Basics of Web Design: HTML5 & CSS3


Terry Felke-Morris - 2011
    "Basics of Web Design: HTML5 and CSS3, 2e "covers the basic concepts that web designers need to develop their skills: Introductory Internet and Web concepts Creating web pages with HTML5 Configuring text, color, and page layout with Cascading Style Sheets Configuring images and multimedia on web pages Web design best practices Accessibility, usability, and search engine optimization considerations Obtaining a domain name and web host Publishing to the Web

The Essentials of Living Aboard a Boat: The Definitive Guide for Liveaboards


Mark Nicholas - 2004
    Mark Nicholas has combined his experience of life aboard with the advice of other liveaboards, marina owners, technicians, boat manufacturers, and advocates in order to detail the challenges and offer real advice for success. This lifestyle, typically thought to be out of reach or for other people, is now available to all who dream. Essentials explains, among other things, how to: Figure out your needs Choose the right boat Buy your boat Choose the right marina Forecast your costs Prepare for the lifestyle Accommodate partners, children and pets Outfit your boat Plan for all climates Address safety and sanitation issues And more!

How To Start A Profitable Authority Blog In Under One Hour: Write About What You Love, Create A Website, And Make Money


Passive Marketing - 2015
    6 months later, his first blog was earning more than his retail job which he decided to quit and focus on blogging.These results are not typical, but this book will go over the complete steps to setting up a profitable authority site which you can use to creating your first website and earning supplemental income.*Who was this book written for?*This book is written for people who are looking to start blogging and those people looking to create a website. It will also be helpful to those who are already blogging but not making money from their efforts.*Who this book is not for:*If you are looking to start a website and get rich overnight, look elsewhere. You will need to be dedicated and work hard to achieve desirable results.While this book gives valuable information to those who are already making money blogging, if you making thousands of dollars a month, it was not written for you and might move a bit slow.*Topics covered in this book:*•Who Am I?•Step 1: Picking A Niche•Step 2: Keyword Research•Step 3: Setting Up Your First Website•Step 4: Writing Content For Your Website•Step 5: Collecting Emails•Step 6: Content Promotion]You will learn how these 6 steps to starting a blog can be done in under an hour while learning about the basics of blogging in WordPress. You will also get access to the exact tools that are used every day by websites across the world.Learn how to start your blog today, get started, and within the next 60 minutes, you should have a fully functioning website. This is the most comprehensive book about how you can start a blog which will hold your hand every step of the way.

Management Information Systems


Raymond McLeod Jr. - 1979
    Focusing on the role of managers within an organization, the volume emphasizes the development of computer-based Information Systems to support an organization's objectives and strategic plans. Focusing on the Systems Concepts, the Systems Approach is implemented throughout the text. The volume covers essential concepts such as using information technology to engage in electronic commerce, and information resources such as database management systems, information security, ethical implications of information technology and decision support systems with projects to challenge users at all levels of competence. For those involved in Management Information Systems.

Logistics and Supply Chain Management (Financial Times Series)


Martin Christopher - 1994
    This is a sustainable source of advantage in today’s turbulent global marketplace, where demand is difficult to predict and supply chains need to be more flexible as a result. In fact, the real competition today is not between companies, but between supply chains. The winning approach to supply chains is an integrated perspective that takes account of networks of relationships, sustainability and product design, as well as the logistics of procurement, distribution, and fulfilment. Logistics and Supply Chain Management examines the tools, core processes and initiatives that ensure businesses gain and maintain their competitive advantage. The fourth edition has been completely updated and now contains four new chapters covering:· managing supply chain relationships· product design in the supply chain· matching supply and demand · creating a sustainable supply chain Front Flap The updated 4th edition of the bestselling Logistics and Supply Chain Management is the practical guide to all the key topics in an integrated approach to supply chains, including: The link between logistics and customer value Logistics and the bottom line – measuring costs and performance Creating a responsive supply chain Managing the global pipeline Managing supply chain relationships Managing risk in the supply chain Matching supply and demand Creating a sustainable supply chain Product design in the supply chain Back Flap About the author Martin Christopher is Chairman of the Centre for Logistics and Supply Chain Management. He has written numerous books and articles and is on the editorial advisory board of a several professional journals. Until recently he was co-editor of The International Journal of Logistics Management and his latest books have focused upon relationship marketing, logistics and supply chain management. He has held appointments as Visiting Professor at the Universities of British Columbia, Canada, New South Wales, Australia and South Florida, USA. Professor Christopher is a Fellow of the Chartered Institute of Marketing, the Chartered Institute of Logistics and Transport and the Chartered Institute of Purchasing and Supply. In 1987 he was awarded the Sir Robert Lawrence medal of the Institute of Logistics and Transport for his contribution to the development of logistics education in Britain. In 2005 he was awarded the Distinguished Service Award of the USA Council for Supply Chain Management Professionals. In 2007 he was designated as Foundation Professor by the Chartered Institute of Purchasing and Supply. Martin has also worked as a consultant for major international companies in North America, Europe, the Far East and Australasia.

