In his breakthrough handbook, Ditch the Pitch, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. Steve’s advice: tear up your sales pitch and instead improvise persuasive conversations.Ditch the Pitch is an essential read for salespeople, business managers, and anyone wishing to persuade those around them. Organized into six habits, with each habit consisting of three practices necessary for mastery, Ditch the Pitch is designed to teach Yastrow's approach to fresh, spontaneous, persuasive conversations. These new skills will show the reader how to identify the details that make each customer unique and subsequently navigate a conversation that focuses on the right message for the right customer at the right time.Throughout the book, the author quotes well-known improv comedians and musicians. He translates the techniques these artists use when improvising to create persuasive situations with customers. With the new confidence Ditch the Pitch offers, you will become master of the art of on-the-spot, engaging, and effective customer interactions. Let go of pre-written scripts and embrace Yastrow's guidelines for effortlessly enabling spontaneous conversations that persuade customers to say "yes."

    This book punctures that misguided myth—and it will liberate you from others’ expectations and from your own illusions about success. This book is a practical manual for leading the right way and for the right reasons. It explores how to identify and overcome the blind spots that may be hurting your career; whether you have the right mindset for the kind of success that you’re seeking; how to develop just the right amount of “healthy ego” to make an impact; and how to make an impact on the world in a way that’s true to who you are (be forewarned, this might involve a completely different path than your current one). This book will take you on a journey, showing you famous figures from history and the present—some who got it right, and some who didn’t. You’ll look at seven roads to hell within the world of leadership, and seven roads out of hell, to guide you safely to a meaningful legacy. All royalties support the University of Southern California’s Neighborhood Academic Initiative to prepare local urban schoolchildren for college.

    Fortunately, Jon McGee is an ideal guide through this dynamic marketplace. In Breakpoint, he argues that higher education is in the midst of an extraordinary moment of demographic, economic, and cultural transition that has significant implications for how colleges understand their mission, their market, and their management. Drawing from an extensive assessment of demographic and economic trends, McGee presents a broad and integrative picture of these changes while stressing the importance of decisive campus leadership. He describes the key forces that influence higher education and provides a framework from which trustees, presidents, administrators, faculty, and policy makers can address pressing issues in the aftermath of the Great Recession.Although McGee avoids endorsing one-size-fits-all solutions, he suggests a number of concrete strategies for handling prospective students and developing pedagogical practices, curricular content and delivery, and management structures. Practical and compelling, Breakpoint will help higher education leaders make choices that advance their institutional values and serve their students and the common good for generations to come.

    From humorous fishing excursions and frightening bear encounters to snow blinding blizzards and quirky characters, they come face to face with the unpredictable Mother Nature and learn the value of friendship, survival, and solitude in a picturesque but harsh life by the sea. Packed with adventures, challenges, and true Alaskan lifestyle.

    Williams ** An armed assault force raids the marble halls of the British Museum. The target – the most heinous relic of all time – the last surviving coin of the blood money paid to Judas Iscariot for his betrayal of Christ.For over a thousand years the cursed pieces of silver cut a swath of famine, pestilence and ruinous destruction wherever they were carried. To save humanity from the malevolent power of the coins, the Knights Templar were given a Papal Blessing and sent on a pilgrimage to the holy lands to find and hide the thirty pieces of silver.A sinister organization has unlocked a chilling secret—the ability to control the power of the coin and use it as a terrifying weapon, posing the greatest threat to mankind in history.Sanford Carter, antiquities thief and ladies’ man, has been ensnared by the secret service and forced to execute a daring burglary on their behalf. His mission is simple – steal the coin first.Sarah Hudson, the studious and law-abiding archaeologist who doesn’t believe in curses, only science, is in the wrong place at the wrong time and refuses to hand over the coin or allow Carter to get away with his bold crime.With ruthless dark forces closing in, the brazen thief and the scholarly archaeologist must unlock the hidden history of the coin if they are to safeguard humanity from its evil curse.From the cobbled streets of London to the spectacular volcanic landscapes of Iceland, The Judas Conspiracy sets a cracking pace from the start and never lets up. For fans of James Rollins, Matthew Reilly, Michael C. Grumley, A.G. Riddle, Rob Jones, Matt Rogers, James D. Prescott, Brad Thor, Douglas E. Richards, Clive Cussler and David Baldacci

    She claimed the police had inserted a stick inside her… Swaranpreet realised that she had been cruelly violated; He spoke a single sentence but repeated it twice in chaste Punjabi: ‘Please give me a turban? I want nothing else…’ These are voices begging for deliverance in the aftermath of Indira Gandhi’s assassination in October-November 1984 in which 2,733 Sikhs were killed, burnt and exterminated by lumpens in the country. Nilanjan Mukhopadhyay walks us through one of the most shameful episodes of sectarian violence in post Independent India and highlights the apathy of subsequent governments towards Sikhs who paid a price for what was clearly a state-sponsored riot. Poignant, raw and most importantly, macabre, the personal histories in the book reveal how even after three decades, a community continues to battle for its identity in its own country.

