Networking.In this New York Times, Wall Street Journal, and USA TODAY bestseller, master networker Joe Sweeney shares his networking secrets from a long and successful career as a business owner, sports agent and executive and investment banking consultant. His first secret: master networkers are focused on giving, not getting.With today’s difficult economy and uncertain workplace, networking has never been more important. Sweeney’s simple but effective 5/10/15 networking plan will give you a leg up in the current job market, help you stay employed, or, if you’ve been laid off, find your next job. The cliché that who you know is more important than what you know has never been truer. Sweeney illustrates his insights with dozens of helpful examples from his own life (along with a few fascinating insider sports stories).With special sections on networking for women and minorities, insights into the usefulness (and handicaps) of social networking sites, how to get (and why you need) a wingman and profiles of other master networkers, Networking Is a Contact Sport is a practical and essential guide for anyone who wants to get ahead in today’s economy.

    Simply by designing your product the right way, you can build a flourishing business from scratch. No advertising or marketing budget, no need for a sales force, and venture capitalists will flock to throw money at you. Many of the most successful Web 2.0 companies, including MySpace, YouTube, eBay, and rising stars like Twitter and Flickr, are prime examples of what journalist Adam L. Penenberg calls a "viral loop"--to use it, you have to spread it. After all, what's the sense of being on Facebook if none of your friends are? The result: Never before has there been the potential to create wealth this fast, on this scale, and starting with so little. In this game-changing must-read, Penenberg tells the fascinating story of the entrepreneurs who first harnessed the unprecedented potential of viral loops to create the successful online businesses--some worth billions of dollars--that we have all grown to rely on. The trick is that they created something people really want, so much so that their customers happily spread the word about their product for them. All kinds of businesses--from the smallest start-ups to nonprofit organizations to the biggest multinational corporations--can use the paradigm-busting power of viral loops to enable their business through technology. Viral Loop is a must-read for any entrepreneur or business interested in uncorking viral loops to benefit their bottom line.

    In January 2003, I was running a small design firm when I finally snapped. I was using Microsoft Word to bill my clients when I accidently saved over an invoice. The frustration of billing my clients overwhelmed me, and so did the thought of using accounting software—so I built my own solution.”Building my own product company quickly became a passion, but passion projects don’t pay…at least not on day one. To keep the lights on I moved into my parents’ basement for 3.5 years to save money and I completely revamped how I ran my design firm to the point where I worked 19 days in one year and generated over $200,000 to fund my side project. How did I do that? This book will show you—and help you do it too.“Thinking back, my ability to work so little and produce so much income had a lot to do with how I priced and positioned my services, something most small business owners struggle with. So I sat down with Donald Cowper—a best-selling author who joined FreshBooks as our small business writer last year—to try and capture the essence of things. The result is this book—a business fable designed to share the lessons I learned the hard way, so you don’t have to.”

    The Book of Business Awesome is designed as two shortbooks put together--one read from the front and the other readfrom the back when flipped over. Covering key business conceptsrelated to marketing, branding, human resources, public relations, social media, and customer service, The Book of BusinessAwesome includes case studies of successful businesses thatgained exposure through being awesome and effective. This bookprovides actionable tools enabling readers to apply the conceptsimmediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreckstories of unsuccessful businesses and showcases what not todo.Key concepts include the power of peripheral referrals and howto create content for your "third circle"Explains how to re-recruiting your employees and re-court yourcustomersEnsure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your businesstoday.

    But the full impact of the crises we have recently faced will create far more problems, and unless you're prepared, you'll struggle to regain your financial footing.In The Great Reflation, author Tony Boeckh helps you understand how these crises, and the policies passed to jumpstart the economy, will play out for investments and business, and provides you with the tools to excel in today's rapidly evolving financial landscape. He reveals how similar episodes compare with the current crises and what this could mean for your financial future.Arms you with practical insights that will allow you to evaluate different investment options Explores the implications of the end of the private debt cycle, the possible rise of a new age of thrift, and the new government debt crisis Reveals how you can profit from once-in-a-lifetime opportunities as well as proper portfolio allocation strategies While things may never return to "normal," you can still make choices that will allow you to prosper. This book will show you how.

    A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves as both human beings and businesspeople. Each of the four represents a "type" in this schema - from the "relational/business" type who puts the relationship first but thinks strategically when the talk turns to business, to the "business/business" type, who avoids relationships unless they work to a business advantage. Templeton shows how understanding one's type allows one to showcase strengths while improving weak areas in this simple, easy-to-use guide to success in business and in life.

    Russell Brunson, CEO and co-founder of the million-dollar company ClickFunnels, applies classic and foundational direct marketing techniques from newspapers, TV, radio, and direct mail to online businesses so you can get more traffic, leads, and sales to your website or funnel. Evergreen, relevant, yet no less urgent for its significance, this business guide will provide the online entrepreneur with a key cornerstone to success.

     This is not a book about flipping or wholesaling homes, its about investing in real estate that is a proven method for creating massive wealth. This book is about how you can buy income producing real estate, protect your capital, and provide you and your family with passive while the property pays down debt and you wait for asset appreciation. This easy-to-read guide can be read from cover-to-cover in one sitting. You will learn: • The precise type of real estate that will ensure you the best chance at cash flow and appreciation. • How to ensure positive cash flow during all economies. • How to evaluate a property to know what a fair price is. • How to determine where to find the best deals in your market. • What price, cap rated and how to ensure appreciation in the future. • What the perfect first deal is for you and what deals you should never do. • Why a lower cap rates may provide you with the greatest gain. • How to use good debt and make the bank your partner. • How to know what price you will exit at and even who the buyer profile will be. • You also get an inside look at the exact deals he is looking at today. •This is not a book about what someone did decades ago nor is it about how to buy real estate with no money down. • It is about how to use find and buy real estate that is sure to create multiple flows of income for your family, • and explode your net worth over time using debt pay down and forced appreciation. “Grant Cardone is the master of real estate investing and he simplifies it in his newest release. Get it and apply what he is telling you.” - Daymond John, SharkTank Star and CEO Fubu. "Cardone is to real estate investing what I am to the bar and restaurant business. He shows you exactly what he has done to build a multi-hundred million dollar business.” - Jon Taffer, Bar Rescue The first edition sold out in six days and the reviews are already coming in. IF YOU'VE ENJOYED ANY OF GRANT'S BOOKS, THIS IS A MUST ADD TO YOUR LIBRARY.

