At the age of twenty-two, he was a hero—the recipient of the Navy Cross, the second-highest honor a U.S. Marine can receive, for extraordinary heroism under fire in the Iraq War. Hard Corps tells the story of his incredible transformation and of his experiences on the front lines of the War on Terror.Writing with passion and candor, Martinez brings us back to his gang days, detailing experiences that make him “shudder in shame” to remember. And he recalls the moment that changed everything for him, when he spotted a barrel-chested U.S. Marine Corps recruiter at his high school. Immediately, he saw an opportunity to alter the course of his aimless life. Martinez takes us with him through the grueling ordeal of Marine boot camp and the even-more-punishing training at the School of Infantry to show just how warriors are made. He reveals how he and his fellow grunts prepared tirelessly for battle, seeing combat not as a burden but as a privilege, the ultimate baptism by fire.For Martinez, that baptism came in Iraq. In Hard Corps, he unfolds a warrior’s tale as riveting, harrowing, and immediate as any ever written. He takes us onto the narrow, treacherous streets of Baghdad, where enemy fire rains down from all directions; alongside his Marine squad as they patrol through the most dangerous war zone imaginable; and into a brutal terrorist ambush that calls upon reserves of ferocity and courage none of the Marines could ever be certain they possessed and that proves the value of every moment of their torturous training. Martinez also recounts stunning reminders of why we fight: the Iraqi man he met whose tongue had been chopped off for speaking out against Saddam Hussein’s regime, the ghastly evidence of human experimentation that Martinez’s squad discovered at an abandoned Iraqi military barracks, and the horrifying mass graves the Marines unearthed in the Iraqi desert.Hard Corps gives us a visceral sense of what it means to know that you are ready to die for your brother Marines and that they would do the same for you. It tells us how it feels when words like duty, honor, and country are not an empty slogan. And, ultimately, it captures the traditions and ooh-rah spirit of the U.S. Marine Corps and the valor of all the Marines, sailors, soldiers,From the Hardcover edition.

    

    Kettl and Fesler understand that the push and pull of political forces make the functions of bureaucracy ever more contentious, but no less crucial to governance.Based on reviewer feedback, and given advances in scholarship and in practice, the authors introduce the crucial topics of ethics, accountability, and leadership early on, utilizing these central ideas as touchstones throughout the book. While this text continues to focus on the core components of public administration--such as budgeting, personnel, and implementation--it's been thoroughly updated to cover recent developments, including administrative issues spotlighted during the 2008 presidential campaigns, the use of technology in government management, and the changing face of the federal workforce. Fully updated tables and figures feature a wealth of current data, and photos add visual context to the book's core concepts.What was an appendix showcasing fourteen case studies in the previous edition is now a set of fully-integrated case studies--one in each chapter--that challenges students to apply ideas and analysis as they go. Each case emphasizes the people on the front lines at the local, state, and federal levels with topics ranging from Taser use in law enforcement to the recent economic bailout. Useful discussion questions at the end of each case help shape student responses and in-class conversation.

    The result is that businesses of all sizes, from start-ups to the Fortune 100, leave money on the table. In The Art of Pricing, Rafi Mohammed, one of the world’s leading experts on pricing strategy, shows:• The astonishing impact that small changes to a pricing strategy can have on the bottom line• How the right pricing strategy can boost profits and grow your customer base • Why the right way to think about pricing is as a series of easy-to-implement strategies that allow companies to serve and profit from the largest possible customer base• Why the art of pricing involves understanding and capitalizing on the fact that different customer segments are willing to pay different prices for the same product • Why an effective pricing strategy is not about price gouging but one that incorporates fairness into every important pricing decisionThe Art of Pricing will be the invaluable missing link for people running companies, departments, divisions, and product lines, as well as for those in sales and marketing. Dr. Mohammed shows that an effective pricing strategy helps complete the circle by reaping the rewards due for the enormous effort, creativity, and investment made in developing and marketing products and services. Using a range of examples, from neighborhood restaurants to huge companies like Ford, he shows the importance of not falling short—and shortchanging yourself—when it comes to the heretofore little understood art of pricing. Also available as an eBook

