Services Marketing: Integrating Customer Focus Across the Firm


Valarie A. Zeithaml - 1902
    Introduction to Services Chapter 2. Conceptual Framework for the Book: The Gaps Model of Service Quality PART TWO: FOCUS ON THE CUSTOMER Chapter 3. Consumer Behavior in Services Chapter 4. Customer Expectations in Services Chapter 5.

Consumer Behavior


Leon G. Schiffman - 1978
    The Thirty-two mini-cases help readers learn by applying the theory, drawing on current business news to demonstrate specific consumer behavior concepts. This edition now includes thirty-two Active Learning mini-cases. A clear consumer decision making model is set out in each chapter to facilitate learning-- presented in the first chapter, this model serves as a structural framework for the concepts-- the building blocks-- examined in the following chapters. The book's final chapter ties all of these concepts together so readers see the interrelationships and relevance of individual concepts to consumer decision-making. For those studying consumer behavior and/or marketing.

JumpStart Your Thinking: A 90-Day Improvement Plan


John C. Maxwell - 2015
    Maxwell shares the secrets to success in this 90-day guide, based on his book Thinking For a Change.Maxwell provides the wisdom and inspiration you need to become a better thinker and achieve your dreams by mastering the eleven types of successful thinking, including: Big-Picture Thinking -- seeing the world beyond your own needs and how that leads to great ideas; Focused Thinking -- removing mental clutter and distractions to realize your full potential; Creative Thinking -- thinking in unique ways and making breakthroughs; Shared Thinking -- working with others to compound results; and Reflective Thinking -- looking at the past to gain a better understanding of the future.Filled with inspiring quotes, engaging lessons, and stimulating questions, over the course of three short months you'll make daily strides toward more effective thinking while tracking your progress in this portable volume.

Special Education: Contemporary Perspectives for School Professionals


Marilyn Friend - 2004
    Contemporary concepts and evidence-based practices prepare new teachers for their roles in the education and well-being of students with disabilities and other special needs. Marilyn Friend combines research-informed concepts and skills with practical information for educators working in this challenging age of high standards and accountability, curriculum access, inclusive practices, professional collaboration, and student diversity. The third edition integrates the requirements of the NCLB and IDEA legislation with evidence-based practices so that readers understand the expectations for educators and students, and learn how critical concepts translate into educational practices. Real People, Real Classrooms:"Chapter Opening Vignettes "describe the experiences of three different students of varying ages as they relate to the topics discussed in each chapter and are referenced at key points in the chapter."Firsthand Account"features real life stories from teachers, students, parents, and school professionals sharing their own experiences and perspectives relating to life and learning with special needs."""Speaking from Experience "features capture the insights and advice of experienced teachers on topics ranging from working effectively with colleagues to finding ways to juggle all the responsibilities of being a special educator to addressing a variety of professional challenges, including those related to student behavior and family concerns.Real Research:Instruction in Action highlight teaching application for intensive instruction delivered by special education teachers in various educational settings.Positive Behavioral Supports illustrates the many positive, proactive ways to address students' behavior/social issues as part of overall classroom teaching and learning.Cutting Edge InformationTechnology Notes features showcase fascinating instructional and assistive technology applications for teaching students with exceptional needs in special educational settings as well as links to information that can help beginning teachers plan their lessons, motivate their students, and keep abreast of their rapidly changing field.Professional Edge features describe conceptual materials and cutting edge information that connect theory to practice.

Leadership on the Line: Staying Alive Through the Dangers of Leading


Ronald A. Heifetz - 2002
    It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disturbing the status quo, and surfacing hidden conflict. And when people resist and push back, there's a strong temptation to play it safe. Those who choose to lead plunge in, take the risks, and sometimes get burned. But it doesn't have to be that way say renowned leadership authorities Ronald Heifetz and Marty Linsky. In Leadership on the Line, they show how it's possible to make a difference without getting "taken out" or pushed aside. They present everyday tools that give equal weight to the dangerous work of leading change and the critical importance of personal survival. Through vivid stories from all walks of life, the authors present straightforward strategies for navigating the perilous straits of leadership. Whether parent or politician, CEO or community activist, this practical book shows how you can exercise leadership and survive and thrive to enjoy the fruits of your labor.

