Book picks similar to
Introduction to Mass Communication: Media Literacy and Culture [With CDROM] by Stanley J. Baran
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Librarian's Guide to Online Searching
Suzanne S. Bell - 2006
With such essentials well in hand, the searcher can plunge into almost any database that comes along and master its intricacies (and idiosyncrasies) in relatively short order. Bell's conversational style, coupled with her Searcher's Toolbox, promises increased flexibility and adaptability. This book will prove a handy guide for librarians in every conceivable information environment and across all levels of experience.
Language Myths
Laurie Bauer - 1998
Rarely is there a response from experts in the fields of language and language development. In this book Laurie Bauer and Peter Trudgill have invited nineteen respected linguists from all over the world to address these "language myths"--showing that they vary from the misconceived to the downright wrong. With essays ranging from "Women Talk Too Much" and "In the Appalachians They Speak Like Shakespeare" to "Italian Is Beautiful, German Is Ugly" and "They Speak Really Bad English Down South and in New York City," Language Myths is a collection that is wide-ranging, entertaining, and authoritative.
The Elements of Journalism: What Newspeople Should Know and The Public Should Expect
Bill Kovach - 2001
. . [together] why media audiences have fled and why new technology and megacorporate ownership are putting good journalism at risk.” —Rasmi Simhan, Boston Globe“Kovach and Rosenstiel’s essays on each [element] are concise gems, filled with insights worthy of becoming axiomatic. . . . The book should become essential reading for journalism professionals and students and for the citizens they aim to serve.” —Carl Sessions Stepp, American Journalism Review“If you think journalists have no idea what you want . . . here is a book that agrees with you. Better—it has solutions. The Elements of Journalism is written for journalists, but any citizen who wonders why the news seems trivial or uninspiring should read it.” —Marta Salij, Detroit Free PressThe elements of journalism are:* Journalism’s first obligation is to the truth.* Its first loyalty is to citizens.* Its essence is a discipline of verification.* Its practitioners must maintain an independence from those they cover.* It must serve as an independent monitor of power.* It must provide a forum for public criticism and compromise.* It must strive to make the significant interesting and relevant.* It must keep the news comprehensive and proportional.* Its practitioners must be allowed to exercise their personal conscience.
Economics: Principles, Problems, and Policies
Campbell R. McConnell - 1975
The 17th Edition builds upon the tradition of leadership with three main goals: help the beginning student master the principles essential for understanding the economizing problem, specific economic issues, and the policy alternatives; help the student understand and apply the economic perspective and reason accurately and objectively about economic matters; and promote a lasting student interest in economics and the economy."
Introduction to Quantum Mechanics
David J. Griffiths - 1994
The book s two-part coverage organizes topics under basic theory, and assembles an arsenal of approximation schemes with illustrative applications. For physicists and engineers. "
Introduction to Algorithms
Thomas H. Cormen - 1989
Each chapter is relatively self-contained and can be used as a unit of study. The algorithms are described in English and in a pseudocode designed to be readable by anyone who has done a little programming. The explanations have been kept elementary without sacrificing depth of coverage or mathematical rigor.
Business Ethics: Ethical Decision Making and Cases
O.C. Ferrell - 1990
Using a managerial framework, the authors address the overall concepts, processes, and best practices associated with successful business ethics programs--helping students see how ethics can be integrated into key strategic business decisions. The Seventh Edition incorporates comprehensive and rigorous updates that reflect the ever-increasing academic and governmental attention being given to this area. The textbook program provides an abundance of real-world examples and cases, as well as exercises, simulations, and practice tests that provide plenty of opportunity for students to master the text material.
The Biblical Basis of Christian Counseling for People Helpers: Relating the Basic Teachings of Scripture to People's Problems
Gary R. Collins - 1993
Almost anyone with a desire to help others can be a people helper, but often those Christians who feel most called to counsel are unsure of how to use the Bible to ease another person’s problems.This book will guide you to a practical, working knowledge of Scripture, the character of God, and the basics of the Christian faith--the core of what Christian counselors must know to be truly effective in helping others.
