Book picks similar to
Design for Safety by Eva PenzeyMoog


design
computer-science
business
non-fiction

My Product Management Toolkit: Tools and Techniques to Become an Outstanding Product Manager


Marc Abraham - 2018
     ­Written by successful product manager Marc Abraham, My Product Management Toolkit is a comprehensive guide to developing a physical or digital product that consumers love. Here’s a sample of what you’ll find within these pages: Strategies for determining what customers want—even when they don’t know themselves Clear suggestions for developing both physical and digital products Effective methods to constantly iterate a product or feature Containing wisdom from Abraham’s popular blog, this book explores product management from every angle, including consumer analysis, personnel management, and product evolution. Whether you’re developing a product for a small start-up or a multinational corporation, this book will prove invaluable.

Unnatural Talent: Creating, Printing and Selling Your Comic in the Digital Age


Jason Brubaker - 2013
    While the publishing industry struggles to adapt to the rapidly changing digital world, independent artists now have the ability to build a successful and lucrative brand completely on their own with a little hard work and some Internet savvy. Now there's nothing stopping you from getting your book in front of thousands or even millions of people. Suddenly you can't blame anyone for not giving you a chance. You can only blame yourself for not trying. So roll up your sleeves, sharpen your pencils and fire up your Internet because we are about to make and sell comics! Jason Brubaker's graphic novel reMIND raised over $125,000 in pre-order sales on Kickstarter, won the Xeric Award and made ALA's Great Graphic Novels for Teens List. This book is a collection of his thoughts, strategies and practical lessons developed during his experience writing, drawing and self-publishing reMIND.

Sketching User Experiences: Getting the Design Right and the Right Design


Bill Buxton - 2007
    So while the focus is on design, the approach is holistic. Hence, the book speaks to designers, usability specialists, the HCI community, product managers, and business executives. There is an emphasis on balancing the back-end concern with usability and engineering excellence (getting the design right) with an up-front investment in sketching and ideation (getting the right design). Overall, the objective is to build the notion of informed design: molding emerging technology into a form that serves our society and reflects its values.Grounded in both practice and scientific research, Bill Buxton s engaging work aims to spark the imagination while encouraging the use of new techniques, breathing new life into user experience design. Covers sketching and early prototyping design methods suitable for dynamic product capabilities: cell phones that communicate with each other and other embedded systems, "smart" appliances, and things you only imagine in your dreamsThorough coverage of the design sketching method which helps easily build experience prototypes-without the effort of engineering prototypes which are difficult to abandonReaches out to a range of designers, including user interface designers, industrial designers, software engineers, usability engineers, product managers, and othersFull of case studies, examples, exercises, and projects, and access to video clips that demonstrate the principles and methods"

Moral Fiber - A Practical Guide to Living Our Values


Shawn Vij - 2019
    Taking an innovative and secular approach to business Ethics, moral fiber shows us how living our values unlocks a more purposeful life and career. This book helps us to re-discover the inherent core values, such as fairness, respect, compassion, and honesty, and then how to genuinely Act on them daily.This practical guide is filled with tips, tales, and tools to identify and eliminate toxic behaviors and motivators, as well as priceless lessons from top industry leaders and powerful research from academics. TESTIMONIALS“[Shawn] shares with us how compassion, gratitude and wisdom opens our inner door, unlocking a more purposeful life and career.” — HIS HOLINESS THE DALAI LAMA“Moral Fiber takes us on a beautiful journey of how capitalism and compassion must co-exist to improve our human condition.” — JOHN MACKEY, CO-FOUNDER AND CEO, WHOLE FOODS MARKET“At a time of great uncertainty, Moral Fiber is a welcome tonic and an authentic reminder of how having capitalism with compassion elevates us all.” — JENNIFER REINGOLD, FORMER MANAGEMENT WRITER, FORTUNE MAGAZINE, FAST COMPANY AND BUSINESSWEEK“Moral Fiber drops us head-first into a world of awakening.” — THOMAS DONALDSON, PROFESSOR OF BUSINESS ETHICS, WHARTON SCHOOL, UNIVERSITY OF PENNSYLVANIA“In Moral Fiber, Vij creatively shows us how our core values can be a key to personal happiness and professional success.” — HOWARD C. CUTLER, M.D., NEW YORK TIMES BEST SELLING AUTHOR OF THE ART OF HAPPINESS

