Business today is about near-instantaneous response. About doing the best you can with extremely limited information. About every customer being a reporter, and every reporter being a customer. About winning and losing customers in real-time, every second of every day. About a monumental increase in the findable commentary about our companies.Having the time and information required to make a considered business decision is a luxury - a luxury that's quickly facing extinction. Yet business hasn't adapted to this evolution. And adapt you must.This book isn't about how to do social media. Instead, The Now Revolution outlines how you must retool your organization to make real-time business work for you rather than against you. Read about seven shifts that will help you make your company faster, smarter, and more social:Engineer a New Bedrock Find Talent You Can Trust Organize your Armies Answer the New Telephone Emphasize Response-Ability Build a Fire Extinguisher Make a Calculator The Now Revolution is pushing you to adapt the way you do business, from the inside out. It impacts your organization culturally, operationally, and functionally. This book is your guide to making the changes you need, and to harnessing the potential of this new communication era.

    When she’s not going to Costco or day-drinking with her best friend, she’s trying to escape her past. And it seems to work – until an anonymous gossip blog begins spilling the women of Waterford’s darkest secrets. Now, the blurred conversations and blank spots in Elizabeth’s mind give way to panic and anxiety. If her secrets – like a hospitalization for bipolar disorder and a suicide attempt - don’t stay buried, she faces social shunning. Because after all, life in Waterford must look Instagram perfect at all times. With her mental health in tatters and her marriage on the brink of imploding, Elizabeth fights to protect her family, her reputation, and her sanity. The past, however, has a way of not being forgotten.

    The Catalyst Leader is the ultimate guide to get there. After thirteen years of gathering, influencing, and inspiring hundreds of thousands of young leaders through cutting-edge experiential events, conferences, and resources, Brad Lomenick understands leadership and the next generation. The Catalyst Leader provides practical help for all leaders at any stage of their leadership journey, ultimately defining what it means to be a Catalyst in this generation. and inspiring us all to be true change makers wherever we lead. The question isn't about how we lead now; it's about how to lead well. This is the new generation of leaders' handbook for influence. Practical. Inspiring. Timely. Defining. Get ready for your own leadership to be taken to a new level.

    "Real time" means news breaks over minutes, not days. It means companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it's when businesses see an opportunity and are the first to act on it. In this eye-opening follow-up to The New Rules of Marketing and PR, a BusinessWeek bestseller, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era.Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps. Real-Time Marketing and PR will also enable you to:Develop a business culture that encourages speed over sloth Read buying signals as people interact with your online information Crowdsource product development, naming, and even marketing materials such as online videos Engage reporters to shape stories as they are being written Command premium prices by delivering products at speed Deploy technology to listen in on millions of online discussions and instantly engage with customers and buyers Scale and media buying power are no longer a decisive advantage. What counts today is speed and agility. While your competitors scramble to adjust, you can seize the initiative, open new channels, and grow your brand. Master Real-Time Marketing and PR today and become the first to act, the first to respond, and the first to win!

    Based on Angie Bailey’s virally popular blog, Texts from Mittens: The Friends and Family Edition is feline humor at its finest.

    Top social media consultant and Google+ early adopter Chris Brogan shows business people how to leverage its immense potential before their competitors even realize it's there.

     A new home can be a happy ending. Or a fresh start. Or a hiding place... Kate Jones is running away. She has left her old life behind, changing both her own name and her daughter’s. No-one must ever connect Kate with the mistake that destroyed her life. Starting afresh on Parkview Road – a brand new street full of newly built houses – Kate looks at the other women on the street with envy. They seem to have it all: Gisela with her busy life, full house and successful children, Sally with her exciting spontaneous marriage, her glamorous holidays, her high-flying career. The pictures that Kate's new friends post online confirm their seemingly perfect existence, whilst Kate hides from the world at all costs. Until one day, everything changes. Kate is called to the scene of a devastating accident, which is about to test everything the women thought they knew about each other, and themselves. From the bestselling author of The Silent Wife, The Woman I Was Before is a book about the things we hide from those closest to us – and the terrible consequences that keeping those secrets can have. Perfect for fans of Jodi Picoult, Liane Moriarty and Diane Chamberlain.