Principles of Biochemistry
Albert L. Lehninger - 1970
Lehninger Principles of Biochemistry, Fourth Edition brings clarity and coherence to an often unwieldy discipline, while incorporating the field's most important recent developments and applications.
Lydia's Open Door: Inside Mexico's Most Modern Brothel
Patty Kelly - 2008
By delving into lives that would otherwise go unremarked, Kelly documents the modernization of the sex industry during the neoliberal era in the city of Tuxtla Gutiérrez and illustrates how state-regulated sex became part of a broader effort by government officials to bring modernity to Chiapas, one of Mexico's poorest and most conflicted states. Kelly's innovative approach locates prostitution in a political-economic context by treating it as work. Most valuably, she conveys her analysis through vivid portraits of the lives of the sex workers themselves and shows how the women involved are neither victims nor heroines.
250 Poems: A Portable Anthology
Peter Schakel - 2002
This well-chosen and comprehensive collection offers a compact and affordable alternative to larger and more expensive anthologies.
Platform: Get Noticed in a Noisy World
Michael Hyatt - 2012
In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform.In Platform, you will learn how to:Extend your influence, monetize it, and build a sustainable career. Get noticed and start earning money in an increasingly noisy world. Learn to amplify, update, polish, and organize your content for success.Platform goes behind the scenes into the world of social media success. You’ll discover what bestselling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to gain contacts, connections, and followers and win customers in today’s crowded marketplace.With proven strategies, easy-to-replicate formulas, and practical tips, this book makes it easier, less expensive, and more possible than ever to stand out from the crowd and launch a business.
Criminological Theory: Past to Present: Essential Readings
Francis T. Cullen - 1998
Edited by leading scholars Francis T. Cullen and Robert Agnew, it presents a wide range of readings, including original theory pieces. A brief yet detailed introduction frames each Part (and each reading), providing students with a "road map" as they explore the ongoing intellectual developments, diverse views, and continuing debates in the field of criminological theory.Building on the success of the third edition, the thoroughly updated and revised fourth edition includes:* Eight new readings (each with its own introduction)* Two new Parts (each with its own introduction): "Theories of White-Collar Crime" and "Putting Theory to Work: Guiding Crime Control Policy"* A new Instructor's Manual on CD, featuring a Test Bank with multiple-choice and essay questions, learning objectives, key words, discussion topics and exercises, and PowerPoint lecture slidesComprehensive enough for graduate students yet accessible enough for undergraduate students, Criminological Theory: Past to Present--Essential Readings, Fourth Edition, remains a solid introduction to the foundations of criminology--and to the competing theories that will shape thinking about crime in the years ahead.
Human Osteology
Tim D. White - 1991
Now revised and updated for a third edition, the book continues to build on its foundation of detailed photographs and practical real-world application of science. New information, expanded coverage of existing chapters, and additional supportive photographs keep this book current and valuable for both classroom and field work. Osteologists, archaeologists, anatomists, forensic scientists and paleontologists will all find practical information on accurately identifying, recovering, and analyzing and reporting on human skeletal remains and on making correct deductions from those remains. KEY FEATURES: * From the world renowned and bestselling team of osteologist Tim D. White, Michael T. Black and photographer Pieter A. Folkens* Includes hundreds of exceptional photographs in exquisite detail showing the maximum amount of anatomical information* Features updated and expanded coverage including forensic damage to bone and updated case study examples* Presents life sized images of skeletal parts for ease of study and reference
Electronic Devices (Conventional Current Version)
Thomas L. Floyd - 1984
Floyd is well known for straightforward, understandable explanations of complex concepts, as well as for non-technical, on-target treatment of mathematics. The extensive use of examples, Multisim simulations, and graphical illustrations makes even complex concepts understandable. From discrete components, to linear integrated circuits, to programmable analog devices, this books¿ coverage is well balanced between discrete and integrated circuits. Also includes focus on power amplifiers; BJT and FET amplifiers; advanced integrated circuits–instrumentation and isolation amplifiers; OTAs; log/antilog amplifiers; and converters. Thorough coverage of optical topics–high intensity LEDs and fiber optics. Devices sections on differential amplifiers and the IGBT (insulated gate bipolar transistor) are now included. For electronics technicians.