It provokes you to ask the right questions, hand-holds you through practical exercises, and offers a map that includes paths to develop strategic relationships with funders."--E. Eduardo Romero, Nonprofit Roundtable"Winning Grants Step by Step is a very practical A-to-Z resource that speaks to the importance of staying focused on your mission every step of the way. The third edition is artfully updated with words of wisdom from grantmakers themselves, as well as updates on the latest processes and buzzwords all grantseekers need to know."--Heather Iliff, Maryland Association of Nonprofit Organizations"With solid advice and clear examples, nonprofit leaders will find it a page turner!"--Clarence Hauer, senior director, strategy and organizational development, St. Louis Nonprofit Services Consortium"Winning Grants Step by Step is a gift to nonprofit organizations. The valuable insights and hands-on tools will instantly make any proposal more competitive."--Alex Carter, Your Nonprofit Coach"Developing great grant proposals is essential for nonprofit leaders. Winning Grants Step by Step provides important guidance to those who are new to fundraising as well as to anyone who needs a refresher. This new edition of Winning Grants brings updated tips and vivid examples. As an experienced fundraising consultant, I believe it will help my clients and colleagues alike."--Maria Gitin, CFRE, Maria Gitin & Associates"As an executive director, fundraising is on my mind every day. It's great to have a resource like Winning Grants Step by Step to use and share with my board, staff, and peers."--Deborah Menkart, executive director, Teaching for Change

    So you want to know how to compose the winning arguent? How to prepare it? Deliver it? Spense believes that argument begins with the person, and that to argue successfully one must accomplish more than mere teechnique. He maintains that success in arguments, as in life, is a derivative of personal growth, of discoverring who we are, and embracing the uniqueness that is individual to each of us. The Laws of Arguing According to Gerry Spence1. Everyone is capable of making the winning aargument.2. Winning is getting what we want, which also means helping "others" get what they want.3. Learn that words are a weapon, and can be used hostilely in combat.4. Know that there is always a "biological advantage" of delivering the TRUTH.5. Assault is not argument.6. Use fear as an ally in pubic speaking or in argument. Learn to convert its energy.7. Let emotions show and don't discourage passion.8. Don't be blinded by brilliance.9. Learn to speak with the body. The body sometimes speaks more powerfully than words. 10 Know that the enemy is not the person with whom we are engaged in a failing argument, but the vision within ourselves

    The authors' comprehensive experience in legal practice, banking and teaching have enabled them to provide a condensed and easy to understand coverage of business law principles and areas of interest related thereto.

    We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    The act of writing, cycles of revision, and the confusing publishing industry can shatter a writer's confidence, leaving you feeling like an imposter, overcome with rejection. Survival--and success--requires commitment, honesty, courage, resilience, sacrifice, and miles and miles of heart.You have everything you need as a writer--it lies within, in the form of consistency and self-confidence. With Write Smart, Write Happy, best-selling author Cheryl St. John will help you unlock your skills, guiding you to overcome every hesitation, obstacle, form of writer's block, and procrastination habit you have. Within these pages, you'll learn to:Organize your writing life by using a planner, scheduling your yearly goals, and acknowledging career plans.Sharpen your saw by recharging your creativity, developing positive motivation, and creating healthy writing habits.Affirm your beliefs by overcoming self-doubt, learning to use affirmations, and altering your thinking.Conquer remaining fears by releasing tendencies towards perfectionism and establishing strategies for habitual success.Written with a no-nonsense attitude, St. John's "advice from the trenches" will help you take an introspective look at your own writing habits and life. Through examples and inspiration from writers who struggled with--and overcame--rejection and reservations, discover the path towards writing smarter and happier today.

    There are very few recent books that tackle the subject, and in this new effort, written with the scholar and orator in mind, Farnsworth collects and discusses the great masters of English prose Lincoln and Churchill, Dickens and Melville, Burke and Paine and, using their own words, proceeds to organize, illustrate, and analyze the most frequently used rhetorical devices with clarity and detail.The way we use our language to convince and cajole is based on timeless principles on repetition and variety, suspense and relief, expectation and satisfaction that have been employed by writers and speakers since the Golden Age of Greece. They can be applied with effect to the construction of simple sentences and paragraphs, or entire compositions. Here, distilled from the best examples in our language, we see those principles in actual use: for the general reader it is an indispensable guide, a highly useful reference, and a rewarding (and even entertaining) source of instruction.

    Not only was he hated by the whole world, even some of his own military commanders didn’t like him. Most leaders around the world rely on one, maybe two bodyguards to keep them safe. Even the President of the United States today has only one or two teams of security personnel; while there may be many men and women who take turns to protect their leader, the numbers are not as big as you would expect it to be. We will look at the origins of a number of bodies, such as the ‘Sturmabteilung’ or the SA, the Schutzstaffel (the SS) and the many other sub-sections of the SS such as the FBK, the LSSAH, etc., all of which were tasked with protecting Hitler. From the background, we will move on to individual accounts of men who served on these teams – they were Hitler’s personal bodyguards and some stayed with him until the very end. Humanity’s depraved nature came to fore with these men; despite having a master who was truly mad and ravenous for blood, they served him loyally. Was it because they were also as depraved as he was? Or were they afraid for their lives and did what they had to, to survive? We can only wonder... ===>>> Download this book today! <<<===

    From crafting your own obituary to penning an ode to an onion, each page of this playful journal invites inspiration and provides plenty of space to write. Brimming with entertaining exercises from the literary minds of the San Francisco Writers' Grotto, this is the ultimate gift for scribes of every stripe.

