Integrated Advertising, Promotion and Marketing Communications


Kenneth E. Clow - 2001
    The carefully integrated approach of this text blends advertising, promotions, and marketing communications together, providing readers with the information they need to understand the process and benefits of successful IMC campaigns. The fifth edition brings the material to life by incorporating professional perspectives and real-world campaign stories throughout the text.

The Short Story Romance Handbook: How I Make Over $1,000 a Month Writing Short Story Romance (and it only took me 3 months)


Hope Ford - 2018
    Since then I have had three best sellers in the short romance category and am now making over $1,000 a month. I went from making $10.64 for January (my first month) to making $1297.72 for March (my third month). I am projected, by looking at sales, to make $1800+ for April (my fourth month). This book is a tell-all of exactly what I did and how I did it. This is a short book. I guarantee there is no fluff here. I get straight to the point and tell you exactly what I did. I truly want to help you become a bestselling author and help you make money writing books. Please, I encourage you to follow the steps outlined in this book. Happy Writing! #1 bestselling short romance author Hope Ford writes short, steamy, sweet romances. There is always an alpha male (because who doesn’t love an alpha male) and a woman he makes his queen. Sit back, grab a glass of wine, and get lost in this happily ever after story – that’s also a little naughty.

I'm Not for Everyone. Neither Are You.


David Leddick - 2014
    I've already ordered ten copies." -- SETH GODIN, bestselling author of THE ICARUS DECEPTION --"Fun and insightful lessons from a man who's lived life on his terms." -- KAMAL RAVIKANT, bestselling author of LOVE YOURSELF LIKE YOUR LIFE DEPENDS ON IT HAVE YOU EVER: --Wished you were someone else? --Struggled to fit in with the crowd at school, at work, at the local American Legion Post? --Said something hurtful to your beloved for no apparent reason? --Regretted the choices you've made to stay safe and secure? I'M NOT FOR EVERYONE. NEITHER ARE YOU. Is a highly concentrated, straight-to-the-bloodstream three part collection of axioms designed to help you to discover your singular inner style and to best express it in all of your personal and professional relationships. Without apology. Written down as "notes to myself" over the course of eight decades plus as a dancer/advertising superstar/performer/playwright/author, David Leddick teaches us that how you see yourself is how others see you So find your own style and express it as freely as you would a work of art.

Crochet Stitch Gallery: 20 Fun Stitch Combinations to Inspire Your Next Project (Cute Kids Crochet)


Tara Cousins - 2013
    You should already be familiar with the basic stitches: slip stitch, single crochet, half double crochet, double crochet, treble crochet, and double treble crochet. For additional help, the ebook also contains a link to my website with free how-to-crochet videos.In this ebook, you will learn the following stitches:1. Wheels2. Arched Windows3. Bow Ties4. Textured Clusters5. Slanted Shell Stitch6. Floating Rectangles Insertion7. Long Double Crochet8. Basketweave Stitch9. Wavy Stitch in 2 Colors10. Loop de Loops11. Fan & V Stitch12. Checkerboard13. Staggered Crosses14. Granny Inspired Rows15. Spiked Drop Down Stitch16. Fur Stitch17. Seed Stitch in 3 Colors18. Polka Dots19. Crumpled Stitch20. Chevron Variation

The PR Masterclass: How to Develop a Public Relations Strategy That Works!


Alex Singleton - 2013
    Written by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity.This useful guide is aimed at PR professionals as well as small business owners and entreprenuers implementing a PR strategy for the first time.

What Can I Eat? Sugar Free Diet


Vivianne Parnell - 2012
    But eliminating sugar from your diet can be tricky if you don't know where sugar is hiding. We all know there's sugar in candy and chocolate - but did you know there's heaps of the stuff hiding out in foods you probably thought were safe to eat? This book is a no-nonsense guide to the sugar content in all the popular foods we eat every day. It's a great place to discover just how much sugar is lurking in your favorite foods. Use this guide to check out what you can eat, and what you can't eat when you're trying to kick the sugar habit.

10 1/2 lessons from Experience: Perspectives on Fund Management


Paul Marshall - 2020
    

Doing Action Research In Your Own Organization


David Coghlan - 2000
    In this brand new edition of the popular work, David Coghlan and Teresa Brannick provide an easy-to-follow, hands-on guide to every aspect of conducting an action research project in your own organization.Revised and updated, this Third Edition contains: An expanded discussion on politics and ethics of insider action researchAn expanded chapter on writing an action research dissertation and an action research report More case examples and reflective exercises taken from a wide variety of organizational settings

Information Technology for Management: Transforming Organizations in the Digital Economy


Efraim Turban - 1995
    Throughout, the emphasis is on how IT provides organizations with strategic advantage by facilitating problem solving, increasing productivity and quality, improving customer service, and enabling business process reengineering. It also covers the latest real-world developments, including the introduction of applied grid computing and utility computing.

