We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop.Unselling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you.You don't need social media, but you can be connecting with your clients socially. Your video doesn't have to be viral in front of a million people, just contagious in front of your specific market. Content, connection, engagement. It's time to separate from the pack of noise. It's time to UnSell.

    It shows readers how to make their own great beer that is virtually identical to popular European brands, and provides all of the information needed to successfully emulate the world's best commercial brews for a fraction of the cost. This book is a must-have for both beginners and experienced brewers looking for great new recipes. It begins with an overview of the brewing process, covering the ingredients needed for brewing, essential equipment, basic concepts, techniques and brewing aids. With complete instructions for first-time brewers, readers will get to know their Fuggles from their Bullions and be "sparging the wort" in no time at all. The 107 detailed recipes provided here include teal draught ale, bottled and keg beers, lagers, and stouts. Full instructions are provided for recreating the flavor and quality of the world's great beers—at a fraction of their price. The recipes are based on information provided by commercial brewers who produce some of the most famous beers: Youngers Tartan, Carling Black Label, Carlsberg Special Brew, Guiness, Stella Artois, Lowenbrau, Grolsch, Whitbread Best, Newcastle Amber and Brown Ales and Mackeson. The book has been revised to take account of modern equipment and homebrewing techniques, with recipes adapted for contemporary ingredients and tastes. Brewing British-Style Beers tells readers everything they need to know to economically produce beers of commercial quality, giving them the opportunity to enjoy their favorite beers at an affordable price.

    A malevolent disease. The Doctor is in. Virgil's a veterinarian, a man dedicated to being a healer of animals. Despite the ups and downs of caring for sick and injured creatures, his career was more than a job. It was his calling. Then his dedication was noticed, and the world around him faded as he was yanked through the void. The great world tree, Yggdrasil, needed a group that could work together to stop a threat that could end reality. The world tree summoned a team of five champions into a world straight out of fantasy, and remade them into something more. Unfortunately for Virgil, he was granted almost no skills that cause damage, and his body was shifted into a reviled Dark Elf. Now hated by the locals, and of little use to the others that can already heal themselves as well as deal damage, Virgil was cast aside. Abandoned and alone, Virgil will take on the threat to this world… no matter what ally gets in his way.

    His farcical attempts to renew his identity expose him to a world of relationships he can no longer avoid – a world where Mary Magellan, an unpredictable conceptual artist, becomes important in ways Michael could not have imagined. A world where Michael must rely on Larry, a disgraced professor of logic, Sam, a lonely metal head living in his basement, and Julie, a manager of the Vital Records Department who takes a VERY personal interest in Michael’s problems. Hilarious, sad, and relevant. Here is a story of psychological collapse and the possibilities that exist at the boundaries of human experience.

    Pellham **Have you been thinking about getting a pet hamster? Are you kids constantly begging you for a pet but you aren’t sure whether it’s a smart decision? Do you already own a hamster but want to learn more about how to care for it properly?Then this complete guide to hamster care is exactly what you are looking for. It will provide you with all the information you need to make the right decision. Whether you are considering buying a hamster or you already own one, this guide is the perfect resource to help you make the smartest decisions when it comes to owning a hamster as a pet.For example, did you know that not all hamsters are the same? There are more than 25 different species of hamster in the world! Only 5 of them have been domesticated to be kept as pets. But even among those 5, there are some important differences that you need to know when making your decision to get a hamster.This guide contains a full chapter that thoroughly describes each of these 5 species—where they are native to, what they look like, what their personality is like, and more. This will help you decide not only whether to get a hamster or not but which specific species of hamster is right for you!Owning a pet can be a huge responsibility. You’re taking care of a living creature, after all. Use this guide to make sure you are ready to take on all the responsibilities that come with owning a pet hamster. You can make sure that your hamster is happy, healthy, and safe by following the simple instructions for hamster care in this book. Consider all the pros and cons so that you can make the right choices! Learn about: the physical & behavioral characteristics of all 5 species of “pet” hamster their life cycle and habitat in the wild the basic necessities you need to buy for a pet and how much it’s going to cost you to provide the proper care everything you need to know about giving your hamster the highest possible quality of life the pros and cons of owning a pet hamster the most common problems & illnesses that hamsters experience and how to watch out for them special tips for training your hamster to do cool tricks a bonus chapter on how to start breeding hamsters and the best way to sell them and much, much more! Make sure that you know everything you need to know before you make this important decision. Find out if owning a hamster is the right choice for you! >>Purchase or Download This Book Today, Available on Kindle & in Print. <<

