Sway: The Irresistible Pull of Irrational Behavior


Ori Brafman - 2008
    Sway introduces us to the Harvard Business School professor who got his students to pay $204 for a $20 bill, the head of airline safety whose disregard for his years of training led to the transformation of an entire industry, and the football coach who turned conventional strategy on its head to lead his team to victory. We also learn the curse of the NBA draft, discover why interviews are a terrible way to gauge future job performance, and go inside a session with the Supreme Court to see how the world’s most powerful justices avoid the dangers of group dynamics.Every once in a while, a book comes along that not only challenges our views of the world but changes the way we think. In Sway, Ori and Rom Brafman not only uncover rational explanations for a wide variety of irrational behaviors but also point readers toward ways to avoid succumbing to their pull.

Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing


Brian Kurtz - 2019
    In this book, "titan" of direct marketing Brian Kurtz teaches you how to find and sell to your audience without ever losing sight of the people you are selling to, and without compromising on the respect and care they deserve.This book is about direct marketing, or "measurable marketing," in any medium. Direct marketing is the only way to get a specific return on your investment--every time you run a campaign, there has to be some way to measure it. Brian shows you how to track what is effective in marketing to the people in your target audience and how to diversify your marketing to ensure you can provide for them over the long haul.Brian explains the 4 Pillars of Being Extraordinary, the 5 Principles of Original Source, how to track the metrics that matter, strategies and tactics to build a responsive database (list building), how to tailor offers to your list, the 7 Characteristics of World-Class Copy-Writers, multichannel marketing, the importance of customer service, how to overdeliver, and so much more!

The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn't


Robert I. Sutton - 2007
    Sutton addressed a taboo topic that affects every workplace: employees who are insensitive to their colleagues, corporate bullies, bosses who just don't get it, the kind of people who make you exclaim in exasperation, "What an asshole!"Now, in a definitive book that addresses this growing problem, Sutton shows you how you can work with unsavory people without becoming one of them yourself.

SEO Made Simple: Strategies for Dominating the World's Largest Search Engine


Michael H. Fleischner - 2008
    Visit the SEO Made Simple (fourth edition) page for more information. http: //www.amazon.com/SEO-Made-Simple-4th-Ed... More Than 30,000 Copies Sold! The original SEO Made Simple: Strategies for Dominating the World's Leading Search Engine, is a tell-all guide for anyone trying to reach the highly coveted #1 ranking on Google for their Web site or Blog. Learn from a leading Webmaster the specific SEO techniques that deliver top rankings in less than 30 days. Whether you're a search engine optimization expert or new to Web site rankings, the techniques revealed in SEO Made Simple will give you everything you need to dominate the leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo! and MSN. SEO Made Simple is the only resource on search engine optimization that you'll ever need.

Amazon Selling Blueprint - How to Find and Launch Your First Private-Label Product on Amazon in 90 Days or Less


Scott Voelker - 2015
    I'll gladly show you the exact steps I took to choose and launch my first private-label product. I generated over $118,000 in less than 6 months and have since increased my success almost 3-fold. In this book I'll explain in simple, easy-to-understand language: - How to find product ideas right before your eyes — if you know what to look for. - My secret 10 x 10 x 1 formula that can bring you $100 a day ($36,500/yr.) in pure profit. - The 5 phases of choosing & selling a product that is successful. - My personal recommendations for locating manufacturers and vendors that are easy to work with. - How "bootstrapping" can eventually turn you into a 6-figure earner. - Sneaky little tips I've learned that will save you time and help with supplier price negotiations. - My 2 favorite ways to launch your new product with unbelievable results. - 2 vital elements that significantly impact your rankings. (It's not your title and your search terms!) - My perfected 6-step plan for maintaining a steady flow of sales indefinitely. - The 9 pitfalls you must overcome to be successful. - The real-life case study of one Amazing Seller member who turned an initial $500 investment into $1,000 profit in about 60 days. BONUS: You'll get access to a special FREE online course I've created to help you take action and launch your first private-label product on Amazon. Ready to create your first profitable private-label product to sell on Amazon? Download this Kindle book now and let's get started!

The Easy 9-Step System to Your First Book in 30 Days: The Complete Beginner’s Guide to Become an Authority Author in Weeks!


