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The Yugo: The Rise and Fall of the Worst Car in History


Jason Vuic - 2010
    By 2000, NPR’s Car Talk declared it “the worst car of the millennium.” And for most Americans that’s where the story begins and ends. Hardly. The short, unhappy life of the car, the men who built it, the men who imported it, and the decade that embraced and discarded it is rollicking and astounding, and one of the greatest untold business-cum-morality tales of the 1980s. Mix one rabid entrepreneur, several thousand “good” communists, a willing U.S. State Department, the shortsighted Detroit auto industry, and improvident bankers, shake vigorously, and you’ve got The Yugo: The Rise and Fall of the Worst Car in History.  Brilliantly re-creating the amazing confluence of events that produced the Yugo, Yugoslav expert Jason Vuic uproariously tells the story of the car that became an international joke: The American CEO who happens upon a Yugo right when his company needs to find a new import or go under. A State Department eager to aid Yugoslavia’s nonaligned communist government. Zastava Automobiles, which overhauls its factory to produce an American-ready Yugo in six months. And a hole left by Detroit in the cheap subcompact market that creates a race to the bottom that leaves the Yugo . . . at the bottom.

Pmp Exam Prep Questions, Answers, & Explanations: 1000+ Pmp Practice Questions with Detailed Solutions


Christopher Scordo - 2009
    So why aren't students laser-focused on taking practice exams before attempting the real thing? Reflects the current PMP exam format and the PMBOK(r) Guide - Fifth Edition! The practice tests in this book are designed to help students adjust to the pace, subject matter, and difficulty of the real Project Management Professional (PMP) exam. Geared towards anyone preparing for the exam, all tests include clear solutions to help you understand core concepts. If you plan on passing the PMP exam, it's time to test your knowledge. It's time for PMP Exam Prep - Questions, Answers, & Explanations. Now packed with Over 1,000 realistic PMP sample questions to help you pass the exam on your FIRST try. In this book: 1000+ detailed PMP exam practice questions including 18 condensed PMP mock exams that can be completed in one hour; 11 Targeted PMBOK Knowledge Area tests, and detailed solution sets for all PMP questions which include clear explanations and wording, PMBOK Knowledge Area and page references, and reasoning based on the PMBOK Guide - Fifth Edition. Includes FREE PMP exam formula reference sheet! ** For PMP exams AFTER March 2018 **

Fortune's Children: The Fall of the House of Vanderbilt


Arthur T. Vanderbilt II - 1989
    The family patriarch, "the Commodore," built up a fortune that made him the world's richest man by 1877. Yet, less than fifty years after the Commodore's death, one of his direct descendants died penniless, and no Vanderbilt was counted among the world's richest people. "Fortune's Children" tells the dramatic story of all the amazingly colorful spenders who dissipated such a vast inheritance.

American Steel


Richard Preston - 1991
    Elegantly written and compulsively readable, American Steel has all the elements of a great novel: amazing characters, gripping suspense, towering machinery, and a driving mission.

The Title: The Story of the First Division


Scott Murray - 2017
    They may even have a point. But to build something so successful, so popular, so inescapable, you've got to have mighty strong foundations.Prior to 1992, the old First Division was England's premier prize. Its rich tapestry winds back to 1888 and the formation of the Football League. A grand century-long tradition in danger of being lost in the wake of Premier League year zero.No more! In The Title Scott Murray tells the lively, cherry-picked story of English football through the prism of the First Division. Rich with humour yet underpinned with solid research, this is a glorious meander across our national sport's varied terrain.With as much about Burnley, Wolves, West Brom and Portsmouth as the likes of Arsenal, Liverpool and Manchester United, we learn the less well-known stories the sport has to tell, such as the plight of Glossop, the smallest club to ever play top-flight football, and final day drama involving Huddersfield and Cardiff that knocks Michael Thomas into a cocked hat. We bask in the managerial genius of Tom Watson, the bowler-hatted Victorian Mourinho; celebrate the joy of the Busby Babes; discover the shameless showmanship of George Allison; embark on righteous escapades with Hughie Gallacher; and meet some old favourites in Don Revie, Bill Shankly, Alex Ferguson and Brian Clough.At turns exciting, surprising, witty and bittersweet, The Title is a highly informed, fresh and affectionate love-letter to the English game, and a delight for any football fan.

