Along the way, you'll explore topics like changing gender roles, sexuality, self-esteem, aggression, personality, and mate selection. It all adds up to a text that will leave you with a deeper, more complex understanding of the nature of culture, its relationship to psychological processes, and the differences and similarities between cultures in our increasingly globalized world.

    Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.Testing Business Ideas uses an engaging 4-color format to:Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

    Over the years their textbooks have introduced significant theoretical and pedagogical innovations in statics, dynamics, and mechanics of materials education. At the same time, their careful presentation of content, unmatched levels of accuracy, and attention to detail have made their texts the standard for excellence. The new Seventh Edition of Vector Mechanics for Engineers: Statics and Dynamics continues this tradition. The seventh edition is complemented by a media and supplement package that is targeted to address core course needs for both the student and the instructor.

    Line drawings and more than 1,000 new color images illustrate concepts more clearly than ever. This book includes detailed information on diagnosis, treatment planning concepts, related problems or controversies, and current treatment procedures, including the role of orthodontics in comprehensive treatment of patients with multiple problems.A NEW full-color design includes a total of more than 1,400 clinical photographs and illustrations.Application of the soft tissue paradigm to modern orthodontic diagnosis and treatment planning.Critical evaluation of controversies in treatment approaches and treatment timing.NEW information on the use of cone beam CT for 3-dimensional evaluation of dental and facial dimensions and relationships, and 3-D superimpositions to evaluate treatment response.Problem-oriented treatment planning, with use of digital technology to develop a database that can feed through to the treatment plan.Updated content on biomechanics to help you plan efficient use of modern orthodontic appliance systems.NEW skeletal anchorage techniques using bone anchors and mini screws.Chapters on adult treatment featuring the sequencing of multidisciplinary treatment, the new approach to lingual orthodontics, and a discussion of surgical vs. orthodontic treatment options.Full-color design includes hundreds of clinical photographs and illustrations with brighter, more engaging text and more demonstrative figures.Diagnosis and treatment planning chapters are revised to consider new paradigms to teach students and orthodontists how to apply the results of current research to their practice and treatment plans.Current technologies and advances in contemporary treatment provide clinicians with ways to make treatment planning and execution more efficient.Updated content on biomechanics gives clinicians ways to plan appropriate orthodontic appliance systems through which mechanotherapy is delivered using principles of forces.Updated information on mechanical devices, such as transplants, transpositions, implants, and temporary anchorage using mini screws, provide an understanding on how these devices can affect orthodontic treatment and what is available on the market to improve treatment outcomes.Appliance chapters have been condensed to reflect only the most useful and contemporary materials.Chapters on treatment for adults have been rewritten to include new concepts in periodontics and new clinical cases with predictions and outcomes and discussion of surgical vs. orthodontic treatment options.Early treatment chapters have been consolidated and new research included in the reorganization of content to make it consistent with the best data available in the literature.Every section of the book begins with a section opener to outline the main concepts discussed in that section.

    Each chapter applies a different theory to case examples and - to provide continuity - to a fictitious client' constructed from many past clients of the authors.

    It is based upon the work conducted by the German Federal Health Authority's Commission E, the government organization widely recognized as completing the most authoritative evaluation of herbs in the world. Packed with information from experts in the field, the new PDR "RM" for Herbal Medicines details the prescribing information for over 600 botanicals. Plus, more than 500 herbs are accompanied by fullcolor photographs for instant identification.Conveniently organized in an A-Z format, each comprehensive entry is fully indexed by scientific and common English names, indications, therapeutic categories, and potential side effects. You'll also find...-- A thorough description of the plant and derived compounds-- Summarized pharmacological effects of each plant-- Documented indications and a concise summary of other uses-- Applicable precautions, warnings, and contraindications-- Adverse reactions and overdose data-- Modes of administration and typical dosage-- An exhaustive bibliography

    The book has been thoroughly updated with new references and examples and now has information on topics such as:Transactional analysis The use of natural environment in counselling The contribution of arts-based approaches Integrating theory into practiceTo help readers, the author has extended the introduction to the book in order to outline the aims of the book and explain its structure so that this is clear to the reader from the outset.The pedagogy of this edition has also been improved in order to enhance learning. Each chapter includes:Topics for further discussion Key terms and concepts Suggested further reading Case studies and illustrationsThis book remains the book of choice for students and tutors on introductory counselling courses.

