HBR's 10 Must Reads for New Managers (with bonus article "How Managers Become Leaders" by Michael D. Watkins) (HBR's 10 Must Reads)


Linda A. Hill - 2017
    We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you transition from being an outstanding individual contributor to becoming a great manager of others. This book will inspire you to: Develop your emotional intelligence Influence your colleagues through the science of persuasion Assess your team and enhance its performance Network effectively to achieve business goals and for personal advancement Navigate relationships with employees, bosses, and peers Get support from above View the big picture in your decision making Balance your team’s work and personal life in a high-intensity workplace This collection of articles includes “Becoming the Boss,” by Linda A. Hill; “Leading the Team You Inherit,” by Michael D. Watkins; “Saving Your Rookie Managers from Themselves,” by Carol A. Walker; “Managing the High-Intensity Workplace,” by Erin Reid and Lakshmi Ramarajan; “Harnessing the Science of Persuasion,” Robert B. Cialdini; “What Makes a Leader?” by Daniel Goleman; “The Authenticity Paradox,” by Herminia Ibarra; “Managing Your Boss,” by John J. Gabarro and John P. Kotter; “How Leaders Create and Use Networks,” by Herminia Ibarra and Mark Lee Hunter; “Management Time: Who’s Got the Monkey?” by William Oncken, Jr., and Donald L. Wass; and BONUS ARTICLE: “How Managers Become Leaders,” by Michael D. Watkins.

F#ck Content Marketing: Focus on Content Experience to Drive Demand, Revenue & Relationships


Randy Frisch - 2019
    Truly effective companies (and marketers) create content experiences, drawing the customer into an immersive infinite scroll that mirrors the consumer experience of Netflix, Spotify, and other billion-dollar brands.Randy Frisch will push you to rethink how you approach content for complex buyer journeys. The current mindset is all about volume-the more content created, the better. But the reality is that almost 70 percent of content created within an organization is never used, and there's little point investing in content marketing if you're not leveraging the assets you create.In this book, Frisch unpacks the Content Experience Framework, arming your organization to deliver personalized experiences that leverage your content to engage your audiences at scale-as well as identify and ramp up the key players in your organization who need to own this process.

If Aristotle Ran General Motors: The New Soul of Business


Tom Morris - 1997
    Author Tom Morris has emerged as one of America's most popular motivational speakers, bringing his inspirational message of ancient wisdom in modern business to thousands of employees at major companies like AT&T and Merrill Lynch. In 1998 Morris will give more than 100 keynote speeches at corporate seminars to further establish If Aristotle Ran General Motors as a must-read for anyone doing business today.

Do Open: How a Simple Email Newsletter Can Transform your Business


David Hieatt - 2017
    Second only to the sewing machine.'So writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletter. And it's worked. His company has grown into a creative global jeans business with a fiercely loyal community. Now, David shares his insight, strategy and methodology so you can do the same. In Do Open you will discover:Why giving is your secret to successHow to get people's attention when time is your biggest competitorWhy creating beats sharingHow a small team can winBuild community. Build your brand. Build long-term growth. Discover why the humble newsletter is pure and utter gold.

The Critical Mind: Make Better Decisions, Improve Your Judgment, and Think a Step Ahead of Others