Made in Japan: Akio Morita and Sony


Akio Morita - 1986
    The outspoken Chariman of the Sony Corporation candidly discusses the rise of Sony, his own extraordinary career as one of the most successful businessmen of our time, and his views on the U.S., Japan, and the world economy.

Lifehacked: How One Family from the Slums Made Millions Selling Apps


Allen Wong - 2012
    He became a self-made millionaire before he was 25.But, life wasn't always this grand for him. He was the only person in his family earning an income. And, he came from an oppressed family that grew up in the slums. Regardless, the apps he published were downloaded by over 15 million people.His apps have been featured in many places, including Wired.com, NBC News, and CNN. Now he's sharing the story on how he did it, the crises he struggled with, and what his father taught him to be successful.App companies have paid him thousands of dollars for consultant work, and he has helped them increase their download numbers by over 1000%. One of those apps was downloaded by over 100,000 users in one day. And now he is revealing his marketing secrets for the first time in this book.Note: This book was written with non-technical people in mind. The book covers both life and entrepreneurial lessons, and not all of the book is about app development.

Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor


Fred Lager - 1994
    "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.

Rosette: A Novel of Pioneer Michigan


Cindy Rinaman Marsch - 2016
    Her real-life journal recounts two years of homesteading, history hints at the next six decades, and the novel explores the truth. We meet Rosette in 1888 as she revises the wedding-day page of her journal. In lush detail, in the voices of Rosette and others, the novel traces how we both choose and suffer our destiny, how hopes come to naught and sometimes rise from the wreckage. In a style reminiscent of Willa Cather, in a family saga that recalls the work of Marilynne Robinson, this novel brings us enduring themes of human life as Rosette and her friends and family make the most of the American pioneer life first detailed for most of us by Laura Ingalls Wilder. One reviewer says this story "makes an anonymous woman equal to the most celebrated hero of legend." Note that the Kindle version includes only the text of the novel. The paperback version includes 24 charcoal illustrations and highlights in a font created from Rosette's own handwriting. Now available: a companion short story - "Blizzard: A Story of Dakota Territory."

Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sport


Barbara Smit - 2005
    Started in their mother's laundry room in Germany, Adi and Rudi Dassler's shoe business was an instant success, their spikes worn by Jesse Owens in the Berlin Olympics. But a vicious feud soon pulled them apart: by the end of World War II, the brothers split the company, dividing their family and hometown.Adidas and Puma revolutionized the world of sport, their rivalry introducing behind-the-scenes deals and multimillion-dollar contracts. From Pelé to Joe Namath, Walt Frazier to Boris Becker, Muhammad Ali to David Beckham, they all contribute to the roller-coaster rise, near collapse, and revival of the two brands. A page-turning narrative, Sneaker Wars is a riveting blend of family drama, business, sports, and history.

The Devil's Mariner: A Life of William Dampier, Pirate and Explorer, 1651-1715


Anton Gill - 1997
     A self-taught geographer, hydrographer and navigator, Dampier was also a keen natural historian who showed his contemporaries then-unknown regions of the world, and vividly described the exotic creatures and plants that inhabited them without exaggeration. Impressing the Admiralty with his book, A New Voyage round the World, Dampier was given command of the infamous Roebuck expedition and became the first Englishman to explore parts of Australia. But Dampier's past reared its head when he employed acquaintances from his buccaneering days, and numerous problems beset him along the way; upon his eventual return Dampier was court-martialled for cruelty. Though he lived and worked like a buccaneer Dampier filled in blank spaces on the map, and in pioneering the seaways he opened up the oceans for exploration, thus laying the foundations for the British Empire. Although lauded in his day and going on to influence many in both literary and scientific spheres, Dampier died in obscurity and his name, associated with piracy, disappeared for many years. Comprehensive and compellingly told, Anton Gill's biography charts the life and endeavours of William Dampier, his successes and his failings, and reinstates him into the pantheon of great explorers. Anton Gill has been a freelance writer since 1984, specialising in European contemporary history but latterly branching out into historical fiction. He is the winner of the H H Wingate Award for non-fiction for 'The Journey Back From Hell'. He is also the author of 'Into Darkness', 'Dance Between the Flames' and 'An Honourable Defeat'. 'The Devil's Mariner' was his first biography.

