Book picks similar to
Remember the Ice and Other Paradigm Shifts by Bob Nicoll


business-writing
communication
heavy-serious
relationships

Six Weeks to Words of Power


Wilfred Funk - 1955
    It selects and shows you how to use those verbs, nouns, adjectives which are the mainspring words of the English language. They are rightly called "power words" because they are the words which successful people know and use daily. If you learn these words, they will almost perform miracles in your speech, your writing, and your understanding.

The Book of Positive Quotations


John Cook - 1997
    "A valuable tool for anyone who writes or speaks."-- Zig Zigler

What We Say Matters: Practicing Nonviolent Communication


Judith Hanson Lasater - 2009
    Lasater, language is a spiritual practice based on giving and receiving with compassion. In What We Say Matters, they offer new and nurturing ways of communicating. Long-term students of yoga and Buddhism, the authors here blend the yoga principle of satya (truth) and the Buddhist precept of right speech with Marshall Rosenberg's groundbreaking techniques of Nonviolent Communication (NVC) in a fresh formula for promoting peace at home, at work, and in the world. The authors offer practical exercises to help readers in any field learn to diffuse anger; make requests rather than demands or assign blame; understand the difference between feelings and needs; recognize how they strategize to get needs met; choose connection over conflict; and extend empathy to themselves and others.

Ogilvy on Advertising


David Ogilvy - 1983
    223 photos.

Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships


Jeffrey Gitomer - 2006
    The Little Black Book of Connections is based on the power of give value first. It's about how you can climb the ladder without stepping on people's backs. It's about how to earn the respect of a powerful mentor without begging. It's about how to build stronger relationships with customers, bosses, co-workers, vendors, friends, and family. It's about being in the same room with powerful people. It's about how to connect and how to not connect. It's about how to say the right things to the right people in the right circumstances to make the right impression. The book is small. The cover is classic black cloth. The four-color text graphics makes it attractive and easy to read the compelling content is easy to understand and implement.

How to Text a Girl: A Girls Chase Guide (Girls Chase Guides Book 1)


Chase Amante - 2016
    If you're tired of "spin your wheels" texting advice, buy this book. Its approach draws from 18 cutting edge scientific studies on texting… And it's written by the founder of the highest traffic men's dating advice website on the Internet, GirlsChase.com. What you will learn inside: Who the 4 kinds of texters are (plus: which one YOU are) - pg. 2 How to text a girl you like (use the powerful JGIG texting system) - pg.10 Exactly what to text girls: what topics to text and which to AVOID - pg. 62 The 4 BIG reasons most guys struggle to turn phone numbers into dates (these are so easy to correct) - pg. 74 How to tell if a girl likes you over text… Do this ONE thing, and you will know, with certainty, if she like you or not - pg. 67 How to "break the ice" with a girl over text in a way that kills awkwardness and gets her to text you - pg. 52 How to get a girl to LIKE you over text (hint: no clueless questions or long-winded text jousts!) - pg. 15 What to do when a girl doesn't text back - apply these 2 dos and 2 don'ts, and you'll get her texting today, 4 times out of 5 - pg. 72 How to flirt with a girl over text and make her EXCITED to meet up with you - you'll learn why "less" is "more", and just how much to actually do - pg. 31 An easy way to make sure girls almost never cancel the dates you plan with them over text. To do this, you'll use a simple, powerful trick called the "pre-meeting text" - pg. 68 What to do if a girl flakes on you (the good news: handle this well, and her attraction for you goes through the ROOF) - pg. 85 How to make a phone call to a girl that "resets" her interest in you (this works like magic at times when nothing else does) - pg. 92 The single most EFFECTIVE way to resume texting a girl you haven't talked to in weeks or months - pg. 112 How to start a conversation with a girl over text message; to do this right, you MUST use one of the two (2) patented "text objectives" - pg. 28 An example text conversation, start to finish, that ties EVERYTHING in the book together (this lets you see how all the pieces work, end to end) - pg. 134 … plus tons more examples, scientific study findings, and rules to texting women most men NEVER unearth… no matter how many texts they send. As a FREE bonus, only for book buyers, you'll receive the GC URL to a 93-minute bonus podcast on texting with girls.

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust


Chris Brogan - 2009
    Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online.The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because trust is key to building online reputations, those who traffic in it are "trust agents," the key people your business needs on its side.Delivers actionable steps and case studies that show how social media can positively impact your business Written by authors with over ten years of online media experience Shows you how to build and wield influence online to benefit your brand Combines high-level theory with practical step-by-step guidance If you want your business to succeed, don't sit on the sidelines. Instead, use the Web to build trust with your consumers using Trust Agents.

