In addition, it should have repercussions in a variety of disciplines, ranging from anthropology and psychology to epistemology and the philosophy of science. . . . Lakoff asks: What do categories of language and thought reveal about the human mind? Offering both general theory and minute details, Lakoff shows that categories reveal a great deal."—David E. Leary, American Scientist

    The main theoretical and technical concepts of historical linguistics are also explained. Charles Barber uses familiar texts, including the English of King Alfred, Chaucer, Shakespeare, and Addison, to illustrate the state of the English language through time. This is a fascinating book for anyone with an interest in language.

    Do you find punctuation difficult? Are you puzzled by colons and semicolons? Unsure of where commas should go? Confused by hyphens and apostrophes? If so, then this jargon-free and succinct guide is for you.•Contains precise and up-to-date definitions of every type of punctuation mark and shows how each should be used•Gives numerous examples of good and bad usage•Explains the correct use of capital letters, contractions and abbreviations, italics, boldface and the special characters available on a word processor

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    With more than 350,000 words, phrases, and senses, hundreds of explanatory notes, and more than a thousand illustrations, this dictionary provides themost comprehensive and accurate coverage of American English available.The dictionary draws on the two-billion-word Oxford English Corpus and the unrivaled citation files of the world-renowned Oxford English Dictionary to provide the most accurate and richly descriptive picture of American English ever offered in any dictionary. The Third Edition offers a thoroughlyupdated text, with revisions throughout and approximately 2,000 new words, phrases, and meanings. Many new words relate to fast-moving areas such as computing, technology, current affairs, and ecology, while others have recently entered the popular lexicon. Usage notes have been updated in light ofthe most recent Corpus evidence, and a completely new in-text feature on Word Trends charts usage for rapidly changing words and phrases such as carbon, mobile, or tweet. In addition, the volume has an attractive, modern new text design that makes entries easier to read and find.One of the hallmarks of the New Oxford American Dictionary is the way it reflects the living language. Unlike in more traditional dictionaries, where meanings are ordered chronologically according to the history of the language, each entry plainly shows the principal meaning or meanings of the word, organized by importance in today's English. Thus readers can be confident that the first definition they see is the one most likely to be used by people today, and is not a sense that has been obsolete for two centuries.Offering clear, authoritative, and precise information, with the in-depth and up-to-date coverage that users need and expect, the New Oxford American Dictionary is the benchmark by which all other American dictionaries are measured.

    It contains concise essays on a wide variety of literary concepts among the 50 entries, and everything you need to know about literary techniques and genres.

    R. R. Tolkien worked at creating plausibly realistic languages to be used by the creatures and characters in his novels. Like his other languages, Sindarin was a new invention, not based on any existing or artificial language. By the time of his death, he had established fairly complete descriptions of two languages, the "elvish" tongues Quenya and Sindarin. He was able to compose poetic and prose texts in both, and he also constructed a lengthy sequence of changes for both from an ancestral "proto-language," comparable to the development of historical languages and capable of analysis with the techniques of historical linguistics.In A Gateway to Sindarin, David Salo has created a volume that is a serious look at an entertaining topic. Salo covers the grammar, morphology, and history of the language. Supplemental material includes a vocabulary, Sindarin names, a glossary of terms, and an annotated list of works relevant to Sindarin. What emerges is an homage to Tolkien's scholarly philological efforts.

    David Harrison's expeditions around the world to meet with last speakers of vanishing languages. The speakers' eloquent reflections and candid photographs reveal little-known lifeways as well as revitalization efforts to teach disappearing languages to younger generations. Thought-provoking and engaging, this unique book illuminates the global language-extinction crisis through photos, graphics, interviews, traditional wisdom never before translated into English, and first-person essays that thrillingly convey the adventure of science and exploration.

