Delivering Happiness: A Path to Profits, Passion, and Purpose


Tony Hsieh - 2010
    You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figure out the right balance of profits, passion, and purpose in business and in life. You want to build a long-term, enduring business and brand. You want to create a stronger company culture, which will make your employees and coworkers happier and create more employee engagement, leading to higher productivity. You want to deliver a better customer experience, which will make your customers happier and create more customer loyalty, leading to increased profits. You want to build something special. You want to find inspiration and happiness in work and in life. You ran out of firewood for your fireplace. This book makes an excellent fire-starter.

The Death of the Banker: The Decline and Fall of the Great Financial Dynasties and the Triumph of the Small Investor


Ron Chernow - 1997
    Here is Siegmund Warburg, who dropped a client in the heat of a takeover deal because the man wore monogrammed shirt cuffs, as well as the imperious J. P. Morgan, who, when faced with a federal antitrust suit, admonished Theodore Roosevelt to "send your man to my man and they can fix it up." And here are the men who usurped their power, from the go-getters of the 1920s to the masters of the universe of the 1980s. Glittering with perception and anecdote, The Death of the Banker is at once a panorama of twentieth-century finance and a guide to the new era of giant mutual funds on Wall Street."Chernow . . . delivers a sound, accessible account of the forces shaping capital, credit, currency, and securities markets on the eve of a new millennium. " --Kirkus Reviews

Citizen Coors: A Grand Family Saga of Business, Politics, and Beer


Dan Baum - 2000
    From the moment when the dsitute Prussian Adolph Coors stows away to America in 1868, through the creation of the Heritage Foundation, to the global expansion of the billion-dollar Coors Brewing Company, the Coors family triumphed by iron-willed commitment to its own values -- values that ironically prove the family's undoing on both the business and political fronts.Acclaimed writer Dan Baum captures it all, from Adolph's Prohibition-provoked suicide to the banishment of an heir-apparent for marrying without permission. Baum vividly depicts the genius, eccentricity, and tragic weaknesses of the remarkable Coors family.

Jump: My Secret Journey From the Streets to the Boardroom


Larry Miller - 2022
    Miller wound up in jail more than once, especially as a teenager. But he immersed himself in the educational opportunities, eventually took advantage of a Pennsylvania state education-release program offered to incarcerated people, and was able to graduate with honors from Temple University.When revealing his gangland past caused him to lose his first major job opportunity, Miller vowed to keep it a secret. He climbed the corporate ladder with a number of companies such as Kraft Foods, Campbell’s Soup, and Jantzen, until Nike hired him to run its domestic apparel operations. Around the time of Michael Jordan’s basketball retirement, Nike Chairman Phil Knight made Larry Miller president of the newly formed Jordan Brand. In 2007 Paul Allen convinced Miller to jump to the NBA to become president of the Portland Trailblazers, one of the first African-Americans to lead a professional sports team, before returning to Jordan Brand in 2012.All along, Miller lived two lives: the secret of his violent past haunted him, invading his days with migraines and his sleep with nightmares of getting hauled back to jail. More than a rags-to-riches story, Jump is also a passionate appeal for criminal justice reform and expanded educational opportunities for incarcerated and formerly incarcerated people across the United States. Drawing on his powerful personal story, as well as his vast and well-connected network, Miller plans to use Jump as a launching point to help expand such opportunities and to provide an aspirational journey for those who need hope.

For the Record: 28:50 - A journey toward self-discovery and the Cannonball Run Record


Ed Bolian - 2017
    Ed Bolian’s memoir recounts his path from a conversation in high school with Cannonball Run founder, Brock Yates to setting the fastest time ever for driving from New York to Los Angeles. The journey explores goal setting, criminal psychology, and spirituality in the pursuit of finding your true purpose and using what makes you unique to achieve something extraordinary.

365 More Things People Believe That Aren't True


James Egan - 2014
    Some mammoths were smaller than children. Owls are the dumbest birds in the world. Very few people with Tourette's syndrome swear. You can't get a six-pack from doing sit-ups. King Arthur's sword wasn't called Excalibur. Milk doesn't make your bones strong. There's no bones in your fingers. The Bible states that humans can't become angels. Humans have more than two nostrils. It's impossible to slide down a bannister. At a wedding, the bride doesn't walk down the aisle. Ties were invented for war, not fashion. Most Disney classics made almost no money. Slavery has only been illegal in the UK since 2010. George Washington wasn't the first American President. Velcro doesn’t exist. Nobody knows why we sleep.