    Dense urban living has been prescribed as a panacea for the environmental and resource crises of our time. But is it better or worse for our happiness? Are subways, sidewalks and condo towers an improvement on the car-dependence of sprawl?The award-winning journalist Charles Montgomery finds answers to such questions at the intersection between urban design and the emerging science of happiness, during an exhilarating journey through some of the world’s most dynamic cities. He meets the visionary mayor who introduced a “sexy” bus to ease status anxiety in Bogotá; the architect who brought the lessons of medieval Tuscan hill towns to modern-day New York City; the activist who turned Paris’s urban freeways into beaches; and an army of American suburbanites who have hacked the design of their own streets and neighborhoods.Rich with new insights from psychology, neuroscience and Montgomery’s own urban experiments, Happy City reveals how our cities can shape our thoughts as well as our behavior. The message is as surprising as it is hopeful: by retrofitting cities and our own lives for happiness, we can tackle the urgent challenges of our age. The happy city can save the world--and all of us can help build it.

    This easy-to-understand guide answers all the questions you need to know to secure your financial future, such as: What does it mean to my paycheck when the Fed lowers or raises interest rates?What's the difference between bonds, securities, and derivatives - and which should I invest in now?What does Keynesian economics have to do with my savings? For those people whose heads spin when reading the business pages of the newspaper, here's a roadmap through the economic jungle. In simple, plain language, Peter Sander explains how economies work, why they grow, how they contract, and what the government can and can't do to help them. Most important, he tells you how all this affects "you" - and what kind of changes you're going to see in your finances as a result.Economics has been called the dismal" science. But it doesn't need to be gloomy or impenetrable. This book is an essential guide for anyone who wants to understand where the economy is today, where it's going, and what it means for the rest of us."

    Conservatively, Rs. 15 lakh crore (10 per cent of Rs. 150 lakh crore, our GDP in 2016-17). As for Indian money in tax havens around the world? Around Rs. 65 lakh crores. Truly astounding figures. Black money or kala dhan is a topic that has elicited much debate in recent times. The debate has been mostly marked by mud-slinging and name-calling and the discussions that have ensued often have no basis in fact. While most people have a hazy notion of black money, only a few understand it in its entirety. The issue of tax havens is perhaps even more misunderstood. Most people fail to see the connection between tax havens and black money. Black Money and Tax Havens is the first work that discusses both of these issues in depth and offers a 360-degree view to the reader. In this work, Prof. R. Vaidyanathan provides the reader with a brief overview of black money—its generation, its estimates and how and why it is spirited away to tax havens. He also lays bare the danger that is posed to world financial well-being on account of the lack of political will to tackle them. A unique and timely work that packs in much information in an accessible manner.

    Worries about the dangers that nuclear plants and their radioactive waste posed to nearby communities grew over time, and plant construction in the UnitedStates virtually died after the early 1980s. The 1986 disaster at Chernobyl only reinforced nuclear power's negative image. Yet in the decade prior to the Japanese nuclear crisis of 2011, sentiment about nuclear power underwent a marked change. The alarming acceleration of global warming due to theburning of fossil fuels and concern about dependence on foreign fuel has led policymakers, climate scientists, and energy experts to look once again at nuclear power as a source of energy.In this accessible overview, Charles D. Ferguson provides an authoritative account of the key facts about nuclear energy. What is the origin of nuclear energy? What countries use commercial nuclear power, and how much electricity do they obtain from it? How can future nuclear power plants be madesafer? What can countries do to protect their nuclear facilities from military attacks? How hazardous is radioactive waste? Is nuclear energy a renewable energy source? Featuring a discussion of the recent nuclear crisis in Japan and its ramifications, Ferguson addresses these questions and more inNuclear Energy: What Everyone Needs to Know(R), a book that is essential for anyone looking to learn more about this important issue.What Everyone Needs to Know(R) is a registered trademark of Oxford University Press.

    Please note this book only contains two words and is entirely satire.

    The presentation of consolidation material and the use of excerpts from popular business press and references to real world companies and governmental and non-profit institutions are used to illustrate key concepts and maintain a strong student orientation.

