EXPERIENCEBORROWING IDEASBUILDING THE BESTBUSINESS IDEASBUSINESS SUCCESS IDEASBUSINESS TRANSITIONSBUYING MUSICCALLIGRAPHYCHALLENGE TO MICROSOFTCHANGECOMMUNICATING WITH FEELINGCOMPETITIONCOMPUTER AS SERVANT, GUIDE, AND AGENTCOMPUTER EFFICIENCYCOMPUTER LITERACYCOMPUTERSCONFIDENCE IN APPLE AS A COMPANYCONSUMERS AS THE USERCONTENTMENT AND ADVENTURECOOPERATIONCOURAGECREATING SOFTWARECREATIVITYCUSTOMER SATISFACTIONDEATHDESIGNING PRODUCTSDESKTOP METAPHORDETERMINATIONDISCIPLINEDISNEY'S SEQUELSDOING GREAT WORKDOING SOMETHING INSANELY GREATDROPPING OUTEDUCATIONEFFICIENCY THROUGH PROCESSEMPLOYMENTENCOURAGEMENTENTHUSIASMEXCELLENCEEXPOSUREFAITH IN PEOPLEFAITHFAMILY RELATIONSHIPFEDEX PACKAGE-TRACKING SYSTEMFOCUSFOLLOWING YOUR INSTINCTSFRIENDSHIPFUTURE PRODUCTSGETTING OLDGLOBAL ISSUESGOOD CONTENTGOOGLE RIVALRYHARD WORKH

    How advances in technology is affecting banking

    Using exercises and case presentations, you can apply your own ideas and develop useful analytical skills. Cases found throughout the text present the venture creations or managerial ideas confronted by real-world companies.

    Paul Gillin’s The New Influencers explores these forces at work, identifying the new influencers, their goals and motivations, and offers strategies for both large and small organizations on how to influence the influencers.

    

    The author, Elliot Bogod, is a Founder and Managing Director of Broadway Realty, a real estate brokerage in Manhattan. With over twenty years experience, Elliot has sold over $2 billion in New York real estate. In this book, you will find: • A list of “magic words” often used in real estate investment, with clear and detailed explanations • Methods for evaluating the locations for your investments, using vibrant Manhattan neighborhoods as an example. • Review of different types of residential investments: condominiums, co-ops and townhouses • Detailed advice on investing in various types of commercial real estate: retail locations, offices, restaurants, hotels, garages and others • Multiple strategies, tactics and techniques for building wealth through your investments • Clear and concise information on mortgages, taxes and laws • Methods for achieving success through managing a team of experts working for you

    Renowned tech investor and start-up guru Brad Feld lights YOU on fire with this insider's book that will teach you how to launch, fund and run your own company. If you're already an entrepreneur or have always dreamed of being one, douse yourself in “Feld Thoughts” and catch the spark. You'll be burning, entrepreneur, with this e-book!. Brad's blog is a backstage pass to the 24/7 rock show that is tech startups. It is a master class in startup investing for givers and takers of funds. It is a rolling critique of tech products vast and simple (with enough edge to make the most scathing restaurant critic in Manhattan blush). And it is the journal of a peripatetic marathoner who still believes he will crack the four-hour mark someday. From such Feld Thoughts, we have constructed “The Burning Entrepreneur,” the e-book on startups that you would take to a desert island if it had electricity, a decent Internet connection and angel investors. “The Burning Entrepreneur” illuminates the actions and attitudes required to launch, fund and ignite your startup. Brad Feld is on fire. Find out what happens when you stand too close. TABLE OF CONTENTS - Introduction - Be on Fire - Be In Love With Your Business - Don't Be in the 99% - Ignorance Is Success - Meet the New Boss, NOT the Same as the Old Boss - Hire the Right People - It's the Product, Stupid! - Learning to Program: A Case Study - I Don't Hate Marketing: Neither Should You - OK, It's Really the Money, Stupid - Keeping Your You-Know-What Together - Burning Examples - Conclusion - Recommended Books for Burning Entrepreneurs GREAT EXCERPTS FROM THE BOOK It was during that car ride that my dad hit me with words that would prove to be fundamental for me: “If you aren’t standing on the edge you are taking up too much space.” Thirty years later that line continues to be a defining characteristic for how I live my life. I’m constantly pushing, looking for the edge of whatever I do. (pg 14) Over time, I’ve learned that none of the short-term moves in the stock market matter at all in my life. It’s occasionally entertaining to turn on CNBC and see my friend Paul Kedrosky in the octobox telling all the other people that they don’t actually understand macro-economics, but it’s no different than watching McEnroe when he’s announcing a Nadal–Federer match. It’s just sport. (pg 33) I don’t create products anymore (I invest in companies that create them), but I’m a great alpha tester. I’ve always been good at this for some reason — bugs just find me. While my UX design skills are merely adequate, I’ve got a great feel for how to simplify things and make them cleaner. (pg 58) If you are someone who spends 30 minutes or more a day “organizing yourself,” I encourage you to step back and think about what you could change and how that might shift you from focusing on organizing to working toward outcomes. It’s liberating. (pg 103) ...buy a copy to read more!

