In Rules of Play Katie Salen and Eric Zimmerman present a much-needed primer for this emerging field. They offer a unified model for looking at all kinds of games, from board games and sports to computer and video games. As active participants in game culture, the authors have written Rules of Play as a catalyst for innovation, filled with new concepts, strategies, and methodologies for creating and understanding games. Building an aesthetics of interactive systems, Salen and Zimmerman define core concepts like play, design, and interactivity. They look at games through a series of eighteen game design schemas, or conceptual frameworks, including games as systems of emergence and information, as contexts for social play, as a storytelling medium, and as sites of cultural resistance.Written for game scholars, game developers, and interactive designers, Rules of Play is a textbook, reference book, and theoretical guide. It is the first comprehensive attempt to establish a solid theoretical framework for the emerging discipline of game design.

    Photographs, illustrations, screen shots, and images of 3D models are included for each project.This unique resource emphasizes using off-the-shelf components, readily available materials, and accessible fabrication techniques. Simple projects give you hands-on practice applying the skills covered in each chapter, and more complex projects at the end of the book incorporate topics from multiple chapters. Turn your imaginative ideas into reality with help from this practical, inventive guide.Discover how to:Find and select materialsFasten and join partsMeasure force, friction, and torqueUnderstand mechanical and electrical power, work, and energyCreate and control motionWork with bearings, couplers, gears, screws, and springsCombine simple machines for work and funProjects include:Rube Goldberg breakfast machineMousetrap powered carDIY motor with magnet wireMotor direction and speed controlDesigning and fabricating spur gearsAnimated creations in paperAn interactive rotating platformSmall vertical axis wind turbineSADbot: the seasonally affected drawing robotMake Great Stuff!TAB, an imprint of McGraw-Hill Professional, is a leading publisher of DIY technology books for makers, hackers, and electronics hobbyists.

    This book is about making those encounters as compelling as we can make them." -Harvey "Smokey" Daniels and Steven ZemelmanWe are specialists to the bone-in science, math, social studies, art, music, business, and foreign language. But now, the Common Core and state standards require us to help our students better understand the distinctive texts in our subject areas. "Nobody's making us into reading teachers," write Smokey Daniels and Steve Zemelman, "but we must become teachers of disciplinary thinking through our students' reading."If this shift sounds like a tough one, Subjects Matter, Second Edition is your solution. Smokey and Steve, two of America's most popular educators, share exactly what you need to help students read your nonfiction content closely and strategically: 27 proven teaching strategies that help meet-and exceed-the standards how-to suggestions for engaging kids with content through wide, real-world reading a lively look at using "boring" textbooks motivating instruction that's powered by student collaboration specifics for helping struggling readers succeed.Subjects Matter, Second Edition enables deep, thoughtful learning for your students, while keeping the irreverent, inspiring heart that's made the first edition indispensable. You'll discover fresh and re-energized lessons, completely updated research, and vibrant vignettes from new colleagues and old friends who have as much passion for their subjects as you do."We'll be using methods particular to our fields as well as engaging reading materials that help students understand and remember our content better," write Smokey and Steve. "We can realize that vision of the light going on in kids' heads and maybe fill them with enthusiasm about the amazing subject matter that we have to offer. Sound good? Let's get to work." Read a sample chapter from Subjects Matter, Second Edition.

    He has put together a brilliant primer for learning professionals on how to gamify learning, packed with useful advice and examples." --Anders Gronstedt, president, Gronstedt Group"After reading this book, you'll never be able to design boring learning again." --Connie Malamed, author, Visual Language For Designers; author/creator of The eLearning Coach Blog"Engaging, informative and complete; if you need to understand anything about instructional game design, this is the book you need. It provides the right amount of academic evidence, practical advice and insightful design tips to have you creating impactful learning in no time." --Sherry Engel, associate director learning technology, Penn Medicine Center for Innovation and Learning"What Karl Kapp has done with this book is looked at games and learning from every possible angle....he provocatively asks questions that the learning community needs to answer, like 'Do our design processes still work?' and 'Are we really meeting the needs of today's learners?' This book may make you anxious, make you laugh, or make you angry. But one thing it will definitely do is make you think." --Rich Mesch, experiential learning guru, Performance Development Group

