This process will allow you to rapidly build comprehension and confidence as you enjoy the stories."Easy Spanish Reader" begins with the story of two high-school seniors involved with their Spanish Club. As you read about their experiences, you'll discover the nuances of language and culture right along with the students.The next section contains a colorful history of Mexico, from the Conquistadors to the present, including vivid depictions of Cortes's encounters with the Aztecs. The last section is comprised of an abridged version of the classic story "Lazarillo de Tormes," which allows you to practice your grammar and vocabulary skills on a great work of Spanish literature. Progressive format makes it easy to quickly build comprehension Marginal word glossaries conveniently present new words and phrases Exercises challenge language comprehension and build reading skills Fully updated new editions, featuring expanded exercises and answer key "

    For business students, the theory advanced in this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, this book presents a conceptual framework that will help develop an overarching strategy for day-to-day decisions involving product and service design, branding, pricing, promotions, and distribution. For senior executives, the book provides a big-picture approach for developing new marketing campaigns and evaluating the success of ongoing marketing programs.

    The book uses the theme of evolution to develop a broad-scale view of animal diversity--students focus not only the organisms themselves, but also the processes that produce evolutionary diversity. The book is unique in its comprehensive survey of zoological diversity and its emphasis on evolutionary, systematic and ecological principles, all in one package.

    Integrated central case studies woven throughout each chapter, use real-life stories to give you a tangible and engaging framework around which to learn and understand the science behind environmental issues. Printed on FSC (Forest Stewardship Council) certified paper, the newly revised Fourth Edition engages you through the addition of new EnvisionIt photo essays.

    You need to speak the language from day one.No years of studying grammar, no expensive and complicated software, no “magic pill” to master a language while you sleep, you just need to speak it. Speak it regularly, speak it confidently, and speak it immediately. The more you speak, the quicker you will improve.Even though this may be obvious, how you actually speak a language that you have just started to learn seems almost impossible to many people. So they’ll wait until they are “ready”. That wait may be years, or they may simply never even try.But it’s not actually that hard! That’s what the Language Hacking Guide is about.

    Coverage includes writing college-level essays, source-based arguments, and research papers; thinking and reading critically; using documentation style correctly; designing documents; writing for the Web; writing about literature; writing for business; creating oral presentations; taking essay tests; and using correct grammar, punctuation, and mechanics correctly. Anyone looking to succeed and fulfill their potential in writing.

    and Japan learn Japanese successfully.Japanese has two basic writing systems, hiragana and katakana, in addition to the one that uses Chinese characters or Kanji. This handy book teaches you a new mnemonics—based method to read and write the basic 92 hiragana and katakana characters.Memorable picture mnemonics help you to learn the characters by associating their shapes and sounds with combinations of images and English words already familiar to you.Clear examples and entertaining exercises offer opportunities to read, write, use and practice all 46 basic hiragana and 46 basic katakana characters, plus the remaining kana that stand for more complex sounds.Polish your knowledge with word searches, crossword puzzles, fill–in–the–blanks, timed recognition quizzes, and other interesting activities.The CD–ROM allows you to print out your own flash cards (featuring the same mnemonic images taught in the book) to help you review and practice, even while you're on the go.

    Michael Ryan's comprehensive textbook on the practice of literary theory demonstrates how the full panoply of theoretical approaches can be used to read the same texts.

    "Models for Writers" continues to offer thought-provoking selections organized to demonstrate not only the rhetorical patterns that students will use in their own essays but also the elements and language that will make those essays effective. With a wide variety of new selections and new attention to sentence grammar, reading comprehension, and critical thinking, the new edition of "Models for Writers" once again stakes its claim as America's best-selling short essay reader.

    The 501 most commonly used Russian verbs are listed in table form, one verb per page, and conjugated in all tenses, identified by English infinitive forms. Verbs are both regular and irregular, and are presented alphabetically for easy reference in the Cyrillic alphabet. Added material related to verbs and verb usage is also presented, including lists of hundreds more regular verbs, idiomatic verb usage, and more.

    But it’s a lot easier if you know the hidden skills and techniques that experts know -- and use -- to learn any foreign language. In this little handbook, language expert Graham E. Fuller -- whose career has required him to learn more than a dozen languages -- shows how to take the steps that will make it easier for anyone struggling to learn any new language.That’s why How to Learn a Foreign Language is used by schools, universities, and independent language-learners throughout the world. Acclaim for How to Learn a Foreign Language:“Useful and entertaining.” -- The New York Times“It’s astonishing that no one has ever thought of a book like this before -- designed to prepare students for beginning the study of any language. This book is indispensable to anyone learning a first foreign language.” -- Dr. L. Michael Bell Professor of English and Foreign Languages, University of Colorado“This book could save a beginning student hours of confusion, and might provide some confidence that learning a language is normal and possible, even for someone like him or her!...Fuller has codified what many successful language learners have found out for themselves by learning languages...The knowledge that Fuller is writing from such vast experience can only inspire confidence on the part of the reluctant language learner.” -- Carol L. McKay, Modern Language JournalExcerpts from the Book:This book is for those of you who have never studied a foreign language before. And it is for those of you who have already had one painful experience with a foreign language and who hope to do better at it this time...This book isn’t just for people who like languages. It’s for those of you who have to learn a language for one reason or another...

    This book shows you how and gives you hundreds of lesson-planning ideas and strategies for every grade level and subject. Discover new educational tools that support research-based instruction, and learn ways to use technologies you already know to * Create and use advance organizers and nonlinguistic representations * Help students take notes, summarize content, and make comparisons * Engage students in cooperative learning * Help students generate and test hypotheses * Support students in practicing new skills and doing homework * Reinforce students? efforts through formative assessment and feedback Getting this guide ensures you always know when to use educational technologies, which ones are best for a learning task, and how they help students use new learning strategies.

    Many new exercises introduced in this edition help supplement and support explanations, aid in review, and make the book visually stimulating. This edition also includes a revised Logic tutorial on CD-Rom--further simplifying the study of logic. Includes many fascinating illustrations taken from the history of science as well as from contemporary research in the physical and biological sciences, plus introduces an abundance of new exercises throughout, complete with solutions for the first exercise in a set. Appropriate for those in business, education, political, or psychology careers.

    Addressed to copyeditors in book publishing and corporate communications, this thoughtful handbook explains what copyeditors do, what they look for when they edit a manuscript, and how they develop the editorial judgment needed to make sound decisions.This revised edition reflects the most recent editions of The Chicago Manual of Style (15th ed.), the Publication Manual of the American Psychological Association (5th ed.), and Merriam-Webster's Collegiate Dictionary (11th ed.).

    New topics include managing and maintaining cellular devices, including tablets; configuring operating systems, including Windows 8, Android, and iOS; and enhanced, mobile-centered security and troubleshooting procedures. The All-in-One Exam Guide enables you to take the test with complete confidence. It also serves as a practical reference for IT support and technical personnel. Bonus electronic content includes: Practice exams with hundreds of accurate questions More than an hour of video training featuring Mike Meyers Performance-based simulations that prepare you for the performance-based questions on the exam A collection of Mike's favorite free PC tools Key Features include: Written with the “in the trenches” voice and clarity Mike Meyers is known for Features pre-assessment tests, exam tips, and “Try This!” sections to reinforce difficult topics Includes a coupon for 10% off of the exam fee, a $37 value