The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling


Annette Simmons - 2000
    Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can’t. These stories, combined with practical storytelling techniques show anyone how to become a more effective communicator. From “who I am” to “I-know-what-you’re thinking,” Simmons identifies the six stories you need to know how to tell and demonstrates how they can be applied. This revised edition offers a guide to using storytelling in specific business circumstances, including corporate reorganizations, layoffs, and diversity issues.

The Courage to Write: How Writers Transcend Fear


Ralph Keyes - 1995
    I have to talk myself into bravery with every sentence, agreed Cynthia Ozick, sometimes every syllable. E. B. White said he admired anyone who has the guts to write anything at all.An author who has taught writing for more than thirty years,In The Courage to Write, Ralph Keyes, an author who has taught writing for more than thirty years, assures us that anxiety is felt by writers at every level, especially when they dare to do their best. He describes the sequence of courage points through which all writers must pass, from the challenge of identifying a worthwhile project to the mixture of pride and panic they feel when examining a newly published book or article.Keyes also offers specifics on how to root out dread of public performance and of the judgment of family and friends, make the best use of writers' workshops and conferences, and handle criticism of works in progress. Throughout, he includes the comments of many accomplished writers -- Pat Conroy, Amy Tan, Rita Dove, Isabel Allende, and others -- on how they transcended their own fears to produce great works.

Your Best Year Yet!: Ten Questions for Making the Next Twelve Months Your Most Successful Ever


Jinny Ditzler - 1998
    The life you want is yours for the taking. This unique, bestselling guide from a successful corporate coach shows you how.Jinny Ditzler has helped thousands of men and women achieve new milestones of personal and professional success over the past twenty years. YOUR BEST YEAR YET! is a fun, proven, interactive workshop-in-a-book that offers a transformational, goal-oriented program based on ten simple questions. These straightforward, life-changing practical steps will help you make this year -- and every year -- the best year of your life as you achieve: -- Greater income -- Time for what matters -- Fulfilling relationships -- A satisfying career -- Physical wellness -- Spiritual abundance

Growing Gills: How to Find Creative Focus When You’re Drowning in Your Daily Life


Jessica Abel - 2017
     If you feel like you’re floundering in the deep end (Not waving, drowning!), and anxiety over the complexity and enormousness of your creative projects overwhelms you, stop scrambling to fit everything in and feeling stretched thin. DIVE DEEP AND SWIM Sustain the energy you feel when thinking of how awesome your projects could be. Value your own creative work as highly as work you do for other people. Build a reusable structure and process that will consistently get you to the finish line. Blast through your stuck-ness. Focus. Finish. Move on to the next project. You’re a creative person. Even if you have a hard time calling yourself a “writer” or an “artist” in public, making your creative work is core to who you are and how you see the world. You may be harboring a big, ambitious idea for a project. Possibly a lot of them. And it’s killing you. You lie awake thinking about it…and hating yourself for not doing more to make it real. And then in the morning you’re exhausted, and you can’t believe you “wasted” more time on this stupid idea. Who ever told you you were creative anyway? You try to shove your idea away, to forget it. But your creative work is what keeps you sane. You can’t not do this. So you live with guilt and anxiety all the time. You’ve tried to carve out the time and attention you need to devote to your creative work. You’ve made ambitious goals, you’ve written lists, you’ve scheduled calendars…you’ve installed shackles on your desk chair. But chaining yourself to your work only seems to make you more distractible and more miserable. (And those unsightly leg sores!) Maybe you've even tried to borrow time-management tips from the business world. Get things done! Build seven habits! Eat that frog! But following business-minded productivity systems just doesn’t work for you. The issue isn’t simply getting “things” done, it’s allowing yourself to devote precious time and attention to the vital, self-generated creative work that builds toward your vision for the future. The problem is, the life you’re living is already full. You’ve made a lot of promises, to yourself, your family, your friends, and your community, that you’ll be there for them. You probably have a job; you may have kids. You may well have many competing ideas for your creative work. Where, exactly, can you find that mythical Creative Focus Unicorn? In Growing Gills, you’ll discover that the power is already within you to make your work. The biggest obstacles to your getting your important creative work done lie in the unknowns you’re facing. Growing Gills takes you step by step through the process of pinning down exactly what’s stopping you from finishing your beautiful, inventive, and potentially game-changing projects. Using the power of conscious decision, you’ll build your own unique system for fitting creative work into your existing life, taking into consideration how you work best.

Originals: How Non-Conformists Move the World


Adam M. Grant - 2016
    How can we originate new ideas, policies, and practices without risking it all?   Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn’t even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.

What Got You Here Won't Get You There: How Successful People Become Even More Successful


Marshall Goldsmith - 2006
    They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargon-free advice, it's amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price.

Design for How People Learn


Julie Dirksen - 2011
    Many of us are also teaching, even when it's not in our job descriptions. Whether it's giving a presentation, writing documentation, or creating a website or blog, we need and want to share our knowledge with other people. But if you've ever fallen asleep over a boring textbook, or fast-forwarded through a tedious e-learning exercise, you know that creating a great learning experience is harder than it seems.In Design For How People Learn, you'll discover how to use the key principles behind learning, memory, and attention to create materials that enable your audience to both gain and retain the knowledge and skills you're sharing. Using accessible visual metaphors and concrete methods and examples, Design For How People Learn will teach you how to leverage the fundamental concepts of instructional design both to improve your own learning and to engage your audience.