    Whether you're an experienced enthusiast or toy camera neophyte, you'll find Plastic Cameras: Toying with Creativity chock full of tantalizing tips, fun facts and, of course, absolutely striking photographs taken with the lowest tech and simplest tools around. I got me a Holga. Now What? Holgas need a little TLC before they're ready to go out in the world and start snapping. Plastic Cameras: Toying with Creativity digs through all the different Holga models available, lays out thier advantages and quirks and helps you get up to speed on all the prep you'll need to do to jump in on the toy-camera revolution. What should I Feed my Holga? Holgas, Dianas, other toy cameras can use many types of film. Plastic Cameras: Toying with Creativity, lays all their pros and cons on the line letting you get some images you want, and some you could just never imagine. Can Holga come out to play?Plastic Cameras: Toying with Creativity will help you steer your way through all the details and quirks of taking wonderful and weird pictures with your toy camera. We'll explore possible subjects and the best way to shoot them and play with all sorts of techniques from vignetting, to multiple exposures, to panoramas, close-ups, movement, night photography, flare, flash, color and more. For the Intrepid Holga-ographerFor the Holga master, we've diagramed and described advanced toy camera modifications and introduce you to a variety of problems, solutions and inventions born from toy cameras' "limitations." What Next?From negatives to prints or pixels, we help you navigate your post-shooting choices.Don't ForgetThe Diana, Banner, Action Sampler, Photo Blaster, and Lensbaby are all toy cameras with their own loveable qualities. We'll look beyond the Holga to show a whole wide world of toys. Artists Artists in this book include: Michael AckermanJonathan BaileyEric Havelock-BaillieJames BalogBetsy BellSusan BowenLaura BurltonDavid BurnettNancy BursonPerry DilbeckJill EnfieldAnnette FournetMegan GreenWesley KennedyTeru KuwayamaMary Ann LynchAnne Arden McDonaldDaniel MillerTed OrlandRobert OwenBecky RamotowskiNancy RexrothFrancisco Mata RosasRichard RossFranco SalmoiraghiMichael SherwinHarvey SteinGordon StettiniusMark SinkKurt SmithSandy SorlienPauline St. Denis;-p r a b u!

    Behavior analysts offer a worldview of the human condition different than almost any other professional perspective. To a behavior analyst, human behavior is largely learned and subject to change if the right variables are put into play. This is an empowering outlook, providing an opportunity for individuals to analyze the actions of those around them and an understanding of why others exhibit such behavior.Practical, clear, and direct, this book addresses basic questions such as how behavior analysis is different from psychotherapy, what analysis involves, and the meaning of evidence-based treatment. A chapter on Applications presents tips on using behavioral procedures to improve lives and deal with others, and articulates how behavioral procedures are used in community settings. In question and answer format, the text thoroughly covers 50 frequently asked questions about behavior analysis in an educational and entertaining manner. It was developed out of questions raised by students in behavior analysis classes over the last 35 years, as well as questions raised by consumers of behavior analysis services.This text is written for all professionals concerned with behavior, including undergraduate students in psychology and behavior analysis, parents, teachers, employers, and employees. The book can easily be used as a supplement to primary texts in introductory psychology courses, and the exercises that follow each question can be used to stimulate lively discussion in role-play and other active learning situations.

    Difficult issues need to be figured out, such as scalability, consistency, reliability, efficiency, and maintainability. In addition, we have an overwhelming variety of tools, including relational databases, NoSQL datastores, stream or batch processors, and message brokers. What are the right choices for your application? How do you make sense of all these buzzwords?In this practical and comprehensive guide, author Martin Kleppmann helps you navigate this diverse landscape by examining the pros and cons of various technologies for processing and storing data. Software keeps changing, but the fundamental principles remain the same. With this book, software engineers and architects will learn how to apply those ideas in practice, and how to make full use of data in modern applications. Peer under the hood of the systems you already use, and learn how to use and operate them more effectively Make informed decisions by identifying the strengths and weaknesses of different tools Navigate the trade-offs around consistency, scalability, fault tolerance, and complexity Understand the distributed systems research upon which modern databases are built Peek behind the scenes of major online services, and learn from their architectures

