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The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
Jennifer Aaker - 2010
But no book addresses how to harness the incredible power of social media to make a difference. "The Dragonfly Effect" shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this bookReveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal resultsFeatures original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyaltyLeverage the power of design thinking and psychological research with practical strategiesReveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States"The Dragonfly Effect" shows that you don't need money or power to inspire seismic change.
The Supernova Advisor: Crossing the Invisible Bridge to Exceptional Client Service and Consistent Growth
Robert D. Knapp - 2007
First implemented by financial advisors at Merrill Lynch--under the leadership of author Rob Knapp--it has grown increasingly popular within the financial services industry. The Supernova Advisor skillfully outlines this proven model and reveals how it can be used to create an exceptional experience for your clients, while significantly growing your business.
Accounting And Finance For Non Specialists
Peter Atrill - 1994
Next, it introduces the measurement and reporting of cash flows, analysis and interpretation of financial statements; cost-volume-profit analysis; full costing; budgeting, and capital investment decisions. Extensive self-assessment and review questions are included, along with a detailed glossary.
The Asylum: The Renegades Who Hijacked the World's Oil Market
Leah Mcgrath Goodman - 2011
The Asylum is a stunning exposé by a seasoned Wall Street journalist that once and for all reveals the truth behind America’s oil addiction in all its unscripted and dysfunctional glory.In the tradition of Too Big to Fail and Liar’s Poker, author Leah McGrath Goodman tells the amazing-but-true story of a band of struggling, hardscrabble traders who, after enduring decades of scorn from New York’s stuffy financial establishment, overcame more than a century of failure, infighting, and brinksmanship to build the world’s reigning oil empire—entirely by accident.
The Life Plan: How Any Man Can Achieve Lasting Health, Great Sex, and a Stronger, Leaner Body
Jeffry S. Life - 2011
Jeffry Life before. And if you have, you might have thought, How can this seventy-two-year-old doctor have the body of a thirty-year-old? But his photos are very real, and you can look just as good as he does when you take control of your health. Back in 1998, Dr. Life was sixty years old and a stereotype of the aging man: he was overweight with a noticeable gut and little muscle tone. Even though his own medical practice was thriving, and he thought he knew everything about men’s health, the facts proved differently. His libido was low, which was ruining his self-esteem. He felt tired all the time, yet no amount of sleep made him feel well rested. It wasn’t until a cardiologist read him the riot act that he even considered that change was possible. He then decided to make critical adjustments to his diet and lifestyle, and the results have been nothing short of astounding. More than a decade later, Dr. Life continues to look and feel younger than ever. He knows that if he can make these changes to his body, his sex life, and his health, any man can. In this revolutionary book, he’ll show how you can turn around yourhealth by using the very same program he success-fully created and follows to this day. The Life Plan introduces a healthy aging lifestyle that any man can master, no matter what shape he may be in. It offers: • An action-packed exercise program designed to make working out entertaining as well as improve heart health and increase muscle mass. His program taps into various disciplines—cardio workouts, resistance training, balance and core conditioning, martial arts, and Pilates. • An easy diet, featuring delicious choices, that any man can follow, along with rules for eating out and sample recipes for the single or married guy. • A simple nutrient supplement regimen highlighting the top supplements men may need to halt, and even reverse, the aging process. • A prudent guide to male hormone replacement therapies based on the most up-to-date research. • Lessons on how to get your doctor to provide the care you deserve. • How to sidestep America’s disease-based approach to medicine and fuel optimal health. • And much more. By following this program you can once again enjoy an active, clear-headed, sexually satisfying, vigorous, and health-filled life, while avoiding late-onset diabetes, heart disease, and other common illnesses and complaints of aging. For men seeking to make over their bodies and turn back the clock, The Life Plan delivers the keys to a fitter body, a stronger immune system, and a richer, fuller life.
Beyond the Grave revised edition: The Right Way and the Wrong Way of Leaving Money To Your Children (and Others)
Gerald M. Condon - 1995
This expert, one-of-a-kind handbook shows you how to:Ensure that your inheritance instructions will he carried out -- the way you want them to beProtect your child's inheritance from creditors, ex-spouses, addictions, tax troubles, mismanagement, squandering, and other risks of lossPrevent family conflict that can arise when parents die and children divide the "family money"Leave more money to your children and grandchildren, and less to the IRS -- and understand the hidden cost of a "death tax" repeal
Supply Chain Logistics Management
Donald J. Bowersox - 2002
It provides a solid foundation that clearly describes the role of logistics within the supply chain.
From The Desk Of Warren Ellis Volume 1
Warren Ellis - 2000
This volume contains writing from 1995 to 1998 on a variety of subjects, including the eating of sheep faces, Sin City, the ugliness of comics, the parallel world where comics legend Stan Lee dies in a horrific plumbing accident, how to write for comics, and why Michael Moorcock scares the hell out of him!
Excel Dashboards & Reports
Michael Alexander - 2010
Offering a comprehensive review of a wide array of technical and analytical concepts, Excel Reports and Dashboards helps Excel users go from reporting data with simple tables full of dull numbers, to presenting key information through the use of high-impact, meaningful reports and dashboards that will wow management both visually and substantively.Details how to analyze large amounts of data and report the results in a meaningful, eye-catching visualization Describes how to use different perspectives to achieve better visibility into data, as well as how to slice data into various views on the fly Shows how to automate redundant reporting and analyses Part technical manual, part analytical guidebook, Excel Dashboards and Reports is the latest addition to the Mr. Spreadsheet's Bookshelf series and is the leading resource for learning to create dashboard reports in an easy-to-use format that's both visually attractive and effective.