The Dropper


Ron McLarty - 2009
    Some say it's Death, Some say it's darkness, I say it's a game of light...Gutsy 17-year-old Albert "Shoe" Horn is an apprentice plumber and part-time boxer in England in 1922, but when his mother dies, he finds himself responsible for an abusive, alcoholic father and a younger brother with special needs.This marvelous novel follows the indomitable Shoe's day-to-day survival with poetic grit, cynical genius, respect, and deep affection as he navigates a world full of very real characters: the gentle giant McAvy, his slave-driving boss, the Irish louts that resurrect his temper, the tempting ladies who seek him out, his hilarious plumbing clients, and the formidable “Dropper,” who Shoe fears will take away the most true thing in his life, his brother.

Aruna's Story


Pinki Virani - 1998
    Brain-dead for sight, speech and movement, yet hopelessly alive to pain, hunger and terror, she now lies, barely alive, in the hospital where she once treated patients back to health. Virani's investigations also unearthed the crowning tragedy: while Aruna has been in coma for over twenty-five years, her rapist, a sweeper in the hospital, walked a free man after a mere seven years in prison for 'robbery and attempt to murder'. Vivid and gut-wrenching, this is a book that will haunt the reader long after the final page has been turned. 'Pinki Virani has narrated Aruna's brutalization through meticulous and persistent research. The structure of the book is notable in the way it resists sensationalism.' --The Telegraph 'Virani's book is researched, thought-provoking, sharp. It is both sad and angry, scathing and restrained.' --Pioneer '...her storytelling skil

Innovation as Usual: How to Help Your People Bring Great Ideas to Life


Paddy Miller - 2013
    Every so often employees are sent to “Brainstorm Island”: an off-site replete with trendy lectures, creative workshops, and overenthusiastic facilitators. But once they return, it’s back to business as usual.Innovation experts Paddy Miller and Thomas Wedell-Wedellsborg suggest a better approach. They recommend that leaders at all levels become “innovation architects,” creating an ecosystem in which people engage in key innovation behaviors as part of their daily work.In short, this book is about getting to a state of “innovation as usual,” where regular employees—in jobs like finance, marketing, sales, or operations—make innovation happen in a way that’s both systemic and sustainable.Instead of organizing brainstorming sessions, idea jams, and off-sites that rarely result in success, leaders should guide their people in what the authors call the “5 + 1 keystone behaviors” of innovation: focus, connect, tweak, select, stealthstorm, (and the + 1) persist:• Focus beats freedom: Direct people to look only for ideas that matter to the business• Insight comes from the outside: Urge people to connect to new worlds• First ideas are flawed: Challenge people to tweak and reframe their initial ideas• Most ideas are bad ideas: Guide people to select the best ideas and discard the rest• Stealthstorming rules: Help people navigate the politics of innovation• Creativity is a choice: Motivate everyone to persist in the five keystone behaviorsUsing examples from a wide range of companies such as Pfizer, Index Ventures, Lonza, Go Travel, Prehype, DSM, and others, Innovation as Usual lights the way toward embedding creativity in the DNA of the workplace.So cancel that off-site. Instead, read Innovation as Usual—and put innovation at the core of your business.

The Silicon Boys: And Their Valley of Dreams


David A. Kaplan - 1999
    Kaplan brings to life the culture and history of Silicon Valley. The symbol of high-tech genius and ineffable wealth, a place that competes with Hollywood and Washington in the zeitgeist of success and excess, the Valley is the epicenter of the New Economy. Depending on yesterday's stock market close, roughly a quartermillion Siliconillionaires live in the Valley. And they're building megalo-mansions and buying Lamborghinis as fast as they can. Combining reportorial insight and biting wit, The Silicon Boys tells the unforgettable story of dreams and greed, ambition and luck, that has become the Valley of the Dollars.