Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code.In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on:HOW TO GRAB EYEBALLS in a sea of content;HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned);WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks;HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity.For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success.

    Providing strategies and solutions for the managers of today, this book offers answers for improving employee commitment and profitability by strategically acknowledging employee effort. How is it done? The deceptively simply answer: with carrots.

    The techniques that will grow your business will also help you achieve a rich, purposeful, and integrated life. In Right Away and All At Once, Brenneman takes what he’s learned from turning around or tuning up many businesses?including Continental Airlines and Burger King?and distills it into a simple, clear, 5-step roadmap that anyone can follow. His 5 steps teach you how to prepare a succinct Go Forward plan, build a fortress balance sheet, grow your sales and profits, choose all-star servant leaders, and empower your team. For more than thirty years, Brenneman has seen these steps foster dramatic results in a variety of business environments. But ten years ago he realized that he could apply these same business principles to improve his life and build a lasting moral legacy. He found he could make better decisions by carefully taking the most important facets of his life?faith, family, friendship, fitness, and finance?into consideration. Brenneman’s inspiring examples, from both his business and life, demonstrate the astounding effects these 5 steps can have when you apply them right away and all at once.

    We wrote this book to capture our ideas about how to best prepare for and command a U.S. Army company-level unit. In the book, we lay out a leadership framework that was very effective for us and, based on feedback from hundreds of readers, is making a significant difference in how others think about leading. One of the best things that emerged out of this project was the idea for creating CompanyCommand and PlatoonLeader, but that is another story. Here is an excerpt from the preface that introduces the book: Combat is the ultimate team sport; the cost of losing is death. As an Army leader, your mission is to build a winning team of disciplined, fit, and motivated soldiers that will accomplish the mission. In this book, you will find some input into to the age-old dialogue on how to create a team and harness its energy to accomplish uncommon results. Leading soldiers is our inspiration; doing so has affected every part of our lives. To begin with, the knowledge that we would command a company motivated us to prepare doggedly for command. This book is a compilation of our research and thinking, validated by experience (both success and failure!). It is not meant to be prescriptive in nature; nor will all these ideas work for you and your situation. Rather, our intent is to spark your thinking and encourage you as you prepare for command. We were fortunate to work with and watch some great leaders in action and to learn from some challenging experiences. Now we are in a position to pass on some of what we have learned. Our desire is that reading this book motivates and challenges you while you prepare for and execute the most honorable mission in the world--leading American soldiers! Finally, many people wonder about the title of the book. We wrote this to clearly explain that: Significance of the title, Taking the Guidon The unit guidon serves to identify the unit, is a symbol of the commander's authority and presence, and represents the collective pride and spirit of all soldiers--past and present--who have served under it. Historically, the guidon accompanied the commander into battle where, in the heat and confusion of the close fight, it emboldened and rallied the soldiers to accomplish the mission. Today, the unit guidon continues to be an honored symbol of the commander's authority and responsibility, and it connects the valorous deeds of past warriors with today's soldiers who continue the proud tradition of selfless service to our Nation. An Army unit conducts a change-of-command ceremony whenever a new commander takes charge. The central rite of this ceremony is the passing of the unit guidon from the outgoing commander to the incoming commander. By taking the guidon, the new commander signals his or her selfless commitment to the traditions, values, and soldiers that the guidon represents.

    In this updated and expanded 10th anniversary edition, internationally known leadership transition expert Michael D. Watkins gives you the keys to successfully negotiating your next move—whether you’re onboarding into a new company, being promoted internally, or embarking on an international assignment.In The First 90 Days, Watkins outlines proven strategies that will dramatically shorten the time it takes to reach what he calls the "breakeven point" when your organization needs you as much as you need the job. This new edition includes a substantial new preface by the author on the new definition of a career as a series of transitions; and notes the growing need for effective and repeatable skills for moving through these changes. As well, updated statistics and new tools make this book more reader-friendly and useful than ever.As hundreds of thousands of readers already know, The First 90 Days is a road map for taking charge quickly and effectively during critical career transition periods—whether you are a first-time manager, a mid-career professional on your way up, or a newly minted CEO.

    Providing unique assessments that can be used to evaluate client resources and goals, this practical guide introduces tools unique to this book that every professional can use in their practice, including:Findings from new research on goal commitment strategies, motivation, growth-mindset theory, and goal revision A decision tree for working specifically with Snyder's Hope Theory in the coaching context An easy-to-use assessment of positive diagnosis, which measures client strengths, values, positive orientation toward the future, and satisfaction Measures of self-esteem, optimism, happiness, personal strengths, motivation, and creativity Guidance for leading clients through organizational and common life transitions including layoffs, leadership changes, university graduation, middle age, and retirement Filled with reflective exercises for use in your own personal and professional development, Practicing Positive Psychology Coaching also includes guidance and recommendations for marketing a positive psychology coaching practice.

    Sutton addressed a taboo topic that affects every workplace: employees who are insensitive to their colleagues, corporate bullies, bosses who just don't get it, the kind of people who make you exclaim in exasperation, "What an asshole!"Now, in a definitive book that addresses this growing problem, Sutton shows you how you can work with unsavory people without becoming one of them yourself.