Stolen Without A Gun: Confessions From Inside History's Biggest Accounting Fraud - the Collapse of MCI/WorldCom
Walter Pavlo Jr. - 2007
was a young MBA rising quickly through the finance ranks at the nation’s second largest telecom company. With a beautiful wife, two kids and a promising career, he epitomized the American dream. Pavlo’s life took a dark turn when he became a willing participant in the company’s efforts to hide from investors and potential acquirers a mountain of bad debt run up by mobsters and other unsavory customers. Encouraged by higher-ups, Pavlo became accomplished at accounting gimmickry. Then the jaded young executive consorted with a colorful scam artist and others to use some of the same ploys he’d devised for his employer to enrich himself at its expense. A ruse born of disillusionment and greed turned into a nightmare for Pavlo after he was caught and forced to choose--rat on his buddies or spend decades rotting in prison. His crimes ultimately cost Pavlo his freedom, family, reputation and self-respect. Only later did he recognize that his original sins were part and parcel of the corruption that led to an historic collapse for his company, his industry and of public confidence in corporate America. With humor and raw honesty, Pavlo and award-winning Forbes senior editor Neil Weinberg use this compelling personal story to portray in intimate detail the pressures millions of white-collar workers face every day.
Strong Medicine: How to Conquer Chronic Disease and Achieve Your Full Athletic Potential
Chris Hardy - 2015
High vitality, optimal health and sustainable strength can only be achieved by a properly-informed plan to understand, identify and conquer the enemies of our wellbeing. The only way to sustain a healthy, vigorous life is to make long-term lifestyle changes—across the board, be it through nutrition, resistance training, cardio or stress management. Strong Medicine shows you how to achieve an utter and complete physical and physiological transformation in 3 months without any draconian training or concentration camp nutrition. Discover how to go from unhealthy and uncertain into ever-improving levels of health, wellness and fitness… Using the intersection of cutting-edge science and real-world medicine—melded with high-level athletics, results-producing coaching and elite military-preparedness training… "Strong Medicine is flat-out amazing. If you ever wanted to take your training and your nutritional theory to an elite level—better than 99.9% of certified personal trainers—this is the book for you. It's all in here: genetics, gut bacteria, cutting-edge stress biology, molecular nutrition...even better, the ‘deep science’ is all explained so clearly (with charts, key points, photos and diagrams) that it's almost impossible not to understand and absorb it all fully. An automatic classic in the field, which will surely prove impossible to surpass. I bow down to the Doc and to Marty!"—Paul Wade, author, Convict Conditioning and Explosive Calisthenics “Strong Medicine by Chris Hardy, D.O. and Marty Gallagher is an exhaustively researched, clearly written, and practically useful guide to improving your health. Improving health is fundamentally different than treating disease. This book represents the future of healthcare in our country. It requires the patient to assume responsibility, learn the basics, and then enhance their health through diet, exercise, sleep, and mindfulness. If you are looking for a quick fix, this is not the book for you. If you understand that there is no quick fix, then read this book and trust what you read. The information is accurate and relevant, simple to understand, and actionable.” —Patrick Roth, M.D., author of The End of Back Pain: Access Your Hidden Core to Heal Your Body, Chairman of Neurosurgery at Hackensack University Medical Center and the director of its neurosurgical residency training program. “Strong Medicine by Dr. Chris Hardy and the legendary Marty Gallagher is a declaration of unconventional and asymmetrical war against mortality. The authors' weapon of choice is information, relayed masterfully in the form of an easy-to-understand and richly illustrated owner’s manual of sorts. This is an owner’s manual that is chock full of insights for every level, from the seasoned physician to the absolute layman who is new to fitness. For the grizzled coach who doesn't have medical training, Strong Medicine lays out crucial performance concepts like ‘hormetic dose’ in ways that are easy to understand regardless of your background. Dr. Hardy continues with insights into diet, nutrition myths, biochemistry demystified, intestinal fine-tuning, the chronic stress connection with disease, and then passes the baton to Marty Gallagher, who unleashes a plethora of exercise and training tips that are centered around five basic exercise categorie
APA Style Guide to Electronic References
American Psychological Association - 2012
Most important, it provides a wealth of examples for readers to model for everything from online journal articles to supplemental data sets and measurement instruments to books, videos, apps, websites, podcasts, blog posts, and social media. Approximately 70 examples are provided for readers to consider as they learn how to create reliable references for electronic sources.Students and other writers will find this guide indispensable as well as convenient to download and use when creating a reference list.
Start Your Own Business: The Only Startup Book You'll Ever Need
The Staff of Entrepreneur Media, Inc - 2015
This revised edition features amended chapters on choosing a business, adding partners, getting funded, and managing the business structure and employees, and also includes help understanding the latest tax and healthcare reform information and legalities.
The Complete Book of Boondock RVing : Camping Off the Beaten Path
Bill Moeller - 2007
Whether you’re planning to spend an occasional overnight in a parking lot or an extended stay in the wilderness, you’ll learn how to equip your rig for boondocking, find great campsites, manage and conserve electricity and water, and camp in complete RV comfort and convenience.
Increase your independence by learning how to camp "off the grid"
Save money by finding cheap or free campsites anywhere--even in large cities
Ensure your comfort, convenience, and safety when camping in the boonies
Learn how to conserve and manage electricity, water, and waste, and to establish reliable communications
Enjoy the quiet, solitude, and beauty of nature by getting away from crowded RV campgrounds