     Limited Time Offer: Buy CompTIA(R) A+ 220-801 and 220-802 Exam Cram and receive a 10% off discount code for the CompTIA A+ 220-801 and 220-802 exams. To receive your 10% off discount code:Register your product at pearsonITcertification.com/registerFollow the instructionsGo to your Account page and click on "Access Bonus Content" CompTIA(R) A+ 220-801 and 220-802 Exam Cram, Sixth Edition is the perfect study guide to help you pass CompTIA's A+ 220-801 and 220-802 exams. It provides coverage and practice questions for every exam topic, including substantial new coverage of Windows 7, new PC hardware, tablets, smartphones, and professional-level networking and security. The book presents you with an organized test preparation routine through the use of proven series elements and techniques. Exam topic lists make referencing easy. Exam Alerts, Sidebars, and Notes interspersed throughout the text keep you focused on what you need to know. Cram Quizzes help you assess your knowledge, and the Cram Sheet tear card is the perfect last minute review. Covers the critical information you'll need to know to score higher on your CompTIA A+ 220-801 and 220-802 exams!Deploy and administer desktops and notebooks running Windows 7, Vista, or XPUnderstand, install, and troubleshoot motherboards, processors, and memoryTest and troubleshoot power-related problemsUse all forms of storage, including new Blu-ray and Solid State (SSD) devicesWork effectively with mobile devices, including tablets and smartphonesInstall, configure, and troubleshoot both visible and internal laptop componentsConfigure Windows components and applications, use Windows administrative tools, and optimize Windows systemsRepair damaged Windows environments and boot errorsWork with audio and video subsystems, I/O devices, and the newest peripheralsInstall and manage both local and network printersConfigure IPv4 and understand TCP/IP protocols and IPv6 changesInstall and configure SOHO wired/wireless networks and troubleshoot connectivityImplement secure authentication, prevent malware attacks, and protect data Companion CDThe companion CD contains a digital edition of the Cram Sheet and the powerful Pearson IT Certification Practice Test engine, complete with hundreds of exam-realistic questions and two complete practice exams. The assessment engine offers you a wealth of customization options and reporting features, laying out a complete assessment of your knowledge to help you focus your study where it is needed most. Pearson IT Certifcation Practice Test Minimum System RequirementsWindows XP (SP3), WIndows Vista (SP2), or Windows 7Microsoft .NET Framework 4.0 ClientPentium-class 1 GHz processor (or equivalent)512 MB RAM650 MB disk space plus 50 MB for each downloaded practice exam David L. Prowse is an author, computer network specialist, and technical trainer. Over the past several years he has authored several titles for Pearson Education, including the well-received CompTIA A+ Exam Cram and CompTIA Security+ Cert Guide. As a consultant, he installs and secures the latest in computer and networking technology. He runs the website www.davidlprowse.com, where he gladly answers questions from students and readers.

    This user-friendly, practical book is full of real-world examples of what assessment for learning looks like in today's classrooms. Presented in a format appropriate for use by individuals or collaborative learning teams, the book has an exceptionally strong focus on integrating assessment with instruction through student involvement in the assessment process. "Classroom Assessment FOR Student Learning "comes packaged with an Activities and Resources CD and a Video Segments: Demonstrations & Presentations DVD.

    It is designed as a reference for students in the physical sciences and engineering.

    "Basics of Web Design: HTML5 and CSS3, 2e "covers the basic concepts that web designers need to develop their skills: Introductory Internet and Web concepts Creating web pages with HTML5 Configuring text, color, and page layout with Cascading Style Sheets Configuring images and multimedia on web pages Web design best practices Accessibility, usability, and search engine optimization considerations Obtaining a domain name and web host Publishing to the Web

    The field is ready for a text that not only demonstrates how to use the algorithms that make up machine learning methods, but also provides the background needed to understand how and why these algorithms work. Machine Learning: An Algorithmic Perspective is that text.Theory Backed up by Practical ExamplesThe book covers neural networks, graphical models, reinforcement learning, evolutionary algorithms, dimensionality reduction methods, and the important area of optimization. It treads the fine line between adequate academic rigor and overwhelming students with equations and mathematical concepts. The author addresses the topics in a practical way while providing complete information and references where other expositions can be found. He includes examples based on widely available datasets and practical and theoretical problems to test understanding and application of the material. The book describes algorithms with code examples backed up by a website that provides working implementations in Python. The author uses data from a variety of applications to demonstrate the methods and includes practical problems for students to solve.Highlights a Range of Disciplines and ApplicationsDrawing from computer science, statistics, mathematics, and engineering, the multidisciplinary nature of machine learning is underscored by its applicability to areas ranging from finance to biology and medicine to physics and chemistry. Written in an easily accessible style, this book bridges the gaps between disciplines, providing the ideal blend of theory and practical, applicable knowledge."

    This edition is designed to attain a thorough understanding of this vital branch of chemistry.

    It has sold 30,000 copies in each edition and will continue to reach a huge academic audience.In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances--a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990s, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.

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