    It shouldn't take a worldwide pandemic and nationwide protests to bring economic and racial inequality to the forefront of problems we desperately need to solve. But now that the opportunity is here, what should we do? How can we create more equality, opportunity, and growth for everyone? Not someday, but what can government and the private sector do right now to disrupt a status quo that almost everyone wants to change?In Common Sense, the New York Times best-selling author Joel Greenblatt offers an investor's perspective on building an economy that truly works for everyone. With dry wit and engaging storytelling, he makes a lively and provocative case for disruptive new approaches--some drawn from personal experience, some from the outside looking in. How can leading corporations immediately disrupt our education establishment while creating high-paying job opportunities for those currently left behind? If we want a living wage for everyone, how can we afford it while using an existing program to get it done now? If we subsidize banks, what simple changes can we make to the way we capitalize and regulate them to help grow the economy, increase access, and create more jobs (while keeping the risks and benefits where they belong)? Greenblatt also explains how dramatically increasing immigration would be like giving every American a giant bonus and the reason Australia might be the best place to learn about saving for retirement.Not everyone will agree with what Greenblatt has to say--but all of us can benefit from the conversations he aims to start.

    It's even more important to get answers and advice to the most common health issues boys face from a trusted source. The American Medical Association Boy's Guide to Becoming a Teen is filled with invaluable advice to get you ready for the changes you will experience during puberty. Learn about these important topics and more: Puberty and what kinds of physical and emotional changes you can expect--from your developing body to your feelings about girls, The importance of eating the right foods and taking care of your body, Pimples, acne, and how to properly care for your skin, Your reproductive system--inside and out, Thinking about relationships and dealing with new feelings.

    Bestselling author and business guru Stanley Bing’s Crazy Bosses identifies the various types of crazy bosses—the boss with the five brains, the bully, the paranoid boss, the narcissist, the “bureaucrazy,” and the disaster hunter—and offers readers concrete strategies on how to cope, and, most importantly, how not to become crazy bosses themselves.

    You will learn the psychological reasons why we humans have anxiety and why we create mental fear when communicating with others. Shyness, awkwardness, lack of conversational skills, and the inability to speak eloquently may cause self-doubt – thus crippling oneself. After understanding those causes we will practice simple skill-building exercises that will develop your confidence. These simple steps will guide you in any social situation when speaking to a stranger, your boss, the opposite sex, or to anyone! This book details techniques and strategies that can be implemented in various situations - from casual person-to-person interactions transitioning to professional public speaking events. In addition, the entire book is laid out in a way that builds upon what you read and allows you to focus on the most important social skills – allowing you to slowly develop in a way that will not be intimidating. Keep an open mind and you’ll learn the necessary skills to improve your personal and professional life. Here Is A Preview Of What You'll Learn... Building Confidence Using Psychology Removing Doubt, Anxiety and Redirecting Your Power Removing Roadblocks from Your Life To Move Forward Powerful Social Skills of Top Performers and How To Learn Them Now Real Life Uses for these Techniques Much, much more! Download your copy today! This Kindle ebook is also registered in Kindle MatchBook. If you buy a new print edition of this book (or purchased one in the past), for a LIMITED TIME you can buy the Kindle Edition for FREE. Print edition purchase must be sold by Amazon. Take action today and download this book now! See you on the path of a better you...

    And if you follow the guidelines of this proven system of sacrifice and discipline, you can be debt free, and begin to enjoy your life like never before. I want to make a promise to you today, if you follow this system and these guidelines. You can be debt free, begin saving, and invest like you never have before. You will build amazing wealth. However all of this is up to you, do you want all of that? Well take the first step today. "If you will live like no one else, later you can live like no one else." Here Is A Preview Of the Book... Don’t be in denial Beware of credit cards Start with baby steps Cure your debt fast Investing for retirement and college The three good things with money Much, Much more

    Success comes to those who pursue their goal with persistence, purpose and dedication. They are the ones who can convert their dreams to reality. They never give up on their dreams, no matter what the odds are. Enriched with simple techniques and stories, this book is a practical guide to developing the attitude to stay strong, confident and committed in the journey towards achieving one’s dream.

    What if you don’t have to pick? What if you could manage your time so effectively you could keep your job while you grow the business of your dreams? What I discovered is that in order to maximize time, you need more than just time management strategies. In addition, you will need to focus on these three elements. First is to shift your mindset around time. The beliefs you hold about time could be wrong.Second is to become aware of destructive thought patterns that occur before you indulge in time-wasting activities.Lastly is to discard the terrible habits that are robbing you of your productivity and replace them with better habits that will increase your output. This book expands on those 3 components combined with time management strategies and delivers a super effective way to eliminate the detrimental behavior that is holding you back from your true potential.  I am a full-time mother of four wonderful children, a part-time entrepreneur, a corporate employee, and a writer. As you can imagine, my hands are always full. However, I refuse to give up my dream of creating a business revolving around my passion. At the same time I make certain I am not sacrificing my health and, more importantly, the time spent with my family. The same can be true for you, too. You can keep your job while you build a business so that eventually you can ditch your job and enjoy your life. Don’t let another year go by without starting the business you have always dreamt about. Grab your copy of this book today and learn: •         What time really is and how to use it to your advantage. •         The formula to figure out the exact monetary value of your time. •         How to make sure you are always using your time for what’s important. •         How to “edit” your life and free up time. •         The most powerful way to keep you accountable for the way you spend your time. •         How to strengthen your decision muscle. •         How habits develop. •         How to switch out bad habits with productive habits. •         The 2 types of energies and how to increase them. •         How to avoid the killer of all dreams and progress. •         Lies we tell ourselves about time and how to bypass them.

     THE SIMPLE AND POWERFUL IDEAS IN THIS BOOK CAN CHANGE YOUR LIFE FOREVER. Who’s in Your Room? introduces you to the concept of your life being like a room—a room where anyone who enters affects your life . . . forever. Although this concept may sound frightening, this book gives you the tools and exercises you need to take control of your room and live the life you desire.This book brings in experts to describe how people leave you with memories that cannot be erased but can be managed. You manage them by determining what’s really important to you, and then you can determine how to spend your time and whom you should be spending it with. Stop living according to everyone else’s rules. Shape your life by taking control of your room. Live your life by your design!