Handbook of Hatches: Introductory Guide to the Foods Trout Eat & the Most Effective Flies to Match Them


Dave Hughes - 1987
    invaluable. -- The New York Times, on Dave HughesPopular reference work updated with full-color photos of the insectsAn understandable approach and useful guide to fishing hatchesCovers mayflies, caddisflies, stoneflies, midges, dragonflies, boatmen, alderflies, and hellgrammites Fishing success comes from making wise observations on stream and acting on them right away. In Handbook of Hatches, Hughes teaches how to match the hatch and not worry about identifying the insect until later, if at all, and to fish better, focus on shape, size, and color to choose the best fly for the situation.

Kindle Tips, Tricks, and Shortcuts


Michael Gallagher - 2010
    Topics include:• Archived Items • Battery Replacement • Calculator Functionality • Checking Your Email • Collections • Contacting Amazon's Kindle Customer Service • Converting PDF Documents to Kindle Format • Discussion Boards • Displaying the Time • Download Problems - What To Do • Formatting Issues in a Kindle Book - What To Do • Games on Your Kindle • Gifting a Kindle Book / Gift Certificates • Internet Access (it’s free) on Your Kindle • Internet Bookmarks• Kindle Reading to You (Text to Speech) • Lending Books• Losing Your Place While Reading • Lost Kindle Tip • Mobile Websites - Access Them on Your Kindle • Password Protection • Permanent Deletion of a Title • Pictures on Your Kindle • Playing Music on Your Kindle • Popular Highlights Feature - Turning it Off • Reset Your Kindle • Samples of Books • Screen Freeze Fix • Screenshots - Printing Out What You See • Social Networking with Facebook and Twitter • Transferring Books to Your Kindle • Transferring Existing Collections to Your New Kindle • Checking the Weather • Wireless Coverage for Your Kindle • Random Tips • Blogs Available on Your KindleMichael Gallagher is the author of several bestselling Kindle “how-to” guides, and his title “Free Kindle Books and How to Find Them” has been the #1 Kindle reference guide for over two years, garnering #53 and #72 on the Top 100 Kindle bestseller lists for all Kindle book titles in 2010 and 2011, respectively. His “Kindle Books and Tips” blog has been the #1 bestselling subscription blog in the Amazon Kindle Store since 2010. You can visit his author page on the Amazon website at http://www.amazon.com/author/gallagher

The Acorn Principle: Know Yourself, Grow Yourself


Jim Cathcart - 1998
    The Acorn Principle is a guide to doing a complete "life checkup" that will help you pinpoint your talents and strengths. Nurturing those strengths is the key to the success you've always wanted but didn't know how to attain. By reading this book and doing the simple exercises, you'll learn things about yourself that you and most people don't even suspect. You will learn: Why some people attract you and others repel you * How to predict your instinctive reactions to various situations to understand what circumstances you thrive in and why * Where your intellectual blind spots are * Why you like and dislike certain things and how to use that knowledge to motivate yourself * Who are the most influential people in your life and how to connect with them and others more effectively * How to control your simple daily actions in such a way that you develop new abilities and continually grow a better life.The potential to live the life of your dreams exists within you. The more you explore your talents, your relationships, and the patterns in your life, the more readily you will be able to tap into those potentials. A more fulfilling and meaningful life is possible for you without changing your nature; it will come from discovering who you already are. The mighty oak sleeps within you . . . right now.

The Little Book of Stress Relief


David B. Posen - 2003
    In controlled doses, stress helps individuals to think faster and perform better, but left unchecked and unbalanced, it leads to fatigue, helplessness and a variety of unfortunate health complications.The Little Book of Stress Relief is a practical book that changes the fundamental thinking and habitual lifestyle choices contributing to heightened stress levels. There are helpful tips for making informed choices, adjusting how we think and taking the necessary steps to regain control.Organized in 52 short chapters -- one for each week of the year -- the book isolates specific causes of stress and provides detailed yet useful advice and tips for overcoming them. Easy-to-follow activities and exercises lead to the right amount of sleep, deal with procrastination and perfect the art of setting priorities.The Little Book of Stress Relief explains how small changes to relieve stress have a positive effect on quality of life.Of particular importance in high-pressure environments is advice for isolating other people's stress.

Carbs & Cals: Count Your Carbs & Calories with Over 1,700 Food & Drink Photos!


Chris Cheyette - 2013
    Carbs Cals

How to Communicate with Confidence


Mike Bechtle - 2013
    How to Communicate with Confidence is a straightforward guide to making good conversation that works in any situation--and works for any personality type. Highlighting the art of give and take and stressing the importance of listening, this book gives confidence to those who hesitate to strike up a conversation. Author Mike Bechtle shows readers that they don't have to have a stockpile of great stories to tell in order to make good conversation. Instead, he encourages an "explorer" mind-set and gives readers the tools they need to talk to anyone, anytime, anywhere.