It transcends the years, the standings, and all other distractions. And thanks to the countless remarkable football games between Michigan and Ohio State--and hundreds of thousands of devoted alumni and followers--the rivalry is now an enormous cultural event.

    Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres. Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island. Though the two came from different backgrounds, their all-consuming passion for hip-hop brought them together. Soon they would revolutionize the music industry with their groundbreaking label, Def Jam Records. Def Jam, Inc. traces the company's incredible rise from the NYU dorm room of nineteen-year-old Rubin (where LL Cool J was discovered on a demo tape) to the powerhouse it is today; from financial struggles and scandals-including The Beastie Boys's departure from the label and Rubin's and Simmons's eventual parting-to revealing anecdotes about artists like Slick Rick, Public Enemy, Foxy Brown, Jay-Z, and DMX. Stacy Gueraseva, former editor in chief of Russell Simmons's magazine, Oneworld, had access to the biggest players on the scene, and brings you real conversations and a behind-the-scenes look from a decade-and a company-that turned the music world upside down. She takes you back to New York in the '80s, when late-night spots such as Danceteria and Nell's were burning with young, fresh rappers, and Simmons and Rubin had nothing but a hunch that they were on to something huge. Far more than just a biography of the two men who made it happen, Def Jam, Inc. is a journey into the world of rap itself. Both an intriguing business history as well as a gritty narrative, here is the definitive book on Def Jam-a must read for any fan of hip-hop as well as all popular-culture junkies.

    He became a self-made millionaire before he was 25.But, life wasn't always this grand for him. He was the only person in his family earning an income. And, he came from an oppressed family that grew up in the slums. Regardless, the apps he published were downloaded by over 15 million people.His apps have been featured in many places, including Wired.com, NBC News, and CNN. Now he's sharing the story on how he did it, the crises he struggled with, and what his father taught him to be successful.App companies have paid him thousands of dollars for consultant work, and he has helped them increase their download numbers by over 1000%. One of those apps was downloaded by over 100,000 users in one day. And now he is revealing his marketing secrets for the first time in this book.Note: This book was written with non-technical people in mind. The book covers both life and entrepreneurial lessons, and not all of the book is about app development.

    NEW.

    Gifted with a rare blend of superior ability and nerve that defines a champion, his performances have captured the imagination of fans all over the world. For 15 seasons, he has left rivals trailing in his wake, winning an unprecedented seven world drivers championships.But he is a controversial figure, feared for his ruthless tactics, despised for using extreme methods in pursuit of his goals. THE EDGE OF GREATNESS examines Schumachers entire career: from his first Grand Prix with Jordan to his Benetton world championships and his attempt to win back Ferraris crown. It tells the story behind Schumachers record five consecutive world titles, uncovers the secrets of how he has stayed at the top for so long and examines the impact of his domination on the sport. Now, on his retirement from the sport, it is time to reappraise the man behind the tabloid stereotype. Frank, honest, adroit and in-depth - James Allen reveals the anatomy of a champion.

    Never fear, there are hundreds of ways to revolt against the tedium of everyday life. Whether it’s making rude gestures to a hotel clerk under the desk or making your own "Do Not Disturb" sign that says "Come In If You Like Swordplay," Rich Fulcher's inventive collection will allow readers to unleash their rebellious sides—without getting arrested. Other tiny acts include unbuckling your seat belt before the plane has fully stopped, squeezing a zit into the ATM camera, driving through a lonely red light in the dead of night, wearing a French Renaissance outfit on casual Fridays, and greeting a stranger with a limp, well-lotioned hand. Featuring original illustrations by Mr. Bingo, the illustrator of The Book of General Ignorance whose clients have included Absolut, New York Times, Nike, and Suicide Girls; and designed by Dave Brown, also known as Bollo the gorilla in The Mighty Boosh and designer of The Mighty Book of Boosh.

    The cost to American taxpayers topped $100 billion—enough to buy every car and truck sold in America in the first half of 2009. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board—the same people who had watched idly while the company plunged into penury.    In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? He also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate.Informed by Ingrassia's twenty-five years of experience covering the auto industry for The Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.

    

    Describes the skills, techniques, and strategies to shoot safely, accurately, and consistently, using recurve or compound bows, in target and hunting situations. Through step-by-step, progressive instruction, each phase of the shot is covered: stance, draw, aim, release, and follow-through. New to this edition are full color photographs which clarify detailed written descriptions of proper techniques for shooting form, sighting and aiming, and anchoring. Drills and assessment exercises allow readers to apply and develop the physical and mental skills while a scoring system for each exercise promotes progressive skill development. "

    It has long been a taboo subject, with even the tabloid press shying away from publishing precise details of cannibal crimes. When Albert Fish kidnapped, killed, and consumed ten-year-old Grace Budd in New York in 1928, he went to great pains to assure her parents, in a letter he wrote six years later that brought about his arrest, that he had not sexually assaulted her. But at the time, the court portrayed Fish as a sexually motivated criminal rather than as a cannibal. Yet, sexual depravity and cannibalism are far from being mutually exclusive. Andrei Chikatilo, the Butcher of Rostov, is proof of that, having eaten parts of the sexual organs of some of his fifty-six victims. Tsutomu Miyazaki, the Japanese Dracula, murdered little girls, molested their corpses, and drank their blood. These and many other cases, including those of Jeffrey Dahmer, Edmund Kemper, Joachim Kroll (the Duisburg Man Eater), and Daniel Rakowitz—who murdered his roommate and made soup from her brains—are studied in chilling detail.

