In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.

    A third revised edition of this study of the art and theories behind negotiation, which explores the psychology of bargaining, and the interpersonal conflicts and resolutions which occur during the process.

    This is not the full 200+ page book. This concise summary of Gawande’s manifesto will convey everything you need to know about how and why checklists are so effective and how to successfully compose your own checklists. These checklists will improve your level of success in any field or activity you are trying to achieve excellence in. Put yourself head and shoulders above the competition with this simple, intuitive tool. Not convinced that a checklist is sophisticated enough for your particular goal? Gawande presents case studies showing the effectiveness of the checklist in a range of complex environments from surgery to aviation, engineering to emergency response, venture capitalism to disease control. Imagine if you could substantially eradicate your own human fallibility with such a simple tool! By engaging with the simple concepts in this short guide you will be able to devise and implement the checklists that will ensure your peak performance in every area of your life.

    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

     It wasn’t because they weren’t smart, talented people. They were. The problem was that in all of their years of school, no one had taken the time to teach them how to learn things efficiently. I want to change that. Because here’s a secret… If you study correctly, not only is it MUCH less work, but you’ll also get WAY better grades (and perhaps even have a bit of fun). Take it from me… I have two bachelor’s degrees and a master’s degree. While I was getting my master’s degree, I had three jobs. And let me tell you something: if you have three jobs while you’re getting a master’s degree, you are virtually forced to come up with some study hacks or you’ll go insane! I was also a college instructor for many years, and during that time, I was working as a professional tutor. All told, I’ve coached hundreds and hundreds of students into better grades. Now I want to teach you. What will you learn? Discover how to cut study time in HALF. Who really likes to study? Not me! Luckily, you probably don’t have to be studying nearly as much as you probably are right now. Because here’s a secret: the top students don’t study as much. They just study more effectively. Understand the MINDSET of an ultra-successful student. There are tons of different study strategies out there. However… Most of those strategies can’t be applied to everyone. Want to know why? Because studying isn’t about flash cards or formulas or any other “tip”. Studying the right way is a whole different type of approach. It’s a WAY of learning, remembering, and interacting. Even more than that, studying the right way includes a lot more than just preparing for tests. There are social, biological and psychological elements to it. To really study like an A+ student, you have to change the way you THINK about school. Learn 19 study habits that will totally reshape how you think about school. Here are just a few of the things you’ll learn. How to write papers in half the time Why you shouldn’t take notes in class The best way to talk to your professors What you should eat before a test How thinking dirty thoughts can help you learn Why everything you’ve been told about Wikipedia is wrong When you should be reading (hint: it’s not after class) How professors grade you Why your body loves to learn when it’s tired Exactly how many sources it takes to write a killer paper And much, much more! And guys… these only take FIVE minutes.

    This book is one of those stories - about a manager and his mentor. It offers unique encouragement and direction that will help you become a better manager, employee, and person.

    What have you got to lose? If you aim for the stars you might just get there. Sometimes it pays off to think BIG and Richard Newton is here to get us thinking on a bigger scale than we ever imagined.With the right thinking tools and the right approach you can release your inspiration and creativity, reset your ambition and direct your attention to the things that truly matter to you. And that can change your life.Short and punchy with quick tips and inspiring graphics, The Little Book of Thinking Big will have your imagination, creativity and determination firing on all cylinders. You'll come away with a set of BIG goals to fuel and drive your BIG life.Here's where it starts. This is a reset button. Push it.Think bigger.

    Ambedkar's most prominent speeches on caste and the Indian Constitution. "In the fight for Swaraj, you fight with the whole nation on your side. In fighting caste system, you stand against the whole nation—and that too, your own." Annihilation of Caste is one of Ambedkar's best works in putting together how caste as a system has been eating up the roots of a rich cultural melting pot like India. "Bhakti in religion could lead to salvation. But in politics, Bhakti is a sure road to eventual dictatorship." The Grammar of Anarchy reflects Ambedkar's ideas on how we need to pave the way for Independent India. It reflects his deep love and aspirations for India and its people. "...the sub-divisions [of caste] have lost the open-door character of the class system, and have become self-enclosed units called castes." Castes in India: Their Mechanism, Genesis and Development is an in-depth study of how classes went on to become castes and sub-castes to dot the Indian social system. This powerful narrative is a radical eye-opener.

    If you're looking for a book like that, put this one back on the shelf.Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses.  What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.

    In addition, the completely updated fifth edition shows you how to build trust and confidence, be an active listener, manage a diverse group of individuals, conduct performance appraisals, and address many other challenges that come with the manager's job.Written in an inviting and accessible style, this classic skill-building book is an essential tool for becoming an effective, confident new manager."

    It's not only the big occasions that test a leader's mettle, but the little ones as well--in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly insignificant interactions in everyday work life. Written by one of the world's leading communications coaches, Speaking as a Leader shows you how to make the most of your daily communications, creating a presence on the job as a genuine and constant leader.In this eye-opening guide, aspiring (and established) leaders can enhance their reputations and influence by following a few simple steps. Speaking as a LeaderShows how to structure your thoughts and message in any situation using a four-step model Offers tips on listening effectively, in three dimensions Details why you are the best visual and how to avoid Death by PowerPoint Offers guidance on taking the numb out of numbers Includes tips on moving from subject to message With Speaking as a Leader, you'll learn to tap into your innate leadership skills at every occasion--whether small or large--and earn the sort of respect that creates devoted friends and passionate supporters.

    But letting your goals take control of your life can be devastating. Goal-Free Living shows you how to explore paths in your life you never knew existed and discover a more exciting, successful, and rewarding life--today! If you have only one goal this year, let it be this: Read Goal-Free Living! --Daniel H. Pink author, A Whole New Mind and Free Agent Nation Stephen Shapiro's approach will help readers achieve the best kind of happenstance: taking a stance to make things happen. --Heath Row Contributing Editor and Community Director, Fast Company magazine I have a sense that reading this book may turn out to be one of the most important things I've done in a long time. --Doug Busch Vice President and Chief Technology Officer, Digital Health Group, Intel Corporation This is an engaging, creative approach to discovering inner wisdom and personal fulfillment. --Michael J. Gelb author, How to Think Like Leonardo da Vinci and Discover Your Genius Reading Goal-Free Living is like jettisoning a hundred-pound pack. Suddenly, you're racing much faster and enjoying the breeze. --Alan Weiss, PhD author, Million Dollar Consulting

    Traditional, effective and fast to implement, these 9 habits change the way you live instantly. A "must have" book that challenges all the rules of the game and establishes a new approach towards life. This smooth and short read, with each habit supported by scientific facts, changes your life with the breath-taking and real life daily secrets of the billionaire!

    

    This comprehensive new edition of the top-selling PHR/SPHR Study Guide provides you expert preparation and review for these challenging exams as well as comprehensive coverage on labor relations, workforce planning, compensation, OSHA regulations.