    Kaiser has monitored American politics for The Washington Post for nearly half a century. In this sometimes shocking and always riveting book, he explains how and why, over the last four decades, Washington became a dysfunctional capital. At the heart of his story is money—money made by special interests using campaign contributions and lobbyists to influence government decisions, and money demanded by congressional candidates to pay for their increasingly expensive campaigns, which can cost a staggering sum. In 1974, the average winning campaign for the Senate cost $437,000; by 2006, that number had grown to $7.92 million. The cost of winning House campaigns grew comparably: $56,500 in 1974, $1.3 million in 2006.Politicians’ need for money and the willingness, even eagerness, of special interests and lobbyists to provide it explain much of what has gone wrong in Washington. They have created a mutually beneficial, mutually reinforcing relationship between special interests and elected representatives, and they have created a new class in Washington, wealthy lobbyists whose careers often begin in public service. Kaiser shows us how behavior by public officials that was once considered corrupt or improper became commonplace, how special interests became the principal funders of elections, and how our biggest national problems—health care, global warming, and the looming crises of Medicare and Social Security, among others—have been ignored as a result.Kaiser illuminates this progression through the saga of Gerald S. J. Cassidy, a Jay Gatsby for modern Washington. Cassidy came to Washington in 1969 as an idealistic young lawyer determined to help feed the hungry. Over the course of thirty years, he built one of the city’s largest and most profitable lobbying firms and accumulated a personal fortune of more than $100 million. Cassidy’s story provides an unprecedented view of lobbying from within the belly of the beast.A timely and tremendously important book that finally explains how Washington really works today, and why it works so badly.

    It is the only behaviour over which we have enough control. Creating a seismic shift in behaviour across a school requires adult behaviour to be adjusted with absolute consistency. This creates a stable platform on which each school can build its authentic practice. It will result in shifts in daily routines, in how to deal with the angriest learners, in restorative practice and in how we appreciate exceptional behaviour. The book is peppered with case studies from schools across five continents, from the most challenging urban schools to the most privileged schools in the world. This is exceptional behaviour management and leading-edge practice. The approach is practical, transformative and rippling with respect for staff and learners.

    Historian Ben Wilson, author of bestselling and award-winning books on British history, now tells the grand, glorious story of how city living has allowed human culture to flourish. Beginning with Uruk, the world's first city, dating to 5000 BC and memorably portrayed in the Epic of Gilgamesh, he shows us that cities were never a necessity but that once they existed their density created such a blossoming of human endeavor--producing new professions, forms of art, worship, and trade--that they kick-started nothing less than civilization. Guiding readers through famous cities over 7,000 years, he reveals the innovations driven by each: civics in the agora of Athens, global trade in ninth-century Baghdad, finance in the coffeehouses of London, domestic comforts in the heart of Amsterdam, peacocking in Belle Epoque Paris. In the modern age, he studies the impact of verticality in New York City, the sprawl of L.A., and the eco-reimagining of twenty-first-century Shanghai. Lively, erudite, page turning, and irresistible, Metropolis is a grand tour of human achievement.

    What if idealistic reform itself is a culprit?In Political Realism, Jonathan Rauch argues that well-meaning efforts to stem corruption and increase participation have stripped political leaders and organizations of the tools they need to forge compromises and make them stick. Fortunately, he argues, much of the damage can be undone by rediscovering political realism. Instead of trying to drive private money away out of politics, how about channeling it to strengthen parties and leaders? Instead of doubling down on direct democracy, how about giving political professionals more influence over candidate nominations? Rauch shows how a new generation of realist thinkers is using time-tested truths about politics and government to build reforms for our time.Rich with contrarian insights and fresh thinking, Political Realism is an eye-opening challenge to today's conventional wisdom about what ails American government and politics.

    According to Stewart Brand, a lifelong environmentalist who sees everything in terms of solvable design problems, three profound transformations are underway on Earth right now. Climate change is real and is pushing us toward managing the planet as a whole. Urbanization--half the world's population now lives in cities, and eighty percent will by midcentury--is altering humanity's land impact and wealth. And biotechnology is becoming the world's dominant engineering tool. In light of these changes, Brand suggests that environmentalists are going to have to reverse some longheld opinions and embrace tools that they have traditionally distrusted. Only a radical rethinking of traditional green pieties will allow us to forestall the cataclysmic deterioration of the earth's resources.Whole Earth Discipline shatters a number of myths and presents counterintuitive observations on why cities are actually greener than the countryside, how nuclear power is the future of energy, and why genetic engineering is the key to crop and land management. With a combination of scientific rigour and passionate advocacy, Brand shows us exactly where the sources of our dilemmas lie and offer a bold and inventive set of policies and solutions for creating a more sustainable society. In the end, says Brand, the environmental movement must become newly responsive to fast-moving science and take up the tools and discipline of engineering. We have to learn how to manage the planet's global-scale natural infrastructure with as light a touch as possible and as much intervention as necessary.