Book picks similar to
Essentials of Business Communication by Mary Ellen Guffey
school
business
textbooks
non-fiction
Managerial Economics: A Problem Solving Approach
Luke M. Froeb - 2007
Froeb/McCann's MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 2E covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to identify mistakes that reduce profits, and propose solutions to bring profits back up. The lively book provides an excellent ongoing reference for students pursuing business careers. New chapters and updates highlight mistakes that precipitated the financial crisis. With MANAGERIAL ECONOMICS, 2E your students are taught to use economics to not only identify profitable decisions, but also how to implement them within an organization.
A Glossary of Literary Terms
M.H. Abrams - 1957
A Glossary of Literary Terms covers the terminology of literature - from literary history to theory to criticism - making it a valuable addition to any literary theory or literature course.
Fundamentals of Management
Ricky W. Griffin - 1997
Chapters are organized according to a strong pedagogy, featuring learning objectives, a chapter outline, a First Things First opening vignette, boldface key terms, a summary of key points, questions for review, questions for analysis, end of chapter exercises, and an end-of-the-chapter case with questions.
Experience and Education
John Dewey - 1938
Written more than two decades after Democracy and Education (Dewey's most comprehensive statement of his position in educational philosophy), this book demonstrates how Dewey reformulated his ideas as a result of his intervening experience with the progressive schools and in the light of the criticisms his theories had received.Analyzing both "traditional" and "progressive" education, Dr. Dewey here insists that neither the old nor the new education is adequate and that each is miseducative because neither of them applies the principles of a carefully developed philosophy of experience. Many pages of this volume illustrate Dr. Dewey's ideas for a philosophy of experience and its relation to education. He particularly urges that all teachers and educators looking for a new movement in education should think in terms of the deeper and larger issues of education rather than in terms of some divisive "ism" about education, even such an "ism" as "progressivism." His philosophy, here expressed in its most essential, most readable form, predicates an American educational system that respects all sources of experience, one that offers a true learning situation that is both historical and social, both orderly and dynamic.
Chemistry
Raymond Chang - 1988
It strikes a balance between theory and application by incorporating real examples, and helping students visualize the three-dimensional atomic and molecular structures that are the basis of chemical activity.
Signing Illustrated (Revised Edition): The Complete Learning Guide
Mickey Flodin - 2004
This easy-to-use guide is updated and expanded to include new computer and technology signs and offers a fast and simple approach to learning. Includes:- Vocabulary reviews- Fingerspelling exercises- Sign matching and memory aids- A complete glossary and a comprehensive index- Clear instructive drawings
Essentials of Investments [with Standard & Poor's Bind-In Card & CD-ROM]
Zvi Bodie - 1992
The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. Essentials maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships).
Prebles' Artforms: An Introduction to the Visual Arts
Patrick L. Frank - 2005
We form Art. Art forms us. The title of this book has a dual meaning. Besides the expected discussion of the various forms of art, the title also reflects the fact that art does indeed help to form us as people. As we create forms, we are in turn formed by what we have created. Several years ago, the title was changed to "Preblesa Artforms," acknowledging the pioneering contribution of the original authors, Duane and Sarah Preble, to the study of art. Their vision and spirit have touched hundreds of thousands of students who have studied this book. "Artforms "grew out of a desire to introduce art through an engaging visual experience, and to expose students to a culturally diverse canon of work. It is written and designed to help readers build an informed foundation for individual understanding and enjoyment of art.By introducing art theory, practice, and history in a single volume, this book aims to draw students into a new or expanded awareness of the visual arts. Beyond fostering appreciation of major works of art, this booka s primary concern is to open studentsa eyes and minds to the richness of the visual arts as unique forms of human communication and to convey the idea that the arts enrich life best when we experience, understand, and enjoy them as integral parts of the process of living.
Starting Out with C++: From Control Structures Through Objects
Tony Gaddis - 2006
Gaddis motivates the study of both programming skills and the C++ programming language by presenting all the details needed to understand the "how" and the "why"-but never losing sight of the fact that most beginners struggle with this material. His approach is both gradual and highly accessible, ensuring that students understand the logic behind developing high-quality programs. In Starting Out with C++: From Control Structures through Objects, Gaddis covers control structures, functions, arrays, and pointers before objects and classes. As with all Gaddis texts, clear and easy-to-read code listings, concise and practical real-world examples, and an abundance of exercises appear in every chapter. This text is intended for either a one-semester accelerated introductory course or a traditional two-semester sequence covering C++ programming. This edition is available with MyProgrammingLab, an innovative online homework and assessment tool. Through the power of practice and immediate personalized feedback, MyProgrammingLab helps students fully grasp the logic, semantics, and syntax of programming. � Note: If you are purchasing the standalone text or electronic version, MyProgrammingLab does not come automatically packaged with the text. To purchase MyProgrammingLab, please visit: myprogramminglab.com or you can purchase a package of the physical text + MyProgrammingLab by searching for ISBN 10: 0132774178 / ISBN 13: 9780132774178.� MyProgrammingLab is not a self-paced technology and should only be purchased when required by an instructor.
