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Research Methods for the Behavioral Sciences
Frederick J. Gravetter - 2002
Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.
M: Marketing
Dhruv Grewal - 2007
This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.
Remembering the Kanji, Volume I: A Complete Course on How Not to Forget the Meaning and Writing of Japanese Characters
James W. Heisig - 1977
These self-teaching methods help you remember and write by harnessing the power of the imagination.
Explorations: Introduction to Astronomy
Thomas T. Arny - 1994
This new edition continues to offer the most complete technology/new media support package available. That technology/new media package includes: Interactives, Animations, and introducing Connect - online homework and course management.
Living Language Spanish
Living Language - 1988
At the core of Complete Spanish is the Living Language Method™, based on linguistic science, proven techniques, and over 65 years of experience. Our method teaches you the whole language, so you can express yourself, not just recite memorized words or scripts. Millions have learned with Living Language®. Now it’s your turn. • 3 Books: 46 lessons, additional review exercises, culture notes, an extensive glossary, and a grammar summary—plus a bonus notebook • 9 Audio CDs: Vocabulary, dialogues, audio exercises, and more—listen while using the books or use for review on the go • Free Online Learning: Flashcards, games, and interactive quizzes for each lesson at www.livinglanguage.com/languagelab To learn more visit livinglanguage.com. The Living Language Method™ Build a Foundation Start speaking Spanish immediately using essential words and phrases. Progress with Confidence Build on each lesson as you advance to full sentences, then actual conversations. Retain what You’ve Learned Special recall exercises move your new language from short-term to long-term memory. Achieve Your Goals Don’t just mimic or memorize. Develop practical language skills to speak in any situation.
Biblical Hebrew Laminated Sheet
Gary D. Pratico - 2005
Instead, it’s usually scattered throughout textbooks, self-made crib sheets, and sticky-notes on their computer monitor. Now there’s a better way! The Zondervan Get an A! Study Guides to Biblical Greek and Biblical Hebrew are handy, at-a-glance study aids ideal for last minute review, a quick overview of grammar, or as an aid in translation or sermon preparation. Each set contains four information-packed sheets that are laminated and three-hole-punched, making them both durable and portable. The study guides are tied to Zondervan’s Basics of Biblical Greek and Basics of Biblical Hebrew.
Succeeding with Your Master's Dissertation: A Step-By-Step Handbook
John Biggam - 2008
Using case examples of both good and bad student practice, the handbook takes students through each step of the dissertation process, from their initial research proposal to the final submission. The author uses clear illustrations of what students need to do - or not do - to reach their potential, helping them to avoid the most common pitfalls. This essential handbook covers: Producing focused and relevant research objectives Writing your literature review Citing your sources correctly Clearly explaining your use of research methods Writing up your findings Summarizing your work by linking your conclusions to your initial proposal Understanding marking schemes Aimed primarily at Master's students or students on short postgraduate courses in business, humanities and the social sciences, this book is also key reading for supervisors and undergraduates considering postgraduate study.
Culture and Psychology
David Matsumoto - 1996
Along the way, you'll explore topics like changing gender roles, sexuality, self-esteem, aggression, personality, and mate selection. It all adds up to a text that will leave you with a deeper, more complex understanding of the nature of culture, its relationship to psychological processes, and the differences and similarities between cultures in our increasingly globalized world.
Calculus: Early Transcendental Functions
Ron Larson - 1900
Two primary objectives guided the authors in the revision of this book: to develop precise, readable materials for students that clearly define and demonstrate concepts and rules of calculus; and to design comprehensive teaching resources for instructors that employ proven pedagogical techniques and save time. The Larson/Hostetler/Edwards Calculus program offers a solution to address the needs of any calculus course and any level of calculus student. Every edition from the first to the fourth of Calculus: Early Transcendental Functions, 4/e has made the mastery of traditional calculus skills a priority, while embracing the best features of new technology and, when appropriate, calculus reform ideas. Now, the Fourth Edition is part of the first calculus program to offer algorithmic homework and testing created in Maple so that answers can be evaluated with complete mathematical accuracy.
Business Communication Today
Courtland L. Bovée - 1989
The field's leading text for more than two decades, Business Communication Today continues to provide cutting-edge coverage students can count on to prepare them for real business practice. Thoroughly revised, updated, and streamlined, the succinct new ninth edition encompasses every medium that students will be expected to use on the job-from conventional printed documents and formal reports to e-mail and instant messages to blogs, podcasts, and wikis.
Cultural Anthropology: A Problem-Based Approach
Richard H. Robbins - 1993
The book is organized around problems rather than topics, creating a natural and integrated discussion of such traditional concerns as kinship, caste, gender roles, and religion within the context of meaningful questions, including How can people begin to understand beliefs and behaviors that are different from their own. How do societies give meaning to and justify collective violence? Why are some societies more industrially advanced that others? What can anthropology tell us about attempts to link intelligence and class?
Business Law: Legal Environment, Online Commerce, Business Ethics, and International Issues
Henry R. Cheeseman - 1992
Visually engaging, enticing and current examples with an overall focus on business.Legal Environment of Business and E-Commerce; Torts, Crimes, and Intellectual Property; Contracts and E-Commerce; Domestic and International Sales and Lease Contracts; Negotiable Instruments and E-Money; Credit, Secured Transactions, and Bankruptcy; Agency and Employment; Business Organizations and Ethics; Government Regulation; Property; Special Topics; Global EnvironmentMARKET Business Law continues its dedication to being the most engaging text for readers by featuring a visually appealing format with enticing and current examples while maintaining its focus on business.
Basics of Biblical Greek Grammar
William D. Mounce - 1993
Mounce's Basics of Biblical Greek Grammar and its companion tool Basics of Biblical Greek Workbook are by far the best-selling and most widely accepted textbooks for learning New Testament Greek. As a result of feedback from professors, the author has made adjustments to his material. For example, a chapter on clauses has been added at the end of the book. The CD-ROM is now easier to use and has even more information on it than the earlier edition. The workbook has been significantly rewritten. Nearly 50 percent of the verses are new. They are shorter and more focused on the grammar of the chapter. Features include: - Best-selling Greek language textbook - Changes from the first edition made in response to ten years of use - Grammar's CD-ROM is easier to navigate and now includes short audio summary lectures (7-9 minutes) - An appendix in the Grammar allows professors to introduce verbs earlier in the course - Two tracks in the workbook: track one allows you to go through the book in the normal order. Track two has totally different exercises that allow you to teach verbs earlier. - Workbook has 3-hole, perforated pages
Medical Terminology For Health Professions
Ann Ehrlich - 1988
The See and Say pronunciation system makes pronouncing unfamiliar terms easy. Because word parts are integral to learning medical terminology, mastery of these "building blocks" is emphasized in every chapter. Organized by body system, chapters begin with an overview of the structures and functions of that system so you can relate these to the specialists, pathology, diagnostic, and treatment procedures that follow. Learning Exercises in each chapter offer a variety of formats that require written answers. Writing terms reinforces learning and provides practice to help master spelling and enhance comprehension.
Inside Reporting: A Practical Guide to the Craft of Journalism
Tim Harrower - 2006
It also includes information on feature writing, from stories and reviews to column-writing.