The Twelfth Edition's hallmark continues to be its pioneering integration of the proven-effective SQ4R learning system (Survey, Question, Read, Reflect, Review, Recite), which promotes critical thinking as it guides students step-by-step to an understanding of psychology's broad concepts and diversity of topics. Throughout every chapter, these active learning tools—together with the book's example-laced writing style, discussions of positive psychology, cutting-edge coverage of the field's new research findings, and excellent media resources—ensure that students find the study of psychology fascinating, relevant, and above all, accessible.

    Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach. Building on this tested emphasis, the fifth edition features a newly merged chapter on Cable and Television, a new chapter on The Evolving Mass Communication Process, updates on recent technologies and government rulings, including the Patriot Act, the Supreme Court ruling on Peer-2-Peer file-sharing on Grokster, "net neutrality," municipal WiFi, new advertising industry metrics such as ROI, BitTorrent, video news releases, and much more

    Until recently, the venerable firm had been regarded as the accounting profession's conscience. In Final Accounting, Barbara Ley Toffler, former Andersen partner-in-charge of Andersen's Ethics & Responsible Business Practices consulting services, reveals that the symptoms of Andersen's fatal disease were evident long before Enron. Drawing on her expertise as a social scientist and her experience as an Andersen insider, Toffler chronicles how a culture of arrogance and greed infected her company and led to enormous lapses in judgment among her peers. Final Accounting exposes the slow deterioration of values that led not only to Enron but also to the earlier financial scandals of other Andersen clients, including Sunbeam and Waste Management, and illustrates the practices that paved the way for the accounting fiascos at WorldCom and other major companies. Chronicling the inner workings of Andersen at the height of its success, Toffler reveals "the making of an Android," the peculiar process of employee indoctrination into the Andersen culture; how Androids—both accountants and consultants--lived the mantra "keep the client happy"; and how internal infighting and "billing your brains out" rather than quality work became the all-important goals. Toffler was in a position to know when something was wrong. In her earlier role as ethics consultant, she worked with over 60 major companies and was an internationally renowned expert at spotting and correcting ethical lapses. Toffler traces the roots of Andersen's ethical missteps, and shows the gradual decay of a once-proud culture.Uniquely qualified to discuss the personalities and principles behind one of the greatest shake-ups in United States history, Toffler delivers a chilling report with important ramifications for CEOs and individual investors alike.From the Hardcover edition.

    But these scams are nothing new, they've been repeated throughout history, and there will certainly be more to come. But the good news is fraudsters often follow the same basic playbook. Learn the playbook, and know how to ask the right questions, and financial fraud can be easy to detect and simple to avoid.In How to Smell a Rat, trusted financial expert Ken Fisher provides you with an inside's view on how to spot financial disasters before you become a part of them. Filled with in-depth insights and practical advice, this reliable resource takes an engaging look at recent and historic examples of fraudsters, how they operated, and how they can be easily avoided. Fisher also shows you the quick, identifiable features of financial frauds and arms you with the questions to ask when assessing a money manager.Prepares you to identify and avoid financials cams that could instantly destroy your wealth Contains examples that highlight how financial frauds are committed Provides questions everyone should ask before entering any investment endeavor With How to Smell a Rat as your guide, you'll learn how to protect your interests and assets from unnecessary losses.

    In this updated edition author Bruce Hyslop uses crystal-clear instructions and friendly prose to introduce you to all of today's HTML and CSS essentials. The book has been refreshed to feature current web design best practices. You'll learn how to design, structure, and format your website. You'll learn about the new elements and form input types in HTML5. You'll create and use images, links, styles, and forms; and you'll add video, audio, and other multimedia to your site. You'll learn how to add visual effects with CSS3. You'll understand web standards and learn from code examples that reflect today's best practices. Finally, you will test and debug your site, and publish it to the web. Throughout the book, the author covers all of HTML and offers essential coverage of HTML5 and CSS techniques.

    This book is the story of my efforts to put Seth's material to work in daily life, Roberts writes, to free myself from many hampering cultural beliefs; and most of all, to encounter and understand the nature of impulses . . .What Roberts discovers in the process of this personal journey is her individual connection to the larger consciousness-God. The God of Jane, the God of Joe, the God of Lester, the God of Sarah . . . she writes, An appeal to that God would be an appeal to the portion of the universal creativity from which we personally emerge . . . It would stand for the otherwise inconceivable intersection between Being and our being . . . A new introduction by Susan M. Watkins, author of Conversations with Seth and Speaking of Jane Roberts, provides important biographical and historical information about Roberts and about the time period in which she was producing the Seth material.Jane Roberts (1929-1984) is considered one of the most important psychics of the twentieth century. From 1963 through 1984, Roberts channeled Seth, who described himself as an energy personality essence no longer focused in physical matter, while her husband, Robert Butts, took dictation. In addition to thirteen published books of her own, Roberts channeled nine books by Seth and a wealth of additional unpublished material all of which is housed at the Yale University Archives. Roberts's work has inspired many of the most important figures in the New Age movement and her work has been studied byscientists from all over the world.