Nuno Almeida - 2017
     By the way, because he has this delusion that you should always put your money where your mouth is, he actually shows you the video where you can see his 17 Amazon Best Sellers. Bananas! He’s no saint, though! If you get his FREE COURSE he will try to sell you his complete, over-the-shoulder, professional Course down the line! He offers it for a crazy affordable price and he doesn’t even try to upsell you anything. This lunatic believes in transparency and providing real value. These are the worst scumbags! The craziest part is that, even if you don’t buy anything else, this book ALONE will give you EVERYTHING you need to publish your book on Amazon from A to Z! This is what I’ll teach you: - Choosing the Right Topic: The best way to earn a lot of money while having a sense of purpose! - Market Research: Learn how to get inspiration and improve your own book by looking at the right places! - Title Creation: Learn how to get readers bursting with curiosity and lining to get your book first! - Writing Your Book: The fastest way to structure your book all the way to the end! - Outsourcing: If you don't want to write it, learn how to outsource it the right way and end up with a masterpiece! - Cover Creation: Do it yourself easily and for free OR Get a professional graphic designer to do it for $5! - Description, Categories & Keywords: Learn the AIDA Formula for magic descriptions and know all the secrets to stand out! - Formatting and Publishing your Kindle EBook: I will provide you with the same skeleton file I personally use (already formatted! ) and I will show you, step-by-step, how to publish your Kindle book the right way! - Formatting and Publishing your Paperback Book: Learn how to publish the paperback version for FREE! I will teach how to get an already formatted template and show you, step-by-step, how to publish your physical book the right way! - Free Promotions and Getting Reviews: I will teach you how to set up a free promotion so you can get up to thousands of downloads and honest reviews that will make your book stand miles apart from your competitors! - Important Resources: Make your author's page &lt

How Would You Move Mount Fuji? Microsoft's Cult of the Puzzle--How the World's Smartest Companies Select the Most Creative Thinkers


William Poundstone - 2003
    For the first time, William Poundstone reveals the toughest questions used at Microsoft and other Fortune 500 companies -- and supplies the answers. He traces the rise and controversial fall of employer-mandated IQ tests, the peculiar obsessions of Bill Gates (who plays jigsaw puzzles as a competitive sport), the sadistic mind games of Wall Street (which reportedly led one job seeker to smash a forty-third-story window), and the bizarre excesses of today's hiring managers (who may start off your interview with a box of Legos or a game of virtual Russian roulette). How Would You Move Mount Fuji? is an indispensable book for anyone in business. Managers seeking the most talented employees will learn to incorporate puzzle interviews in their search for the top candidates. Job seekers will discover how to tackle even the most brain-busting questions, and gain the advantage that could win the job of a lifetime. And anyone who has ever dreamed of going up against the best minds in business may discover that these puzzles are simply a lot of fun. Why are beer cans tapered on the end, anyway?

Trust Book


Iyanla Vanzant - 2014
    This leads to fear and uncertainty, which too often erodes our confidence and undermines our relationships. “That’s because trust is not a verb,” says legendary life coach Iyanla Vanzant, “it’s a noun. In fact, trust is a state of mind and a state of being.” In Trust, Iyanla explains what trust really is, reveals how and why to trust, and explores how to cultivate this liberating power. She outlines the special rewards that come from mastering the four essential trusts—trust in God, trust in yourself, trust in others, and trust in life—and shares how these opportunities encourage our true state of being. When trust is broken, it brings us face to face with our shadow, revealing our hidden beliefs and expectations about how things “should” be. This book’s pragmatic prescriptions demonstrate how to avoid trust-destroying behaviors through communication, consistency, and cooperation. Her wise words encourage us to build trust, to revitalize us with increased authenticity, greater resilience, and renewed peace in every part of our lives.

Lifeonaire


Steve Cook - 2014
    The typical American trades the vast majority of their time and energy for the hope that, someday, they will be free. Meanwhile, their intense pursuit of financial success is the very thing robbing them of freedom. So, Where Do We Find Freedom? What Should We Pursue/ In Lifeonaire, Steve Cook and Shaun McCloskey challenge you to consider what it is that you really desire. Through this story, they show how Americans often blindly pursue financial wealth thinking that it will reward them with what they want. But, what we really want is life. Our heart's desire is to become more than just a "success" by the world's standards- more than a millionaire. What we really want is to become a Lifeonaire.