    Hofstadter has been grappling with the mysteries of human thought for over thirty years. Now, with his trademark wit and special talent for making complex ideas vivid, he has partnered with Sander to put forth a highly novel perspective on cognition.We are constantly faced with a swirling and intermingling multitude of ill-defined situations. Our brain’s job is to try to make sense of this unpredictable, swarming chaos of stimuli. How does it do so? The ceaseless hail of input triggers analogies galore, helping us to pinpoint the essence of what is going on. Often this means the spontaneous evocation of words, sometimes idioms, sometimes the triggering of nameless, long-buried memories.Why did two-year-old Camille proudly exclaim, “I undressed the banana!”? Why do people who hear a story often blurt out, “Exactly the same thing happened to me!” when it was a completely different event? How do we recognize an aggressive driver from a split-second glance in our rearview mirror? What in a friend’s remark triggers the offhand reply, “That’s just sour grapes”? What did Albert Einstein see that made him suspect that light consists of particles when a century of research had driven the final nail in the coffin of that long-dead idea?The answer to all these questions, of course, is analogy-making—the meat and potatoes, the heart and soul, the fuel and fire, the gist and the crux, the lifeblood and the wellsprings of thought. Analogy-making, far from happening at rare intervals, occurs at all moments, defining thinking from top to toe, from the tiniest and most fleeting thoughts to the most creative scientific insights.Like Gödel, Escher, Bach before it, Surfaces and Essences will profoundly enrich our understanding of our own minds. By plunging the reader into an extraordinary variety of colorful situations involving language, thought, and memory, by revealing bit by bit the constantly churning cognitive mechanisms normally completely hidden from view, and by discovering in them one central, invariant core—the incessant, unconscious quest for strong analogical links to past experiences—this book puts forth a radical and deeply surprising new vision of the act of thinking.

    What is good English, and why do we need it? The Queen's English shows how the English language, used properly, has great power to instruct, move and entertain people, but used incorrectly, can lead to a lack of clarity and confusion. This book informs in a light-hearted way, reminding readers how to use the basics of grammar, punctuation and spelling, as well as further teaching them new tips and tricks of style, rhetoric, vocabulary and the use of foreign phrases, to give their writing and speech a stylish and impressive flair. The book also shows the perils of using language incorrectly, offering extremely (if unintentionally) humorous examples of where bad English can cause one thing to mean something entirely different! Authoritative yet entertaining, and illustrated with pithy drawings, this is the ideal book for anyone who strives for clear, stylish and accurate communication.

    Jonathan Culler, an extremely lucid commentator and much admired in the field of literary theory, offers discerning insights into such theories as the nature of language and meaning, and whether literature is a form of self-expression or a method of appeal to an audience. Concise yet thorough, Literary Theory also outlines the ideas behind a number of different schools: deconstruction, semiotics, postcolonial theory, and structuralism, among others. From topics such as literature and social identity to poetry, poetics, and rhetoric, Literary Theory: A Very Short Introduction is a welcome guide for anyone interested in the importance of literature and the debates surrounding it.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    It features a novel way of teaching interactive designers how to create and improve their designs to incorporate the highest degree of fun. As the book shows, designing for fun is all about making interactive products like games highly entertaining, engaging, and addictive. The book's unique approach of providing a highly visual storyboard approach combined with a narrative on the art and practice of designing for fun is sure to be a hit with game and interactive designers.At first glance A Theory of Fun for Game Design is a book that will truly inspire and challenge game designers to think in new ways; however, its universal message will influence designers from all walks of life. This book captures the real essence of what drives us to seek out products and experiences that are truly fun and entertaining. The author masterfully presents his engaging theory by showing readers how many designs are lacking because they are predictable and not engaging enough. He then explains how great designers use different types of elements in new ways to make designs more fun and compelling. Anyone who is interested in design will enjoy how the book works on two levels--as a quick inspiration guide to game design, or as an informative discussion that details the insightful thinking from a great mind in the game industry.

    It discusses sound patterning, syntax, and meaning, as well as the rapidly growing areas of pragmatics, sociolinguistics, psycholinguistics, and stylistics. And it explores language and linguistic typology, as well as contemporary uses of language and style in literature, advertising, and newspapers.

    It could not anticipate what was to come after, neither could it grasp what had happened in literary theory in the light of where it was to lead.

    As a result, East Asian thought is “holistic”—drawn to the perceptual field as a whole and to relations among objects and events within that field. By contrast, Westerners focus on salient objects or people, use attributes to assign them to categories, and apply rules of formal logic to understand their behavior. From feng shui to metaphysics, from comparative linguistics to economic history, a gulf separates the children of Aristotle from the descendants of Confucius. At a moment in history when the need for cross-cultural understanding and collaboration have never been more important, The Geography of Thought offers both a map to that gulf and a blueprint for a bridge that will span it.