The Seven Deadly Virtues sits down next to readers at the bar, buys them a drink, and an hour or three later, ushers them into the revival tent without them even realizing it.   The book’s contributors include Sonny Bunch, Christopher Buckley, David “Iowahawk” Burge, Christopher Caldwell, Andrew Ferguson, Jonah Goldberg, Michael Graham, Mollie Hemingway, Rita Koganzon, Matt Labash, James Lileks, Rob Long, Larry Miller, P. J. O’Rourke, Joe Queenan, Christine Rosen, and Andrew Stiles. Jonathan V. Last, senior writer at the Weekly Standard, editor of the collection, is also a contributor. All eighteen essays in this book are appearing for the first time anywhere.   In the book’s opening essay, P. J. O’Rourke observes: “Virtue has by no means disappeared. It’s as much in public view as ever. But it’s been strung up by the heels. Virtue is upside down. Virtue is uncomfortable. Virtue looks ridiculous. All the change and the house keys are falling out of Virtue’s pants pockets.”   Here are the virtues everyone (including the book’s contributors) was taught in Sunday school but have totally forgotten about until this very moment.  In this sanctimony-free zone:   • Joe Queenan observes: “In essence, thrift is a virtue that resembles being very good at Mahjong. You’ve heard about people who can do it, but you’ve never actually met any of them.” • P. J. O’Rourke notes: “Fortitude is quaint. We praise the greatest generation for having it, but they had aluminum siding, church on Sunday, and jobs that required them to wear neckties or nylons (but never at the same time). We don’t want those either.” • Christine Rosen writes: “A fellowship grounded in sociality means enjoying the company of those with whom you actually share physical space rather than those with whom you regularly and enthusiastically exchange cat videos.” • Rob Long offers his version of modern day justice: if you sleep late on the weekend, you are forced to wait thirty minutes in line at Costco. • Jonah Goldberg offers: “There was a time when this desire-to-do-good-in-all-things was considered the only kind of integrity: ‘Angels are better than mortals. They’re always certain about what is right because, by definition, they’re doing God’s will.’ Gabriel knew when it was okay to remove a mattress tag and Sandalphon always tipped the correct amount.” • Sonny Bunch dissects forbearance, observing that the fictional Two Minutes Hate of George Orwell’s 1984 is now actually a reality directed at living, breathing people. Thanks, in part, to the Internet, “Its targets are designated by a spontaneously created mob—one that, due to its hive-mind nature—is virtually impossible to call off.”   By the time readers have completed The Seven Deadly Virtues, they won’t even realize that they’ve just been catechized into an entirely different—and better—moral universe.

    The costs of this overwork are enormous, both personally and societally. This bracing collection of essays is both a wide-ranging analysis of the phenomenon and a blueprint for change. With contributions by such notable names as Vicki Robin, author of Your Money or Your Life, and David Korten, author of When Corporations Rule the World, this book shows what ordinary citizens can do to restore balance to themselves and their communities. Take Back Your Time is the official handbook for Take Back Your Time Day, a national event rallying support for reclaiming a proper work-life balance.

    Have you ever stopped to think about what it is that will make your life worth living? Is it the large amount of money that you have in the bank? The prestigious education that you have? The family and friends that surround you? Or your spiritual belief that there is someone greater than you in the world? Most people will spend their entire lifetimes trying to figure it out, but only a few will have the privilege of really understanding and experiencing themselves what it means to live a fulfilled life. Over the past years, we’ve seen many life philosophies take center stage, all claiming to hold to secret to happiness and fulfillment. While all of them may have very convincing premises, only one truly stands out. Ikigai, or the Japanese concept of finding your purpose, is the key to living a meaningful life. If there’s one people group who have mastered the art of living - and living well, it’s definitely the Okinawans of Japan. Famous for being the world’s longest-living people, they attribute their joy and contentment to finding their ikigai. It’s the reason why they live longer, happier, and better lives than the rest of us. So how does knowing your ikigai change your life? And what should you do to help you uncover your ikigai? Well, you’ll discover all that and more after you’ve listened to this audiobook. This audiobook is packed with helpful insights that will change not just the way you think, but also the way you live. You’ll learn how to slow down and let go of the things that stop you from finding your ultimate purpose. This audiobook will also give you the blueprint to living the life that you always wanted so you won’t have to feel your life is meaningless ever again. I hope that through this audiobook, you will see joy, meaning, and purpose in every single day of your life.©2018 Zen Mastery (P)2018 Zen Mastery