    Creativity For Sale is the story of how Jason took a crazy idea (IWearYourShirt) and turned it into social media marketing empire that generated over $1M in revenue in just a few short years. Whether you work at a 9-5 desk job, currently own your own business, or are an aspiring creative entrepreneur, this book will serve as a practical guide to helping you make money doing what you love. Jason shares his exact strategies, tips, tricks, and processes that have helped him create profitable businesses that get noticed by the likes of The Today Show, CNBC, Wall Street Journal, The New York Times, and many more media outlets. In Creativity For Sale, Jason shares stories of realigning his values and goals in life to become happier, healthier, and more focused. The world of online marketing and social media are noisy and crowded, this book will help you learn how to stand out from the crowd.

    These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet. Mainwaring provides case studies from companies such as P&G, Walmart, Starbucks, Pepsi, Coca-Cola, Toyota, Nike, Whole Foods, Patagonia, and Nestle as well as a bold plan for how corporations need to rethink their strategies."

    You’re a busy person with stuff to do. You want the Bible, only funnier. And shorter. Enter The Twible, which brings you every chapter as tweeted in 140 characters or less, from Genesis to Revelation!Find out what the Bible says you’re supposed to do if a friend starts worshiping another god, your child disrespects you in public, or you break the Sabbath. (The answers to those dilemmas are to stone your friend, stone your child, and stone yourself. In that order.) Learn where Paul swears in the New Testament, and why Jeremiah could benefit from antidepressants. Inside The Twible you’ll find:• A tweet for each of the 1,189 chapters of the Bible• A summary of every book of the Bible in seven words or less• Dozens of informative sidebars (print edition only)• More than 50 original cartoons • A glossary telling you who’s who in the Bible• UnicornsFrom start to finish, The Twible brings the Bible to wonderful, wicked, weird life.

    This book provides 72 possible techniques and practical guidance on how and when to apply them.

    Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business.What makes social media so different from traditional media? Answering that question is the key to making social media work for any business, argues Miko?aj Piskorski, one of the world's leading experts on the business of social media. In A Social Strategy, he provides the most convincing answer yet, one backed by original research, data, and case studies from companies such as Nike and American Express.Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to fulfill social needs that either can't be met offline or can be met only at much greater cost. This insight provides the key to how companies can leverage social platforms to create a sustainable competitive advantage. Companies need to help people interact with each other before they will promote products to their friends or help companies in other ways. Done right, a company's social media should benefit customers and the firm. Piskorski calls this a social strategy, and he describes how companies such as Yelp and Zynga have done it.Groundbreaking and important, A Social Strategy provides not only a story- and data-driven explanation for the explosion of social media but also an invaluable, concrete road map for any company that wants to tap the marketing potential of this remarkable phenomenon.

    As a new media triple threat -- YouTuber, keynote speaker and author -- she coaches people to go after what they want in life and leverage online video to make it happen. Creator of the popular YouTube series Savvy Sexy Social, her channel boasts a global community and millions of views. Now, in her first book, she will show you how to Vlog Like a Boss and get the attention you deserve.A collection of strategies and tactics from years of experience in online video, Schmittauer shares time-tested, proven methods to creating brand awareness with vlogging that will build a loyal community for years to come. This complete guide will show you how to:overcome the 3 major fears that hold many people back from making videoscreate your most engaging vlog every time with the Authority Video Formulaachieve your on-camera talent (and no, you don't need to be a natural!)leverage the "secret" to video success that creates fans for lifeand much more!

    When the struggling writer was asked to take over the unpaid, anonymous position of advice columnist, Strayed used empathy and her personal experiences to help those seeking guidance for obstacles both large and small. Tiny Beautiful Things is a play about reaching when you’re stuck, healing when you’re broken, and finding the courage to take on the questions which have no answers.

    A well-rounded balance of hard skills (HTML5, XHTML, CSS, JavaScript) and soft skills (Web Design, e-commerce, Web site promotion strategies) presents everything beginning Web developers need to know to build and promote successful Web sites.