The concepts and techniques described are the actual ones used by real game studios like Electronic Arts and Naughty Dog. The examples are often grounded in specific technologies, but the discussion extends way beyond any particular engine or API. The references and citations make it a great jumping off point for those who wish to dig deeper into any particular aspect of the game development process.Intended as the text for a college level series in game programming, this book can also be used by amateur software engineers, hobbyists, self-taught game programmers, and existing members of the game industry. Junior game engineers can use it to solidify their understanding of game technology and engine architecture. Even senior engineers who specialize in one particular field of game development can benefit from the bigger picture presented in these pages.

    Over the past few years, incremental developments in core engineering practices for software development have created the foundations for rethinking how architecture changes over time, along with ways to protect important architectural characteristics as it evolves. This practical guide ties those parts together with a new way to think about architecture and time.

    

    Difficult issues need to be figured out, such as scalability, consistency, reliability, efficiency, and maintainability. In addition, we have an overwhelming variety of tools, including relational databases, NoSQL datastores, stream or batch processors, and message brokers. What are the right choices for your application? How do you make sense of all these buzzwords?In this practical and comprehensive guide, author Martin Kleppmann helps you navigate this diverse landscape by examining the pros and cons of various technologies for processing and storing data. Software keeps changing, but the fundamental principles remain the same. With this book, software engineers and architects will learn how to apply those ideas in practice, and how to make full use of data in modern applications. Peer under the hood of the systems you already use, and learn how to use and operate them more effectively Make informed decisions by identifying the strengths and weaknesses of different tools Navigate the trade-offs around consistency, scalability, fault tolerance, and complexity Understand the distributed systems research upon which modern databases are built Peek behind the scenes of major online services, and learn from their architectures

    Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand strategies to reach this generation of 16-33 year olds.The authors' insights on what drives the consumer preferences of this new "Dot-com" generation are based on interviews with 5,000 Generation Y consumers. This new research provides understanding of the consumer psychology and behavior of the generation also known as the "Millennials." It helps marketers connect with the new generation of consumers by understanding their likes and dislikes, and guides them on advertising, marketing, and branding relevant to them.How Cool Brands Stay Hot contains guidance and checklists for marketing plans and campaigns, as well as case studies of Nokia, Nivea, PlayStation, Coca Cola, Volkswagen, Smirnoff, Red Bull, H&M, and Levi's. It offers creative and effective ideas on how to position, develop and promote brands to one of the largest and most influential generations of consumers today.Visit the website at http://www.howcoolbrandsstayhot.com/

    This book is for anyone who has an interest in SQL Server 2012 and wants to understand its capabilities, including database administrators, application developers, and technical decision makers.

    Most of us habitually carry our mindset and emotional state from one of these activities to the next - and all too often this has negative, occasionally disastrous consequences.For years we've been told it's getting the 'big' stuff right that gives us balance and makes us happy: the holidays, the audacious goals, the pay rises. But in our hearts we know it's really the small stuff: a great result at work, our welcome home, an absorbing conversation, a game with the kids.This book is all about getting the small stuff right - not 'sweating' it, but making it much more rewarding, much more often. It's about using the 'Third Space' (that moment of transition between a first activity and the second that follows it), to mentally 'show up' right for whatever comes next. Gaining control of the Third Space will empower you to do this any time and every time. You will consistently be your best for your work, your family, your friends and yourself - and you will find that the key to balance and happiness was always there waiting for you in the Third Space.Includes a foreword by Stephen Lundin, author of Fish.