Handcrafted CSS: More Bulletproof Web Design


Dan Cederholm - 2009
    That's the theme running through Handcrafted CSS: More Bulletproof Web Design, by bestselling author Dan Cederholm, with a chapter contributed by renowned Web designer and developer Ethan Marcotte. This book explores CSS3 that works in today's browsers, and you'll be convinced that now's the time to start experimenting with it.Whether you're a Web designer, project manager, or a graphic designer wanting to learn more about the fluidity that's required when designing for the Web, you'll discover the tools to create the most flexible, reliable, and bulletproof Web designs. And you'll finally be able to persuade your clients to adopt innovative and effective techniques that make everyone's life easier while improving the end user's experience. This book's seven chapters deconstruct various aspects of a case-study Web site for the Tugboat Coffee Company, focusing on aspects that make it bulletproof and demonstrate progressive enrichment techniques over more traditional labor-intensive methods.Subjects covered in this book include: building for unanticipated future use progressively enriching designs using CSS3 properties using RGBA color for transparency with an alpha channel modular float management crafting flexible frameworks fluid layouts using grid-based design principles craftsmanship details on typography, jQuery, and shifting backgrounds

SEO 2016: Learn Search Engine Optimization (SEO Books Series)


R.L. Adams - 2015
    It's certainly no walk in the park. And, depending on where you've been for your information when it comes to SEO, it might be outdated, or just flat-out wrong. Why is that? Search has been evolving at an uncanny rate in recent years. And, if you're not in the know, then you could end up spinning your wheels and wasting valuable and precious time and resources on techniques that no longer work. The main reason for the recent changes: to increase relevancy. Google's sole mission is to provide the most relevant search results at the top of its searches, in the quickest manner possible. But, in recent years, due to some mischievous behavior at the hand of a small group of people, relevancy began to wane. SEO 2016 :: Understanding Google's Algorithm Adjustments The field of SEO has been changing, all led by Google's onslaught of algorithm adjustments that have decimated and razed some sites while uplifting and building others. Since 2011, Google has made it its mission to hunt out and demote spammy sites that sacrifice user-experience, focus on thin content, or simply spend their time trying to trick and deceive their way to the top of its search results. At the same time, Google has increased its reliance on four major components of trust, that work at the heart of its search algorithm: Trust in Age Trust in Authority Trust in Content Relevancy In this book, you'll learn just how each of these affects Google's search results, and just how you can best optimize your site and content to ensure that you're playing by Google's many rules. And, although there have been many algorithm adjustments over the years, four major ones have shaped and forever changed the search engine landscape: Google Panda Google Penguin Google Hummingbird Google Mobilegeddon We'll discuss the nature of these changes and just how each of these algorithm adjustments have shaped the current landscape in search engine optimization. So what does it take to rank your site today? In order to compete at any level in SEO, you have to earn trust - Google's trust that is. But, what does that take? How can we build trust quickly without jumping through all the hoops? SEO is by no means a small feat. It takes hard work applied consistently overtime. There are no overnight success stories when it comes to SEO. But there are certainly ways to navigate the stormy online waters of Google's highly competitive search. Download SEO 2016 :: Learn Search Engine Optimization Lift the veil on Google's complex search algorithm, and understand just what it takes to rank on Google searches today, not yesterday.

Java SE 6: The Complete Reference


Herbert Schildt - 2006
    He includes information on Java Platform Standard Edition 6 (Java SE 6) and offers complete coverage of the Java language, its syntax, keywords, and fundamental programming principles.