Zoe McKey - 2017
     Spot inconsistencies and lies, and apply logic to your daily life. If you want to become a critical, effective, and rational thinker instead of an irrational and snap-judging one, this book is for you. Critical thinking skills strengthen your decision making muscle, speed up your analysis and judgment, and help you spot errors easily. The Critical Mind offers a thorough introduction to the rules and principles of critical thinking. You will find widely usable and situation-specific advice on how to critically approach your daily life, business, friendships, opinions, and even social media. Critical thinking not only saves you time but saves you money and helps you prevent misunderstanding and disappointment. • Learn the main elements of critical thinking. • The theories and practices of the best critical thinkers of the world. • Tips to keep your brain in good shape and receptive to analysis. • Solve your problems with critical thinking. • Become a quicker and better decision maker. Cut out the inefficiencies of your life. The Critical Mind is a guideline for everyone who wishes to learn the basics of critical thinking. If you work in business, education, healthcare, or you study, you’ll find the book equally useful. The book takes a deep look at the framework of geniuses like Richard Paul and Linda Elder to give you a well-established foundation on effective thought. • Become a more effective communicator having relevant argument points. • How to apply critical thinking in a group. • Guiding questions that help you think more critically. • Four types of critical thinking exercise to deepen your knowledge each day. The Critical Mind gives you the best theories and practices to become a more successful and better thinker. Know that the people whom you admire for their mind aren’t aliens, they just use their minds differently. In this book, I unveil how and what they do differently. Delete this. Too repetitive. Put something about the author Discover hidden opportunities, gain a solution-oriented mindset, solve difficult tasks, and understand the world more deeply. Critical thinking will enhance your creativity, logic, intelligence, and helps you navigate through everyday life matters more easily. Think faster, argue better, and succeed consistently.

The Energy of Money: A Spiritual Guide to Financial and Personal Fulfillment


Maria Nemeth - 1998
    And releasing it releases life's possibilities. . . .Thousands of people worldwide have learned how to build a powerful new relationship with their money and bring their dreams to fruition through Dr. Maria Nemeth's dynamic workshops. Now you can, too. In The Energy of Money, Dr. Nemeth--who received an Audio Publishers Award for her Sounds True series on which this book is based--draws upon her more than twenty years' experience in synthesizing spiritual and practical techniques for managing yourself and your work to create a revolutionary program that can free your financial energy and use it to achieve personal life goals and financial wealth. Combining a complete self-help and self-discovery regimen with proven methods of money management, this powerhouse guide to prosperity presents twelve principles that will help you to- Uncover the hidden landscape of beliefs, patterns, and habits that underlie and sometimes subvert your everyday use of money and personal resources- Tame the dragons of driven behavior and busyholism- Defuse fears of deprivation and scarcity- Embrace and work through paradox and confusion- Consciously focus your money energy- Clear yourself to receive the energy and support of others and the universe- Develop and stay on your personal path to abundanceThrough easy-to-follow exercises and meditations, effective worksheets, and other interactive processes, Dr. Nemeth will guide you to financial success and help you manifest your special contribution to the world.

Financial Management for Public, Health, and Not-For-Profit Organizations


Steven A. Finkler - 2000
    Intended for introductory courses in financial and managerial accounting in the areas of government or public policy and management, not-for-profit management, and health policy and management, this texts addresses financial and managerial accounting within the three major areas of the public sector - government, health, and not-for-profit.

HBR's 10 Must Reads on Women and Leadership (with bonus article "Sheryl Sandberg: The HBR Interview") (HBR’s 10 Must Reads)


Harvard Business Review - 2018
    We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you understand where gender equality is today--and how far we still have to go. This book will inspire you to: Better understand the path women must take to leadership Learn the root causes of the barriers that exist for women in the workplace Check your own gender biases and distinguish between confidence and competence in your colleagues Manage a more effective gender-diversity program Recognize the issues women face when speaking up about bias or harassment Help women reenter the workforce after taking time off--and create opportunities for them to reach their ambitions. This collection of articles includes "Women and the Labyrinth of Leadership," by Alice H. Eagly and Linda L. Carli; "Do Women Lack Ambition?" by Anna Fels; "Women Rising: The Unseen Barriers," by Herminia Ibarra, Robin Ely, and Deborah Kolb; "Women and the Vision Thing," by Herminia Ibarra and Otilia Obodaru; "The Power of Talk: Who Gets Heard and Why," by Deborah Tannen; "The Memo Every Woman Keeps in Her Desk," by Kathleen Reardon; "Why Diversity Programs Fail," by Frank Dobbin and Alexandra Kalev; "Now What?" by Joan C. Williams and Suzanne Lebsock; "The Battle for Female Talent in Emerging Markets," by Sylvia Ann Hewlett and Ripa Rashid; "Off-Ramps and On-Ramps: Keeping Talented Women on the Road to Success," by Sylvia Ann Hewlett and Carolyn Buck Luce; and "Sheryl Sandberg: The HBR Interview," by Sheryl Sandberg and Adi Ignatius.