How Language Works: How Babies Babble, Words Change Meaning, and Languages Live or Die
David Crystal - 2006
Along the way, we find out about eyebrow flashes, whistling languages, how parents teach their children to speak, how politeness travels across languages and how the way we talk show not just how old we are but where we're from and even who we want to be.Whether looking at the whistle languages of the Canary Islands or describing the layout of the human throat, this landmark book will enrich the lives of everyone who reads it.
10 Steps to Earning Awesome Grades (While Studying Less)
Thomas Frank - 2015
Thomas Frank, founder of the College Info Geek blog, YouTube channel, and podcast, breaks these ways down into ten steps in this short book.You'll learn how to learn more effectively in your classes, take better notes, remember more from textbook readings, cut down on procrastination, build an optimal study environment, and more.Along the way, you'll find techniques for increasing your study and work efficiency, giving you more free time in college as well.
The Norton Anthology of English Literature, Volume 2: The Romantic Period through the Twentieth Century
M.H. AbramsKatharine Eisaman Maus - 1962
Under the direction of Stephen Greenblatt, General Editor, the editors have reconsidered all aspects of the anthology to make it an even better teaching tool.
Medical Terminology For Health Professions
Ann Ehrlich - 1988
The See and Say pronunciation system makes pronouncing unfamiliar terms easy. Because word parts are integral to learning medical terminology, mastery of these "building blocks" is emphasized in every chapter. Organized by body system, chapters begin with an overview of the structures and functions of that system so you can relate these to the specialists, pathology, diagnostic, and treatment procedures that follow. Learning Exercises in each chapter offer a variety of formats that require written answers. Writing terms reinforces learning and provides practice to help master spelling and enhance comprehension.
Elementary Principles of Chemical Processes [With CDROM]
Richard M. Felder - 1978
It provides a realistic, informative, and positive introduction to the practice of chemical engineering.
Learning American Sign Language: Levels I & II--Beginning & Intermediate
Tom Humphries - 1992
Written by two leading authorities in the field, the 24 lessons in this book cover Beginning and Intermediate or Level I and II courses of study. Lessons are structured around language needed for common life situations, and examples are presented in the form of dialogues coupled with grammar and vocabulary instruction. Information is also included about the culture of Deaf people in the United States. The book is supported by a videotape and an instructor's manual.Learners will discover that the text: Contains lessons designed around the conversational language needed for common life situations. Illustrates hundreds of sentences and vocabulary with over 2,000 high quality colorized drawings that aid in study and memory. Contains over 100 grammar and cultural notes, 72 exercises, and charts of the American Manual Alphabet (Finger spelling) and ASL number system. Teaches the rules of ASL in a natural order that is predictable and compatible with everyday language of native users of American Sign Language. Incorporates information about the cultural lives of Deaf people in the United States. Is supported by a video demonstrating all the conversations and important structures in the text. Order the NEW Video!Video to Accompany American Sign Language, 2/eOrder No. 0-205-27554-0American Sign Language students will find themselves captivated and entertained by this state-of-the-art Video that presents all 72 dialogues and each key structure from the text in a clear and natural way. Four internationally known Deaf actors animate the dialogues bringing life to the illustrations in the text allowing students to preview and review instructional materials at home to enhance their classroom learning.
About the authors:
Tom Humphries is Associate Director of the Teacher Education Program and also teaches in the Department of Communication at the University of California, San Diego. He is currently coordinating a program to train teachers of deaf children using a bilingual approach. Prior to this he taught at Gallaudet University in the Department of English for several years and later served as an Associate Dean for the San Diego Community College District where he coordinated the development of an ASL program and an interpreter-training program. He holds a Ph.D. in Cross Cultural Communication and Language Learning. Dr. Humphries is co-author with Carol Padden of Deaf in America: Voices from a Culture and several other books and articles related to ASL and the culture of Deaf people.Carol Padden is a Professor in the Department of Communication at the University of California, San Diego where she teachers courses on language, culture and media. She is a graduate of Georgetown University and received a Ph.D. in Linguistics from the University of California, San Diego. Her recent research includes studies of reading development in young deaf children and she has written extensively about the cultural lives of Deaf people in the United States. She received a John Simon Guggenheim Fellowship, in addition to numerous other awards and grants for her work. In addition to the books she has co-authored with Tom Humphries, she has published several other books and articles on American Sign Language structure. Humphries & Padden (Learning American Sign Language, 2e). SMP 2004 Page 1 of 1