    In boxing terms, a tough-looking fighter who can't take a punch is said to have a "glass jaw," and so it is these days with targets of controversy. Down the rabbit hole of scandal, the weak are strong and the strong are weak. Just consider this slate of recent reputational body blows: Toyota, Susan G. Komen, Paula Deen, Tiger Woods, Joe Paterno, BP, the Duke Lacrosse players, Lance Armstrong, and Anthony Weiner. Glass Jaw is a manifesto for these times, written by crisis management veteran Eric Dezenhall, who has spent three decades dealing with some of the most intense controversies, both known and . . . handled with discretion. In the current digital age, the fundamental nature of controversy is viral, rendering once-mighty organizations and individuals powerless against scandal. In Glass Jaw, Dezenhall analyzes scandal and demystifies the paper tiger "spin" industry, offering lessons, corrective measures, and counterintuitive insights, such as: How there really is no "getting ahead" of a bad story (and other cliches from the media) The perils of navigating the "Fiasco Vortex" The art (and transaction) of the public apology Why a crisis is not an opportunity The Nixon Fallacy: if only he had just said "I screwed up," the whole thing would have gone away (not a chance) How you are the enemy: the self-sabotage of selfies, tweets, emailing before thinking, technology creep, the privacy vacuum, and the industrialization of leaking. From the boardroom to the parenting messaging board, scandals erupt every day. Glass Jaw explains this changing nature of controversy and offers readers counterpunches to best protect themselves.

     Business stories are told. Wisdom is revealed. A new perspective emerges. Companies like Costco and Kodak, General Motors and Walmart provide color and texture as they appear on the horizon and in the rearview mirror. Real companies. Real decisions. Real outcomes. Jeff Bezos and Amazon give this road trip its rhythm as the four pillars of their success are made plain. It’s a wonderful success, easily repeated, even by a lemonade stand. But only if you understand the importance of the marshmallow. Endorsements: A little book with enormous impact. Be Like Amazon demystifies the principles and practices of the world’s most successful brands. It’s magical! – Jay Baer – President of Convince & Convert & author of Hug Your Hater Putting relationships front and center is what “Be Like Amazon” is all about. The authors observe that continuous improvement is not about cost cutting but about relationships. “Be Like Amazon” provides a roadmap for businesses to build and improve relationships. I highly recommend "Be Like Amazon" to every business person. - Dr. Ivan Misner, Founder of BNI and NY Times Bestselling Author "Be Like Amazon" covers one of the most important elements of being a business owner, how to work on your business instead of in your business. I’d highly recommend this book to every entrepreneur who wants to have a roadmap and skip the years of trial and error. - T. Harv Eker, NY Times No. 1 Best-selling Author of Secrets of the Millionaire Mind™ "There are many things that differentiate Amazon and it's competitors. Perhaps the most underappreciated one the deeply faith-based initiative that if they align their interests with their customers, they'll win in the long-term. And. They have! You still need a guide to help you figure out how to apply this to your business. Let Bryan, Jeffrey & Roy help you win bigger." - Avinash Kaushik, Google Evangelist You are going to read a lot of positive blurbs about Be Like Amazon. Let me give it to you straight: If the Eisenberg Brothers feel compelled to write a book, I drop everything to read it. They are just that smart. Be Like Amazon is one of their best efforts. I hate to be so non-specific, but everyone in business really should buy and read Be Like Amazon. The fact that legendary marketer Roy H. Williams co-wrote it with them, only adds to the equation. For the sake of your brand, please please please read this book!. – Mitch Joel President, Mirum – Author, Six Pixels of Separation & CTRL ALT Delete “Wow, that is one of the best “business” books I’ve read in years. Incredibly inspiring — both the story itself and the way in which you told it. I’m in awe.” – Scott Brinker, ChiefMartec “Witty anecdotes and crisp, often hilarious dialog combine with an exploration of powerful marketing principles and customer engagement strategies that have driven the growth of many of today’s most successful companies…making Be Like Amazon a must read for everyone from business professionals to people who love an engaging story well told. Jeffrey, Bryan and Roy have crafted a clever and insightful book that not only underscores the importance of branding, but also lifts the spirit and tickles the funny bone.” – Chris McCann, President and CEO, 1-800-FLOWERS.COM, Inc.

