Book picks similar to
The Ultimate Freelancer's Guidebook: Learn How to Land the Best Jobs, Build Your Brand, and Be Your Own Boss by Yuwanda Black
business
entrepreneurship
nonfiction
non-fiction
Stop Talking, Start Influencing: 12 Insights From Brain Science to Make Your Message Stick
Jared Cooney Horvath - 2019
If you’ve ever walked a colleague through a new program, you’re a teacher. If you’ve ever coached anyone on how to kick a football, you’re a teacher. If you’ve ever been a parent… enough said. The problem, however, is that very few of us have ever been taught how to teach!Drawing on Jared Cooney Horvath’s 15 years of experience conducting brain research at prominent universities, teaching students from 10 to 80 years of age, and working with organisations and schools across 4 continents, Stop Talking, Start Influencing outlines 12 scientific principles of how people learn. The result is a book that shows readers how to impart their knowledge to others in a manner that truly influences them. From the challenges of learning through a PowerPoint presentation to the debilitating ‘error alarm’ that can kick in when students make a mistake, the common barriers to learning are explained and tackled. Nearly every day we work to disseminate wisdom to others, so why not ensure that wisdom is retained?For every business leader sick of repeating themselves ad nauseam to colleagues and clients, for every coach tired of endlessly drilling athletes without seeing meaningful improvement, for every entrepreneur who’s had enough of pouring their heart into presentations only to see no lasting impact among the audience… it’s time to stop talking and start influencing!
Jog on Journal: A Practical Guide to Getting Up and Running
Bella Mackie - 2019
But through her inspiring personal story and realistic approach she’s already inspired thousands of men and women to manage their mental health through exercise. In this journal, Bella takes you on a journey from the sofa to the open road, helping you to:• Gain a new awareness of mental health problems such as anxiety and depression• Cope with side effects such as panic attacks and intrusive thoughts• Learn and memorise calming strategies such as breathing exercises• Build a checklist of everything you need to start running• Develop a regular running schedule, with realistic targets• Use exercise to gain confidence and manage mental health problemsPacked with insights from athletes and psychologists and step-by-step achievable goals, The Jog On Journal has everything you need to get you up and running.
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly
David Meerman Scott - 2007
It offers a step-by-step action plan for harnessing the power modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and more can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns.Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're ready.Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedInDavid Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot and Eloqua, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies."The New Rules of Marketing & PR" offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.
Wordpress for Beginners - A Visual Step-by-Step Guide to Creating your Own Wordpress Site in Record Time, Starting from Zero! (Webmaster Series)
Andy Williams - 2012
Not any more. Wordpress makes it possible for anyone to create and run a professional looking website.While Wordpress is an amazing tool, the truth is it does have a steep learning curve, even if you have built websites before. Therefore, the goal of this book is to take anyone, even a complete beginner and get them building a professional looking website. I'll hold your hand, step-by-step, all the way. As I was planning this book, I made one decision early on. I wanted to use screenshots of everything, so the reader wasn't left looking for something on their screen that I was describing in text. This book has screenshots. I haven't counted them all, but it must be close to 300. These screenshots will help you find the things I am talking about. They'll help you check your settings and options against the screenshot of mine. No more doubt, no more wondering if you have it correct. Look, compare and move on to the next section.With so many screenshots, you may be worried that the text might be a little on the skimpy side. No need to worry there. I have described in the minutest detail, every step on your journey to a great looking website. In all, this book has over 35,000 words. This book will cut your learning curve associated with WordpressEvery chapter of the book ends with a "Tasks to Complete" section. By completing these tasks, you'll not only become proficient at using Wordpress, you'll become confident & enjoy using Wordpress.
Mastermind: How Dave Brailsford Reinvented the Wheel
Richard Moore - 2013
Leading cycling writer Richard Moore's profile of Dave Brailsford, the head of Team Sky and the man who masterminded the British Cycling revolution, gives a unique insight into the psychology of one of the most fascinating figures in world sport.