There Is No Next: NBA Legends on the Legacy of Michael Jordan


Sam Smith - 2014
    Armstrong • Marv Albert • Grant Hill • Jerry Colangelo • Bill Cartwright • Jerry Reinsdorf • Johnny Bach • Rod Thorn • Rick Barry • Kevin Loughery • David Axelrod • President Barack Obama • and many more!Written by Sam Smith—author  of the New York Times bestseller THE JORDAN RULES and recent inductee  into the NBA Hall of Fame—THERE IS NO NEXT assembles a cast of Hall-of-Famers, teammates, opponents, coaches, and others who experienced the ferocious drive and unparalleled greatness that defined Jordan’s career. Packed with previously untold stories and stunning insight into Jordan and his six championships, THERE IS NO NEXT is the last word on why there has never been, and will never be, another Michael Jordan.

The Big Payback


Dan Charnas - 2010
    On this four-decade-long journey from the studios where the first rap records were made to the boardrooms where the big deals were inked, The Big Payback tallies the list of who lost and who won. Read the secret histories of the early long-shot successes of Sugar Hill Records and Grandmaster Flash, Run DMC's crossover breakthrough on MTV, the marketing of gangsta rap, and the rise of artist/ entrepreneurs like Jay-Z and Sean "Diddy" Combs. 300 industry veterans-well-known giants like Rick Rubin and Russell Simmons, the founders of Def Jam, and key insiders like Gerald Levin, the embattled former Time Warner chief-gave their stories to renowned hip-hop journalist Dan Charnas, who provides a compelling, never-before seen, myth-debunking view into the victories, defeats, corporate clashes, and street battles along the 40-year road to hip-hop's dominance.

Things a Little Bird Told Me: Confessions of the Creative Mind


Biz Stone - 2014
    Things a Little Bird Told Me From GQ's "Nerd of the Year" to one of Time's most influential people in the world, Biz Stone represents different things to different people. But he is known to all as the creative, effervescent, funny, charmingly positive and remarkably savvy co-founder of Twitter-the social media platform that singlehandedly changed the way the world works. Now, Biz tells fascinating, pivotal, and personal stories from his early life and his careers at Google and Twitter, sharing his knowledge about the nature and importance of ingenuity today. In Biz's world: Opportunity can be manufactured Great work comes from abandoning a linear way of thinking Creativity never runs out Asking questions is free Empathy is core to personal and global success In this book, Biz also addresses failure, the value of vulnerability, ambition, and corporate culture. Whether seeking behind-the-scenes stories, advice, or wisdom and principles from one of the most successful businessmen of the new century, Things a Little Bird Told Me will satisfy every reader.

New Ideas from Dead CEOs: Lasting Lessons from the Corner Office


Todd G. Buchholz - 2007
    Why did Ray Kroc's plan for McDonald's thrive when many burger joints failed? And how, decades later, did Krispy Kreme fail to heed Kroc's hard-won lessons? How did Walt Disney's most dismal day as a young cartoonist radically change his career? When Estée Lauder was a child in Queens, New York, the average American spent $8 a year on toiletries. Why did she spot an opportunity in selling high-priced cosmetics, and why did she pound on Saks's doors? How did Thomas Watson Jr. decide to roll the dice and put all of IBM's chips on computing, when his father thought it could be a losing idea? We learn about these CEOs' greatest challenges and failures, and how they successfully rode the waves of demographic and technological change.New Ideas from Dead CEOs not only gives us fascinating insights into these CEOs' lives, but also shows how we can apply their ideas to the present-day triumphs and struggles of Sony, Dell, Costco, Carnival Cruises, Time Warner, and numerous other companies trying to figure out how to stay on top or climb back up.The featured CEOs in this book were not candidates for sainthood. Many of them knew "god" only as a prefix to "dammit." But they were devoted to their businesses, not just to their egos and their personal bank accounts and yachts. Extraordinarily fresh and deeply thoughtful, Todd G. Buchholz's New Ideas from Dead CEOs is a truly enjoyable and fun—yet serious and realistic—look at what we still have to learn and absorb from these decomposing CEOs.

This Won't Scale: 41 Plays From The Drift Marketing Team To Help Your Business Cut Through The Noise, Grow Faster Than The Competition & Thrill Your Customers


Dave Gerhardt - 2019
    While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.