Fish!: A Remarkable Way to Boost Morale and Improve Results


Stephen C. Lundin - 1996
    In Fish! the heroine, Mary Jane Ramirez, recently widowed and mother of two, is asked to engineer a turnaround of her company's troubled operations department, a group that authors Stephen Lundin, Harry Paul, and John Christensen describe as a "toxic energy dump." Most reasonable heads would cut their losses and move on. Why bother with this bunch of losers? But the authors don't make it so easy for Mary Jane. Instead, she's left to sort out this mess with the help of head fishmonger Lonnie. Based on a bestselling corporate education video, Fish! aims to help employees find their way to a fun and happy workplace. While some may find the story line and prescriptions--such as "Choose Your Attitude," "Make Their Day," and "Be Present"--downright corny, others will find a good dose of worthwhile motivational management techniques. If you loved Who Moved My Cheese? then you'll find much to like here. And don't worry about Mary Jane and kids. Fish! has a happy ending for everyone. --Harry C. Edwards

Story: Substance, Structure, Style, and the Principles of Screenwriting


Robert McKee - 1997
    Quincy Jones, Diane Keaton, Gloria Steinem, Julia Roberts, John Cleese and David Bowie are just a few of his celebrity alumni. Writers, producers, development executives and agents all flock to his lecture series, praising it as a mesmerizing and intense learning experience. In Story, McKee expands on the concepts he teaches in his $450 seminars (considered a must by industry insiders), providing readers with the most comprehensive, integrated explanation of the craft of writing for the screen. No one better understands how all the elements of a screenplay fit together, and no one is better qualified to explain the "magic" of story construction and the relationship between structure and character than Robert McKee.

The Lifetime Learner's Guide to Reading and Learning


Gary Hoover - 2017
    Few people have “consumed” or learned from and remembered as many books. In The Lifetime Learner’s Guide to Reading and Learning, Gary lays out his method for capturing important ideas contained in books in 30 minutes (or less) without speed-reading. The book contains a multitude of tips about how to learn efficiently, how to find and buy books, and an annotated list of 160 books for expanding your knowledge – from history and geography to entrepreneurship and architecture. The book concludes with an extensive section on how to think creatively and see things that others do not, and how to separate the wheat from the chaff and see the forest beyond the trees.

The Curmudgeon's Guide to Getting Ahead: Dos and Don'ts of Right Behavior, Tough Thinking, Clear Writing, and Living a Good Life


Charles Murray - 2014
    Yet it is their good opinion you need to win if you hope to get ahead.Among the curmudgeon's day-to-day tips for the workplace:- Excise the word "like" from your spoken English - Don't suck up - Stop "reaching out" and "sharing" - Rid yourself of piercings, tattoos, and weird hair colors - Make strong language countHis larger career advice includes:- What to do if you have a bad boss - Coming to grips with the difference between being nice and being good - How to write when you don't know what to say - Being judgmental (it's good, and you don't have a choice anyway)And on the great topics of life, the curmudgeon urges us to leave home no matter what, get real jobs (not internships), put ourselves in scary situations, and watch Groundhog Day repeatedly (he'll explain).Witty, wise, and pulling no punches, The Curmudgeon's Guide to Getting Ahead is an indispensable sourcebook for living an adult life.

Read This Before Our Next Meeting


Al Pittampalli - 2011
    Dread no longer: Read This Before Our Next Meeting not only explains what’s wrong with “the meeting,” and meeting culture, but suggests how to make meetings more effective, efficient, and worthy of attending. It assesses when it’s necessary to skip the meeting and get right to work. Al Pittampalli shares examples of transforming workplaces by revamping the purpose of the meeting and a company's meeting culture. This book belongs on the shelf of any employee, employer and company looking to revolutionize what it means to do "work" all day and how to do it. Simply put: Stop wasting time. Read This Before Our Next Meeting is the call to action you (or your boss) needs to create the company that does the meaningful work it was created to do.

Becoming a Coaching Leader: The Proven Strategy for Building a Team of Champions


Daniel S. Harkavy - 2007
    This book equips you with the skills, disciplines, and knowledge to turn your paycheck-driven teams into vibrant and successful growth cultures. CEO and Head Coach of Building Champions, Daniel Harkavy shows you how to move beyond the theoretical to the very practical how to of coaching. He also presents valuable insight for assessing how fulfilled and on-purpose you are as a leader.

Secrets of a Freelance Writer: How to Make $100,000 a Year or More


Robert W. Bly - 2006
    The definitive guide to becoming a successful freelance writer, now in an updated and expanded third editionSecrets of a Freelance Writer has long been the authoritative guide to making big money as a commercial freelance writer.  In this new edition, you-ll find out how to make $100,000 a year-or much more-writing ads, annual reports, brochures, catalogs, newsletters, direct mail, Web pages, CD-ROMs, press releases, and other projects for corporations, small businesses, associations, nonprofit organizations, the government, and other commercial clients.You'll also learn how to start out as a freelancer, market yourself to clients, create a successful personal Web site to cull more sales leads, follow up on potential customers to build your practice, and run your business on a day-to-day basis.  Secrets of a Freelance Writer is the definitive guide to building a successful and lucrative freelance writing practice.

Talent is Overrated: What Really Separates World-Class Performers from Everybody Else


Geoff Colvin - 2008
    Greatness doesn't come from DNA but from practice and perseverance honed over decades. The key is how you practice, how you analyze the results of your progress and learn from your mistakes, that enables you to achieve greatness.Colvin shows that the skills of business: negotiating deals, evaluating financial statements obey the principles that lead to greatness, so that anyone can get better at them with the right kind of effort. Even the hardest decisions and interactions can be systematically improved.This new mind-set, combined with Colvin's practical advice, will change the way you think about your job and career, and will inspire you to achieve more in all you do.