Junk to Gold: From Salvage to the World's Largest Online Auto Auction
Willis Johnson - 2014
Willis Johnson, the founder of Copart [CPRT], offers up a personal and inspirational account of this journey to the top including lessons he learned from love, war and building a global, multi-billion dollar business. Even at the pinnacle of success, Willis remained grounded in his family-first values. His stories will inspire and provoke the entrepreneur in everyone to start building their dream.
From Dreamer to Dreamfinder: A Life and Lessons Learned in 40 Years Behind a Name Tag
Ron Schneider - 2012
It's an intimate look into the creative worlds of Disney, Universal, and Six Flags Magic Mountain; a no-holds-barred memoir filled with wild characters and wilder concepts, complete with a step-by-step guide to how the magic is made!
How To Start A Profitable Authority Blog In Under One Hour: Write About What You Love, Create A Website, And Make Money
Passive Marketing - 2015
6 months later, his first blog was earning more than his retail job which he decided to quit and focus on blogging.These results are not typical, but this book will go over the complete steps to setting up a profitable authority site which you can use to creating your first website and earning supplemental income.*Who was this book written for?*This book is written for people who are looking to start blogging and those people looking to create a website. It will also be helpful to those who are already blogging but not making money from their efforts.*Who this book is not for:*If you are looking to start a website and get rich overnight, look elsewhere. You will need to be dedicated and work hard to achieve desirable results.While this book gives valuable information to those who are already making money blogging, if you making thousands of dollars a month, it was not written for you and might move a bit slow.*Topics covered in this book:*•Who Am I?•Step 1: Picking A Niche•Step 2: Keyword Research•Step 3: Setting Up Your First Website•Step 4: Writing Content For Your Website•Step 5: Collecting Emails•Step 6: Content Promotion]You will learn how these 6 steps to starting a blog can be done in under an hour while learning about the basics of blogging in WordPress. You will also get access to the exact tools that are used every day by websites across the world.Learn how to start your blog today, get started, and within the next 60 minutes, you should have a fully functioning website. This is the most comprehensive book about how you can start a blog which will hold your hand every step of the way.
How to Start a Home-Based Professional Organizing Business
Dawn Noble - 2007
Professional Organizer Dawn Noble shows budding entrepreneurs how to establish their business and begin taking clients immediately. The book’s focus is on achieving profitability, and covers business plans, record keeping, and legal issues as well as the creative side of the business.
Six-Figure Freelancing
Kelly James-Enger - 2005
Six-Figure Freelancing shows writers how to make the most of the ballooning freelance industry by adopting a business-like approach to their craft, while offering insightful, first-hand advice to help maximize time and profit.• Includes worksheets and templates to assess and establish the best possible business strategy• Advice on time management and repurposing material for multiple markets, as well as how to gain a competitive edge in a growing market
Marketing For Writers Who Hate Marketing: The No-Stress Way to Sell Books Without Losing Your Mind
James Scott Bell - 2017
You'll learn what works best, what doesn't, and how a few simple strategies are all you need to get the most out of your marketing efforts. Marketing For Writers Who Hate Marketing will help you prioritize your marketing so you can concentrate on the handful of tools that are most effective, and eliminate the worry that you're never doing enough. It will teach you: • The #1 most effective marketing tool ... one you already love! • How to maximize the all-important first impression your book makes on a browser. • How to turn browsers into readers. • How to turn readers into fans. • Pricing as a strategic marketing tool. • How to grow and nurture an email list. • All the time-sucking practices you can avoid so you're free to write! • And more. Whether your are self-publishing or working with a traditional publisher –– or both –– you need to know how to market smart. This book will show you how.