    This book is mainly an attempt to be precise about the types of difficulties to be found in basic writing papers and beyond that, to demonstrate how the sources of those difficulties can be explained without recourse to such empty terms as 'handicapped' or 'disadvantaged.' This book is divided into sections of difficulty such as, handwriting and punctuation, syntax, common errors, spelling, vocabulary, and beyond the sentence.

    Use them to pry, chip, yank and sift good characters out of the place where they live in your memory, your imagination and your soul.Award-winning author Orson Scott Card explains in depth the techniques of inventing, developing and presenting characters, plus handling viewpoint in novels and short stories. With specific examples, he spells out your narrative options–the choices you'll make in creating fictional people so "real" that readers will feel they know them like members of their own families.You'll learn how to: draw the characters from a variety of sources, including a story's basic idea, real life–even a character's social circumstances make characters show who they are by the things they do and say, and by their individual "style" develop characters readers will love–or love to hate distinguish among major characters, minor characters and walk-ons, and develop each one appropriately choose the most effective viewpoint to reveal the characters and move the storytelling decide how deeply you should explore your characters' thoughts, emotions and attitudes

    . . in its own eccentric way, [The Owl and the Nightingale] is every bit as enticing as Gawain . . . it is arguably the greatest early Middle English poem we have. ProspectA graceful, elegant translation. GuardianFollowing his acclaimed translations of Sir Gawain and the Green Knight and Pearl, Simon Armitage shines light on another jewel of Middle English verse. In his highly engaging version, Armitage communicates the energy and humour of the tale with all the cut and thrust of the original. An unnamed narrator overhears a fierce verbal contest between the two eponymous birds, which moves entertainingly from the eloquent and philosophical to the ribald and ridiculous. The disputed issues still resonate - concerning identity, cultural habits, class distinctions and the right to be heard. Excerpts were featured in the BBC Radio 4 podcast, The Poet Laureate Has Gone to His Shed. Including the lively illustrations of Clive Hicks-Jenkins, this is a book for the whole household to read and enjoy.

    So why?Because writing, as celebrated professor Mark Edmundson explains, is one of the greatest human goods. Real writing can do what critic R. P. Blackmur said it could: add to the stock of available reality. Writing teaches us to think; it can bring our minds to birth. And once we're at home with words, there are few more pleasurable human activities than writing. Because this is something he believes everyone ought to know, Edmundson offers us Why Write?, essential reading--both practical and inspiring--for anyone who yearns to be a writer, anyone who simply needs to know how to get an idea across, and anyone in between--in short, everyone.

    On your path to success, both the biggest hurdle and the biggest support is your own mind – depending on how you have trained it.”– CHANAKYANo school or university teaches us how to make friends, have a successful career, maintain a healthy married life, run a family or live life in general. How many times have we wished for a roadmap to navigate the confusing landscape of daily-life, to have a guidebook to show us the way? In his much-awaited book Thus Spoke Chanakya, bestselling author Radhakrishnan Pillai decodes ancient texts from the illustrious Kautilya’s Arthashastra within the context of modern times and doles them out in short, crisp passages for everyday practice and use. A perfect read for those who yearn to master the teachings of Chanakya for overall success. Radhakrishnan Pillai is the bestselling author of Corporate Chanakya, Chanakya’s 7 Secrets of Leadership, Chanakya in You and Katha Chanakya. He has a PhD in Kautilya’s Athashastra and a Master’s degree in Sanskrit. A renowned management consultant and speaker, he heads the Leadership Center at the University of Mumbai.

    The instruction and practice in the Complete Guide to the TOEFL iBT closely mirrors the actual test, helping students to master the skills necessary to achieve the best possible score on the TOEFL iBT test and prepare them for success in an academic setting.

    4 is an elucidation of the writer's craft by a master practitioner. In a series of playful but expertly wrought essays, John McPhee shares insights he's gathered over his career and refined during his long-running course at Princeton University, where he has launched some of the most esteemed writers of several generations. McPhee offers a definitive guide to the crucial decisions regarding structure, diction, and tone that shape nonfiction pieces, and presents extracts from some of his best-loved work, subjecting them to wry scrutiny. The result is a vivid depiction of the writing process, from reporting to drafting to revising and revising, and revising.More than a compendium of advice, Draft No. 4 is enriched by personal detail and charming reflections on the life of a writer. McPhee describes his enduring relationships with The New Yorker and Farrar, Straus and Giroux, and recalls his early years at Time magazine. Enlivened by his keen sense of writing as a way of being in the world, Draft No. 4 is the long-awaited master class given by America's most renowned writing instructor.