The Kindle Publishing Bible


Tom Corson-Knowles - 2012
    But you can outrank them on Amazon search every time! Why? Because 99% of Kindle authors don't know how to increase their search engine rankings in Amazon and Google. But I do - and I'm going to show you how in this book (it won't cost you a dime to implement these strategies by the way).Most authors (even the ones with publishers and big marketing budgets) have no idea how to do keyword research, tag their book, add the right search keywords when they publish their book or insert keywords in their book description without it sounding like it was written by a robot.For New Authors: Step-By-Step Instructions With Picture TutorialsIf you're a first-time Kindle publisher or technologically challenged then this book is for you! I even had my Grandma Ann Knowles follow the instructions step by step and she gave it a big thumbs up for easy to use instructions. The playing field has been leveled with ebook publishing - and if my Grandma can do it, I guarantee you can too!For Existing Authors: How To Sell More Books In 5 Days Than You Did Last MonthI'm going to share with you my KDP Select Free Promotion Marketing Formula for getting tens of thousands of readers to download your book in just 5 days. All you have to do is read the Marketing Formula instructions and follow them (it takes about 3 hours of work to get thousands of new readers).How To Sell On Kindle Using Your Book DescriptionIf you think your book is going to sell itself, think again! If you're a fiction author or novelist, you have to show your readers the story and engage them in it or they won't buy a book from an unknown author. And if you're a non-fiction author, you have to tell potential readers how your book is going to help them solve their problem fast or they'll click away, never having even downloaded your book. I'm going to show you the Show And Tell system for selling more books on Kindle by giving you readers what they want and overcoming objections in your book description!Kindle marketing isn't about having a big marketing budget or publisher behind you - but you still need exposure and a great offer. This book will help you with get more exposure with Amazon search and other great marketing tips.You also have to make buying your book an irresistible offer so that when browsers get done reading your book description they say, "I have to buy this book!" You can't do that without a strategic plan and a well-written book description.Bonus! Video interviews with best-selling Kindle authors as they share their coveted book marketing strategies.

How to Speed Read: A Very Easy Guide


John Connelly - 2012
    To make sure you get the most value for money possible I've also included the FREE eBook: "How to Study: 20 Tips to Get the Best Grades". It contains my best best advice on time management, goal setting and how to get the best grades with the least effort. It's advice that also transfers brilliantly well to professionals and the self employed who want to get ahead of the competition.----------HOW TO SPEED READ: FREE EXCERPT BELOW----------TECHNIQUE TWO- SEE MORE, MOVE YOUR EYES LESSAnother barrier to higher reading speeds is, again, learnt as a child. We learn to read by looking at one word at a time. It is perhaps the only way we can learn to read, but it offers a second obstacle by asking our eyes to move their fixation again, and again: which is time consuming.The human vision is much more capable than being asked to merely look at specifically one word at a time. You don’t have to move your eyes onto every word to be able to read a sentence.A quick step to become aware of this is to focus your sight in the middle of a sentence and notice that as you do so, you can in fact read the words around the central word, indeed without moving your sight from the center you may be able to read the whole sentence with your eyes resting at just this one space. If this is difficult, or the sentence is simply too long, mark two points in the sentence, one a third of the way in, and one two thirds of the way in, and use those as points to rest your eyes on while you read each word of the line of text. Using your wider vision, and attempting to see more will further help you to improve the speed at which you read as you minimize time spent moving your eyes.A useful technique is to use the above method and draw two lines down the page you are reading, dissecting it into thirds. Now practice moving your eyes only between these two points and reading all the words without any further eye movement. If you are struggling to take in the all the words in the line, try and relax your eyes, make them feel slightly lazy so that they aren’t focused so narrowly. Let your gaze be weaker, and soon you will be able to see more than you had before.

The Art of Invisibility: The World's Most Famous Hacker Teaches You How to Be Safe in the Age of Big Brother and Big Data


Kevin D. Mitnick - 2017
    Consumer's identities are being stolen, and a person's every step is being tracked and stored. What once might have been dismissed as paranoia is now a hard truth, and privacy is a luxury few can afford or understand.In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge--and he teaches you "the art of invisibility." Mitnick is the world's most famous--and formerly the Most Wanted--computer hacker. He has hacked into some of the country's most powerful and seemingly impenetrable agencies and companies, and at one point he was on a three-year run from the FBI. Now, though, Mitnick is reformed and is widely regarded as the expert on the subject of computer security. He knows exactly how vulnerabilities can be exploited and just what to do to prevent that from happening. In THE ART OF INVISIBILITY Mitnick provides both online and real life tactics and inexpensive methods to protect you and your family, in easy step-by-step instructions. He even talks about more advanced "elite" techniques, which, if used properly, can maximize your privacy. Invisibility isn't just for superheroes--privacy is a power you deserve and need in this modern age.