Microbiology: A Systems Approach


Marjorie Kelly Cowan - 2000
    It has become known for its engaging writing style, instructional art program and focus on active learning. We are so excited to offer a robust learning program with student-focused learning activities, allowing the student to manage their learning while you easily manage their assessment. Detailed reports show how your assignments measure various learning objectives from the book (or input your own!), levels of Bloom's Taxonomy or other categories, and how your students are doing. The Cowan Learning program will save you time and improve your student's success in this course.

Public Relations: Strategies and Tactics


Dennis L. Wilcox - 1986
    Now in its Eighth Edition, Public Relations: Strategies & Tactics combines numerous current real-life case studies with fundamental concepts of the field, helping students relate theory to the actual practice of public relations. Grounded in scholarship, the main text and features are all built on references to landmark studies and situations in today's headlines. In this age of corporate and political scandals, terrorism and national health issues, a new chapter, Conflict Management: Dealing with Issues, Risks and Crises, lays the groundwork for understanding and coping with various crises. Written in a disarming and accessible style, this edition also focuses technology in every application, and it leads readers to think about other creative ways to use new media. This edition continues to be the most definitive, comprehensive introductory text in the market, written by two leading public relations educators

Care to Dare: Unleashing Astonishing Potential Through Secure Base Leadership


George Kohlrieser - 2012
    It shows you how you can unleash astonishing potential by building the trust, delivering the change, and inspiring the focus that underpins sustainable high performance.From extensive interviews with executives from all over the world, as well as from surveys with more than a thousand executives, the book reveals the nine characteristics that Secure Base Leaders display on a daily basis. The research shows that a primary difference between a successful leader and a failed leader is the presence or absence of secure bases in his or her life.Care to Dare will take you on a journey where you will discover your own secure bases, past and present, and determine how you can be a secure base for other people in your life at work and at home.

Health Behavior and Health Education: Theory, Research, and Practice


Karen Glanz - 1990
    This essential resource includes the most current information on theory, research, and practice at individual, interpersonal, and community and group levels. This edition includes substantial new content on current and emerging theories of health communication, e-health, culturally diverse communities, health promotion, the impact of stress, the importance of networks and community, social marketing, and evaluation.

75 Worksheets for Daily Math Practice: Addition, Subtraction, Multiplication, Division: Maths Workbook


Kapoo Stem - 2014
    There is one worksheet for each type of math problem including different digits with operations of addition, subtraction, multiplication and division. These varying level of mathematical ability activities help in improving adding, subtracting, multiplying and dividing operation skills of the student by frequent practicing of the worksheets provided.There is nothing more effective than a pencil and paper for practicing some math skills. These math worksheets are ideal for teachers, parents, students, and home schoolers. The companion ebook allows you to take print outs of these worksheets instantly or you can save them for later use. The learner can significantly improve math knowledge by developing a simple habit to daily practice the math drills.Tutors and homeschoolers use the maths worksheets to test and measure the child's mastery of basic math skills. These math drill sheets can save you precious planning time when homeschooling as you can use these work sheets to give extra practice of essential math skills. Parents use these mathematics worksheets for their kids homework practice too.Designed for after school study and self study, it is used by homeschooler, special needs and gifted kids to add to the learning experience in positive ways. You can also use the worksheets during the summer to get your children ready for the upcoming school term. It helps your child excel in school as well as in building good study habits. If a workbook or mathematic textbook is not allowing for much basic practise, these sheets give you the flexibility to follow the practice that your student needs for an education curriculum.These worksheets are not designed to be grade specific for students, rather depend on how much practice they've had at the skill in the past and how the curriculum in your school is organized. Kids work at their own level and their own pace through these activities. The learner can practice one worksheet a day, two worksheets a day, one every alternate day, one per week, two per week or can follow any consistent pattern. Make best use of your judgement.

