In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

    This book is about giving yourself the space—the mental margin—to reconnect with your creative self by trying new things and, yes, even by failing sometimes. With lush illustrations, empowering interactive prompts, and inspiring personal stories, Give Yourself Margin is the perfect gift for anyone who is looking to rediscover their spark.

    You have survived 100% of your worst days. My relationship with my covert narcissist left me confused, broken, and utterly drained. I didn’t think anyone could ever understand what I went through. Trying to explain it was hard enough. He didn’t yell, he didn’t hit, yet no one had ever caused me so much pain and then turned around and said I had only myself to blame. That’s what makes covert narcissists so dangerous, they’re so subtle and quiet, masters of deceit. If you feel like you have been pushed to the brink of insanity, losing control, forgetting who you even are I want to let you know that you are not alone. What helped me eventually overcome my deep attachment to my narc was understanding how the mind of a narcissist works and understanding what was going on in my own head while all of this was happening. By identifying the nature of the covert narcissist, recognizing the abuse cycle, and understanding the manipulation tactics I was able to finally stop the madness inside my head. In this book I go over all these points as well as reasons why we’re attracted to the narcissist, why they’re attracted to us, and most importantly tips on moving on after experiencing this type of abuse. Here Is A Preview Of What You'll Learn... The Abuse Cycle Manipulation Tactics Brain Chemistry and Abuse Why We're Attracted To and Who Attracts The Narcissist Tools for Recovery Don't let the covert narcissist fool you any longer , download your copy today! Available now for only $0.99!

    Your product or service works beautifully - but something is missing. People just don’t see the big idea - and it’s keeping you from being successful. Your idea has an explanation problem.The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems.Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through short animated videos. He is your guide to helping audiences fall in love with your ideas, products or services through better explanations in any medium. You will learn to:• Plan: Learn explanation basics, what causes them to fail and how to diagnose explanation problems.• Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience. • Present: Produce remarkable explanations with visuals and media. The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.

    You’ll also be able to “fix” a broken workshop that you’ve been saddled with. While the first attempt at a new workshop is never perfect (testing and refinement matter), it should still be good enough that both clients and attendees leave happy, and that you get invited back. Throughout this book, you’ll also gain the skills and knowledge such that if something goes wrong, you’ll understand what’s happening and how to fix it. Whether workshops are your whole world or just a small part of it, we can help you succeed. Over the last 15 years, we’ve now designed and run a huge number of successful workshops (and a few major flops) covering every type of audience: executives, undergrads, MBAs, disadvantaged youths, busy professionals, and more. We’ve designed everything from 20-minute teasers to 3-month intensives, in locations ranging from Costa Rica and Qatar to London and Berlin. We’ve taught for companies like HP and Deloitte and for universities like Oxford and NYU. We’ve built workshops for every price point, from free upskilling (paid for by the state or employer) through to $4000-per-seat premium events. We’ve taught casual sessions, with beer in hand and flip-flop on foot, through to formal, posh affairs with glitzy venues and high-end catering. In every case, no matter where it was located or who it was for, the process outlined in these pages worked. Perhaps most importantly, we can teach you how to do this. And you don’t need to turn into some kind of charismatic superstar for it to work. In fact, you don’t even need to be particularly confident. You only need to know how to design a good workshop. We’ve trained up teachers from scratch who are now billing upwards of $2500 per day and getting invited back to teach again and again. This stuff isn’t complicated. You can learn it and you can do it.

    We are on the threshold, say authors Pine and Gilmore, of the Experience Economy, a new economic era in which all businesses must orchestrate memorable events for their customers. The Experience Economy offers a creative, highly original, and yet eminently practical strategy for companies to script and stage the experiences that will transform the value of what they produce. From America Online to Walt Disney, the authors draw from a rich and varied mix of examples that showcase businesses in the midst of creating personal experiences for both consumers and businesses. The authors urge managers to look beyond traditional pricing factors like time and cost, and consider charging for the value of the transformation that an experience offers. Goods and services, say Pine and Gilmore, are no longer enough. Experiences and transformations are the basis for future economic growth, and The Experience Economy is the script from which managers can begin to direct their own transformations.

    An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts: # General Strategies # Video Strategies # Image Strategies # Hashtag Strategies # Facebook Strategies # Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success