Skinhead... The Life I Chose: Memoirs of a Real Skin


Spike Pitt - 2014
    It is NOT about Nazism, or Neo-Nazism, and definitely not about politics; it is the story of how the ebullience of youth can be corrupted and misinterpreted by propaganda and the media. Warning This story contains a lot of strong language, British slang and outspoken opinions that may be offensive to some; it is nevertheless the truth.

Living the Dream: My Life and Basketball


Hakeem Olajuwon - 1995
    But just two years later Hakeem Olajuwon powered his American college team, the University of Houston, to the NCAA Final Four. And that was only the beginning. In Living the Dream, the center of the back-to-back NBA champion Houston Rockets shares one of the most remarkable basketball stories of our time. Hakeem tells exactly how it felt coming to America, leaving his family and friends. He puts you on campus, inside the locker room, and at the Final Four with the University of Houston's famous basketball fraternity, "Phi Slama Jama." Drafted into the NBA, he tells how, with one phone call, he, Michael Jordan, and Clyde Drexler might have all been Houston Rockets teammates. Hakeem gives vivid on-the-court profiles of his teammates, coaches, and competitors over the course of his long career with the Rockets, including Shaquille O'Neal, Kareem Abdul-Jabbar, Moses Malone, Larry Bird, Ralph Sampson, Pat Riley, and Patrick Ewing. He gives remarkable insights into the teamwork, cooperation, and attitude it takes to win a championship or succeed in any business. Hakeem also reveals how a championship team can fall apart and then be put together, and he is very forthright about the NBA's descent into "trash talking." Hakeem is the rare athlete who takes his status as a role model seriously. He became an American citizen, and Living the Dream explains how his reintroduction to his Muslim faith and his pilgrimage to Mecca changed his life.

Bret "Hitman" Hart: The Best There Was, the Best There Is, the Best There Will Ever Be.


Bret Hart - 2000
    Hitman is a charismatic and imposing 235 pounds of super-might on the mat. He has punched, slammed, kicked, pummeled, and crushed his way to five World Heavyweight Championships, with two Intercontinental titles and two World Tag Team titles to his name.One of the most technically proficient and skilled performers in professional wrestling history, Bret Hart consistently dazzles his fans and crushes his opponents. With a contract valued in the millions, his performances significantly contribute to the WCWs Pay-for-View televised audiences, numbering in the millions!Bret "Hitman" Hart is a provocative account of the building of a legend, from Bret's early days with his family, his entrance into amateur wrestling and the pro ranks, and his famous battles and skirmishes, such as his memorable and surprising run-in with Goldberg at the Toronto "Nitro" night -- all lavishly illustrated with photographs (many never seen before) from his early years to the present, including those with celebrities from sports and entertainment. Bret also writes personally about his brother Owen and his tragic death, and the strong bond that existed between them.

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success


Mike Schultz - 2009
    A necessary addition to your reading." --David Maister, author of Managing the Professional Service Firm"Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive...BRAVO!" --Leonard A. Schlesinger, President, Babson College, and coauthor of The Service Profit Chain"It's no longer sufficient to be a good 'expert for hire'--you need a brand and a powerful marketing engine behind you. Professional Services Marketing is a gold mine of research based strategies, best practices, and specific techniques that will help you consistently win in the client marketplace and outshine your competition. It's thoughtful, funny, and filled with the how-to so often missing in business books." --Andrew Sobel, coauthor of Clients for Life"Schultz and Doerr offer tactics and information in an easy-to-read, concise, and enjoyable format. Professional Services Marketing should be a required resource in every professional marketer's tool box!" --R. Granville Loar, Executive Director, Association for Accounting Marketing"This book is an excellent resource for anyone involved in professional services. It is especially timely in our current challenging economic conditions, and the ideas and guidance are relevant for the better times to come as well." --Josh Lee, Partner, Monitor Group"Smart. Practical. Comprehensive. This is the one book that won't collect dust on my shelf." --Kevin McMurdo, Chief Marketing Officer, Perkins Coie"Professional Services Marketing is the first book to directly address the challenges of the professional services marketer. This book is filled with practical wisdom and research on best practices and processes specifically for this industry. A must-read for anyone in a professional services firm!" --Paul Dunay, Global Director of Integrated Marketing, BearingPoint