He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means.* Hold a giveaway contest. You'll attract customers and acquire names for your mailing list.* Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time.* Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message.* Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition.Levinson offers dozens of other tips -- some straightforward, many surprising -- in a unique, indispensable guide that proves you don't have to pay top dollar to improve your bottom line.

    Readers discover the energy and excitement found in business today within the engaging and accessible presentation found in BUSN6. Designed specifically for today's learner, BUSN's streamlined, riveting design presents the entire core Introduction to Business topics in only seventeen succinct chapters, including a unique chapter on Business Communication. BUSN6 directly connects readers with what's happening in business today and how it will affect them. The book focuses on business principles most important to the learner's success with less reading, more visuals, and manageable chunks of information. Memorable examples relate business topics to everyday life and career success, while tightly integrated resources, such as CourseMate, an interactive teaching and learning solution, and the latest news feeds, help sharpen business, study, and communication skills. CenageNOW is now offered with BUSN 6e.

    You proceed at your own rate and any difficulties you may encounter are resolved before you move on to the next topic. With a step-by-step programmed approach that is complemented by hundreds of worked examples and exercises, Advanced Engineering Mathematics is ideal as an on-the-job reference for professionals or as a self-study guide for students.Uses a unique technique-oriented approach that takes the reader through each topic step-by-step.Features a wealth of worked examples and progressively more challenging exercises.Contains Test Exercises, Learning Outcomes, Further Problems, and Can You? Checklists to guide and enhance learning and comprehension.Expanded coverage includes new chapters on Z Transforms, Fourier Transforms, Numerical Solutions of Partial Differential Equations, and more Complex Numbers.Includes a new chapter, Introduction to Invariant Linear Systems, and new material on difference equations integrated into the Z transforms chapter.

    History survey because of the uncommon value it offers instructors and students alike. The authors' own abridgement preserves the analytical power of the parent text, America's History, while offering all the flexibility of a brief book. The latest scholarship, hallmark global perspective, and handy format combine with the best full-color art and map program of any brief text to create a book that students read and enjoy.

    Created for Theater Appreciation courses that cover both history and elements, Theater: The Lively Art, 6/e remains a comprehensive introductory theater text: an introduction to the audience's experience of theater, an investigation of the elements of theater, and a study of the important developments in the history of theater.

    With adoptions at over 225 colleges, the first edition was one of the leading C textbooks of the last ten years. The second edition maintains all the book's popular features and brings it up to date with coverage of the C99 standard. The new edition also adds a significant number of exercises and longer programming projects, and includes extensive revisions and updates.

    Even though a professional team, like the one depicted on the cover, can make skydiving seem perfectly choreographed; there are always uncertainties. Whether it's getting a skydiving team into the air or a new product off the ground, no project has ever been completed exactly as planned.With Meredith and Mantel's Sixth Edition, you'll not only learn how to select, initiate, operate, and control all types of projects; you'll also learn how to manage risks and uncertainties. Written from a managerial perspective, the text equips you with the quantitative skills, knowledge of organizational issues, and insights into human behavior that you need to do project management effectively.Updated and revised, this edition features current coverage of topics such as:* Risk management* Lifecycle costing* Real options* Organizational process assets* Non-technical project terminations* The phase/quality-gate process* Requirements formulation analysisFree trial version of Microsoft Project(r) and Crystal Ball(r)This text includes a CD-ROM containing a 120-day trial version of Microsoft Project(r) and a student version of Crystal Ball(r). Microsoft Project and Crystal Ball screenshots appear where relevant throughout the text. Additionally, a number of end-of-chapter exercises encourage you to apply these computer software packages to project management problems.

    However, despite all of the recent advances in computer vision research, the dream of having a computer interpret an image at the same level as a two-year old remains elusive. Why is computer vision such a challenging problem and what is the current state of the art?Computer Vision: Algorithms and Applications explores the variety of techniques commonly used to analyze and interpret images. It also describes challenging real-world applications where vision is being successfully used, both for specialized applications such as medical imaging, and for fun, consumer-level tasks such as image editing and stitching, which students can apply to their own personal photos and videos.More than just a source of "recipes," this exceptionally authoritative and comprehensive textbook/reference also takes a scientific approach to basic vision problems, formulating physical models of the imaging process before inverting them to produce descriptions of a scene. These problems are also analyzed using statistical models and solved using rigorous engineering techniquesTopics and features: Structured to support active curricula and project-oriented courses, with tips in the Introduction for using the book in a variety of customized courses Presents exercises at the end of each chapter with a heavy emphasis on testing algorithms and containing numerous suggestions for small mid-term projects Provides additional material and more detailed mathematical topics in the Appendices, which cover linear algebra, numerical techniques, and Bayesian estimation theory Suggests additional reading at the end of each chapter, including the latest research in each sub-field, in addition to a full Bibliography at the end of the book Supplies supplementary course material for students at the associated website, http: //szeliski.org/Book/ Suitable for an upper-level undergraduate or graduate-level course in computer science or engineering, this textbook focuses on basic techniques that work under real-world conditions and encourages students to push their creative boundaries. Its design and exposition also make it eminently suitable as a unique reference to the fundamental techniques and current research literature in computer vision.

    It has become known for its engaging writing style, instructional art program and focus on active learning. We are so excited to offer a robust learning program with student-focused learning activities, allowing the student to manage their learning while you easily manage their assessment. Detailed reports show how your assignments measure various learning objectives from the book (or input your own!), levels of Bloom's Taxonomy or other categories, and how your students are doing. The Cowan Learning program will save you time and improve your student's success in this course.

    The first chapter describes basic features of the program and shows how to use it in simple arithmetic operations with scalars. The next two chapters focus on the topic of arrays (the basis of MATLAB), while the remaining text covers a wide range of other applications. Computer screens, tutorials, samples, and homework questions in math, science, and engineering, provide the student with the practical hands-on experience needed for total proficiency.

    It includes a complete chapter on C++ and an overall organization designed to appeal to the many programmers who view C as a stepping stone to C++ and the object-oriented paradigm. This edition also features an increased emphasis on modules and ADTs, which are essential concepts for creating reusable code and which show how to use header files to tie together a multi-file program. computer science students.

    Thoroughly updated to include Java 6, the Third Edition of Horstmann's bestselling text helps you absorb computing concepts and programming principles, develop strong problem-solving skills, and become a better programmer, all while exploring the elements of Java that are needed to write real-life programs. A top-notch introductory text for beginners, Big Java, Third Edition is also a thorough reference for students and professionals alike to Java technologies, Internet programming, database access, and many other areas of computer science.Features of the Third Edition: The 'Objects Gradual' approach leads you into object-oriented thinking step-by-step, from using classes, implementing simple methods, all the way to designing your own object-oriented programs. A strong emphasis on test-driven development encourages you to consider outcomes as you write programming code so you design better, more usable programs Helpful "Testing Track" introduces techniques and tools step by step, ensuring that you master one before moving on to the next New teaching and learning tools in WileyPLUS--including a unique assignment checker that enables you to test your programming problems online before you submit them for a grade Graphics topics are developed gradually throughout the text, conveniently highlighted in separate color-coded sections Updated coverage is fully compatible with Java 5 and includes a discussion of the latest Java 6 features

    You'll master Arduino through a series of projects while learning the required simplified C programming.

    One of the first such volumes designed specifically as a textbook,it differs from the strictly professional robotics book in its use of learning aids. Example problems,case studies,and end-of-chapter exercises serve to reinforce important concepts.

    It gives clear descriptions of linear systems and uses mathematics not only to prove axiomatic theory, but also to enhance physical and intuitive understanding.