Warehouse Management: A Complete Guide to Improving Efficiency and Minimizing Costs in the Modern Warehouse


Gwynne Richards - 2011
    However, due to the complexities of warehouse operations they can often be one of the most costly parts of the supply chain. Their efficient management is therefore critical for minimizing cost and contributing to an effective and efficient supply chain. Warehouse Management provides a complete guide to best practice in warehouse operations. Covering everything from the latest technological advances to current environmental issues, this book provides an indispensable companion to the modern warehouse. Supported by case studies, the text considers many aspects of warehouse management, including: -cost reduction -productivity -people management -warehouse operations Backed up with numerous case studies that demonstrate how to apply new technology, minimize spending, and create efficient, stream-lined operations, this book is an invaluable resource for warehouse managers, logistics professionals, operations managers and students of logistics.

Building Classroom Discipline


Carol M. Charles - 1984
    This classic text has been reconceptualized and restructured by the author to include * Increased emphasis on teachers and students working together cooperatively to maintain classrooms that are safe, enjoyable, and productive. * Better discussion of the behavior patterns of students from various ethnic, cultural, and societal groups. * Information for understanding and working productively with students with Neurological Based Behavior (NBB). * A clear progression of advances in classroom discipline over the past six decades, helping readers better understand the rationales and procedures featured in today's approaches to discipline. * Presentation and analysis of strategies that help students conduct themselves with greater civility, responsibility, and moral intelligence. The text analyzes 18 models of school discipline developed by educational thinkers over the past 60 years and shows how they can be applied in realistic situations. also coordinate with Professor Charles to ensure accuracy in the presentation of their models. Teachers are motivated to create a structure of positive discipline based on the most effective elements from traditional and current disciplinary approaches.

Introducing Public Administration


Jay M. Shafritz - 1996
    This approach will captivate students and encourage them to think critically about the nature of public administration today. Introducing Public Administration provides students with a solid, conceptual foundation in public administration, and contains the latest information on important trends in the discipline. To further engage students and deepen interest in its narrative, the text uses unique chapter-opening vignettes called Keynotes, chapter ending case studies, and a series of boxes throughout that offer real-life excerpts and alternative theories.

Vector Mechanics for Engineers: Dynamics


Ferdinand P. Beer - 1972
    This Eighth Edition of Vector Mechanics for Engineers: Statics marks the fiftieth anniversary of the Beer/Johnston series. Over the years, these textbooks have introduced theoretical and pedagogical innovations in statics, dynamics, and mechanics of materials education.

Dimensions of Human Behavior: The Changing Life Course


Elizabeth D. Hutchison - 2003
    It examines general patterns of human behavior in age-graded periods, sources of diversity in life course trajectories, and unique life stories. It is multidimensional in scope and current in theory and research. This completely revised second edition maintains the use of case studies to help students appreciate the diversity of life course trajectories, and all chapters have been updated to reflect social trends and new developments in theory and research. To reflect the trend toward finer gradations in life phases, this edition addresses nine age-graded periods instead of the six presented in the first edition: Conception, Pregnancy, and Birth; Infancy and Toddlerhood; Early Childhood; Middle Childhood; Adolescence; Young Adulthood; Middle Adulthood; Late Adulthood; and Very Late Adulthood. The Changing Life Course is the companion volume to Person and Environment (ISBN 0-7619-8765-7). The two volumes are also available as a Two-Volume Kit (ISBN 0-7619-8803-3). An Instructor′s Manual containing chapter summaries, suggested classroom activities and discussions, and essay and multiple choice questions is also available (ISBN: 0-7619-8804-1).