Fodor's Caribbean Cruise Ports of Call (Full-color Travel Guide)


Fodor's Travel Publications Inc. - 1995
    John's, Antigua; Oranjestad, Aruba; Bridgetown, Barbados; Belize City, Belize; Bermuda; Kralendijk, Bonaire; Calica (Playa del Carmen), Mexico; Cartagena, Colombia; Colon, Panama; Costa Maya, Mexico; Willemstad, Curacao; Roseau, Dominica; Falmouth, Jamaica; Freeport-Lucaya, Bahamas; Grand Cayman, Cayman Islands; Grand Turk, Turks and Caicos Islands; St. George's, Grenada; Pointe-a-Pitre, Guadeloupe; Key West, Florida; La Romana, Dominican Republic; Fort-de-France, Martinique; Montego Bay, Jamaica; Nassau, Bahamas; Charlestown, Nevis; Ocho Rios, Jamaica; Progreso, Mexico; Puerto Limon, Costa Rica; Roatan, Honduras; Samana (Cayo Levantado), Dominican Republic; San Juan, Puerto Rico; Santo Domingo, Domican Republic; Santo Tomas de Castilla, Guatemala; Gustavia, St. Barthelemy; Fredericksted, St. Croix; Cruz Bay, St. John; Basseterre, St. Kitts; Castries, St. Lucia; Philipsburg, St. Maarten; Charlotte Amalie, St. Thomas; Kingstown, St. Vincent; Road Town, Tortola; and The Valley, Virgin Gorda· Covered ports of embarkation: Baltimore, Maryland; Charleston, South Carolina; Fort Lauderdale, Florida; Galveston, Texas; Houston, Texas; Jacksonville, Florida; Miami, Florida; New Orleans, Louisiana; New York, New York; Port Canaveral, Florida; San Juan, Puerto Rico; Tampa, Florida

The Working Chicken: Learn everything you need to know to become a backyard egg and meat producer in 30 minutes or less!


Anna Hess - 2011
    Learn everything you need to know to get started on your poultry adventure, with quick answers to frequently asked questions like: What kind of chickens should I get? Which color eggs are best? How many chickens should I get? Should I add a rooster to my flock? Where should I get my chickens? She's so cute! Can I name her? When should I kill my chickens? What infrastructure do I need to make my chickens happy? What should I feed my chickens? Should my chickens have a tractor, a coop, or be free range? How much space do my chickens need? How do I manage my working flock? What is the chicken's place in the farm ecosystem? Now including a bonus picture book to inspire the next generation of chicken lovers!

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal


Oren Klaff - 2011
    Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million--and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, "Pitch Anything "will transform the way you position your ideas.According to Klaff, creating and presenting a great pitch isn't an art--it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process."Pitch Anything" introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a DecisionOne truly great pitch can improve your career, make you a lot of money--and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours.Apply the tactics and strategies outlined in "Pitch Anything" to engage and persuade your audience--and you'll have more funding and support than you ever thought possible.

Easy To Crochet 2 Hour Slippers


Vicki Becker - 2013
    You can crochet these slippers in about 2 hours dependingon how fast you crochet using bulky yarn and a J, K, or L hook.The pattern instructions are for 4 styles of ladies slippers in three sizes. Patterns for threeflower embellishments and 2 bows are included.This crochet pattern is suitable for beginners.You should know how to chain, single crochet,half double crochet, double crochet, and sew seams together with yarn. Ariana - These slippers are so soft and comfortable with just the right amount of stretch. You can crochet these in less than 2 hours and they make great gifts. Carrie - Super simple to make, these soft and cozy slippers are just right for lounging around. Flora - A pretty pair of slippers that fit your feet quite cozily! Isabell -This pretty ballerina style slipper can be made in two colors or just use one. I hope you enjoy my patterns for these easy to crochet slippers.

How to Speak and Write Correctly


Joseph Devlin - 1910
    Poverty thrust them forward instead of keeping them back. Therefore, if you are poor make your circumstances a means to an end. Have ambition, keep a goal in sight and bend every energy to reach that goal. A story is told of Thomas Carlyle the day he attained the highest honor the literary world could confer upon him when he was elected Lord Rector of Edinburgh University. After his installation speech, in going through the halls, he met a student seemingly deep in study.