     24 successful authors. 24 stories to help you turn books into a six-figure calling. Have you tried all the entrepreneurial tricks only to end up back where you started? Are you passionate about an idea that you want to share with the world? Do you wish you could turn a single book into something more? Bestselling author Alinka Rutkowska started with one book and transformed it into a successful six-figure business. But she isn't the only one. Join her and 23 other powerful author entrepreneurs as they share "how they did it" in this once-in-a-lifetime collection of true stories. In Write and Grow Rich, you'll discover how this incredible group of authors, marketers, teachers, and trainers turned the corner with the power of writing behind them. By sharing their best practices, authors Adam Houge, Daniel Hall, Caitlyn Pyle, Marc Guberti, Bryan Cohen, Kristen Joy, and many more provide a roadmap to the steps you need to take to join their ranks. Inside, you'll learn which so-called expert advice to avoid and their little-known tools for faster, more resilient success. In Write and Grow Rich, you'll discover: What these authors would've done differently if they were starting their businesses today How they cope with overwhelm and how you can use this overload as an advantage Key factors for book-based success in a variety of industries How quickly you can expect to start profiting off your writing The skills you should start cultivating to take your business to the next level, and much, much more! Write and Grow Rich is a jam-packed handbook for making your words worth more than you ever dreamed possible. If you like expert guidance, multiple points of view, and down-to-earth education from entrepreneurs who've made it, then you'll love Alinka Rutkowska's authorpreneurial anthology. Buy Write and Grow Rich to start applying time-tested wisdom to your business today! Full contributing authors list: Alinka Rutkowska, Adam Houge, Alexa Bigwarfe, Amy Collins, Bryan Cohen, Caitlin Pyle, Claire Diaz-Ortiz, Christine Kloser, Daniel Hall, Donna Kozik, Debbie Drum, Derek Doepker, Derek Murphy, Jason Ladd, Jyotsna Ramachandran, Kirsten Oliphant, Kristen Joy, Lise Cartwright, Marc Guberti, Matt Stone, Sally Miller, Steve Alcorn, Summer Tannhauser, Susan Friedmann.

    If you’ve ever sought a job or hired someone, applied to college or guided your child into a good kindergarten, asked someone out on a date or been asked out, you’ve participated in a kind of market. Most of the study of economics deals with commodity markets, where the price of a good connects sellers and buyers. But what about other kinds of “goods,” like a spot in the Yale freshman class or a position at Google? This is the territory of matching markets, where “sellers” and “buyers” must choose each other, and price isn’t the only factor determining who gets what.Alvin E. Roth is one of the world’s leading experts on matching markets. He has even designed several of them, including the exchange that places medical students in residencies and the system that increases the number of kidney transplants by better matching donors to patients. In Who Gets What — And Why, Roth reveals the matching markets hidden around us and shows how to recognize a good match and make smarter, more confident decisions.

    In addition, you'll gain access to over 100 (and growing!) FREE social media video tutorials.

    Do You?FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail.FACT! Captions under photos get 200 percent greater readership than non-headline copy.FACT! Ads with sale prices draw 20 percent more attention.FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads.FACT! Four-color ads are up to 45 percent more effective than black and white.New York's biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now--thanks to Cashvertising--you can, too. And it won't matter one bit whether you're a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use.Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York's top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell--or how you sell it, this practical, fast-paced book will teach you:How to create powerful ads, brochures, sales letters, Websites, and moreHow to make people believe what you say"Sneaky" ways to persuade people to respondEffective tricks for writing "magnetic" headlinesWhat mistakes to avoid...at all costs!What you should always/never do in your adsExpert formulas, guidance, tips and strategies

    Now, Herjavec pushes his readers even further toward greatness.Known for his honesty, integrity and powers of persuasion, Herjavec never fails to reach for the highest rung on the ladder. In The Will to Win, he shares some of his own secrets for greatness, whether it’s knowing when to be aggressive (and when not to be), when to talk and when to listen, or when and how to ask the right questions. And he reminds us that we all have the same 24 hours a day in which to maximize our future—it’s how we spend those hours that counts.Whether you are seeking to build the next big communications technology company, become the most respected teacher in your education system or make a lasting impact as an artist in your field, the most important decision you can make, according to Herjavec, is to reject mediocrity. Drawing on anecdotes from his own life and from the lives of celebrity friends such as Oprah, Georges St-Pierre and Celine Dion, he delivers valuable lessons that will guide readers to greater happiness and success.

    Whether you want to retire as soon as possible or are looking forward to continuing to work in some form for as long as you can, Retirement 101 guides you through each step as you approach this important milestone. From how to save for the day when you stop—or scale back—working to smart investment strategies to the best states to retire in to how to calculate your benefits, Retirement 101 helps you create a retirement plan to accomplish your goals, whatever they are.

    Full of real-world examples and step-by-step explanations, this title demonstrates exactly how you can participate in the opportunities that exist in high-priced stocks for a fraction of the usual cost.