The Art and Science of Java


Eric S. Roberts - 2007
    By following the recommendations of the Association of Computing Machinery's Java Task Force, this first edition text adopts a modern objects-first approach that introduces readers to useful hierarchies from the very beginning.KEY TOPICS: Introduction; Programming by Example; Expressions; Statement Forms; Methods; Objects and Classes; Objects and Memory; Strings and Characters; Object-Oriented Graphics; Event-Driven Programs; Arrays and ArrayLists; Searching and Sorting; Collection Classes; Looking Ahead.MARKET: A modern objects-first approach to the Java programming language that introduces readers to useful class hierarchies from the very beginning.

Indistractable: How to Control Your Attention and Choose Your Life


Nir Eyal - 2019
    Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold.  What would be possible if you followed through on your best intentions? What could you accomplish if you could stay focused and overcome distractions? What if you had the power to become "indistractable"?  International best-selling author, former Stanford lecturer, and behavioral design expert, Nir Eyal, wrote Silicon Valley's handbook for making technology habit-forming. Five years after publishing Hooked, Eyal reveals distraction's Achilles' heel in his groundbreaking new book.  In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more.  Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us.  Inside, Eyal overturns conventional wisdom and reveals: Why distraction at work is a symptom of a dysfunctional company culture - and how to fix it  What really drives human behavior and why "time management is pain management"  Why your relationships (and your sex life) depend on you becoming indistractable  How to raise indistractable children in an increasingly distracting world Empowering and optimistic, Indistractable provides practical, novel techniques to control your time and attention - helping you live the life you really want.

Zentangle 4: 40 more tangles


Suzanne McNeill - 2011
    It's all fun so get inspired and tangle something! Learn to color with chalks, watercolors, pencils and pens; add bling with glitter, jewels, and sparkly inks.

Successful Business Intelligence: Secrets to Making BI a Killer App


Cindi Howson - 2007
    Learn about the components of a BI architecture, how to choose the appropriate tools and technologies, and how to roll out a BI strategy throughout the organisation.

Hard Corps: from Thug Zero to Marine Hero


Marco Martinez - 2007
    At the age of twenty-two, he was a hero—the recipient of the Navy Cross, the second-highest honor a U.S. Marine can receive, for extraordinary heroism under fire in the Iraq War. Hard Corps tells the story of his incredible transformation and of his experiences on the front lines of the War on Terror.Writing with passion and candor, Martinez brings us back to his gang days, detailing experiences that make him “shudder in shame” to remember. And he recalls the moment that changed everything for him, when he spotted a barrel-chested U.S. Marine Corps recruiter at his high school. Immediately, he saw an opportunity to alter the course of his aimless life. Martinez takes us with him through the grueling ordeal of Marine boot camp and the even-more-punishing training at the School of Infantry to show just how warriors are made. He reveals how he and his fellow grunts prepared tirelessly for battle, seeing combat not as a burden but as a privilege, the ultimate baptism by fire.For Martinez, that baptism came in Iraq. In Hard Corps, he unfolds a warrior’s tale as riveting, harrowing, and immediate as any ever written. He takes us onto the narrow, treacherous streets of Baghdad, where enemy fire rains down from all directions; alongside his Marine squad as they patrol through the most dangerous war zone imaginable; and into a brutal terrorist ambush that calls upon reserves of ferocity and courage none of the Marines could ever be certain they possessed and that proves the value of every moment of their torturous training. Martinez also recounts stunning reminders of why we fight: the Iraqi man he met whose tongue had been chopped off for speaking out against Saddam Hussein’s regime, the ghastly evidence of human experimentation that Martinez’s squad discovered at an abandoned Iraqi military barracks, and the horrifying mass graves the Marines unearthed in the Iraqi desert.Hard Corps gives us a visceral sense of what it means to know that you are ready to die for your brother Marines and that they would do the same for you. It tells us how it feels when words like duty, honor, and country are not an empty slogan. And, ultimately, it captures the traditions and ooh-rah spirit of the U.S. Marine Corps and the valor of all the Marines, sailors, soldiers,From the Hardcover edition.