    Narcissistic Victim Syndrome is not officially recognised, nor is it widely even known.Even when it is accepted, recognised and known not many people seem to know what to DO ABOUT IT to heal it... The fact is being in a relationship with a narcissist over a long period of time has long lasting traumatic effects that can be extremely catastrophic to the person suffering them.DO THE FOLLOWING SYMPTOMS SOUND FAMILIAR?- Ruined self confidence- Doubting yourself and your sanity- Mood swings- Sleeplessness- Extreme weight loss or weight gain- Uncharacteristic jealousy/ insecurity- Feeling like you don't know the difference between right and wrong- Extreme paranoia (being turned into an obsessive detective)- Endless, repetitive obsessive thinking about your ex- Constantly trying to find explanations for what has happened- Feelings of helplessness and despair- A desire to self isolate- Feeling desperately misunderstood- Overwhelming feelings of loss and grief- Extreme bouts of rage- An inability to be comfortable with yourself- Strange dreamsThe list goes on.... "NOBODY UNDERSTANDS!" I hear this frustrated cry from abused people a lot.I felt the same way when I was recovering from emotional abuse at the hands of a narcissistic/borderline psychopath. If you try and tell people who have NO EXPERIENCE with a narcissist (there is no experience like being with a narcissist, its not their fault they can't understand) about it they will either deny your experience, tell you you are exaggerating or look at you like you were crazy.Covert Narcissists dangle their vulnerability in front of you as bait, just waiting for your good nurturing mothering/fathering instincts to kick in and rescue the poor little lost child they are presenting to you. But beneath the mask of a shy, vulnerable and "good person" something far more sinister lurks. And this what makes covert narcissism so damaging and dangerous: the nature of the disorder is such that you are brainwashed into thinking you are dealing with a human being with a morality, perhaps even a "pillar of the community".OFT REPEATED MYTHS OF THE INTERNET ABOUT NARCISSISTS:You are Told Narcissists are always brash, loud, assertive, flashy and Confident.The problem is Coverts are quiet, insecure and passive.You are Told Narcissists will never apologise for things they do.The problem is Coverts can learn that a quick and TOTAL apology is a really slick way of getting their target to "go back to sleep" if it looks like they are waking up.You are told: Narcissists can be detected because they will always tell you how amazing they are and by bragging about their achievements.The problem is Coverts are known for presenting themselves as vulnerable victims who can even use that vulnerability as a hook to bait you in!WHAT YOU NEED NOW: - Someone who has been through the same experiences you have and understands them from the inside.-Someone who has the knowledge, training, education and experience working on himself and others to lead you through the emotional sh*tstorm that breaking with a narcissist can create.What are you waiting for? Scroll Up, Click on the "Buy Now" button!

    Corresponds to the video presentations and member-book units of t

    Avery Carl, CEO and Founder of the Short Term Shop, will show you how to identify, acquire, and manage a short-term rental from anywhere in the country, plus how to avoid common pitfalls and overcome limitations that keep many would-be investors from ever getting started!In this book, you’ll learn how to:• Identify the best markets for short-term rental investing• Analyze the potential income and profitability of a short-term rental property• Self-manage a short-term rental right from your smartphone• Build a local boots-on-the-ground team for an out-of-state investment• Automate your self-management systems• Use the income from short-term rentals to scale your investment portfolio

    He guides you, step by step, as you discover how to combine the tenets of classic storytelling with the power of the projected media to create a rich, engaging experience. He walks you through his easy-to-use templates, plus 50 advanced tips, to help build your confidence and effectiveness—and quickly bring your ideas to life!FOCUS: Learn how to distill your best ideas into a crisp and compelling narrative.CLARIFY: Use a storyboard to clarify and visualize your ideas, creating the right blend of message and media.ENGAGE:Move from merely reading your slides to creating a rich, connected experience with your audience—and increase your impact!Inside!: See sample storyboards for a variety of presentation types—including investment, sales, educational, and training.

    A must-read for anyone who wants to win at social.” - Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On) ***Discover how to get the right type of people to talk about you.*** ARE YOU SHARING GREAT WORK, but it seems nobody is listening? Does it seem like you’re at the mercy of social networks’ mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media? In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people’s desires and get them to share your message as an extension of themselves. In this engaging, entertaining, and educational quick read you will discover: Methods to ethically persuade on social media. (pg 105) How to identify and befriend the real influencers (they aren’t who you think they are). (pg 23) A concept buried deep in psychological research that holds the secret to purposeful social sharing. (pg 53) The two keys to creating true power with Internet marketing. (pg 65) How to craft your messages and build your networks. (pg 115) If you desire to use social media marketing to get your product, service, or small business out to the right audience you don’t need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help. Don't delay, scroll up and buy your copy today!

    This book will show you how you can follow a simple, everyday plan to achieve your goals without requiring superhuman effort or natural-born talent. IN THIS BOOK YOU WILL LEARN: ● How to cure an “incurable” disease using just a book ● How one sheet of paper 10x’ed John’s business ● Why John is building a £25million snowball ● Why morning routines don’t need to start at 5 am ● The ONE routine that makes everything else easier ● How ‘90s TV show Gladiators can cure your procrastination ● Why John goes dog walking with Arnold Schwarzenegger ● How Anneka Rice can help you grow your business ● How staring at a wall earns you gold medals ● What Mr Bull from Peppa Pig can teach you about personal development ● Plus insights from hundreds of other Routine Machines, including Rik Mayall, Warren Buffett, Sir Richard Branson, Hulk Hogan, John Lennon, Sir Paul McCartney, Stephen King, Terry Pratchett, Sir Bradley Wiggins, and the 1993/94 Plymouth Argyle squad. JOHN LAMERTON is a self-styled “lazy” entrepreneur and investor, and the “King of Routine”. He balances running an ambitious lifestyle business with raising two children. A former “hustler”, he now mentors fellow ambitious lifestyle business owners; showing them how to design their businesses around the lifestyle they truly desire.

    Reveals how problems between managers and employees, and between companies or divisions within a larger corporation, stem from an inability to conduct a successful dialogue.

    John Bichelmeyer dispensed much more than ground beef and bacon to his customers. A man with only an eighth-grade education and father of 10 children, he offered rare wisdom and compassion to his clientele, friends and family that came from the heart.Now his daughter, Mary B. Lucas, B.D., tells the story of how she earned her B.D. (which stands for "butcher's daughter") by spending hours at the butcher-block table in the family kitchen, listening to her father's stories about how he achieved success by making deep connections with the people around him. In turn, Mary used her father's advice to find the passion and perseverance to rise to the top of the staffing industry.As John used to say, "Remember to put the `comeback sauce' on everyone you meet." In Lunch Meat & Life Lessons: Sharing a Butcher's Wisdom, Mary offers a healthy dose of that sauce, which will empower everyone who reads this book to reach their full potential.