    Maybe you’ve always dreamt of doing your own thing and earning money under your own terms but are too scared to take the leap. Or perhaps you feel trapped in a job that pays the bills but just doesn’t do it for you. You’re not alone. Our relationship with money is linear; we’re taught more is better, but that’s about it! We rarely question what financial success and freedom mean for us personally or educate ourselves on how to be smart with our money and earn it in the way that we want. Starting with the most important question ‘what does a plentiful and financially successful life mean to YOU?’, this book will educate and empower the reader with practical activities and digestible advice on the topics of Understanding, Earning, Making, Investing and Spending your money. From getting on the property ladder, negotiating your way through a career pivot, to getting a pay rise, making an investment or starting the business you’ve always dreamed about, this book is a blueprint for financial freedom. "

    Jackson, Sly Stallone, Richard Zanuck, and relatives of an Indonesian dictator and Saudi Arabia’s king). He then flashes back to the creation of this fabled district, built on dusty lima bean fields and carved out of the rugged impassible mountains between the city and the sea. Using the century-long evolution from adobe huts to $100 million mansions as the baseline of the story, he reveals how a few powerful and often ruthless oil and railroad magnates imposed their idyllic vision of the good life on the Los Angeles landscape to create the legendary communities known as the Platinum Triangle.            Gross goes on to give vivid, riveting accounts of the most lavish of the many lavish houses that started springing up almost immediately (with only a brief slowdown during the Depression). But the stories of these homes are just a window onto the lives of their owners and occupants over the course of the twentieth century, and onto the bigger story of a people and a storied region that have become, in Gross’s words, “the Mecca of self-invention.”            As one might imagine, there is a truly glittering cast of characters. Apart from the many Hollywood stars who have passed through these houses—Douglas Fairbanks Jr., Harold Lloyd, Marilyn Monroe, Jayne Mansfield, George Hamilton, Tony Curtis, Cher, to name just a few—you will meet decadent Spanish land-grant families, desperado oilmen and railroad titans, the country’s first all-powerful corporate legends, con men and pyramid schemers, porn magnates, and Arab potentates, not to mention contemporary tabloid luminaries from the worlds of business and entertainment. Taken altogether, their stories read like a cross between Valley of the Dolls, Hollywood Babylon, and Gross’s own 740 Park—with a little of the film Chinatown thrown in too.             Los Angeles provides Michael Gross with his broadest canvas yet; Unreal Estate will surprise, fascinate, and most of all entertain you with a story you don’t know about a place you think you do.

    It introduces marketing from the perspective of real people making real marketing decisions at leading companies "every day. "Learners will come to understand that marketing is about "creating value"-for customers, for companies, and for society as a whole-and they will see how that is accomplished in the real world. A five-part organization covers making marketing value decisions, identifying markets and understanding customers' needs for value, creating the value proposition, communicating the value proposition, and delivering the value proposition. For individuals interested in a career in marketing.

    World History

    For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts-it's the one closest to her parking spot.In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed bestseller Trading Up, has taught a generation of marketers about the "new luxury" phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products.But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria's Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. TREASURE HUNT shows how even the most mundane shopping-for things like paper towels and pet food-has become an adventure rather than a tedious chore.In just about every category, both the high end and the low end are growing and innovation- rich. Many middle-class consumers gladly spend $5 a day for a Starbucks venti latte; others spend forty cents a day on home-brewed coffee, feel good about their frugality, and save up the difference to buy Apple's newest Nano. TREASURE HUNT explains the success of companies as diverse as Dollar General, H. E. Butt, eBay, Commerce Bank, and Tchibo.But beware: in our bifurcated global market, businesses need a clear strategy for aiming high or low, while avoiding the treacherous middle, where so many have recently stumbled. If your offering isn't exciting enough to inspire trading up, but not enough of a bargain to satisfy the treasure hunters, you'll have no emotional connection with your target audience. And then, as many fallen companies have discovered, your tried-and-true marketing strategies will go into a severe stall.TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.

    

    As a teenager he was an outcast, fleeing enemies on a mountain in northern Mongolia, an exile, a nobody. Yet it took only twenty years for Genghis to build the largest land empire in history: four times the size of Alexander’s, twice the size of Rome’s. How did he do it? What lessons does his life reveal about the nature of leadership? What is “greatness” in leadership? What traits did Genghis possess exactly? Might they apply in other times and other places — even here and today?John Man re-examines the life of Genghis Khan to discover the qualities, characteristics and strategies that made him the great leader that he was. The answers are sometimes surprising. Far from being just the tyrant that history records, he was a leader of exceptional vision and modernity. And many of the secrets of his success are as useful in today’s competitive business world as they were in rallying the Mongol hordes.