Marketplace 3.0: Rewriting the Rules of Borderless Business


Hiroshi Mikitani - 2013
    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

301 Smart Answers to Tough Interview Questions


Vicky Oliver - 2005
    If you want to stand a head above the rest of the pack, 301 Smart Answers to Tough Interview Questions is the definitive guide you need to the real, and sometimes quirky, questions employers are using to weed out candidates.Do you know the best answers to:--It looks like you were fired twice. How did that make you feel?--Do you know who painted this work of art? --What is the best-managed company in America?--If you could be any product in the world, what would you choose?--How many cigars are smoked in a year?--Are you a better visionary or implementer? Why?Leaning on her own years of experience and the experiences of more than 5,000 recent candidates, Vicky Oliver shows you how to finesse your way onto a company's payroll."Everything I always wanted to know about job interviews but was afraid to be asked."-Claude Chene, Senior Vice President, Head of Business Development, U.K. and Europe, Sanford Bernstein & Co.

The Side Hustle Path: 10 Proven Ways to Make Money Outside of Your Day Job


Nick Loper - 2015
     Maybe you need a few extra dollars to make ends meet. Maybe you want to pay off debt. Maybe you want to save for a rainy day, or for your children’s education. Maybe you just want to treat yourself to a nice vacation or a new car without feeling guilty about it. Maybe you’re looking for a way out of the corporate world, an escape plan. That’s the ultimate financial freedom, right? That’s how I got started down this entrepreneurial path, and it’s been the best choice I ever made. You’re willing to work for it, because your future is worth working for. The challenge is time is limited, and you may not know where to start. There are a million and one ways to “make money online” and everyone wants to sell you their “proven system for Internet riches.” It’s hard to tell what’s a scam and what’s legit. Real-World Examples This book offers 10 real-world examples of how regular people just like you and me are earning side hustle income outside of traditional employment. Many have even turned these part-time ventures into full-time businesses, throwing off the shackles of their corporate overlords for good. And the cool thing is, there are no special technical skills or prerequisites to get started with any of the ideas presented. Most don’t require any big scary upfront investment. Why Side Hustle?> Build Skills Build Security Build Income Build Freedom My Story After college, I did what you’re supposed to do: I got a job. The problem was almost immediately I found myself looking for a way out. It wasn’t that I hated the work or my coworkers, but it just wasn’t what I wanted to do with my life. The thought of spending my next 30 years there was terrifying. So evenings and weekends I turned my attention online. I’d been dabbling with building rudimentary websites, learning online advertising channels, and even running my own small marketing campaigns for other company’s products to test the waters. And that’s what The Side Hustle Path is about; finding a low-risk way make more money. If you’re looking for a get-rich-quick-scheme or the secret to overnight success, you won’t find it here. But what you will find are 10 down-to-earth entrepreneurs who were once sitting in your same position. They felt the same fears and uncertainties, but took action anyway. What are you waiting for? Scroll up and download your copy now!

The Seven Stages of Money Maturity: Understanding the Spirit and Value of Money in Your Life


George Kinder - 1999
    Learn how to:Understand feelings that impact taking financial action Develop understanding and knowledge about money Eliminate stress and anxiety around money Let go of old patterns and painful habits Approach money tasks with energy and optimism Design a money life that is fulfilling both financially and spirituallyFilled with practical information, market-tested, wealth-building skills, personal success stories, and spiritual guidance, The Seven Stages of Money Maturity is an invaluable guide to a rich--and richly lived--life.1. Innocence--The childhood state we are born in, devoid of any concept of money2. Pain--The discovery that we have more money than some and less than others, and that work is necessary to make a living3. Knowledge--The intellectual task of learning financial techniques such as saving, budgeting, and investing4. Understanding--The emotional work done in coming to terms with feelings around money, such as greed, envy, and resentment (which are rooted in Pain)5. Vigor--The energy (physical, emotional, and spiritual) that must be expended to reach financial goals6. Vision--The direction of Vigor outward toward the health and welfare of communities, with or without profit motive7. Aloha--The compassionate goodwill that allows one to use money to perform acts of kindness without expecting anything in returnUsing THE SEVEN STAGES OF MONEY MATURITY, readers will understand each encounter with money as a step toward awakening; a lesson about the relationship they share with others as well as with the self.