    Ideal for introducing the novice researcher to the theory and practice of qualitative research, this text opens students to the diverse possibilities within this inquiry approach, while helping them understand how to design and implement specific research methods. The author's accessible writing style, the wealth of examples, and the numerous exercises provide opportunities for practicing and refining the skills of becoming a qualitative researcher. The new edition focuses on the development of research proposals (Ch. 2); the history and concerns of institutional review boards (IRBs) and issues qualitative researchers sometimes confront when submitting proposals (Ch. 6); greater information and examples on coding and thematic analysis, while also introducing other approaches to data analysis (Ch. 7); and arts based research through a chapter that encourages consideration of creative ways to approach and represent inquiry (Ch. 9). Chapter 10 looks at sharing research results through participation at conferences and in publications.

    Living with Wolves will be released simultaneously with a 2-hour documentary of the same name on the Discovery Channel. The book includes a 60-minute audio CD of wolf vocalizations. The Dutchers call for preserving wild places with contiguous wildlife corridors that allow for a sustainable ecosystem for wolves, and one that would preclude the clashes with ranchers and encroaching civilization that are threatening the wolf with rapid extinction.

    Organized according to the elements of explicit instruction (what? why? when? and how?), the Sourcebook includes both research-informed knowledge base and practical sample lesson models. Like the first edition, the updated and revised second edition of the Teaching Reading Sourcebook combines the best features of an academic text and a practical hands-on teacher's guide. It is an indispensable resource for teaching reading and language arts to both beginning and older struggling readers.New to the Teaching Reading Sourcebook, 2nd Edition:All new sample lesson modelsMore reproducible activity mastersA whole new section on reading fluencyMore about letter knowledge and multisyllabic word readingMore about the comprehension strategies that good readers useUseful information about the Comprehensive Reading Model (Three-tier Model)Highly respected contributing authors who are experts in the field of reading

    Known for its carefully developed, thoroughly integrated, step-by-step approach to problem solving, General Chemistry helps students master quantitative skills and build a lasting conceptual understanding of key chemical concepts. The Ninth Edition retains this hallmark approach and builds upon the conceptual focus through key new features and revisions.

    Though an increasing number of criminals are using computers and computer networks, few investigators are well-versed in the evidentiary, technical, and legal issues related to digital evidence. As a result, digital evidence is often overlooked, collected incorrectly, and analyzed ineffectively. The aim of this hands-on resource is to educate students and professionals in the law enforcement, forensic science, computer security, and legal communities about digital evidence and computer crime. This work explains how computers and networks function, how they can be involved in crimes, and how they can be used as a source of evidence. As well as gaining a practical understanding of how computers and networks function and how they can be used as evidence of a crime, readers will learn about relevant legal issues and will be introduced to deductive criminal profiling, a systematic approach to focusing an investigation and understanding criminal motivations. Readers will receive access to the author's accompanying Web site which contains simulated cases that integrate many of the topics covered in the text. Frequently updated, these cases teaching individuals about: • Components of computer networks • Use of computer networks in an investigation • Abuse of computer networks • Privacy and security issues on computer networks • The law as it applies to computer networks• Provides a thorough explanation of how computers and networks function, how they can be involved in crimes, and how they can be used as a source of evidence • Offers readers information about relevant legal issues • Features coverage of the abuse of computer networks and privacy and security issues on computer networks• Free unlimited access to author's Web site which includes numerous and frequently updated case examples

    Dr. Wayne Label covers it all, in a style that's easy to understand and apply. This guide will help you get your accounting system up and running and your business needs satisfied. Topics covered include: -- Income Statements-- Statements of Cash Flow-- Balance Sheets-- Assets & Liabilities-- Double-Entry Bookkeeping-- Debits & Credits-- Audits & Auditors-- And everything else beginners need to know For entrepreneurs or anyone who needs to brush up on accounting fast, this book is an essential resource for the businessperson's shelf.

    Fundamentals of Financial Management is the route to understanding the financial decision-making process and to interpreting the impacts that financial decisions have on value creation. Ideal for those new to financial management, this sparklingly clear text cuts through the mire of the financial decision-making process. A practical and reliable book, free from technical errors, backed up by a wealth of award-winning support material.

    * An increased international focus with more coverage of IASC and non-US GAAPs and more non-US examples.

    In its companion volume River Notes, Lopez takes us into a different country where a nameless river flows through an animated world of herons, bears, and human beings.There is violence here, in the conflict of natural forces, in the people touching the river. There are landscapes, physical and spiritual, that we have not sensed, rituals we have not understood. Like the earlier peoples of our land, and like few American writers who have reentered this world, Barry Lopez respects the river and its imperatives, understands the language of cottonwoods and the salmon, and brings us in an extraordinary dance with a heron to the oneness with nature which is our heritage. ... [i]n these haunting, passionate stories Lopez brings us home to a deeply comforting unity with the natural world.From the first-edition dustjacket.