    Navy Commander Michael Abrashoff attracted worldwide media attention for his success in turning around a struggling ship, the USS "Benfold"--the subject of his acclaimed bestseller, "It's Your Ship." Since then, he's been a fixture on the business lecture circuit, spreading an empowering message that any organization can be turned around with compassionate but firm leadership. Abrashoff never claimed to have all the answers. He also knew that there were plenty of other creative leaders in the navy, army, air force, marine corps, and even the coast guard who could teach businesspeople how to motivate, inspire, and get great results under pressure. So he asked around, found some fascinating people in every branch of the U.S. military and the business world, and interviewed them about leadership and teambuilding. The result is "Get Your Ship Together"--a book that will be just as valuable as "It's Your Ship." For example, Abrashoff introduces us to a working-class enlisted man who rose rapidly in the navy for his creative leadership under fire; an army platoon leader who fought in Afghanistan; the first woman to fly an Apache helicopter in combat; a former commander of the air force's elite Blue Angels; and many other unsung heroes. Abrashoff distills their stories into fresh lessons that can be applied in the business world, such as: Make a contract with your people and honor it Develop your subordinates better so you can buy back a little quality of life Conduct the battle on your terms, not those of your adversary

    Intermediate Accounting integrates this new information throughout the chapters so they'll learn how to apply the new global accounting standards. Global examples are presented to clearly show how the information is utilised in the field. The use of various currencies is also explored, which is critical for accountants to know in today's global businesses environment.

    And now there’s a sure-fire way to solve their problems and test solutions: the sprint.While working at Google, designer Jake Knapp created a unique problem-solving method that he coined a “design sprint”—a five-day process to help companies answer crucial questions. His ‘sprints’ were used on everything from Google Search to Chrome to Google X. When he moved to Google Ventures, he joined Braden Kowitz and John Zeratsky, both designers and partners there who worked on products like YouTube and Gmail. Together Knapp, Zeratsky, and Kowitz have run over 100 sprints with their portfolio companies. They’ve seen firsthand how sprints can overcome challenges in all kinds of companies: healthcare, fitness, finance, retailers, and more.A practical guide to answering business questions, Sprint is a book for groups of any size, from small startups to Fortune 100s, from teachers to non-profits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

    Written by the former Creative Director of OgilvyOne, Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame the problem, how to push your thinking, how to sell the idea and build support for it, and how to inspire others to have great ideas. It proves that any organization - and any department within an organization - can become a fertile environment for ideas.Combining a practical research-based system with fascinating insights and inspiring and humorous writing,the book is also accompanied by the problem-solving system RIGHT THINKING. This is a tool that shows organizations a more effective way to generate more effective ideas and is based on the thinking in the book. This is available online and in person from the author.

    It is intended to instruct students on how to manage effectively and efficiently with full comprehension of the legal ramifications of their decisions. Students are shown how to analyze employment law facts using concrete examples of management-related legal dilemmas that do not present clear-cut solutions. The methods of arriving at resolutions are emphasized, so that when the facts of the workplace problem are not quite the same, the student can still reach a good decision based on the legal considerations required by law, which remain relevant.

    Drawing can enrich your life in extraordinary and unexpected ways. Drawing your everyday experiences can change how you and others see the world, while drawing from imagination can give rise to fantastic new worlds. And, despite what you may believe, it's something just about anyone can learn to do. Drawing For Dummies offers you a fun, easy way to learn drawing basics. Its author, professional illustrator and long-time art educator Brenda Hoddinott, has a simple philosophy--that only you can teach you to draw. With that in mind, she arms you with the tools you need to explore the basics and then coaches you through 30 hands-on drawing projects. You'll quicklyConquer the basics of line and shading Develop an eye for basic shapes and contours Discover how to create the illusion of three dimensions Render still-life subjects and landscapes Bring animals and people to vivid life on the page Brenda helps you tune into your right brain and see the world as an artist does. You'll discover how to break things down into basic lines and shapes and then reassemble them on the page. Other topics covered include:Understanding and exercising the basic skills of drawing lines and shapes, adding life and depth with shading, and rendering textures Mastering the fundamentals of composition and planning drawings Creating lifelike doodles and cartoon characters Drawing the natural environment including both plants and animals Keeping a sketchbook and drawing from memory Drawing people, starting with babies and exploring the human face from childhood to old age It's never too late to unleash the artist within. Let Drawing For Dummies put you on the road of discovery and self-expression through drawing.

    Seasoned researchers and educators Gregory G. Colomb and Joseph M. Williams present an updated third edition of their classic handbook, whose first and second editions were written in collaboration with the late Wayne C. Booth. The Craft of Research explains how to build an argument that motivates readers to accept a claim; how to anticipate the reservations of readers and to respond to them appropriately; and how to create introductions and conclusions that answer that most demanding question, “So what?” The third edition includes an expanded discussion of the essential early stages of a research task: planning and drafting a paper. The authors have revised and fully updated their section on electronic research, emphasizing the need to distinguish between trustworthy sources (such as those found in libraries) and less reliable sources found with a quick Web search. A chapter on warrants has also been thoroughly reviewed to make this difficult subject easier for researchers Throughout, the authors have preserved the amiable tone, the reliable voice, and the sense of directness that have made this book indispensable for anyone undertaking a research project.

    Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll begin producing more sophisticated, professional, and interesting pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, illustrations, and dozens of examples make learning a snap—which is just what audiences have come to expect from this best-selling author.