Consulting for Dummies


Bob Nelson - 1997
    Filled with plenty of hands-on tips, techniques, and practical advice, this book will show you how to turn your dreams into a profitable and rewarding consulting business!Inside, you'll discover how to Assess your skills, abilities, and area of consulting expertise Polish your problem-solving and proposal-writing skills Collect data, analyze research, and provide your clients with valuable feedback Develop recommendations, present them with confidence, and assist with the implementation Deal with all the logistics of setting up your home office, establishing fees, and drafting contracts Build your business through client referrals and new client contacts Stay one step ahead of your competition with the latest trends in technology

The Art of Pricing: How to Find the Hidden Profits to Grow Your Business


Rafi Mohammed - 2005
    The result is that businesses of all sizes, from start-ups to the Fortune 100, leave money on the table. In The Art of Pricing, Rafi Mohammed, one of the world’s leading experts on pricing strategy, shows:• The astonishing impact that small changes to a pricing strategy can have on the bottom line• How the right pricing strategy can boost profits and grow your customer base • Why the right way to think about pricing is as a series of easy-to-implement strategies that allow companies to serve and profit from the largest possible customer base• Why the art of pricing involves understanding and capitalizing on the fact that different customer segments are willing to pay different prices for the same product • Why an effective pricing strategy is not about price gouging but one that incorporates fairness into every important pricing decisionThe Art of Pricing will be the invaluable missing link for people running companies, departments, divisions, and product lines, as well as for those in sales and marketing. Dr. Mohammed shows that an effective pricing strategy helps complete the circle by reaping the rewards due for the enormous effort, creativity, and investment made in developing and marketing products and services. Using a range of examples, from neighborhood restaurants to huge companies like Ford, he shows the importance of not falling short—and shortchanging yourself—when it comes to the heretofore little understood art of pricing. Also available as an eBook

DSM-5 Insanely Simplified: Unlocking the Spectrums within DSM-5 and ICD-10


Steven Buser - 2015
    DSM-5 Insanely Simplified provides a summary of key concepts of the new diagnostic schema including a section on the upcoming ICD-10. DSM-5 Insanely Simplified utilizes a variety of devices to help clinicians memorize complex criteria and ideas about the different diagnoses. Cartoons, mnemonic devices, and summary tables allow clinicians and students to quickly grasp and retain broad concepts and subtle nuances related to psychiatric diagnosis. DSM-5 Insanely Simplified fosters quick mastery of the most important concepts introduced in DSM-5 while offering an entirely new way of looking at mental health along a continuum. This new approach avoids simply "labeling" clients by placing them along spectrums that range from normal to problematic symptoms. Mental health professionals as well as laymen interested in a deeper understanding of emotional well-being will appreciate the synthesis of deep psychology and modern approaches to diagnosis. Steven Buser trained in medicine at Duke University and served 12 years as a physician in the US Air Force. He is a graduate of the two-year Clinical Training Program at the CG Jung Institute of Chicago and is a co-founder of the Asheville Jung Center. In addition to a busy psychiatric private practice he serves as Publisher for Chiron Publications. He is active in the community and strives to integrate faith and spirituality into psychotherapy. He resides in the mountains in Asheville, NC with his wife and two children. Len Cruz is the Editor-in-Chief of Chiron Publications, a book publishing company specializing in psychology, mythology, religion, and culture and a co-founder of the Asheville Jung Center. He is a psychiatrist who resides in Western North Carolina. Luke Sloan was a 5th grade student in Asheville, NC when he completed the illustrations for this book. When he's not drawing, Luke enjoys playing soccer, reading books, snow-skiing, and just plain having fun!