    The Web is awash in Ruby code that is now virtually impossible to change or extend. This text helps you solve that problem by using powerful real-world object-oriented design techniques, which it thoroughly explains using simple and practical Ruby examples. Sandi Metz has distilled a lifetime of conversations and presentations about object-oriented design into a set of Ruby-focused practices for crafting manageable, extensible, and pleasing code. She shows you how to build new applications that can survive success and repair existing applications that have become impossible to change. Each technique is illustrated with extended examples, all downloadable from the companion Web site, poodr.info. The first title to focus squarely on object-oriented Ruby application design, Practical Object-Oriented Design in Ruby will guide you to superior outcomes, whatever your previous Ruby experience. Novice Ruby programmers will find specific rules to live by; intermediate Ruby programmers will find valuable principles they can flexibly interpret and apply; and advanced Ruby programmers will find a common language they can use to lead development and guide their colleagues. This guide will help you Understand how object-oriented programming can help you craft Ruby code that is easier to maintain and upgrade Decide what belongs in a single Ruby class Avoid entangling objects that should be kept separate Define flexible interfaces among objects Reduce programming overhead costs with duck typing Successfully apply inheritance Build objects via composition Design cost-effective tests Solve common problems associated with poorly designed Ruby code

    Visually engaging, enticing and current examples with an overall focus on business.Legal Environment of Business and E-Commerce; Torts, Crimes, and Intellectual Property; Contracts and E-Commerce; Domestic and International Sales and Lease Contracts; Negotiable Instruments and E-Money; Credit, Secured Transactions, and Bankruptcy; Agency and Employment; Business Organizations and Ethics; Government Regulation; Property; Special Topics; Global EnvironmentMARKET Business Law continues its dedication to being the most engaging text for readers by featuring a visually appealing format with enticing and current examples while maintaining its focus on business.

    The text is rounded off by rich, relevant, and teachable cases. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.

    The authors present all basic management concepts and principles in "bite-size" chunks, 2- to 6-page sections, to optimize student learning and also emphasize the practicality of the subject matter. In addition, instructor and students are given a wealth of classroom-tested resources.

    This classic guide—fully updated for Windows Server 2003, Windows XP, and Windows 2000, including 64-bit extensions—describes the architecture and internals of the Windows operating system. You’ll find hands-on experiments you can use to experience Windows internal behavior firsthand, along with advanced troubleshooting information to help you keep your systems running smoothly and efficiently. Whether you’re a developer or a system administrator, you’ll find critical architectural insights that you can quickly apply for better design, debugging, performance, and support.Get in-depth, inside knowledge of the Windows operating system: Understand the key mechanisms that configure and control Windows, including dispatching, startup and shutdown, and the registry Explore the Windows security model, including access, privileges, and auditing Investigate internal system architecture using the kernel debugger and other tools Examine the data structures and algorithms that deal with processes, threads, and jobs Observe how Windows manages virtual and physical memory Understand the operation and format of NTFS, and troubleshoot file system access problems View the Windows networking stack from top to bottom, including mapping, APIs, name resolution, and protocol drivers Troubleshoot boot problems and perform crash analysis

    This book connects Lean tools to the Lean journey, shows how to identify and eliminate waste, and aids the reader in seeing Lean for what it truly is: to create a learning and problem solving culture. Written to educate the entire organization on the fundamentals of Lean thinking, this is the perfect source to engage all team members at all levels of an organization.

    The author shows how each manager must be a human resource problem solver. The tenth edition emphasises the most relevant and up-to-date practices.

    If you're anexperienced developer, you can start creating robust mobile Androidapps right away with this professional guide to Android 4application development. Written by one of Google's lead Androiddeveloper advocates, this practical book walks you through a seriesof hands-on projects that illustrate the features of the AndroidSDK. That includes all the new APIs introduced in Android 3 and 4, including building for tablets, using the Action Bar, Wi-Fi Direct, NFC Beam, and more.Shows experienced developers how to create mobile applicationsfor Android smartphones and tabletsRevised and expanded to cover all the Android SDK releasesincluding Android 4.0 (Ice Cream Sandwich), including all updatedAPIs, and the latest changes to the Android platform.Explains new and enhanced features such as drag and drop, fragments, the action bar, enhanced multitouch support, newenvironmental sensor support, major improvements to the animationframework, and a range of new communications techniques includingNFC and Wi-Fi direct.Provides practical guidance on publishing and marketing yourapplications, best practices for user experience, and moreThis book helps you learn to master the design, lifecycle, andUI of an Android app through practical exercises, which you canthen use as a basis for developing your own Android apps.