    Design is how it works."-Steve Jobs There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.

    As Boston Celtics fans watched the team retire Pierce's jersey in a ceremony on February 11, 2018, they remembered again the incredible performances Pierce put on in the city for fifteen years, helping the Celtics escape the bottom of their conference to become champions and perennial championship contenders. But Pierce's time in the city wasn't always so smooth. In 2000, he was stabbed in a downtown nightclub eleven times in a seemingly random attack. Six years later, remaining the sole star on a struggling team, he asked to be traded and briefly became a lightning rod among fans.Then, in 2007, the Boston Celtics General Manager made two monumental trades, bringing Ray Allen and Kevin Garnett to Boston. A press conference on July 31, 2007 was a sight to behold: Pierce, KG, and Ray Allen holding up Celtics jerseys for the flood of media. Coach Doc Rivers made sure the team bonded over the thought of winning a title and living by a Bantu term called Ubuntu, which translates as "I am because we are." Rivers wanted to make it clear that togetherness and brotherhood would help them maximize their talent and win. What came next—the synthesis of the Celtics' "Big Three" and their dominant championship run—cemented their standing as one of great teams in NBA history, a rival to Kobe Bryant's Lakers and LeBron James's Cavaliers.This is the team that brought excitement back to the Garden, and therefore to one of the most storied franchises in all of sports. They met their historic rivals, the Lakers, in the 2008 NBA Finals, winning the series in Game 6, in a rout on their home court with a raucous, concert like atmosphere. Along the victory parade route, Paul Pierce smoked a cigar—as a tribute to legendary former Celtics Coach Red Auerbach. In a city now defined by a wealth of championships, "The Big Three" joined the club. Michael Holley, the premier chronicler of Boston sports, brings their story to life with countless untold stories and behind-the-scenes details in another bestselling tome for New England and sports fans across the country.

    Brett Wilson, Dragons' Den co-star and Risky Business host, often gets asked about his secrets to success. He became one of Canada's top investment bankers because he was driven, willing to take risks and saw opportunity where others saw roadblocks.But along the path to business success, he tripped over a multitude of misguided priorities. For many years, Wilson pursued business with uncompromising focus, working long hours, seven days a week. In the process, his marriage and his health suffered greatly: he was rarely home as his children were growing up, divorce became inevitable and cancer struck at age forty-three. He truly learned the hard way that one can find financial success and the respect of business peers while almost losing what matters most: health, family and friends.Redefining Success details how Wilson was forced to redefine his life, making health and key relationships his first priorities. Through trial and error, he discovered that these simple virtues are foundational for real, enduring success, both in business and in life. Wilson's compelling insights are the basis for Redefining Success. Not just for entrepreneurs and business people, the book outlines how we can change our lives for the better by re-evaluating our personal definitions of success, then reworking them into a life plan that is feasible, lasting and rewarding.Inspirational and paradigm-changing, Redefining Success will help you implement and sustain lasting, positive change in your life—and make your world a little more meaningful—every day.

    Because without stress, life is boring. Increase your own stress levels and create stress in others with simple measures such as:* If you are stressed, make sure you communicate this to those around you. Soon they'll be stressed too.* Switch the decaffeinated and caffeinated coffees around whenever you can.* Always join in other people's arguments. Try to get others to join in too.* When you're the first car in line at a traffic light, get out and read a map. Try to miss the green light at least twice.* A double espresso just before bed is always a winner.* Replace your bulbs with overhead, neon-strip lights. If you can get ones that flicker, all the better.* If someone is telling you a joke and you know the punch line, wait until they've nearly finished, then tell them you've heard it before.* Ask single women if they've got a boyfriend yet. Repeat on Valentine's Day.

    This is Nick‘s behind-the-scenes account of his encounters with David Cameron, who many wrote off before the shock victory he called his 'sweetest'; Ed Miliband, who turned abuse & ridicule into respect before leading Labour to its worst defeat in a generation; Nick Clegg, who led his party into power and then to humiliation and near oblivion; Nigel Farage, who rose so fast and then fell at the final hurdle; Alex Salmond, whose public clash with Nick led to thousands protesting outside the BBC’s Scottish HQ, and Nicola Sturgeon, whose stunning success as SNP leader has put Scottish independence back on the map.The result is an extraordinary narrative, characterized by Nick Robinson’s trademark insight, analysis and backstage gossip, of an adrenaline-fuelled year which culminated in a captivating election that transformed Britain’s political landscape.