How to Self-Promote without Being a Jerk
Bruce Kasanoff - 2014
Thanks to Bruce Kasanoff’s engaging writing and sage advice, this is an enjoyable book that’s full of new ideas to put into action immediately." -- Adam Grant, Wharton professor and bestselling author of Give and Take Do you feel uncomfortable blowing your own horn? Do you struggle to get your fair share of attention? If either is true, this little gem of a book is for you. It provides you with quick and effective tips on the most appropriate ways to make a name for yourself in our hyper-connected world. The book is organized around the author's "Simplify Your Future" framework for managing your career and life: Be generous and expert, trustworthy and clear, open-minded and adaptable, persistent and present.
Let's Get Digital: How to Self-Publish, and Why You Should
David Gaughran - 2011
Packed with practical, actionable advice, the new fourth edition of Let's Get Digital delivers the very latest best practices on publishing your work and building audience.* Boost your writing career with marketing strategies that are proven to sell more books.* Discover expert tips on platform building, blogging and social media.* Learn which approaches are best for selling fiction vs. non-fiction.* Implement powerful ways to make your ebooks more discoverable.* Increase your visibility by optimizing keywords and categories.* Weigh the pros and cons of Kindle Unlimited, and find out exactly how to tweak your promotional plans depending on whether you stay exclusive to Amazon or opt for wider distribution.And that's just for starters...
The Freelancer's Survival Guide
Kristine Kathryn Rusch - 2010
They learn in the school of hard knocks. Kristine Kathryn Rusch has taken the school of hard knocks and made it into one of the most useful business books written in years. Included are these indispensable topics:•How To Negotiate Anything: Freelancers must negotiate everything from the rent they pay to the contracts they sign. Here’s how to negotiate on your own—and when to hire someone to negotiate for you.•Online Networking: In addition to tricks and strategies for online networking from Rusch herself, this Guide also includes advice from such online networking experts as Neil Gaiman, Michael A. Stackpole, and Mitch Wagner.•The Importance of—and the Difference between—Goals And Dreams: Freelancers often confuse their goals with their dreams. Rusch offers practical advice on how to meet your goals, and the importance of dreaming big•How To Survive Failure—and Success: Success, more than failure, derails many freelancers. Rusch explains how to turn your failures into successes—and how to optimize the success when it finally happens....and so much more...“For anyone who has been cast adrift by the recent financial crisis, this book is your life raft. Rusch takes you step-by-step through the process of owning and running your own business. A great guide for new and long-time freelancers alike.”—Pati Nagle, owner of Mandala Graphic Design“The Freelancer’s Survival Guide is packed with all the practical info they don’t teach in business school. I’m recommending this guide to all my small business clients.”—Tonya Price, Internet consultant, Cornell MBA"I wish this guide had been around when I started freelancing 13 years ago! Kris has a way of boiling down complicated issues and serving them up like simple treats."—Cindie Geddes, owner, Flying Hand Writing Services"Rusch does an excellent job of breaking down and summing up all of the pitfalls and pleasures of freelancing. If you’re thinking about freelancing, invest in this book and save yourself a bundle."—Matt Forbeck, freelance author and game designer"People often ask me for tips on how to make it as a freelancer. Now there’s a book I believe in that I can recommend."—Kelly Cairo, owner, Cairo Communications"The bible for the self-employed."—John Ottinger III, teacher and editor of Grasping for the Wind"A soup-to-nuts guide for business. Don’t be without it."—Virginia Baker, President, Indigo Ink Communications
The Hardmen: Legends and Lessons from the Cycling Gods
The Velominati - 2017
Prepared to be awed and inspired by Chris Froome riding on at the Tour de France with a broken wrist or Geraint Thomas finishing it with a broken pelvis.In The Hardmen the writers behind cycling superblog Velominati.com and The Rules will tell the stories and illuminate the myths of not just the greatest cyclists ever, but the toughest. From Eddy Merckx to Beryl Burton, and from Marianne Vos to Edwig Van Hooydonk, the book will lay bare the secrets of their extraordinary and inspirational endurance in the face of pain, danger and disaster. After all, suffering is one of the joys of being a cyclist. Embrace climbs, relish the descents, and get ready to harden up. . .