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks)


Dave Kerpen - 2011
    In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before."Likeable Social Media" helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.Praise for "Likeable Social Media"Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.comAlas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of "Poke the Box""Likeable Social Media" cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human -- being likeable -- will get you far. Scott Monty, Global Digital Communications, Ford Motor CompanyDave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of "Word of Mouth Marketing: How Smart Companies Get People Talking"

Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story


Peter Guber - 2011
     And this book tells you how to do both.Historically, stories have always been igniters of action, moving people to do things.  But only recently has it become clear that purposeful stories – those created with a specific mission in mind – are absolutely essential in persuading others to support a vision, dream or cause.             Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell.  Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals.            In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action.  Among his techniques:  *Capture your audience’s attention first, fast and foremost  *Motivate your listeners by demonstrating authenticity  *Build your tell around “what’s in it for them”  *Change passive listeners into active participants*Use “state-of-the-heart” technology online and offline to make sure audience      commitment remains strong            To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” – master tellers with whom he’s shared experiences.  They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra.             After listening to this extraordinary mix of voices, you’ll know how to craft, deliver -- and own – a story that is truly compelling, one capable of turning others into viral advocates for your goal.

How To Say It


Rosalie Maggio - 1990
    Provides lists of words, phrases, sentences, and paragraphs that help letter writers know what to say and how to say it when writing such letters as cover letters, fundraising letters, invitations, and refusals.

Get Anyone to Do Anything: Never Feel Powerless Again--With Psychological Secrets to Control and Influence Every Situation


David J. Lieberman - 2000
    Utilizing the latest advancements in human behavior, Dr. Lieberman's critically acclaimed techniques show you step-by-step how to gain the clear advantage in every situation.Get anyone to find you attractiveGet the instant advantage in any relationshipGet anyone to take your adviceGet a stubborn person to change his mind about anythingGet anyone to do a favor for youGet anyone to return your phone callStop verbal abuse instantlyGet anyone to confide in you and confess anything

Sex, Lies and The Dirty


Nik Richie - 2013
    Phil, Anderson Cooper 360, Nancy Grace, and 20/20 suddenly provided him with notoriety as the Internet’s bad boy, whose site is employed by angry ex-mates (of both sexes) to post sordid and vengeful revelations online.TheDirty.com also presents opinionated comments from Nik himself about the shape of women’s bodies, as well as a language particular to his site. “Porta-Potties” describes women who prostitute themselves to perverse Saudi royalty. “The Greg” refers to his or anyone else’s penis, and “Scooby” refers to his sidekick friend.Sex, Lies and The Dirty is Nik’s confession of the backstage realities of his website, and his sordid lifestyle prior to hooking up with his lovely wife Shayne.Nik Richie is the host of a weekly web-radio show that commands a million listeners each week. And along with his wife Shayne, he will star in the upcoming VH1 reality series, Couples Therapy. The controversy has just begun.

The Hamster Revolution: How to Manage Your Email Before It Manages You


Mike Song - 2006
    Just in time, Harold meets a coach who shifts his focus from time management to a simple yet surprising new way to manage email.The coach helps Harold conquer email overload, write incredibly effective messages, and get organized forever. Suddenly, Harold can find every file in a flash! Harold saves 15 days a year, reclaims his life, and propels his career to new heights.The Hamster Revolution is packed with surprising strategies and powerful tech tips. It includes a landmark case study that shows how 2,000 Capital One associates each saved over two weeks a year. Now in its tenth printing, this best-seller is a must read for every busy professional.

The Architecture of Persuasion: How to Write Well-Constructed Sales Letters


Michael Masterson - 2009
    And by using the extended metaphor of an Indiana Jones-type archeology professor on a quest for romance, he makes it fun.You follow the professor as he catches the eye of the object of his affections... figures out what to say and do to get her to fall in love with him... and, step by step, lays the groundwork for the establishment of a mutually beneficial, long-term relationship.In the process, you learn how to construct a powerful sales letter.

The Stronger Half


Jeff Coleman - 2018
     It was after his identical twin Bill suffered the traumatic brain injury that left him crippled and unable to speak. George would see the man sitting on a bench at the mall, or at the store standing by the magazines. But he never seemed to notice George, not even when he tried to communicate. Twenty years later, after dropping out of college to care for Bill, George has become a junior high school janitor. Between his struggling with debt, working a physically demanding job, and taking care of Bill’s needs, life has not been easy. But George doesn’t know the meaning of difficult until the man finally acknowledges him, triggering a terrifying series of supernatural events that leaves George and Bill running for their lives. And as George struggles to protect his twin from an otherworldly evil, he discovers a startling secret about Bill—one that leaves him questioning decades-old assumptions and wondering which of them truly is the stronger half.