The Google Guys: Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin


Richard L. Brandt - 2009
    Richard L. Brandt shows the company as the brainchild of two brilliant individuals and looks at Google's business decisions in light of its founders' ambition and beliefs. Larry is the main strategist, with business acumen and practical drive, while Sergey is the primary technologist and idealist, with brilliant ideas and strong moral positions. But they work closely together, almost like complementary halves of a single brain. Through interviews with current and former employees, competitors, partners, and senior Google management, plus conversations with the founders themselves, Brandt demystifies the company while clarifying a number of misconceptions.

Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World


Chuck Hemann - 2013
    Do It Now! Why hasn't all that data delivered a whopping competitive advantage? Because you've barely begun to use it, that's why! Good news: neither have your competitors. It's hard! But digital marketing analytics is 100% doable, it offers colossal opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop the problem down to size, solve every piece of the puzzle, and integrate a virtually frictionless system for moving from data to decision, action to results! Scope it out, pick your tools, learn to listen, get the metrics right, and then distill your digital data for maximum value for everything from R&D to CRM to social media marketing! - Prioritize--because you can't measure, listen to, and analyze everything - Use analysis to craft experiences that profoundly reflect each customer's needs, expectations, and behaviors - Measure real social media ROI: sales, leads, and customer satisfaction - Track the performance of all paid, earned, and owned social media channels - Leverage "listening data" way beyond PR and marketing: for strategic planning, product development, and HR - Start optimizing web and social content in real time - Implement advanced tools, processes, and algorithms for accurately measuring influence - Integrate paid and social data to drive more value from both - Make the most of surveys, focus groups, and offline research synergies - Focus new marketing and social media investments where they'll deliver the most value Foreword by Scott Monty Global Head of Social Media, Ford Motor Company

HTML5 for Masterminds: How to take advantage of HTML5 to create amazing websites and revolutionary applications


Juan Diego Gauchat
    

Mad Men & Bad Men: What Happened When British Politics Met Advertising


Sam Delaney - 2015
    Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the snappy and simplistic? Sam Delaney embarks on a journey to expose the shocking truth behind the general election campaigns of the last four decades. Everything is here - from the man who snorted coke in Number 10 to the politician who fell in love with her own ad exec, from the fist-fights in Downing Street to the all-day champagne binges in Whitehall offices. Sam Delaney talks to the men at the heart of the battles - Alistair Campbell, Peter Mandelson, Tim Bell, Maurice Saatchi, Norman Tebbit, Neil Kinnock - and many more. Dark, revealing and frequently hilarious, Mad Men and Bad Men tells the story of how unelected, unaccountable men ended up informing policy - and how the British public paid the price.

Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems


Steve Krug - 2009
    But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their own web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".)In this new book, Steve explains how to: -Test any design, from a sketch on a napkin to a fully-functioning web site or application-Keep your focus on finding the most important problems (because no one has the time or resources to fix them all)-Fix the problems that you find, using his "The least you can do" approachBy pairing the process of testing and fixing products down to its essentials (A morning a month, that's all we ask ), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

Made in Japan: Akio Morita and Sony


Akio Morita - 1986
    The outspoken Chariman of the Sony Corporation candidly discusses the rise of Sony, his own extraordinary career as one of the most successful businessmen of our time, and his views on the U.S., Japan, and the world economy.

Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury


Radha Chadha - 2006
    TheCult of the Luxury Brand illuminates the mysterious inner workings of Asia’s love affair with luxury for business professionals and intrigued consumers alike.

Little Black Book for Stunning Success + Tools for Action Mastery


Robin S. Sharma - 2016
    Discover the mindsets of the best, install the rituals of the icons, run the habits of the heroes and massive improvements will be yours for the taking. In The Little Black Book of stunning success, Robin Sharma - one of the true masters of leadership + elite performance on the planet - shares the potent insights that have helped so many people just like you do legendary work, live remarkable lives and lift everyone around them in the process. If you're truly ready to live your dreams, this book is your fuel. Dream. Dare. Lead. Learn. Craft. Create. Produce. Perfect. Iterate. Optimize. Inspire. Impact. Win. Repeat. Push. Rest. Love. Live.

Human Resources Management In Canada


Gary Dessler - 1992
    

GTD Life with David Allen


David Allen
    If youve ever wanted to attend a David Allen seminar but could not, this is the next best thing. GTDLive is our brand new audio of a full 2-day seminar - packed with insights, tips, and practical applications on GTD or Getting Things Done in a way that only David can tell you. This is a great value at over 50% off the cost of just a one-day seminar! With GTDLive, you receive this recording of a full 2-day seminar that you can listen to over and over again anywhere, anytime. Getting Things Done Live reveals powerful techniques for processing everything in your personal and workplace environments. From email, paperwork, and voice mails to tasks, commitments, and internal thinking.Major topics of the seminar include:Mastering the Five Stages of Workflow;The Productive Experience;Keys to Collecting and Processing your Stuff;Project Thinking;Organizing Email and Filing Systems;Dealing with Procrastination and Setting Priorities; Planning and the Power of Focus; Establishing Your Ideal Scene, Successful OutcomeThe set contains approximately 9 ½ hours of audio recorded live at a large southern California University. It is packaged in a handsome 10-CD boxed set. GTD System Guides; the core principles of GTD, referenced in the recording, are presented on laminated cards for easy reference.