    Learn why some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else. It's not just another self-help motivation tool of methods you must learn in order to travel the path to success. It shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.In this 8th anniversary edition you'll read not only the life-changing concepts of the original book, but also learn what author Jeff Olson discovered as he continued along the slight edge path: the Secret to Happiness and the Ripple Effect.This edition of The Slight Edge isn't just the story, but also how the story continues to create life-altering dynamics—how a way of thinking, a way of processing information, can impact daily choices that will lead you to the success and happiness you desire. The Slight Edge is "the key" that will make all the other how-to books and self-help information that you read, watch and hear actually work.

    

    How to Own the World explains why you can and must learn about investment, and highlights the significant advantages you have over many finance professionals. The knowledge needed to grow your money isn’t complicated, just very poorly distributed throughout the population. Successful investment can turn hundreds into millions over time thanks to the power of compound interest, something Einstein described as “The Eighth Wonder of the World”. There has never been a greater need for you to take charge of your financial affairs. Fortunately the tools available have never been more powerful or inexpensive. How to Own the World explains why this is and what you can do to make the most of your money.

    You also need a broad perspective on all the behaviors needed to be an effective leader. This book provides both.Using the third-generation DiSC® online personality assessment—one of the most scientifically validated tools available—The 8 Dimensions of Leadership helps you identify your primary leadership dimension. Whether you are a Pioneering, Energizing, Affirming, Inclusive, Humble, Deliberate, Resolute, or Commanding leader, the authors help you understand the psychological drivers, motivations, and “blind spots” characteristic of your style.But no single style will take you all the way. A Humble leader may have a hard time making tough decisions. A Commanding leader may run roughshod over potential allies. The authors detail the lessons all leaders can learn from each style, enabling you to craft a multidimensional approach to becoming the leader you aspire to be.

    Today it is damaged, discouraged, and fighting for its future. In Glass House, journalist Brian Alexander uses the story of one town to show how seeds sown 35 years ago have sprouted to give us Trumpism, inequality, and an eroding national cohesion.The Anchor Hocking Glass Company, once the world’s largest maker of glass tableware, was the base on which Lancaster’s society was built. As Glass House unfolds, bankruptcy looms. With access to the company and its leaders, and Lancaster’s citizens, Alexander shows how financial engineering took hold in the 1980s, accelerated in the 21st Century, and wrecked the company. We follow CEO Sam Solomon as he tries to rescue the company from the New York private equity firm that hired him. Meanwhile, Alexander goes behind the scenes, entwined with the lives of residents as they wrestle with heroin, politics, high-interest lenders, low wage jobs, technology, and the new demands of American life: people like Brian Gossett, the fourth generation to work at Anchor Hocking; Joe Piccolo, first-time director of the annual music festival who discovers the town relies on him, and it, for salvation; Jason Roach, who police believed may have been Lancaster’s biggest drug dealer; and Eric Brown, a local football hero-turned-cop who comes to realize that he can never arrest Lancaster’s real problems.

    But that's about to change. By 2025 spending by African consumers and businesses will exceed $5 trillion, and by 2035 Africa will have the world's largest urban population and a workforce larger than China's or India's. That points to exciting opportunities for global and Africa-based companies looking to access new growth markets--and to build large, profitable businesses in sectors ranging from resources to manufacturing to services. Their momentum will be fuelled by Africa's young and fast-growing population and by the rapid adoption of technology across the continent. But Africa's business environment remains poorly understood and known to many executives in the West only by its reputation for complexity, contradiction, and corruption.Africa's Business Revolution provides the inside story on business in Africa and its future growth prospects, and helps executives understand and seize the opportunities for building profitable, sustainable businesses. The authors--Acha Leke, Mutsa Chironga, and Georges Desvaux--are senior leaders in McKinsey's African offices and draw on in-depth proprietary research by the McKinsey Global Institute as well as their own extensive experience advising corporate and government leaders across Africa. Brimming with company case studies and exclusive interviews with some of Africa's most prominent executives, this book comes to life with the vibrant stories of those who have navigated the many twists and turns on the road to building successful businesses on the continent.Combining an unrivalled fact base with expert advice on shaping and executing an Africa growth strategy, this book is required reading for global business executives wanting to expand their existing operations in Africa--and for those seeking a road map to access this vast, untapped market for the first time.

