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Corporate Communication: A Guide to Theory and Practice
Joep P. Cornelissen - 2008
The book focuses correctly on the strategic management perspective necessary for an understanding of this area. It will be of enormous help to practitioners and academics in their quest to understand what may well be the most important functional area for most corporations in the coming years′ -
Paul A Argenti, Professor of Management and Corporate Communication, The Tuck School of Business at Dartmouth, USA
`This is the text that practitioners, academics, and students in corporate communications have been waiting for. The book is accessible, comprehensive and is well balanced in discussing both theoretical and practical perspectives upon corporate communications. It is simply a must-read for those who want to be at the cutting edge of corporate communications′
- Phil Harris, Professor of Marketing, University of Otago and International Director of the European Centre for Public Affairs in Brussels
Dimensions of Human Behavior: Person and Environment
Elizabeth D. Hutchison - 1999
This volume provides an integrated micro/macro perspective on human behaviour, insights into human behaviour from biological, psychological and spiritual perspectives, and an examination of various human environments, from families to social movements and institutions.
Interpersonal Communication: Relating to Others
Steven A. Beebe - 1996
Fueled by the authors' conviction that skills inform principles; principles inform skills, Interpersonal Communication: Relating to Others maintains a careful balance between theoretical and skills-oriented material. This book integrates a key emphasis on diversity with examples drawn from a variety of age and ethnic groups and special boxes that focus on gender and diversity issues. A chapter on intercultural communication supplements this integral material by relating it to the other-oriented approach
Write The Fight Right
Alan Baxter - 2011
Baxter's experience from decades as a career martial artist make this book a valuable resource for writers who want to understand what fighting is all about - what it really feels like and what does and doesn't work - and how to factor those things into their writing to make their fight scenes visceral, realistic page turners. Baxter won't tell you how to write, but he will tell you what makes a great fight scene.
The Landscape of History: How Historians Map the Past
John Lewis Gaddis - 2002
The Landscape of History provides a searching look at the historian's craft, as well as a strong argument for why a historical consciousness should matter to us today.Gaddis points out that while the historical method is more sophisticated than most historians realize, it doesn't require unintelligible prose to explain. Like cartographers mapping landscapes, historians represent what they can never replicate. In doing so, they combine the techniques of artists, geologists, paleontologists, and evolutionary biologists. Their approaches parallel, in intriguing ways, the new sciences of chaos, complexity, and criticality. They don't much resemble what happens in the social sciences, where the pursuit of independent variables functioning with static systems seems increasingly divorced from the world as we know it. So who's really being scientific and who isn't? This question too is one Gaddis explores, in ways that are certain to spark interdisciplinary controversy.Written in the tradition of Marc Bloch and E.H. Carr, The Landscape of History is at once an engaging introduction to the historical method for beginners, a powerful reaffirmation of it for practitioners, a startling challenge to social scientists, and an effective skewering of post-modernist claims that we can't know anything at all about the past. It will be essential reading for anyone who reads, writes, teaches, or cares about history.
The Allegory of the Cave
Plato
It addresses what is visible and invisible, seen and observed versus intuited and imagined, and what is public versus private and just versus unjust. It also concerns the meaning and importance of education, the state of the soul, the conflict between truth and beauty, animal urges versus higher aspirations, knowledge versus ignorance, and on and on...
What Editors Do: The Art, Craft, and Business of Book Editing
Peter GinnaGeorge Witte - 2017
Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. This makes it all the more difficult to truly understand the range of roles they inhabit while shepherding a project from concept to publication. In What Editors Do, Peter Ginna gathers essays from twenty-seven leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children’s publishing, the contributors make the case for why editing remains a vital function to writers—and readers—everywhere. Ironically for an industry built on words, there has been a scarcity of written guidance on how to actually approach the work of editing. This book will serve as a compendium of professional advice and will be a resource both for those entering the profession (or already in it) and for those outside publishing who seek an understanding of it. It sheds light on how editors acquire books, what constitutes a strong author-editor relationship, and the editor’s vital role at each stage of the publishing process—a role that extends far beyond marking up the author’s text. This collection treats editing as both art and craft, and also as a career. It explores how editors balance passion against the economic realities of publishing. What Editors Do shows why, in the face of a rapidly changing publishing landscape, editors are more important than ever.
Language Myths
Laurie Bauer - 1998
Rarely is there a response from experts in the fields of language and language development. In this book Laurie Bauer and Peter Trudgill have invited nineteen respected linguists from all over the world to address these "language myths"--showing that they vary from the misconceived to the downright wrong. With essays ranging from "Women Talk Too Much" and "In the Appalachians They Speak Like Shakespeare" to "Italian Is Beautiful, German Is Ugly" and "They Speak Really Bad English Down South and in New York City," Language Myths is a collection that is wide-ranging, entertaining, and authoritative.
The St. Martin's Guide to Teaching Writing
Cheryl Glenn - 2003
This guide to teaching writing and to major theoretical issues includes a brief anthology of scholarly essays and new coverage of construct-ing successful assignments using visual, oral, and electronic texts; teaching multilingual writers; and using technology in the writing classroom.
Short Takes: Brief Encounters with Contemporary Nonfiction
Judith Kitchen - 2005
Extending this trend, Short Takes presents over seventy-five writers whose range and style demonstrate the myriad ways we humans have of telling our truths. Themes develop and speak to or collide with one another: musings about parents, childhood, sports, weather, war, solitude, nature, loss—and, of course, love. The stellar roster of contributors includes well-known writers—Verlyn Klinkenborg, Jo Ann Beard, David Sedaris, Dorothy Allison, Salman Rushdie, and Terry Tempest Williams—along with Michael Perry, Mark Spragg, Jane Brox, and others whose literary stars are clearly rising. Each short—whether a few paragraphs or reaching 2,000 words, and reflecting almost every way nonfiction can be written—invites us to experience the power of the small to move, persuade, and change us.
Exceptional Lives: Special Education in Today's Schools
Ann P. Turnbull - 1994
Through real-life stories of children and their families, this preeminent book provides students with a comprehensive experience in special education. Long noted for its focus on inclusion, families, and partnerships, Exceptional Lives: Special Education in Today's Schools, Fifth Edition, presents a realistic look at the workings of special education as future teachers, both general and special education, will need to know. The new fifth edition includes: increased coverage of families and collaboration; a broader range of tips and strategies for teachers and different learning environments; a stronger emphasis on the core standards from the Council for Exceptional Children (CEC) and PRAXIS; and a brand-new, text-specific DVD of videos highlighting the people in the chapters and adults with disabilities that continues and extends the Turnbull's tradition of learning about special education through the real lives of real people living with disabilities.
The Little Seagull Handbook
Richard Bullock - 2010
This new handbook is an indispensable and affordable tool for all students who write.
How College Affects Students: Volume 2 - A Third Decade of Research
Ernest T. Pascarella - 2005
The authors review their earlier findings and then synthesize what has been learned since 1990 about college's influences on students' learning. The book also discusses the implications of the findings for research, practice, and public policy. This authoritative and comprehensive analysis of the literature on college-impact is required reading for anyone interested in higher education practice, policy, and promise3/4faculty, administrators, researchers, policy analysts, and decision-makers at every level.
Introducing Public Administration
Jay M. Shafritz - 1996
This approach will captivate students and encourage them to think critically about the nature of public administration today. Introducing Public Administration provides students with a solid, conceptual foundation in public administration, and contains the latest information on important trends in the discipline. To further engage students and deepen interest in its narrative, the text uses unique chapter-opening vignettes called Keynotes, chapter ending case studies, and a series of boxes throughout that offer real-life excerpts and alternative theories.