    This text introduces readers to the theory and research findings needed to understand how to make groups effective, and it helps build the skills required to apply that knowledge in practical situations.

    

      Switch by Chip Heath and Dan Heath| Key Takeaways, Analysis & Review Switch: How to Change Things When Change is Hard (2010) is about how to bring about change in an organization. Its main focus is changing behavior by appealing to the rational and emotional sides of people’s psyches. To generate change, authors Chip and Dan Heath maintain, a leader must connect with both sides, the rational and the emotional. This is because sometimes, one side can work against the other and sabotage successful change. The rational side tends to analyze possibilities for change so much that it becomes unable to act—so change never occurs. The emotional side is ready, or even eager, to act on change, but it can act compulsively and without focus. This means that changes based solely on emotion are likely to fail. To bring about real change, a leader must stimulate the emotional side of a group’s psyche to get the process of change underway, then harness its rational side to give this change a concerted direction…  This companion to Switch includes: Overview of the book Important People Key Takeaways Analysis of Key Takeaways and much more!

     Are you stuck in an endless loop of the same negative thoughts and emotions? If any of the following questions apply to you, you are at the right place for your solution Your mind is running at full speed, and you can get no sleep? Are you constantly worried for apparently no reason? You were happy, and all of a sudden you feel angry for no reason and snap at your loved ones? Is your mind doing its chitchat all day long and commanding your life? Welcome to the club. You are not alone. Thanks to our modern society, that got even worse. Too many people are stuck in their mind and are often dominated by negative thoughts and emotions. Am I good enough? Why is this guy at work so mean? Why did he do that? How can I get more money? I hate everything. And when you think the disturbing thoughts and emotions are gone, they will come back to you in the most unpleasant situations, like happily playing with your kids. Fortunately, you can change that. We can train our mind to stop those thoughts and regain control of our life. In the book, we will step you through the process of regaining control of your thoughts and emotions. You will learn: why our mind behaves like that and what is going wrong. how you can use your body to change your mind how your environment can help you in silencing your mind why drinking tea helps how Mindfulness will guide you to freedom how proven meditation techniques will assist you in your journey Don't stay paralyzed in what feels like your personal hell; join us and learn how to get your freedom. Do Not Hesitate, Buy the Book and Start Now This book is part of the How To Relax Guide Series; a series helping you to find relaxation and a happier life. With each book in the series, we cover one topic and teach you how to learn the methods in a highly actionable manner while leaving the fillers out.

    My friend Diane von Furstenberg gives us the biggest gift: faith in our uniqueness." —Gloria Steinem, writer, activist and feminist organizerThe entrepreneur and philanthropist presents her A-Z guide and manifesto for personal growth and for turning problems into assetsInternationally renowned fashion designer and philanthropist Diane von Furstenberg shares her accessible, empowering manifesto. In an easy-to-navigate A-Z format, Own It is her blueprint for enjoying both personal and professional growth at any age. "The secret of life is one thing: own it. Own our imperfections. Own our vulnerability; it becomes our strength. Whatever the challenge is, own it. Owning it is the first step to everything."

    His understandings about our regressed, “seatbelt society,” oriented toward safety rather than adventure, help explain the sabotage that leaders constantly face today. Suspicious of the “quick fixes” and instant solutions that sweep through our culture only to give way to the next fad, he argued for strength and selfdifferentiationas the marks of true leadership. His formula for success is more maturity, not more data; stamina, not technique; and personal responsibility, not empathy.A Failure of Nerve was unfinished at the time of Friedman’s death and originally publishedin a limited edition. This new edition cleans up some oversights in the original and bringshis life-changing insights and challenges to a new generation of readers.“Reading this book is like discovering an unpublished Beethoven sonata or a missing play of Shakespeare. Ed Friedman was one of our most brilliant, original, and provocative thinkers across the fields of therapy, ministry, and organizational leadership.”—Professor William J. Doherty, Director, Marriage and Family Therapy Program, University of Minnesota