    

    But Steven E. Landsburg...is one economist who fits the bill. In a wide-ranging, easily digested, unbelievably contrarian survey of everything from why popcorn at movie houses costs so much to why recycling may actually reduce the number of trees on the planet, the University of Rochester professor valiantly turns the discussion of vexing economic questions into an activity that ordinary people might enjoy. -- Joe Queenan, The Wall Street Journal The Armchair Economist is a wonderful little book, written by someone for whom English is a first (and beloved) language, and it contains not a single graph or equation...Landsburg presents fascinating concepts in a form easily accessible to noneconomists. -- Erik M. Jensen, The Cleveland Plain Dealer ...enormous fun from its opening page...Landsburg has done something extraordinary: He has expounded basic economic principles with wit and verve. -- Dan Seligman, Fortune

    and that's exactly the problem because in a world ruled by rules. He can’t climb the tower.Worse, his mother is dying from a rare disease, the only cure is found on level thirty-three, and no one’s ever made it past level thirty.But when he finds a loophole that lets him change his class, he’ll finally get the chance to climb the tower himself and get the cure. Assuming, of course, he doesn’t mind starting over from level one.

    Most of the skillsets we use today will be irrelevant very soon. Several jobs that exist today will be extinct. AI-powered apps and robots will replace all of them. Corona Pandemic has fast-tracked most of these developments. COVID is rewriting the rules of the game, and AI is automating them. Acute talent deficiency is another pandemic all of us will face very soon. Ok. Let us park the pandemics for some time and talk about our eyesight. The average human eyesight is around 20 by 20. People with 20/30 vision don’t get a driving license in most countries. Anything around 20/1000 is considered blindness. What about our mindsight? Is it 20/20? Much lesser. This book teaches you how to improve your mind-sight. This book introduces four different lenses. These lenses improve the mind-sight significantly. Let's talk about hunger now. Whenever we are hungry, our tummy sends multiple signals to the whole body. Immediately, our eyes start the search operation, and our tongue joins the mission with the taste sensors. The nose filters out the smells, and the mouth begins to secrete the saliva. The whole body works in tandem until we finish a plate or two—most of the time, over-cooperation results in super binging.What about our brains? Is it endowed with all these facilities? How do you know when the brain is hungry? How do you sense if someone feeds it toxic food?All successful leaders in the world have a Mind Position System™ fitted to their brains. The mid positioning system helps them to navigate through any tough and uncomfortable situation. You can also get this if you want. This book teaches you how to install one. Three aspects define your personality:What you haveWhat you dropWhat you pickThe foundational qualities you need to have:High AmbitionA strong Belief systemClarity on goals and ambitionsUndeterred DisciplineABCDs™ in short.The thoughts you need to drop:Unrealistic ExpectationsUnfounded FearGreedHatredEFGH in short.You need to pick four quotients (or lenses):1. Consciousness Quotient 2. Environmental Quotient 3. Digital Quotient4. Number QuotientThat's not all. You will learn to apply the following time tested methods at your workplace:GRIT method to achieve your goalsOPEN method for better communication SIMPLE method to for effective communication and presentation PATH method to get customer delightHEAL method to heal the wounded clients and team membersSUIT method to resolve team conflictsCALM method to overcome fear★★★★★ Jose Cornelio for Readers' FavoriteThe author has the gift of communicating complex ideas in a clear and accessible manner. In a world filled with distractions, Suram teaches leaders how to thrive and successfully accomplish work that matters. This is a book that anyone who wants to be an effective leader should read.