    Schmitt shows how managers can create holistic experiences for their customers through brands that provide sensory, affective, and creative associations as well as lifestyle marketing and social identity campaigns.In this masterful handbook of tools and techniques, Schmitt presents a battery of business cases to show how cutting-edge companies use "experience providers" such as visual identity, communication, product presence, Web sites, and service to create different types of customer experiences. To illustrate the essential concepts and frameworks of experiential marketing, Schmitt provides:SENSE cases on Nokia mobile phones, Hennessy cognac, and Procter & Gamble's Tide Mountain Fresh detergent;FEEL cases on Hallmark, Campbell's Soup, and Haagen Dazs Cafes in Asia, Europe, and the United States;THINK cases on Apple Computer's revival, Genesis ElderCare, and Siemens;ACT cases on Gillette's Mach3, the Milk Mustache campaign, and Martha Stewart Living;RELATE cases on Harley-Davidson, Tommy Hilfiger, and Wonderbra.Using the New Beetle and Sony as examples, Schmitt discusses the strategic and implementation intricacies of creating holistic experiences for customers. In an intriguing final chapter, he presents turn-around techniques such as "Objective: To Dream," "Send in the Iconoclasts," and "Quit the Bull," to show how traditional marketing firms can transform themselves into experience-oriented organizations.This book will forever change your perception of customers, marketing, and brands -- from Amtrak and Singapore Airlines to Herbal Essences products and Gwyneth Paltrow.

    Naturalist. Warrior. President. There are so many sides to Theodore Roosevelt that it is easy to overlook one of his most enduring contributions to American public life: the use of fame to fuel his political career.In this concisely written, enlightening book, presidential historian Lewis L. Gould goes beyond the bully pulpit stereotypes to reveal how Roosevelt used his celebrity to change American politics. Based on research gleaned from the personal papers of Roosevelt and his contemporaries, TheodoreRoosevelt recaptures its subject's bold activism and irrepressible, larger-than-life personality. Beginning with his privileged childhood in New York City, the narrative traces his election to the New York Assembly, where he quickly rose through the ranks of the Republican Party. It is here that hefirst applied his shrewd ability to keep himself in the spotlight--a skill that served him well as commander of a volunteer regiment (dubbed Roosevelt's Rough Riders) in the Spanish-American War. Gould shows how Roosevelt rode a wave of popular acclaim at the war's end, assuming the governorshipof New York and serving as president from 1901 to 1909. While covering his major accomplishments as chief executive, including his successes as a trust-buster, labor mediator, and conservationist, Gould explains how fame both sustained and limited Roosevelt when he ran for president in 1912 andopposed Woodrow Wilson's policies during World War I.Theodore Roosevelt delivers the most insightful look yet at a pioneer of political theater--a man whose vigorous idealism as a champion of democracy serves as a counterpoint to the cynicism of today's political landscape. The book will coincide with the 100th anniversary of Roosevelt's third partyrun for the Progressive or Bull Moose Party.

    Now, in this provocative and powerfully argued book, he takes on the most controversial issue of our time—the war against the global network of terrorists that attacked us on 9/11.From the Trade Paperback edition.

    Its inspiring, down-to-earth nine-step program has empowered hundreds of thousands to transform their relationship with money, reorder material priorities, achieve financial freedom, and live well for less. Now, in Getting a Life, authors Jacqueline Blix and David Heitmiller, a married couple, explain how they gradually transformed their lives over the past six years by using the program. Jacque and David tell how they left their hectic, fast-track lives - two corporate jobs, expensive cars, exotic trips, thoughtless overspending - for an existence that reflects their true values and life purpose. These self-styled "reformed yuppies" are joined by more than two dozen individuals and families of diverse backgrounds who share their own stories of frugality and fulfillment. Here, with an inspiring introduction by the authors of Your Money or Your Life, are dispatches from the front on such issues as paying for health care, raising children in a materialistic world, and breaking the link between what you do for a living and who you are. Here too are proven, practical ideas on how to use each step of the program: the toughest challenges, the most common pitfalls. And here are frank insights into some of the deepest philosophical issues that arise when one adopts this wholeness of livelihood and lifestyle called Getting a Life.

    Bush, September 11th 2001 Evil! Like a zombie back from the grave, it has arisen--a word many of us had long ago relegated to Sunday sermons, video games and horror flicks. But of course, evil is not old fashioned, nor has it ever gone away, and may be as robust as ever. So what is evil? Does it exist? Veteran journalist Bill Hart tries to drag evil out of the darkness and hold it up to the light. In doing so, he has written a very readable account of 5,000 years of philosophy, theology and human history as it reflects and refines its notion of evil. More than an explanation of why bad things happen, "Evil: A Primer" is a tour through the nether regions in search of what we really know.