Book picks similar to
Mastering Story, Community and Influence: How to Use Social Media to Become a Socialeader by Jay Oatway
business
social-media
career
digital
The Choose Yourself Stories
James Altucher - 2014
Following on the footsteps of the National Best Seller "Choose Yourself" James Altucher is back with the revealing, funny, and embarrassing stories from his own life that show that even in the worst case scenario there is always a way towards reinvention and happiness.
The Essential Retirement Guide: A Contrarian's Perspective
Frederick Vettese - 2015
Unfortunately, much of the advice that is dispensed is either unsubstantiated or betrays a strong vested interest. In The Essential Retirement Guide, Frederick Vettese analyses the most fundamental questions of retirement planning and offers some startling insights. The book finds, for example that:Saving 10 percent a year is not a bad rule of thumb if you could follow it, but there will be times when you cannot do so and it might not even be advisable to try. Most people never spend more than 50 percent of their gross income on themselves before retirement; hence their retirement income target is usually much less than 70 percent. Interest rates will almost certainly stay low for the next 20 years, which will affect how much you need to save. Even in this low-interest environment, you can withdraw 5 percent or more of your retirement savings each year in retirement without running out of money. Your spending in retirement will almost certainly decline at a certain age so you may not need to save quite as much as you think. As people reach the later stages of retirement, they become less capable of managing their finances, even though they grow more confident of their ability to do so! Plan for this before it is too late. Annuities have become very expensive, but they still make sense for a host of reasons. In addition, The Essential Retirement Guide shows how you can estimate your own lifespan and helps you to understand the financial implications of long-term care. Most importantly, it reveals how you can calculate your personal wealth target - the amount of money you will need by the time you retire to live comfortably. The author uses his actuarial expertise to substantiate his findings but does so in a jargon-free way.
HBR Guide to Building Your Business Case (HBR Guide Series)
Raymond Sheen with Amy Gallo - 2015
That’s not always easy: Maybe you’re not sure what kind of data your stakeholders will trust. Or perhaps you’re intimidated by number crunching.The
HBR Guide to Building Your Business Case
, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You’ll learn how to:• Spell out the business need for your idea• Align your case with strategic goals• Build the right team to shape and test your idea• Calculate the return on investment• Analyze risks and opportunities• Present your case to stakeholders
Designing for the Social Web
Joshua Porter - 2008
With tons of examples from real-world interfaces and a touch of the underlying social psychology theory, Joshua Porter shows you how to design your next great social web application.
Designing Dynamic Organizations: A Hands-On Guide for Leaders at All Levels a Hands-On Guide for Leaders at All Levels
Jay Galbraith - 2001
This eye-opening book shows business leaders at all levels how to examine their choices by leading them systematically through these fundamental questions:* Should we restructure to meet our strategic goals?* What are the best structural options to achieve our success?* What lateral processes are necessary to support the new structure?* How do we staff the restructured organization to optimize results?Based on Galbraith's world-renowned approach, this guide includes examples and worksheets that pilot readers through the essential steps of organizational design.
10 Management Models
Fons Trompenaars - 2015
The way we think about leadership, for instance, has shifted radically from the genius of great entrepreneurs like Rockefeller, Carnegie and Ford, through leadership as a science, leadership that releases human potential, the leader as strategist and warrior, customer champion, globalist and shareholder advocate, to, more recently, leadership as stewardship of the environment. Hundreds of models have been developed to track, measure and forecast business solutions, but as fashions shift how can we apply them in real organizations that have to succeed outside the classroom? 10 Management Models is taken from the book, 100+ Management Models by the same authors.
Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone.
Mitch Joel - 2009
The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business. This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. Through the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base-and, best yet, you can do this pretty much for free. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace-without the support of traditional mass media. Everyone is connected. Isn't it time for you and your company to connect to everyone? SIX PIXELS OF SEPARATION will show you how.
Serve No Master: How to Escape the 9-5, Start up an Online Business, Fire Your Boss and Become a Lifestyle Entrepreneur or Digital Nomad
Jonathan Green - 2016
He's not content with just sharing a few ideas - instead this traveling renegade is taking aim at every roadblock that keeps people from achieving their goals. From "not enough money" to "lack of connections" to "not enough time" to "I just can't seem to do it", Jon's taking laser aim at all the excuses, and breaking things down into small, simple steps that anyone can take to become wealthier, better connected, more talented, and more free. It doesn't matter if you're already working at home, squeezing in a little extra time after your job, or you don't even have a plan yet. Serve No Master isn't just a book - it's a system designed to smash the chains and give you a better financial outlook and more free time to do what you love.You're going to discover how to:–Break the cycle of information buying and take action on your knowledge –Develop a killer business plan that takes full advantage of your skills –Get one-on-one time with the key players in your industry - even if you don't have experience –Create books, compose videos, and blaze through online tasks in a fraction of the time –Develop passive income and get paid over and over for what you do - with real examples –Slash risks and expenses so you spend less and earn more –Create effortless, unbreakable habits that fit into your life routine. –Get free upgrades at hotel rooms, save thousands of dollars on rent, get wild discounts on cruises around the world, and travel like a boss Jonathan also covers how other people impact your bottom line - whether that's in negotiations with potential customers and partners, making friends and family more accepting of your lifestyle, and making time for the things that really matter. magine sitting down with Jon and getting a one-on-one strategy session, full of practical information and built for the structure of your life. This book will teach you everything you need to know to get ready for the great adventure that is life without a master. From choosing the right tools and strategies all the way through building the unstoppable confidence you need to succeed.
Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd
David McNally - 2002
Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and memorable brand is to make a positive difference in the lives of others through making lasting impressions that build trusting relationships. McNally and Speak take you through the process of identifying the key components of your brand, conveying that brand to the world, checking how closely your brand aligns with important relationships in your life--particularly the one with your employer--and assessing your progress along the way. This thoroughly revised and updated edition features new material on how to use social media to build a powerful personal brand and case studies of individuals whose personal brands have changed the world.
Fundamentals of Project Management
Joseph Heagney - 2011
Using a simple step-by-step approach, the book is the perfect introduction to project management tools, techniques, and concepts. Readers will learn how to: - Develop a mission statement, vision, goals, and objectives - Plan the project - Create the work breakdown structure - Produce a workable schedule - Understand earned value analysis - Manage a project team - Control and evaluate progress at every stage. Fully updated based on the latest version of the Project Management Body of Knowledge (PMBOK(R)), the fourth edition contains new information and expanded coverage on the project risk plan; the change control process; the concept of the project manager as leader; and more. This up-to-the-minute guide is filled with tips and techniques for planning and executing projects on time, on budget, and with maximum efficiency.
Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
Ryan Levesque - 2015
The Ask Formula revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process.You ‘ll discover why the Ask Formula is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them - and in a way that makes people fall in love with you and your company.In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, The Miami Herald, The San Francisco Chronicle, Mass Market Retailer, Bloomberg Businessweek and more) turns everything you know about customer surveys on its head.You ‘ll discover how Ryan Levesque developed his proven system for creating survey-based, customized sales funnels. And you ‘ll also learn how YOU can implement the same system in your own business - no matter your market. The Ask Formula blueprint is laid out in clear and detailed steps for anyone to use and adapt.Whether you ‘re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income - while creating a mass of raving fans in the process - simply by asking the right questions in a surprisingly different way. For people looking to scale up their business, Askwill utterly transform how you think about consumer behavior and selling online.
Work Like Da Vinci: Gaining the Creative Advantage in Your Business and Career
Michael J. Gelb - 2006
Gelb identified seven aspects of Da Vinci's genius that contemporary readers can emulate and apply in their own lives. Now, in WORK LIKE DA VINCI, Gelb adapts these principles to the specific demands of the workplace, sharing the innovative solutions to contemporary corporate and career challenges that have kept him in constant demand as a top-tier speaker and consultant to Fortune 500 clients. In Gelb's expert perspective, Da Vinci's genius can be distilled into seven principles for the business listener: Ask the right questions (Curiosit�) Put your answers to work (Dimostrazione) Develop your business senses (Sensazione) Turn uncertainty into opportunity (Sfumato) Strike a profitable balance (Arte/Scienza) Integrate for success (Corporalit�) Make the break-through connection (Connessione) These principles will help you tackle such timeless business challenges as: leadership; innovation; teamwork; strategic planning; decision-making; managing change and uncertainty; giving powerful presentations; giving and receiving feedback; and more.
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
Chris Brogan - 2009
Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online.The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because trust is key to building online reputations, those who traffic in it are "trust agents," the key people your business needs on its side.Delivers actionable steps and case studies that show how social media can positively impact your business Written by authors with over ten years of online media experience Shows you how to build and wield influence online to benefit your brand Combines high-level theory with practical step-by-step guidance If you want your business to succeed, don't sit on the sidelines. Instead, use the Web to build trust with your consumers using Trust Agents.
I See Your Dream Job: A Career Intuitive Shows You How to Discover What You Were Put on Earth to Do
Sue Frederick - 2009
She illuminates the negative patterns stopping you in your tracks and teaches you to remove them. You walk away with a fresh perspective on your life's direction, and a realization of how powerful you truly are. This is a book for:Anyone who feels stuck in a jobAnyone who feels unfulfilled at workAnyone who questions if they're on the right trackAnyone who yearns to do something more creativeAnyone who dreams of a different pathAnyone who has been firedAnyone who has been downsizedAnyone who is underpaid and underappreciatedAnyone who simply wants something different"
The Social Organism: How Social Media Is Growing, Evolving, and Changing Who We Are
Oliver Luckett - 2016
The co-founder of three multi-million dollar start-ups, Oliver Luckett is frequently asked to speak on social media's impact. But how, he used to wonder, could he best describe the interactions of millions of users, a complicated system of human connections? One day, while hiking through Joshua Tree National Park, Luckett had a flashback to his days as a microbiology lab rat--and an epiphany: Social media is an organism, a living, breathing, evolving creature. Luckett and Casey deliver a revolutionary theory of social networks, showing--to an astonishing degree--how they mimic biological life. By examining cells, viruses, and other microbiological functions, we can master social media in both business and in life.