In these self-reliant times, it's essential to be remembered for the right reasons."Brand You "helps you develop a powerful personal brand, both on- and offline, and shows you how to: Discover your talents, values and purposeBecome more visible in your marketMake the most of your networksBuild your brand online using blogs, LinkedIn, Facebook and TwitterAttract people who want what you do in the way that you do itThis new, extended edition is the definitive guide to personal branding and is packed with new material on social media, charisma and discovering your mission, as well as new exercises and examples. It is supported by valuable extra tools.To succeed in today's fast-paced environment, you have to know yourself and be able to communicate your brand to the outside world. This book will show you how. Highly recommended.- Gemma Greaves, Marketing Director, The Marketing Society.A must-read for everyone, from trainees to board members.- Sanjay Shah, Chief Financial Officer, The London Clinic.

    The unauthorized national-bestselling sensation revealing the absorbing story of the rise, fall, and recovery of Nike, by a former employee and a Los Angeles Times reporter.

    Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.

    He had no conscience or compassion for those he had hurt, only the lust for revenge. Would this evil man succeed in bringing down those who had framed him?

     He is one of China's richest men, as well as one of the wealthiest people in Asia. He has become a global icon in business and entrepreneurship, one of the world's most influential businessmen, and a philanthropist known for expounding his philosophy of business. Ma is one of the world's most powerful people, and has been a global inspirer and role model to many, he also gave numerous lectures, enlightenments and advices throughout his life career.

    With delightful remembrances from celebrities, designers, and highly regarded fashion insiders—from Manolo Blahnik, Marc Jacobs, and Vera Wang to Joan Rivers, Susan Lucci, and Ashley and Mary-Kate Olsen—Scatter My Ashes at Bergdorf Goodman also features a foreword by fashion writer Holly Brubach, as well as art and photography from major advertising campaigns and original vintage sketches created by Bergdorf at the collection presentations of designers such as Lanvin, Chanel, and Balenciaga. This is an essential book for anyone who loves fashion, the thrill of a sumptuous shopping experience, and wonderful stories told by and about the famous.

    A virtual Who's Who of people who've done the most in the eighties to drag music out of commercial confinement."--NMEContributors: Marc Almond, Dave Ball, Cabaret Voltaire, Nick Cave, Chris & Cosey, Coil, Einsturzende Neubauten, The Fall, Diamanda Galas, Genesis P-Orridge, Michael Gira, The Hafler Trio, Matt Johnson (The The), Laibach, Lydia Lunch, New Order, Psychic TV, Boyd Rice, Henry Rollins, Clint Ruin, Silverstar Amoeba, Mark E. Smith (The Fall), Sonic Youth, Stevo, Mark Stewart, Swans, Test Dept, David Tibet (Current 93), Touch.

    This book is written in a simple manner for readers to understand the various terminologies and working process of the financial markets. If you are looking to understand and enter the stock markets but don't know from where to start, then this book is for you. The basic concepts are same for Indian and overseas markets so it will help you understanding both. It will help you as a reference guide for investing in stock markets. Specifically it will help you in:- 1. Know basic terms and conditions of the stock market. 2. Know products and services associated with the stock market. 3. Know how to kick start in stock markets. 4. know Do's and Don'ts in Stock Markets. 5. Selecting a broker. 6. How to make your first trade. 7. Additional mental mastering technique that will help you to achieve more on markets as well in life. 8. Insight of a trader/investor who has more than 10+ years of experience in stock markets. 9. Illustrated examples for more clarity on topics.

    The PCs, the i- phones, the i-pods, the tablet PCs all will be a constant reminder of the genuine and witty ways that Steve handled and fondled. He was always lost in a world of his own. He hugged the glory and the downfalls with equal aloofness. Not once were his beliefs shattered. Throughout his life, he struggled and dared to bring his dreams come true. His dreams had a silvery lining of consistency, persuasion and intention. He was unique in every way. The life threatening disease of cancer could not prevent him from working till his last breath, literally. Though stubborn and dominant by nature he stood as a magician in the field of technology. Here is a simple gesture to pay him respect and honour. A magnificent journey presented authentically.

    From day-to-day conversations to professional meetings, from candid talks to consequential discussions, the book explains the nitty-gritty of impactful communication.How to make the best of this book?Go in the chronological order, comprehending each chapter in-depth, and participating in the exercises. Make a note of important points of reference. Practice and rehearse the skills that you learnt. Once you complete all the chapters, following the same method, re-visit previous chapters if required. Involve in the activities suggested and have a real-life experience on showcasing the skills that you learn.

    Yet culture drives everything that happens in an organization day-to-day, including what the organization focuses on, whether problems are ignored or resolved, and how employees and customers are treated. How does one go about creating a culture, something that, on one hand, is so important, but, on the other hand, seems so amorphous? Through the creation of an organizational constitution.An organizational constitution is a formal document that states the company's guiding principles and behaviors. These liberating rules present the best thinking on how the organization wants to operate. It's a "North Star" that outlines the company's or team's clear playing field for performance and values. "Purposeful Culture "is the first book to show how to create a high performing culture through the creation of an organizational constitution. The book outlines who should be involved, provides samples of effective constitutions and valued behaviors, how to socialize the draft statement, and how to engage employees in the process from start to finish.

    These four took the nihilism of the movement to its ultimate conclusion, their works are remnants of lives lived to the limit and then cast aside with nonchalance and abandon: Vache died of a drug overdose, Rigaut shot himself, Cravan and Torma simply vanished, their fates still a mystery. Yet their fragmentary works - to which they attached so little importance - still exert a powerful allure and were a vital inspiration for the literary movements that followed them. Vache's bitter humour, Cravan's energetic invective, Rigaut's dandyfied introspection, and Torma's imperturbable asperity: all had their influence. This collection contains biographical introductions to each author as well as personal recollections by their contemporaries.

    There are crops to plant and harvest, and animals to feed. There is the daily grind of life after a viral apocalypse where things they used to take for granted, like food, water, and safety, are no longer a given, especially with predators prowling at the perimeter of the farm. It is two against the world, and all they have is each other.

    

    YouTube : I Invented You Tube is the true story of how Eric Skaggs gave Chad Hurley the idea for YouTube from domain name to exit strategy and everything else in between in exchange for a promise of one percent of $1.65 billion.