    It begins with the basics--defining these proposals and why they are necessary--and coaches you through the entire proposal process. In this book, you'll learn how to establish outcome-based business objectives and maximize your success and commensurate fees.From bestselling author Alan Weiss, Million Dollar Consulting Proposals delivers step-by-step guidance on the essential element in creating a million dollar consultancy.Outlines the nine key components to a Million Dollar Consulting proposal structure Presents a dozen Golden Rules for presenting proposals Offers online samples, forms, and templates to maximize the effectiveness of these tools The New York Post calls bestselling author Alan Weiss one of the most highly regarded independent consultants in America. Alan Weiss's expert guidance can lead your consulting business to unprecedented success, and it all starts with a million dollar proposal.

    The news was crazy, incredible. The biggest merger ever, it was, according to the media, an "awesome megadeal" and "a fusion of guts and glory." It was "the deal of the century" and "a mega-marriage of earth and cyberspace." An Internet upstart, AOL was buying the world's most powerful media and entertainment company. "A company that isn't old enough to buy beer," marveled the Wall Street Journal, "has essentially swallowed an ancien régime media conglomerate that took most of a century to construct."Two years later, after the smoke had cleared, $200 billion of shareholder value had vanished into cyberspace. On the trail of possible fraud, the SEC and the Justice Department started investigating AOL Time Warner's accounting practices. Meanwhile, a civil war had broken out inside the company, complete with backstabbing and personal betrayals. Before long, almost every major player was out of the company, discredited, and humiliated. Jerry Levin, Time Warner's "resident genius," lost his job, lost his reputation, and, in the view of some people, simply "lost it." Steve Case, the visionary leader of AOL, was forced out of the company he had created. Gone too was the telegenic wonder-boy Bob Pittman, and his gang of fast-talking salesmen. As for Ted Turner, he resigned from his post as vice-chairman of AOL Time Warner in early 2003, bitter, wiser, and $8.5 billion poorer.Fools Rush In is the definitive account of one of the greatest fiascos in the history of corporate America. In a narrative fraught with drama, Nina Munk reveals the overweening ambition and moral posturing that brought down the Deal of the Century. With painstaking reporting and the remarkable eye for detail she's known for, Munk lays out, step by step, the anatomy of a debacle. Irreverent, witty, and iconoclastic, she sees through it all brilliantly."As in all great Greek tragedies, you knew the plot before it played out," one perceptive insider told Munk on the subject of the AOL Time Warner deal; "you knew who'd be sacrificed at the altar." Here's what we discover in Fools Rush In: In their single-minded quest for power, Steve Case and Jerry Levin were at each other's throats even before the deal was announced. Bob Pittman was regarded as a "windup CEO" by Case, and viewed as a hustler by just about everyone at Time Warner. Ted Turner underestimated Jerry Levin's ruthlessness badly. And Levin himself, convinced he was creating a great legacy comparable to that of Time Inc.'s founder, Henry Luce, refused to acknowledge the obvious: that, with a remarkable sense of timing, Steve Case had used grossly inflated Internet paper to buy Time Warner.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    

    You will learn: Trading strategies that work in bull and bear markets Insider tricks used by professional traders Why option sellers have a huge advantage over option buyers High probability winning trading strategies How to make money using iron condors, spreads, and other strategies Join the thousands of smart traders who have come over to the "selling side."Now is the time to get started making money the easy way.And if you ever get stuck, you can always reach out to me by email (provided inside of the book), and I will help you. Get started today: Scroll back up to the top of this page and select the "Buy Now" button.