The subject is presented, not as a foreign language, but as a native one that the student knows but cannot yet read.Responding to the need she so clearly perceives, Ms. Dondis, a designer and teacher of broad experience, has provided a beginning text for art and design students and a basic text for all other students; those who do not intend to become artists or designers but who need to acquire the essential skills of understanding visual communication at a time when so much information is being studied and transmitted in non-verbal modes, especially through photography and film. Understanding through seeing only seems to be an obviously intuitive process. Actually, developing the visual sense is something like learning a language, with its own special alphabet, lexicon, and syntax. People find it necessary to be verbally literate whether they are writers: or not; they should find it equally necessary to be visually literate, artists or not. This primer is designed to teach students the interconnected arts of visual communication. The subject is presented, not as a foreign language, but as a native one that the student knows but cannot yet read. The analogy provides a useful teaching method, in part because it is not overworked or too rigorously applied. This method of learning to see and read visual data has already been proved in practice, in settings ranging from Harlem to suburbia. Appropriately, the book makes some of its most telling points through visual means. Numerous illustrated examples are employed to clarify the basic elements of design (teach an alphabet), to show how they are used in simple syntactic combinations (See Jane run.), and finally, to present the meaningful synthesis of visual information that is a finished work of art (the apprehension of poetry...).

    Beatriz Colomina and Mark Wigley offer a multilayered exploration of the intimate relationship between human and design and rethink the philosophy of design in a multi-dimensional exploration from the very first tools and ornaments to the constant buzz of social media. The average day involves the experience of thousands of layers of design that reach to outside space but also reach deep into our bodies and brains. Even the planet itself has been completely encrusted by design as a geological layer. There is no longer an outside to the world of design. Colomina's and Wigley's field notes offer an archaeology of the way design has gone viral and is now bigger than the world. They range across the last few hundred thousand years and the last few seconds to scrutinize the uniquely plastic relation between brain and artifact. A vivid portrait emerges. Design is what makes the human. It becomes the way humans ask questions and thereby continuously redesign themselves.

    She befriends the charming Viren, who helps her find her footing in Mumbai. Though she is slowly adjusting to her new life, what Ayesha is most excited about is pursuing B.A. (Hons.) Political Science from a reputed college. Things don’t go as smoothly as she had thought though. Because Abhi, her senior, seems hell-bent on making her life on the campus difficult from day one. Just when things seem settled, Viren joins the college as an Ad-Hoc lecturer. Is there more to Ayesha’s friendship with Viren, and her frenemity with Abhi? It seems there’s a love triangle blooming around the corner or will it be a Love (Try) Angle? Because Ayesha is not sure if it’s love at all.

    The program, which concentrated on the Los Angeles area and oversaw the design of 36 prototype homes, sought to make available plans for modern residences that could be easily and cheaply constructed during the postwar building boom. The program's chief motivating force was Arts Architecture editor John Entenza, a champion of modernism who had all the right connections to attract some of architecture's greatest talents, such as Richard Neutra, Charles and Ray Eames, and Eero Saarinen. Highly experimental, the program generated houses that were designed to re-define the modern home, and thus had a pronounced influence on architecture. With comprehensive documentation, brilliant photographs from the period and, for the houses still in existence, contemporary photos, floor plans and sketches.

    With a painter's eye for colour, unwavering esteem for the historic, and a finely tuned sense of detail, Kelly Wearstler, one of Hollywood's most talked about young interior designers, has led her Los Angeles-based interior design firm, kwid (Kelly Wearstler Interior Design), to national prominence with an array of noted residential and commercial projects. Now, she shares her famous design philosophies and secrets, and inspires readers to create unexpected style in their own homes. Through full-colour photographs and sketches and informative text, Kelly explains the elements of unexpected style: inspiration, shapes and forms, graphics, texture and colour, masculine vs. feminine, and unusual details. Kelly takes readers through the creative process and shows how a Franco-Chinese piece of vintage wallpaper led her to a shopping spree in Paris and inspired the layered, classic look of the hotel Maison 140 in Beverly Hills. She explains the need for "icebreakers" in a room and how unexpected designs and details can lighten a room's load. This is the perfect book for anyone looking for new and creative ways to decorate their homes. Whether it's shopping for a bedside table, putting reflective paint on the underside of a dining room table, or finishing a ceiling with high–gloss paint, she inspires readers to add an element of the unexpected to their homes. Others will enjoy living vicariously through Kelly's shopping sprees throughout the US, Asia, and Europe and appreciate discovering how each item found is a starting off point for a fresh and fun room design.

    The history of art has been, successively, a history of artists and their works, of styles and stylistic change, of images--and now, of context and cultures. Art history at its best makes use of all these. 530 color illustrations. 782 b&w.

    Seeking to address the various challenges of off-camera lighting, professional photographers and advanced amateurs alike will find a range of confidence-building instruction, beginning with basic how’s and why’s of lighting for creative effect, the types of equipment available and instruction about their proper use, clear definitions of various technical concepts such as managing shutter speed and controlling flash exposure, using ambient light as well as natural sunlight during a shoot, and incorporating off-camera flash into a portrait session. Concluding this lesson plan is a look at five different real-life photo sessions, each employing a different flash technique. Here, photographers get a deeper understanding of each concept put into practice, marrying the elements of lighting with the natural elements presented by the shoot.

    Logolounge features the work of superstar artists and firms such as Michael Vanderbyl and Sibley Peteet Design and includes both new campaigns and never-before-seen projects. With 2,000 logos from a variety of sources, this visually compelling volume will become the go-to resource for inspiration from the best in the field.

    But imagine for one moment that there are no employers, no firms to send your resumé to, no interviews to be had—what would you do? How would you forge your own path after graduation?The current economic climate has seen many graduates chasing a finite number of positions. The most ingenious and driven designers have found weird and wonderful ways of making opportunities for themselves, often by applying their skills across the creative disciplines of art, design, architecture, and interiors. Knowing what you want from your design career and being able to adapt your strategy to suit is basic and vital—just like in the wild, designers need to evolve.The book celebrates the various strategies that students and graduates are taking to gain exposure, while also including interviews and inspirational advice from those who are now enjoying success as a result of their creative approach to employment.

    Most deal with questions of design in a wide range of areas, from architecture and furniture, to clothes and jewellery, pottery, plumbing, and printing; others are polemics on craft education and training, and on design in general. Loos, the great cultural reformer and moralist in the history of European architecture and design was always a 'revolutionary against the revolutionaries'. With his assault on Viennese arts and crafts and his conflict with bourgeois morality, he managed to offend the whole country. His 1908 essay 'Ornament and Crime', mocked by an age in love with its accessories, has come to be recognised as a seminal work in combating the aesthetic imperialism of the turn of the century. Today Loos is recognised as one of the great masters of modern architecture.

    One response to high levels of complexity and overstimulation is to look for yet another gadget or closet organizer to simplify our lives. But the answer lies somewhere else. The road to a simpler more satisfying life begins with a clear-eyed examination of the choices we are making for our time--and that includes choices about where we want to live.The Simple Home presents six paths to simplicity, each illustrated by human-scaled, unadorned homes with straightforward floor plans and forms. These are open, light-filled homes (with rooms or spaces that are often multipurpose) that express their beauty in their utility and practicality. Simple homes are low maintenance and often green, designed for homeowners who wish to embody a different set of values in their housing choices than the run-of-the-mill starter castles littering the landscape.The 6 Paths to Simplicity: 1. Simple is Enough 2. Simple is Thrifty 3. Simple is Flexible 4. Simple is Timeless 5. Simple is Sustainable 6. Simple is Refine

    Each spread is devoted to a distinct architectural movement and explains when it first emerged, the historical period to which it applies, the principal disputes over its applicability, and illustrates important structures, practitioners, key words, and distinctive features. From Hellenic Classicism and Expressionism to Brutalism and Blobism, with many stops along the way, these sixty well illustrated and clearly defined "isms" help put all of the "built environments" of the world into context.

    . . a perfect introduction to the architecture of the Italian Renaissance."--Richard Stapleford, Cooper Union School of ArchitectureA classic guide to one of the most pivotal periods in art and architectural history, The Architecture of the Italian Renaissance remains the most lucid and comprehensive volume available.  From Leonardo, Raphael, Michelangelo, Palladio, and Brunelleschi to St. Peter's in Rome, the palaces of Venice, and the Medici Chapel in Florence, Peter Murray's lavishly illustrated book tells readers everything they need to know about the architectural life of Italy from the thirteenth through the sixteenth centuries.

    This pioneering guide traces the entire history of industrial design, industrialization, and mass production from 1850 until today. Sixty comprehensive essays written by designers, theorists, advertisers, historians, and curators detail the most crucial movements, issues, and accomplishments of industrial design. They combine news reports on the very first design workshops, aesthetic manifestos, lectures, and more from the biggest names in the field: William Morris, Henry Dreyfuss, and Victor Papanek, to name only a few. The Industrial Design Reader is an excellent resource for educators, students, and practicing designers. • Features design from not only theoretical and aesthetic perspectives, but also from a socio-political point of view, with texts from Karl Marx, Ralph Nader, and others • Copublished with the Design Management Institute, which will actively promote the book to its membership

    The argument is illustrated with examples ranging from penknives to computers and from sewing machines to railway carriages. In opening up new ways of appraising the man-made world around us, Objects of Desire is required reading for anyone who has any involvement with design and a revealing document about our society.